Telecom and IT
TC 3182 | 2015
DIGITAL ASSET MANAGEMENT MARKET By Solutions (Video Management, Creative Tool Integration, Asset Analytics, Web Content Management Integration, Brand Portals, Asset and Metadata Archiving, Lifecycle and Rights Management)
Introduction
Table of Contents List of Tables Sample Tables Related Reports
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Digital Asset Management Market - Global Forecast to 2019
1
INTRODUCTION
1.1
OBJECTIVES OF THE STUDY
To define, describe, and forecast the global Digital Asset Management (DAM) market on the basis of solutions, services, deployment types, user types, industry verticals, and regions
To provide detailed information regarding the major factors influencing the growth of the market (drivers, restraints, opportunities, challenges, and industry insights)
To strategically analyze each sub-market with respect to individual growth trends and contribution towards the overall market
To analyze the opportunities in the market for stakeholders and details of a competitive landscape for market leaders
To forecast the size of market segments with respect to five main regions namely, North America (NA), Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and Latin America (LA)
To strategically profile key players and comprehensively analyze their market strategies and core competencies1
To track and analyze competitive developments, such as mergers and acquisitions and new product developments in the DAM market
1.2
MARKET DEFINITION
The DAM market comprises various solutions and services, which enable service organizations to enhance the productivity through efficient utilization and management of digital assets for reducing cost involved in digital asset creation and its management along with improved customer relationship. The DAM solution in this market caters to the management of digital assets that comprises both native and online assets. The usage of this solution helps businesses to better connect with their clientele, superior asset tracking and management along with repurposing the historic assets for increasing profitability of the organization. This market study broadly covers various solutions and services to derive the DAM market size during the forecast period from 2014 to 2019.
1.3
MARKET SCOPE
The scope for global DAM market comprises solutions and services catering to the efficient management and optimum utilization of the digital content that reside either on web or native among organizations. The global DAM market size is provided for each region from 2014 to 2019. The report analyzes the significance of implementing DAM solution and services across various industry verticals for streamlining the usage of large amount of digital assets across business.
In the global DAM market, various solutions are segmented as video management, creative tool integration, asset analytics, web content management integration, brand portals, asset and metadata archiving, and lifecycle and rights management
In the global DAM market, the service type is classified into implementation, training and support, and consulting.
------------------------------------------------.1. Core competencies of the companies are captured in terms of their key developments, SWOT analysis, and key strategies adopted by them to sustain their position in the market
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Digital Asset Management Market - Global Forecast to 2019
In the global DAM market, the deployment type is classified into cloud and on-premises
In the global DAM market, the user type is categorized into Small and Medium Businesses (SMBs) and enterprises
In the global DAM market, the industry verticals are subsegmented into media and entertainment, government, electronics, healthcare, retail, education, apparels, consumer goods, automotive and manufacturing, and others.
1.3.1
MARKETS COVERED
This research report categorizes the DAM market into the following segments:
FIGURE 1
DAM MARKET SEGMENTATION
GLOBAL DAM MARKET SEGMENTATION
BY SOLUTION • Video Management • Creative Tool Integration
BY USER TYPE • Enterprise • Small and Medium Business (SMB)
• Asset Analytics • Web Content Management Integration • Brand Portals • Asset and Metadata Archiving
BY INDUSTRY VERTICAL
• Lifecycle and Right Management
• Media and Entertainment • Government
BY SERVICE
• Electronics
• Implementation
• Healthcare
• Training and Support
BY DEPLOYMENT TYPE
• Retail
• Consulting
• Cloud
• Education
• On-Premises
• Apparel • Consumer Goods • Automotive and Manufacturing • Others (BFSI, Utility, and Travel and Tourism)
Global DAM Market, By Region
North America
Europe
APAC
MEA
Latin America
1.3.2
YEAR
Historical Year - 2012
Base Year - 2013
Estimated Year - 2014
Projected Year - 2019 1
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Digital Asset Management Market - Global Forecast to 2019
1.3.3
CURRENCY
The currency used in the report is U.S. dollars, with market size indicated only in $million.
For companies reporting their revenues in U.S. dollars, the revenues were picked from their annual reports.
For companies that reported their revenues in other currencies, average annual currency conversion rate was used for the particular year to convert the value in U.S. dollars.
1.4
LIMITATIONS
The study is limited to solutions and services related to DAM. However, hardware such as storage servers appears to be a considerable segment in the product portfolio of a few companies. As the businesses focus on the incorporation and integration of these DAM solutions and services within their existing hardware components such as storage servers, these solutions and services significantly impact the market size of DAM and hence are a prime focus in this study.
1.5
STAKEHOLDERS
Digital Asset Platform Provider
Digital Asset Management Solution Provider
Cloud Service Provider
Telecom Network Operator
Internet Service Provider
Third Party Provider
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Digital Asset Management Market - Global Forecast to 2019
TABLE OF CONTENTS 1
2
INTRODUCTION ........................................................................................................ 13 1.1
OBJECTIVES OF THE STUDY ...........................................................................................................13
1.2
MARKET DEFINITION .....................................................................................................................13
1.3
MARKET SCOPE............................................................................................................................13 1.3.1
MARKETS COVERED ....................................................................................................... 14
1.3.2
YEAR .............................................................................................................................. 14
1.3.3
CURRENCY ..................................................................................................................... 15
1.4
LIMITATIONS ................................................................................................................................15
1.5
STAKEHOLDERS ...........................................................................................................................15
RESEARCH METHODOLOGY ...................................................................................... 16 2.1
MARKET SIZE ESTIMATION ............................................................................................................17
2.2
MARKET BREAKDOWN AND DATA TRIANGULATION ........................................................................20
2.3
MARKET SHARE ESTIMATION ........................................................................................................21
2.4
2.3.1
KEY DATA FROM SECONDARY SOURCES ......................................................................... 21
2.3.2
KEY DATA FROM PRIMARY SOURCES .............................................................................. 21
2.3.3
KEY INDUSTRY INSIGHTS ................................................................................................ 22
ASSUMPTIONS .............................................................................................................................23
3
EXECUTIVE SUMMARY .............................................................................................. 24
4
PREMIUM INSIGHTS ................................................................................................ 29
5
4.1
ATTRACTIVE OPPORTUNITIES IN DAM MARKET ..............................................................................29
4.2
DAM MARKET – TOP THREE SOLUTIONS ........................................................................................29
4.3
GLOBAL DAM SOLUTIONS MARKET ...............................................................................................30
4.4
DAM MARKET POTENTIAL..............................................................................................................30
4.5
DAM USER MARKET (2019) ..........................................................................................................31
4.6
DAM REGIONAL MARKET ..............................................................................................................31
4.7
DAM SOLUTIONS GROWTH MATRIX ...............................................................................................32
4.8
LIFE CYCLE ANALYSIS, BY REGION, 2014 ......................................................................................33
MARKET OVERVIEW.................................................................................................. 34 5.1
INTRODUCTION ............................................................................................................................35
5.2
EVOLUTION ..................................................................................................................................35
5.3
MARKET SEGMENTATION ..............................................................................................................36 5.3.1
BY SOLUTION ................................................................................................................. 36
5.3.2
BY SERVICE TYPE............................................................................................................ 37
5.3.3
BY DEPLOYMENT TYPE .................................................................................................... 37
5.3.4
BY USER TYPE ................................................................................................................ 37 3
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Digital Asset Management Market - Global Forecast to 2019
5.4
5.3.5
BY INDUSTRY VERTICAL .................................................................................................. 38
5.3.6
BY REGION ..................................................................................................................... 38
MARKET DYNAMICS......................................................................................................................39 5.4.1
5.4.2
5.4.3
5.4.4
DRIVERS ........................................................................................................................ 40 5.4.1.1
Escalating need for compliance with regulatory standards ................................. 40
5.4.1.2
Rising demand for collaborative digital workflows .............................................. 40
5.4.1.3
Mounting concerns about data loss and misplaced ............................................ 40
RESTRAINTS................................................................................................................... 41 5.4.2.1
Prevalence of expensive DAM solution ............................................................... 41
5.4.2.2
Lack of interest in DAM among top management ................................................ 41
OPPORTUNITIES ............................................................................................................. 42 5.4.3.1
Growing demand for integrated solutions pertaining to marketing initiatives .......................................................................................................... 42
5.4.3.2
Mounting requirements for SaaS-based solutions .............................................. 43
CHALLENGE ................................................................................................................... 43 5.4.4.1
6
INDUSTRY TRENDS .................................................................................................. 45 6.1
INTRODUCTION ............................................................................................................................45
6.2
VALUE CHAIN ANALYSIS ...............................................................................................................45
6.3
PORTER’S FIVE FORCES ANALYSIS ................................................................................................46
6.4
7
Perplexing management of continually changing digital assets ........................... 43
6.3.1
THREAT FROM NEW ENTRANTS ....................................................................................... 47
6.3.2
THREAT FROM SUBSTITUTES .......................................................................................... 47
6.3.3
BARGAINING POWER OF SUPPLIERS .............................................................................. 48
6.3.4
BARGAINING POWER OF BUYERS ................................................................................... 48
6.3.5
INTENSITY OF COMPETITIVE RIVALRY .............................................................................. 48
PEST ANALYSIS ............................................................................................................................49 6.4.1
POLITICAL FACTORS ....................................................................................................... 49
6.4.2
ECONOMIC FACTORS ..................................................................................................... 50
6.4.3
SOCIAL FACTORS ........................................................................................................... 50
6.4.4
TECHNOLOGICAL FACTORS............................................................................................. 50
GLOBAL DAM MARKET ANALYSIS, BY SOLUTION ....................................................... 51 7.1
INTRODUCTION ............................................................................................................................52
7.2
VIDEO MANAGEMENT MARKET .....................................................................................................53
7.3
CREATIVE TOOL INTEGRATION MARKET .........................................................................................54
7.4
ASSET ANALYTICS MARKET ...........................................................................................................56
7.5
WEB CONTENT MANAGEMENT INTEGRATION MARKET ...................................................................57
7.6
BRAND PORTALS MARKET ............................................................................................................58
7.7
ASSET AND METADATA ARCHIVING MARKET..................................................................................59
7.8
LIFECYCLE AND RIGHTS MANAGEMENT MARKET ...........................................................................60
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8
9
GLOBAL DAM MARKET ANALYSIS, BY SERVICE ......................................................... 62 8.1
INTRODUCTION ............................................................................................................................63
8.2
IMPLEMENTATION MARKET ..........................................................................................................63
8.3
TRAINING AND SUPPORT MARKET ................................................................................................65
8.4
CONSULTING MARKET ..................................................................................................................66
GLOBAL DAM MARKET ANALYSIS, BY DEPLOYMENT TYPE .......................................... 67 9.1
INTRODUCTION ............................................................................................................................68
9.2
CLOUD MARKET ...........................................................................................................................69
9.3
ON-PREMISES MARKET ................................................................................................................70
10 GLOBAL DAM MARKET ANALYSIS, BY USER TYPE ...................................................... 72 10.1
INTRODUCTION ............................................................................................................................73
10.2
SMB MARKET ...............................................................................................................................74
10.3
ENTERPRISE MARKET ...................................................................................................................77
11 GLOBAL DAM MARKET ANALYSIS, BY INDUSTRY VERTICAL ........................................ 80 11.1
INTRODUCTION ............................................................................................................................81
11.2
MEDIA AND ENTERTAINMENT MARKET ..........................................................................................83
11.3
GOVERNMENT MARKET ................................................................................................................84
11.4
ELECTRONICS MARKET .................................................................................................................85
11.5
HEALTHCARE MARKET ..................................................................................................................86
11.6
RETAIL MARKET ............................................................................................................................87
11.7
EDUCATION MARKET ....................................................................................................................88
11.8
APPARELS MARKET ......................................................................................................................89
11.9
CONSUMER GOODS MARKET........................................................................................................90
11.10
AUTOMOTIVE AND MANUFACTURING MARKET ...............................................................................91
11.11
OTHERS .......................................................................................................................................91
12 GEOGRAPHIC ANALYSIS ........................................................................................... 93 12.1
INTRODUCTION ............................................................................................................................94 12.1.1
12.2
12.3
12.4
DAM MARKET, BY REGION .............................................................................................. 95
NORTH AMERICA ..........................................................................................................................96 12.2.1
SOLUTION MARKET ........................................................................................................ 97
12.2.2
SERVICE MARKET ........................................................................................................... 97
12.2.3
USER MARKET................................................................................................................ 98
EUROPE .......................................................................................................................................98 12.3.1
SOLUTION MARKET ........................................................................................................ 98
12.3.2
SERVICE MARKET ........................................................................................................... 99
12.3.3
USER MARKET................................................................................................................ 99
ASIA-PACIFIC ............................................................................................................................ 100 12.4.1
SOLUTION MARKET ......................................................................................................101 5
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Digital Asset Management Market - Global Forecast to 2019
12.5
12.6
12.4.2
SERVICE MARKET .........................................................................................................101
12.4.3
USER MARKET..............................................................................................................102
MIDDLE EAST AND AFRICA......................................................................................................... 102 12.5.1
SOLUTION MARKET ......................................................................................................102
12.5.2
SERVICE MARKET .........................................................................................................103
12.5.3
USER MARKET..............................................................................................................103
LATIN AMERICA ......................................................................................................................... 104 12.6.1
SOLUTION MARKET ......................................................................................................104
12.6.2
SERVICE MARKET .........................................................................................................105
12.6.3
USER MARKET..............................................................................................................105
13 COMPETITIVE LANDSCAPE ..................................................................................... 106 13.1
OVERVIEW ................................................................................................................................. 106
13.2
COMPETITIVE SITUATION AND TRENDS....................................................................................... 108 13.2.1
NEW PRODUCT LAUNCHES ...........................................................................................109
13.2.2
PARTNERSHIPS AND COLLABORATIONS 2011-2014 ....................................................111
13.2.3
MERGERS AND ACQUISITIONS .....................................................................................112
13.2.4
VENTURE FUNDING ......................................................................................................114
14 COMPANY PROFILES .............................................................................................. 115 14.1
INTRODUCTION ......................................................................................................................... 115
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
14.2
OPENTEXT ................................................................................................................................. 116
14.3
ORACLE CORPORATION ............................................................................................................. 119
14.4
ADOBE SYSTEMS....................................................................................................................... 123
14.5
HEWLETT-PACKARD (HP)............................................................................................................ 127
14.6
ADAM SOFTWARE ...................................................................................................................... 130
14.7
IBM CORPORATION ................................................................................................................... 133
14.8
EMC .......................................................................................................................................... 136
14.9
COGNIZANT ............................................................................................................................... 139
14.10
NORTH PLAINS SYSTEMS CORPORATION ................................................................................... 142
14.11
WIDEN ENTERPRISES ................................................................................................................ 144
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.
15 APPENDIX .............................................................................................................. 146 15.1
DISCUSSION GUIDE .................................................................................................................. 146
15.2
INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE ................................................................ 152
15.3
AVAILABLE CUSTOMIZATIONS .................................................................................................... 153
15.4
RELATED REPORTS .................................................................................................................... 154
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Digital Asset Management Market - Global Forecast to 2019
LIST OF TABLES U
TABLE 1
GLOBAL DAM MARKET SIZE AND GROWTH RATE, 2012-2019 ($MILLION, Y-O-Y %)
25
TABLE 2
RISING DEMAND FOR COLLABORATIVE DIGITAL WORKFLOWS IS PROPELLING THE GROWTH OF THE DAM MARKET
41
HIGH COST INVOLVED IN THE ADOPTION OF DAM IS RESTRAINING THE MARKET GROWTH
42
INCREASED DEMAND FOR SAAS-BASED DAM SOLUTIONS AMONG BUSINESSES ARE PAVING THE ENHANCED GROWTH AVENUES FOR DAM VENDORS
43
TABLE 5
PERPLEXING MANAGEMENT OF CONTINUALLY CHANGING DIGITAL ASSETS
44
TABLE 6
GLOBAL DAM MARKET SIZE, BY SOLUTION, 2012-2019($MILLION)
53
TABLE 7
VIDEO MANAGEMENT MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
54
TABLE 8
VIDEO MANAGEMENT MARKET SIZE, BY REGION,2012-2019($MILLION)
54
TABLE 9
CREATIVE TOOL INTEGRATION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
55
TABLE 10
CREATIVE TOOL INTEGRATION MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
55
TABLE 11
ASSET ANALYTICS MARKET SIZE, BY USER TYPE, 2012-2019, ($MILLION)
56
TABLE 12
ASSET ANALYTICS MARKET SIZE, BY REGION, 2012-2019($MILLION)
56
TABLE 13
WEB CONTENT MANAGEMENT INTEGRATION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
57
WEB CONTENT MANAGEMENT INTEGRATION MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
57
TABLE 15
BRAND PORTALS MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
58
TABLE 16
BRAND PORTALS MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
58
TABLE 17
ASSET AND METADATA ARCHIVING MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
59
ASSET AND METADATA ARCHIVING MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
59
LIFECYCLE AND RIGHTS MANAGEMENT MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
60
LIFECYCLE AND RIGHTS MANAGEMENT MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
61
TABLE 21
GLOBAL DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION)
63
TABLE 22
IMPLEMENTATION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
64
TABLE 23
IMPLEMENTATION MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
64
TABLE 24
TRAINING AND SUPPORT MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
65
TABLE 25
TRAINING AND SUPPORT MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
65
TABLE 26
CONSULTING MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
66
TABLE 27
CONSULTING MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
66
TABLE 28
GLOBAL DAM SOLUTION MARKET SIZE, BY DEPLOYMENT TYPE, 2012-2019 ($MILLION)
68
CLOUD DEPLOYMENT: DAM SOLUTION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
69
ON-PREMISES DEPLOYMENT: DAM SOLUTION MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
70
GLOBAL DAM MARKET SIZE, BY USER TYPE, 2012–2019 ($MILLION)
73
TABLE 3 TABLE 4
TABLE 14
TABLE 18 TABLE 19 TABLE 20
TABLE 29 TABLE 30 TABLE 31
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Digital Asset Management Market - Global Forecast to 2019
TABLE 32
SMB MARKET SIZE, BY SOLUTION, 2012–2019 ($MILLION)
74
TABLE 33
SMB SOLUTION MARKET SIZE, BY DEPLOYMENT TYPE, 2012–2019 ($MILLION)
75
TABLE 34
SMB MARKET SIZE, BY SERVICE, 2012–2019 ($MILLION)
75
TABLE 35
SMB MARKET SIZE, BY REGION, 2012–2019 ($MILLION)
76
TABLE 36
ENTERPRISE MARKET SIZE, BY SOLUTION, 2012–2019 ($MILLION)
77
TABLE 37
ENTERPRISE SOLUTION MARKET SIZE, BY DEPLOYMENT TYPE, 2012–2019 ($MILLION)
78
TABLE 38
ENTERPRISE MARKET SIZE, BY SERVICE, 2012–2019 ($MILLION)
78
TABLE 39
ENTERPRISE MARKET SIZE, BY REGION, 2012–2019 ($MILLION)
79
TABLE 40
GLOBAL DAM MARKET SIZE, BY INDUSTRY VERTICAL, 2012-2019 ($MILLION)
82
TABLE 41
MEDIA AND ENTERTAINMENT MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
84
TABLE 42
GOVERNMENT MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
84
TABLE 43
ELECTRONICS MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
85
TABLE 44
HEALTHCARE MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
86
TABLE 45
RETAIL MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
87
TABLE 46
EDUCATION MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
88
TABLE 47
APPARELS MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
89
TABLE 48
CONSUMER GOODS MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
90
TABLE 49
AUTOMOTIVE AND MANUFACTURING MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
91
TABLE 50
OTHER VERTICALS MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
92
TABLE 51
GLOBAL DAM MARKET SIZE, BY REGION, 2012-2019 ($MILLION)
95
TABLE 52
NORTH AMERICA: DAM MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION)
97
TABLE 53
NORTH AMERICA: DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION)
97
TABLE 54
NORTH AMERICA: DAM MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
98
TABLE 55
EUROPE: DAM MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION)
98
TABLE 56
EUROPE: DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION)
99
TABLE 57
EUROPE: DAM MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
99
TABLE 58
APAC: DAM MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION)
101
TABLE 59
APAC: DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION)
101
TABLE 60
APAC: DAM MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
102
TABLE 61
MEA: DAM MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION)
102
TABLE 62
MEA: DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION)
103
TABLE 63
MEA: DAM MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
103
TABLE 64
LATIN AMERICA: DAM MARKET SIZE, BY SOLUTION, 2012-2019 ($MILLION)
104
TABLE 65
LATIN AMERICA: DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION)
105
TABLE 66
LATIN AMERICA: DAM MARKET SIZE, BY USER TYPE, 2012-2019 ($MILLION)
105
TABLE 67
NEW PRODUCT LAUNCHES, 2011-2015
109
TABLE 68
PARTNERSHIPS, 2011-2014
111
TABLE 69
MERGERS AND ACQUISITIONS, 2011-2015
112
TABLE 70
VENTURE FUNDING, 2011-2015
114
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Digital Asset Management Market - Global Forecast to 2019
LIST OF FIGURES FIGURE 1
DAM MARKET SEGMENTATION
14
FIGURE 2
RESEARCH METHODOLOGY
16
FIGURE 3
MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
18
FIGURE 4
MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH
18
FIGURE 5
BREAKDOWN OF PRIMARY INTERVIEW: BY COMPANY TYPE, DESIGNATION, AND REGION
19
FIGURE 6
DATA TRIANGULATION
20
FIGURE 7
GLOBAL DAM SOLUTION SNAPSHOT (2014 VS 2019): MARKET FOR VIDEO MANAGEMENT AND ASSET AND METADATA ARCHIVING TO GROW TWOFOLD DURING THE FORECAST PERIOD
26
GLOBAL DAM MARKET: RETAIL AND MEDIA AND ENTERTAINMENT TO GAIN THE HIGHEST TRACTION DURING THE FORECAST PERIOD
27
GLOBAL DAM MARKET SHARE, 2014 – NORTH AMERICA EXPECTED TO EXHIBIT THE HIGHEST MARKET SHARE FOR THE PERIOD 2014 TO 2019
28
SAAS-BASED DAM SOLUTION ACT AS AN ATTRACTIVE MARKET OPPORTUNITY IN THE DAM MARKET
29
DAM MARKET, VIDEO MANAGEMENT, CREATIVE TOOL INTEGRATION, AND ASSET AND METADATA ARCHIVING GAINING HIGHEST TRACTION
29
FIGURE 12
NORTH AMERICA HOLDS THE MAXIMUM SHARE IN THE DAM SERVICES MARKET
30
FIGURE 13
APAC MARKET IS EXPECTED TO HAVE THE HIGHEST MARKET GROWTH POTENTIAL FOR DAM IN THE YEARS TO COME
30
ENTERPRISE SEGMENT WILL CONTINUE TO DOMINATE THE DAM MARKET IN THE NEXT FIVE YEARS
31
FIGURE 15
APAC MARKET TO GROW FASTER THAN EUROPE AND NORTH AMERICA
31
FIGURE 16
DAM SOLUTION, GROWTH MATRIX
32
FIGURE 17
ASIA-PACIFIC MARKET TO GROW EXPONENTIALLY DURING THE FORECAST PERIOD
33
FIGURE 18
NEXT GENERATION INTERACTIVE CONTENT SERVICES TO PLAY A CRUCIAL ROLE IN THE DAM MARKET
36
FIGURE 19
DAM MARKET SEGMENTATION: BY SOLUTION
36
FIGURE 20
DAM MARKET SEGMENTATION: BY SERVICE TYPE
37
FIGURE 21
DAM MARKET SEGMENTATION: BY DEPLOYMENT TYPE
37
FIGURE 22
DAM MARKET SEGMENTATION: BY USER TYPE
37
FIGURE 23
DAM MARKET SEGMENTATION: BY INDUSTRY VERTICAL
38
FIGURE 24
DAM MARKET SEGMENTATION: BY REGION
38
FIGURE 25
GROWING DEMAND FOR COLLABORATIVE DIGITAL WORKFLOWS WILL DRIVE THE DAM MARKET
39
VALUE CHAIN ANALYSIS (2014): MAJOR VALUE IS ADDED BY CLOUD SERVICE PROVIDERS
45
PORTER’S FIVE FORCES ANALYSIS : DIVERSE SET OF PLAYERS IS INCREASING THE COMPETITION IN THE INDUSTRY
46
VIDEO MANAGEMENT AND ASSET AND METADATA ARCHIVING SOLUTION TO LEAD THE SOLUTIONS MARKET
52
IMPLEMENTATION SERVICES ARE CONTRIBUTING THE HIGHEST TO THE DAM SERVICES MARKET
64
CLOUD-BASED DAM TO GROW THREEFOLDS
68
FIGURE 8 FIGURE 9 FIGURE 10 FIGURE 11
FIGURE 14
FIGURE 26 FIGURE 27 FIGURE 28 FIGURE 29 FIGURE 30
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Digital Asset Management Market - Global Forecast to 2019
FIGURE 31
SMBS TO BECOME MAINSTREAM IN CLOUD DEPLOYMENT
70
FIGURE 32
ENTERPRISES ARE EXPECTED TO DOMINTAE IN ON-PREMISES BASED DAM
71
FIGURE 33
ENTERPRISE CONTINUE TO DOMINATE THE DAM MARKET
73
FIGURE 34
CLOUD TO BECOME MAINSTREAM AMONG SMBS IN THE YEARS TO COME
75
FIGURE 35
ON-PREMISES ADOPTION TO INCREASE TWOFOLD IN THE YEARS TO COME
78
FIGURE 36
MEDIA AND ENTERTAINMENT CONTINUES TO DOMINATE THE DAM MARKET
81
FIGURE 37
DAM MARKET TO GROW EXPONENTIALLY IN APAC FOR MEDIA AND ENTERTAINMENT
83
FIGURE 38
DAM MARKET FOR RETAIL IS EXPECTED TO DOMINATE IN NORTH AMERICA
87
FIGURE 39
GEOGRAPHIC SNAPSHOT (2014 AND 2019): RAPID GROWTH MARKETS ARE EMERGING AS NEW HOTSPOT
94
FIGURE 40
APAC: AN ATTRACTIVE DESTINATION FOR ALL DAM SOLUTIONS
95
FIGURE 41
NORTH AMERICA MARKET SNAPSHOT: ENTERPRISES TO CONTRIBUTE MAXIMUM TO THE MARKET
96
ASIA-PACIFIC DAM MARKET SNAPSHOT: ASSET AND METADATA ARCHIVING TO GAIN POPULARITY AMONG USERS
100
COMPANIES ADOPTED NEW PRODUCT LAUNCHES AS THE KEY GROWTH STRATEGY BETWEEN 2012 AND 2015
106
FIGURE 44
OPENTEXT GREW AT THE FASTEST GROWTH RATE BETWEEN 2009 AND 2013
107
FIGURE 45
MARKET EVALUATION FRAMEWORK
108
FIGURE 46
BATTLE FOR MARKET SHARE: PARTNERSHIPS WERE THE KEY STRATEGY
109
FIGURE 47
GEOGRAPHIC REVENUE MIX OF TOP 5 MARKET PLAYERS IN 2013
115
FIGURE 48
OPENTEXT: COMPANY SNAPSHOT
116
FIGURE 49
OPENTEXT: SWOT ANALYSIS
118
FIGURE 50
ORACLE: COMPANY SNAPSHOT
119
FIGURE 51
ORACLE: SWOT ANALYSIS
121
FIGURE 52
ADOBE SYSTEMS: COMPANY SNAPSHOT
123
FIGURE 53
ADOBE SYSTEMS: SWOT ANALYSIS
126
FIGURE 54
HP: COMPANY SNAPSHOT
127
FIGURE 55
HP: SWOT ANALYSIS
129
FIGURE 56
ADAM SOFTWARE : SWOT ANALYSIS
132
FIGURE 57
IBM: COMPANY SNAPSHOT
133
FIGURE 58
EMC: COMPANY SNAPSHOT
136
FIGURE 59
COGNIZANT: COMPANY SNAPSHOT
139
FIGURE 42 FIGURE 43
10 © MarketsandMarkets
Digital Asset Management Market - Global Forecast to 2019
SAMPLE PAGES TABLE 1
EUROPE: DAM MARKET SIZE, BY SERVICE, 2012-2019 ($MILLION) Service
2012
2013
2014-e
CAGR% (2014-2019)
2019-p
Implementation
XX
XX
XX
XX
XX
Training & Support
XX
XX
XX
XX
XX
Consulting
XX
XX
XX
XX
XX
Total
XX
XX
XX
XX
XX
Note: e- Estimated, p-Projected Sources: Secondary Literature, Expert Interviews, and MarketsandMarkets Analysis
TABLE 2
SMB MARKET SIZE, BY SOLUTION, 2012–2019 ($MILLION) Solution
2012
2013
2014-e
CAGR% (2014–2019)
2019-p
Video Management
XX
XX
XX
XX
XX
Creative Tool Integration
XX
XX
XX
XX
XX
Asset Analytics
XX
XX
XX
XX
XX
Web Content Management Integration
XX
XX
XX
XX
XX
Brand Portals
XX
XX
XX
XX
XX
Asset and Metadata Archiving
XX
XX
XX
XX
XX
Lifecycle and Rights Management
XX
XX
XX
XX
XX
Total
XX
XX
XX
XX
XX
Note: e- Estimated, p-Projected Sources: Secondary Literature, Expert Interviews, and MarketsandMarkets Analysis
TABLE 3
OTHER VERTICALS MARKET SIZE, BY REGION, 2012-2019 ($MILLION) Region
2012
2013
2014-e
CAGR% (2014-2019)
2019-p
NA
XX
XX
XX
XX
XX
Europe
XX
XX
XX
XX
XX
APAC
XX
XX
XX
XX
XX
MEA
XX
XX
XX
XX
XX
LA
XX
XX
XX
XX
XX
Total
XX
XX
XX
XX
XX
Note: e- Estimated, p-Projected Note: Others include BFSI, Utility, and Travel and tourism Sources: Secondary Literature, Expert Interviews, and MarketsandMarkets Analysis
11 © MarketsandMarkets
Digital Asset Management Market - Global Forecast to 2019
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Digital Asset Management Market - Global Forecast to 2019
RELATED REPORTS Report Title
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Content Delivery Networks (CDN) have evolved to overcome the inherent limitations of the Internet in terms of user perceived Quality of Service (QoS) when accessing Web content. A CDN replicates content from the origin server to cache servers, scattered over the globe, in order to deliver content to end-users in a reliable and timely manner from nearby optimal surrogates. Content distribution on the Internet has received considerable research attention. It combines development of high-end computing technologies with high-performance networking infrastructure and distributed replica management techniques. The three components of the CDN architecture are: Content Provider, CDN Provider and End-Users. The Content Delivery Networks (CDN) Market research report covers exclusively in addressing the latest trends, worldwide forecasts, driving forces and application segments.
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13 Š MarketsandMarkets