A NAME REVERED WORLDWIDE I would want to be associated with somebody where the financial strength was unquestioned and where the name stood for integrity. What other quality would you want that Berkshire Hathaway HomeServices does not have? I don’t think you could find one. Warren Buffett Chairman and CEO Berkshire Hathaway, Inc.
LUXURY IS IN OUR DNA
NO INTRODUCTION NEEDED Aligning with one of the most powerful names in business can make all the difference when presenting your home to an elite network of luxury buyers. Berkshire Hathaway HomeServices Luxury Collection is a specialized global division established with one goal in mind: to deliver unrivaled customer service and superior knowledge of the luxury market. Our exclusive network of powerful relationships and proven marketing abilities gracefully brings buyers and sellers of luxury properties together.
R E P U TAT I O N M AT T E R S
DEVOTION to you, your home, your legacy.
WHAT DEFINES A LUXURY COLLECTION SPECIALIST As Berkshire Hathaway HomeServices Luxury Specialists, we excel at bringing extraordinary listings to the attention of an exclusive audience. We conduct vast amounts of business in Southern California’s most prestigious communities from San Diego to Santa Barbara. Our highly collaborative network of agents draw on each other’s skills, experience, and connections to provide elite representation through close of escrow and beyond.
An exemplary track record distinguished by LO CA L E X PE RTIS E VAST G LO BA L CONNECT I ONS A DVA NCED TECH NOLO GY O NG O ING E D UCATION
A CURATED COLLECTION OF LUXURY HOMES
Successfully represented from San Diego to Santa Barbara1
PACIFIC PALISADES $33,850,670 Seller Represented
LAGUNA BEACH $13,500,000
Seller Represented
CALABASAS $9,250,000
SANTA BARBARA $7,250,000
MALIBU $25,395,000
MALIBU $12,650,000
MONTECITO $9,100,000
CORONADO $7,100,000
BRENTWOOD $19,750,000
PACIFIC PALISADES $11,625,000
MONTECITO $8,875,000
BEL AIR $7,075,000
BRENTWOOD $19,000,000
GOLETA $10,900,000
LA JOLLA $8,850,000
ENCINO $6,937,000
GOLETA $17,575,000
LA JOLLA $10,825,000
Buyer Represented
SANTA YSABEL $8,400,000
Buyer Represented
BRENTWOOD $6,800,000
SANTA BARBARA $16,778,000
LA JOLLA $10,700,000
DEL MAR $7,900,000
TORRANCE $6,619,820
MONTECITO $16,300,000
RANCHO SANTA FE $9,692,960
BEVERLY HILLS $7,750,000
MONTECITO $6,600,000
HIDDEN HILLS $16,000,000
MONTECITO $9,550,000
DANA POINT $7,600,000
SANTA BARBARA $6,495,000
PACIFIC PALISADES $15,601,500
NEWPORT BEACH $9,530,000
Buyer and Seller Represented
SANTA MONICA $7,573,100
Buyer and Seller Represented
DANA POINT $6,450,000
SANTA BARBARA $13,600,000
MONTECITO $9,400,000
PACIFIC PALISADES $7,400,000
LAGUNA BEACH $6,300,000
Seller Represented
Seller Represented
Buyer and Seller Represented
Seller Represented
Seller Represented
Buyer Represented
Buyer Represented
Seller Represented
Buyer Represented
Seller Represented
Buyer and Seller Represented
Buyer Represented
Seller Represented
Buyer Represented
Buyer Represented
Buyer Represented
Buyer and Seller Represented
Seller Represented
Seller Represented
Buyer and Seller Represented
Buyer Represented
Seller Represented
Buyer Represented
Seller Represented
Buyer Represented
Seller Represented
Seller Represented
Buyer Represented
Buyer Represented
Buyer Represented
Seller Represented
Buyer and Seller Represented
Seller Represented
Seller Represented
A CURATED COLLECTION OF LUXURY HOMES
Successfully represented from San Diego to Santa Barbara1
BRENTWOOD $6,295,000
MONTECITO $5,200,000
DEL MAR $3,680,250
SOLANA BEACH $2,555,000
PACIFIC PALISADES $5,950,000
IRVINE $5,175,000
VENTURA $3,525,000
VILLA PARK $2,550,000
NEWPORT BEACH $5,940,000
LAGUNA BEACH $5,140,000
CORONA DEL MAR $3,500,000
RANCHO SANTA FE $5,900,000
RANCHO SANTA FE $4,750,000
LAGUNA NIGUEL $3,100,000
CORONA DEL MAR $5,780,000
LAGUNA BEACH $4,550,000
NEWPORT BEACH $3,075,000
LA JOLLA $5,750,000
LA JOLLA $4,500,000
SANTA BARBARA $2,995,000
LOS ANGELES $5,680,000
CORONADO $4,494,000
LA JOLLA $2,955,000
STUDIO CITY $5,600,000
MALIBU $4,325,000
ENCINITAS $2,850,000
SANTA BARBARA $5,400,000
RANCHO SANTA FE $4,200,000
CORONA DEL MAR $2,800,000
LOS ALAMOS $5,250,000
NEWPORT COAST $3,872,000
DEL MAR $2,700,000
Buyer and Seller Represented
Buyer and Seller Represented
Seller Represented
Seller Represented
Buyer and Seller Represented
Buyer Represented
Buyer Represented
Seller Represented
Buyer and Seller Represented
Buyer Represented
Seller Represented
Seller Represented
Buyer and Seller Represented
Seller Represented
Buyer and Seller Represented
Buyer Represented
Seller Represented
Buyer and Seller Represented
Seller Represented
Buyer and Seller Represented
Seller Represented
Seller Represented
Buyer Represented
Seller Represented
Buyer Represented
Seller Represented
Buyer and Seller Represented
Buyer Represented
Seller Represented
Buyer Represented
Seller Represented
Buyer Represented
REAL ESTATE BRAND OF THE YEAR Berkshire Hathaway HomeServices is the Real Estate Agency Brand of the Year and Most Trusted Real Estate Brand for 2018.2
BERKSHIRE ELITE
A NETWORK LIKE NO OTHER Berkshire Hathaway, Inc. is universally admired for its great brands, superior products, and strong leadership. This stature extends to Berkshire Hathaway HomeServices, which has a globally respected reputation, extensive international networking connections, and a sound financial foundation. We thrive on helping buyers find their perfect home, whether around the corner, across the country, or in a foreign land.
Nearly 3,000 agents
Nearly 47,000 agents
60 offices | 5 counties
1,500+ offices | 47 states
$12.6 billion sales volume
Offices in England and Germany
COMPOSING the story that brings your home to life.
THE PERFECT SHOWCASE FOR LUXURY HOMES We deliver maximum exposure to qualified prospects through integrated marketing plans that highlight the unique qualities of your property. Each marketing strategy is custom-tailored to individual properties, ensuring that the right resources are deployed to fit your specific needs.
R E M A R K A B L E R E S U LT S F O R REMARKABLE HOMES
OUR LUXURY MARKETING EXPERIENCE DIGITAL MEDIA STRATEGY We drive affluent consumers to our website and luxury properties, generating qualified buyer leads for your home using an evolving SEO strategy, carefully crafted messages, and expert design across all digital platforms. Our creative team collaborates to promote our brand and listings with • Social media and display advertising • Web development/design • Graphic design • Photography/videography • Professional writing and editing services
BHHSCALIFORNIA.COM
700,000 +
VISITORS ANNUALLY ³
40.8 MILLION +
IMPRESSIONS ANNUALLY ⁴
REACHING AN AUDIENCE OF AFFLUENT BUYERS We strategically partner with powerful industry leaders to expose your home locally and internationally.
AdvantageSM Pro
FINANCIAL TIMES OF LONDON
OUR LUXURY MARKETING EXPERIENCE PUBLIC RELATIONS STRATEGY Each home’s story is carefully curated, with potential exposure in • Los Angeles Times Hot Property • CurbedLA • The Wall Street Journal • Mansion Global • The Real Deal - Los Angeles • Hollywood Reporter • Variety • Local print and online publications • blog.bhhscalifornia.com • Social media/social media advertising For our high-profile clients, we operate with the utmost discretion, putting you in control of the details we share about your home and its story.
CO N N EC T I N G TO 7,60 0 + M A J O R G LO BA L D I ST R I B U T I O N N E T WO R KS
OUR LUXURY MARKETING EXPERIENCE
E XC E PT I O N A L V I S I B I L I T Y FO R A N E XC E P T I O N A L B R A N D
PRINT MEDIA STRATEGY
www.rismedia.com June 2018 $6.95
HOMESERVICES OF AMERICA Ron Peltier, Chairman & CEO
HOMESERVICES
OF AMERICA: Delivering on Its Mission for 20 Years and Counting VOLUME 06 EDITION 02 2016
Print advertising remains a vital component of our marketing strategy for luxury properties. We take advantage of local listing exposure opportunities and the strong presence our brand has in national and global publications.
Tackling the Technology Challenge – page 46
Ron Peltier, Chairman & CEO, HomeServices of America
Photo: David Sherman Photography
WINGED WONDERS
THE BEST-IN-CLASS G280
DIVERSIONS SHANGHAI
ENSURING A SEAMLESS AND SECURE TRANSACTION We adhere to the highest levels of commitment and protection. From lending to escrow, insurance to title, we have a vested interest in guarding your data. Our unified efforts are checked and verified at every stage to produce a seamless transaction and a positive closing.
A DEDICATED LEGAL TEAM Berkshire Hathaway HomeServices California Properties agents receive support from our in-house legal team–one of the few of its kind among California brokerages. Specializing in real estate law, our attorneys are always available to assist with the intricacies of any transaction.
The very best in the industry COMMITMENT TO EXCELLENCE ONGOING EDUCATION 24/ 7 CONSULTATION & SUPPORT
PHILANTHROPY IS AT THE HEART OF WHO WE ARE We share a deep bond with the communities in which we live and work. We believe it is our responsibility to give back and we are fortunate to do so through The Charitable Foundation,â ˇ a nonprofit comprised of agents and employees of Berkshire Hathaway HomeServices California Properties. Through fundraisers, galas, silent auctions, community events, generous clients, and community members, our agent-run foundation has been making a positive impact on our local neighborhoods for over 20 years.
$5 MILLION + IN DONATIONS
1,000 +
GRANTS AWARDED
YOU DESERVE A LUXURY EXPERIENCE Berkshire Hathaway, Inc. resonates with affluent buyers and sellers around the world as a trusted brand. Our name opens doors of opportunity, exposing your home to an exclusive audience of elite buyers, courtesy of our customized luxury marketing strategies. The Berkshire Hathaway HomeServices Luxury Collection is backed by one of the most respected names in the world.
A home is one of the most important assets that most people will ever buy. Homes are also where memories are made and you want to work with someone you can trust. Warren Buffett Chairman and CEO Berkshire Hathaway, Inc.
PERFECTION in every detail, every step of the way.
©2018 Berkshire Hathaway HomeServices California Properties is a member of the franchise system of BHH Affiliates LLC. Lic #01317331. 1: Properties represented are sold properties of sales professionals at Berkshire Hathaway HomeServices California Properties. Internal report 2018. 2: Berkshire Hathaway HomeServices received the highest numerical Equity Score and the highest numerical score relating to Trust among Real Estate Agency brands included in the 2018 Harris Poll EquiTrend® Study, which is based on opinions of 77,031 U.S. consumers ages 15 and over surveyed online between January 3, 2018 and February 15, 2018. Your opinion may differ. “Highest Ranked” was determined by a pure ranking of a sample of Real Estate Agency brands. 3: Source: Google Analytics 10/01/2017-09/30/2018. 4: Source: Facebook Analytics and Google Display Network Analytics 10/01/2017-09/30/2018. 5: Source: National Association of REALTORS® 2017 Profile of Home Buyers and Sellers. 6: Source: Business Wire. 7: ©The Charitable Foundation is a 501 (c)3 (nonprofit) real estate agent-run organization.