Digital Self Publishing

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literary agent & md of Curtis brown books. TWEET - The Way Everyone Eats Time. http://www.curtisbrown.co.uk/jonny-geller/


1. The Diary of Anne Frank - Rejected 15 times 2. Harry Potter and the Philosopher’s Stone - Rejected 9 times 3. M*A*S*H - Rejected 21 times 4. Jonathan Livingston Seagull - Rejected 18 times 5. Chicken Soup for the Soul - Rejected 140 times 6. Carrie - Rejected 30 times 7. Zen and the Art of Motorcycle Maintenance - Rejected 121 times 8. Animal Farm - Rejected 4 times (inc TS Eliot, Faber & Faber Director, 1944) 9. Down and Out in Paris and London - Rejected by TS Eliot 10. Lolita - Rejected 5 times


You need to be: ● Incredible ● Patience ● Persistent ● Wealthy ● Famous ● Lucky ● Connected ● Under achiever



Advantages of Digital over Physical Books: ● Free distribution ● Every country ● Every language ● Focus on content


Amanda Hocking, USA ● 10 novels written ● Self published for 6 months ● Signed: $2million x 4 books http://www.nytimes. com/2011/06/19/magazine/amanda-hockingstoryseller.html


John Locke, 60, Kentucky, USA ● insurance salesman ● no formal writing background June 20, 2011 ● 1m e-books on Amazon ● in 5 months http://www.readwriteweb.com/archives/selfpublished_author_sells_a_million_e-books_on_a.php

Most of the e-books sell for $.99, and he says he makes 35 cents on every sale. That sort of per book profit is something that authors would never get from a traditional book deal.


Backstage with Seth Godin & Michael Hyatt

http://vimeo. com/25785948


Seth Godin Soundbites: Modern media is focused on building a tribe, earning permission and then creating products and services for that audience. Instead of readers for your books, you look for books for your readers.











What can you do? 1. Make People Care: tell your story from day 1 2. Go Free First: reach as many people as possible 3. Find Fans: who loves you? 4. Get Feedback: nurture people that care 5. Monetise: give them what they want


Make People Care:

1. remove the press release mentality 2. tell your story from day 1

3. document your progress 4. release early and often 5. respond to anyone that takes an interest


Go Free First: 1. reach as many people as possible

2. remove all barriers to reading

3. cross continents ($, €, £, 元, ¥, ₩, ‫)﷼‬ 4. offer constantly 5. Pay with a Tweet

http://vimeo.com/19880705


Find Fans: 1. Interact - passive = Fail! 2. Be everywhere 3. Fish where the fish are 4. manage your distribute

(http://highrise.com)


Get Feedback:

1. Explain why 2. Prompt people 3. Make it easy for people to find you

(http://namechk.com)


Monetise: 1. give people what they want 2. print limited editions

http://8faces.com/

https://www.createspace.com/

http://www.blurb.com/ http://www.lulu.com/

Printed on heavy stock, with a foilblocked cover, and pressed at just 2000 limited editions, each issue is a true collector’s item.




http://vimeo. com/wattpad/whatiswattpad


http://www.youtube.com/watch? v=livzJTIWlmY




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