Warning Signs A Marketing Agency Is Running A Scam Reviewing Fishy Tactics Of Fraudulent Agencies
Introduction
Many businesses outsource their marketing projects so that they can direct their attention to other critical tasks, or simply because they don’t have the resources to hire an in-house marketing team.
However, given the demand for digital marketing services, there are many fraudulent entities on the block who are in it just to scam you into paying them money. They mostly lure business owners with false promises of high online engagement and web traffic.
Red Flags That You Shouldn’t Ignore
Long-Term Contracts
Scammers will try to bind you into yearly contracts that come with a norefund clause. Once you realize that you have had no leads or conversions after two-three months, you will be unable to get out of the contract. These are fake digital marketing schemes mainly run by shady firms that have little or no expertise in the field. To avoid such fraudulent entities, make sure that you first test out their offerings by signing up for their monthly packages.
Poor Reviews
A marketing agency’s past clients are your best friends when it comes to deciding whether you should hire it! Just run a quick Google search of the name of the company. If many are claiming that the company is running a scam with their fake marketing schemes, believe them. Also, it should go without saying that you shouldn’t trust agencies that spam you with promotional messages of their services.
Refusal To Share Results Of Campaigns
Is your marketing consultant giving you too many excuses when you ask them for concrete figures and performance analysis reports of your campaigns? There is a high chance that they may be a part of a fake/fraudulent agency. No legitimate marketing agency will refuse to send in reports because they know how important performance tracking is. Experts also suggest that you get your campaigns assessed by third parties to know whether your agency is simply sending in spammy reports.
Does Not Have A Website
A digital marketing agency which asks you to deposit money ASAP to avail of its services but does not have a web presence of its own that’s ironic, isn’t it? If you aren’t able to procure and verify its official contact details, addresses and other details of the company, then run the other way!
THANK YOU! Presented & Reviewed By: Sai Narula,
Manager, Marketing 2.0 Conference https://www.marketing2conf.com/