MarMar Copenhagen SS21

Page 1

s u mm e r the sound of

spring - summer 2021



the sound of summer introduction image campaign swimwear tee for charity modal outerwear knitwear shop the look ss21 drop 1 ss21 drop 2 ss21 drop 3 high summer

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the sound of summer The SS21 collection from MarMar Copenhagen is a tribute to the light and mild months of the year. From the early spring months, where nature comes alive and you can leave your Thermo jacket unzipped. Late spring, playing outside, sometimes in the rain. Pretty dresses and chunky knitwear. Summer with golden fields, shorts and trips to the beach. To the height of summer with endless summer nights, dresses in the lightest cotton and turning wildflowers into the prettiest bouquets. The collection is designed in drops and with every drop, you´ll get a new chapter in the tale of Arthur and Ella and more sounds of summer will be added. Every drop has its prints and focuses on specific colours. In drop 1 you´ll find our classic ribbed Modal, as always and from SS21 the cotton is Organic, mixed with high-level Modal Tencel, delivered in recycled polyester bags. The colours of the Modal matches all drops. SS21 offers new Pointelle in Modal, new soft jacquard, cotton in numerous weaves and weights, classics in Leo print and our favourite Modal blend knitted differently, giving it so many different looks and adding to the list of favourites for both boys and girls as well as their parents. MarMar Copenhagen wants to be the family´s go-to brand for the best basics. From the first outfit baby wears and a brand for both party and play. At MarMar Copenhagen focus is on the product, working with great determination in every link, to ensure design, quality and fit go together and that items can be used across seasons and preferably by more than one child. That´s responsible to us and combined with certified fabrics, decent working conditions and as carbon neutral transportation as possible, we hope you can feel that we´re making an effort and doing our best to make great clothes for kids aged 0-16. With this collection, we want to capture the sound of summer. From spring to high summer. From sunrise to sunset. A collection made for making summer memories, you´ll remember forever. Marlene Holmboe and my team at MarMar Copenhagen
































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1: Romper Roma Frill, hat Acelia Frill 2: Dress Daia 3: Shirt Theodor SS, shorts Paulo 4: Tee Tobo, skirt Sille 5: Dress Dorella W, clothesline from left Ada, Bedlinen Baby, dress Dorella, Plain Body LS, dress Dova, Modal Tee LS, Ada, knit Tade, shirt Tay W 6: Shirt Tommy, shorts Peter 7: Boy: shirt Tommy, shorts Peter. Girl: dress Danita Frill 8: Woman: dress Dorella W. Baby: Modal Body SS, hat Alba baby 9: Boy: shirt Tommy, shorts Peter. Girl: dress Danita Frill 10: Boy: tee Tobo, shorts Pants S, knit Tano. Girl: dress Danine, knit Tako 11: Girl: tee Tamra, skirt Sille. Boy: Modal Tee LS 12: From the left: body Plain body LS, tee Tavs, top Tannia, shorts Pytte, knit Tako 13: Skirt Sanne, headband Anika 14: Boy: tee Tove, shorts Pallas S. Girl: skirt Sanne 15: Dress Dova 16: Girl: dress Duna. Woman: dress Dida W 17: Boy: tee Tago, shorts Paulo. Girl: dress Duna 18: Girl: knit Tano, shorts Pala. Woman: dress Davea W. Boy: shirt Theodor SS, shorts Primo S 19: Girl: knit Tano, shorts Pala. Boy: shirt Theodor SS, shorts Primo S.



Mood photos credit Pinterest


Swimwear

+UV50

Swimwear “Ella, can you hear the ocean?” asks Arthur as he hands her the big conch they found earlier, among seashells and stones filled with holes. White foam topped waves inspired one of the prints. Our fondness for Leo print, was the inspiration for

the new golden outlines print. Colours are inspired by the deep blue ocean and the dark sand colour from when the waves roll in As always our swimwear offers UV50+ / UPF factor 50 protection which means that it blocks out 98% of the sun’s rays. This factor protec-

tion is because of the fabrics tightlyknitted structure and contains no chemicals of any kind. • UV protection 50+ (both UPF, UV-A and UV-B) • High colourfastness • Proven commercial fitting • Tested by Bureau Veritas


The dionsaurs thought they had time too...

Tee for charity Taking care of the planet for future generations. We´ve made an Organic t-shirt, for charity. With our ”The dinosaurs thought they had time too” t-shirt, we will be raising money for people passionate about getting our planet back in shape. MarMar Copenhagen´s total sale of this t-shirt will be donated. Enough with the Blah blah blah, let´s make a difference together!


Charity Tee


NOOS Modal styles, Grey Melange & Off White

Body Sleeveless, Rose

Tee LS, Off White


Modal

NOOS & seasonal

Modal Since 2008 Modal has been the foundation of every single collection we have created at MarMar Copenhagen. It is the heart of our NOOS range as well as the four seasonal collections we create. With love. Soft, durable and in beautiful classic colours that last across seasons. Our Modal products are a blend of Cotton and TENCEL™ Modal. TENCEL™ Modal is a trademark of the Austrian company Lenzing AG. What’s special about this blend is that it regulates absorption and releases moisture which means that the fabric is breathable and regulates to the body’s natural thermal abilities. Fibres retain long-lasting colour and sheen even after many,

many washings. Modal fibres exhibit high flexibility resulting in a naturally soft touch to the skin. Blending TENCEL™ Modal with other fibres significantly improves the softness of fabrics, enhancing overall comfort.

Perhaps you’re wondering where the cotton comes from? It’s grown and spun in the same country we produce all our Modal styles in, beautiful Turkey and from SS21 the cotton in our classic Modal rib is certified organic.

TENCEL™ Modal fibres are mainly manufactured from beech wood which is sourced from sustainable forests in Austria and neighbouring countries in a closed looped system. Beech wood forests are a natural and renewable source of raw material. These forests are either FSC®(C041246) or PEFC™ certified. TENCEL™ Modal fibres have also earned the recognition of the United States Department of Agriculture (USDA) BioPreferred® designation.

We also use Modal in these series: classic ribbed Modal, Modal Smooth Rib, Modal Fine Rib, Modal Smooth Print, Modal Pointelle, Modal Waffle, and Modal Smooth Solid. All of them using the trademark TENCEL™ Modal. Throughout every collection, families keep coming back. They pass on their trusted MarMar Modal from child to child, cousin to cousin, sister to friend.



Modal

SS21 + NOOS classic Modal Rib


Newborn, SS21

Newborn, SS21

Modal Rib, NOOS

Modal Rib, SS21 + NOOS

Modal Rib, NOOS

Modal Rib, SS21

Modal Rib, SS21

Modal Rib, SS21 colours

All SS21 Modal colours and qualities

Newborn, SS21

Newborn, SS21

Modal Rib, NOOS


Modal

Modal Pointelle, SS21



Modal

SS21 Modal variantions


Seasonal

Summer Outerwear With MarMar Copenhagen Summer outerwear kids are well dressed for all kinds of spring weather. Through windy, rainy or cold days kids can play and feel comfortable. All our outerwear is STANDARD 100 by OEKO-TEX® certified. Easily combined with NOOS thermo. Technical Summer Outerwear, in

lightweight stretch fabric and in simplified design. Waterproof (8000 mm), windproof and breathable (5000 g) at great prices. Fluor free of course and with BIONIC-FINISH® ECO Thermo, a trusted favourite, now available in three different quilts. Water repellent, windproof, fluor

free of course and with BIONIC-FINISH® ECO Rainwear with welted seams, PU coated which makes it 100% waterproof (8.000 mm) and keeps the wind away. No surface spray and is fluor free naturally. Enjoy #themarmarrainbow!


Outerwear



Outerwear

#themarmarrainbow


Tech. Summer Outerwear


Outerwear

Thermo

Tech. Summer Outerwear

Thermo

Thermo

Thermo

Tech. Summer Outerwear

Tech. Summer Outerwear

Tech. Summer Outerwear

Thermo

Tech. Summer Outerwear

Rainwear

Tech. Summer Outerwear


Summer Linen Mix knit


Knitwear

SS21 Knitwear



Collection Combinations

Shop the look


1

Trold Rib, Llama Mel., Plain Body LS, Donkey Stripe, Powell B, Hay


DROP 1

Beginnings Arthur wakes at the first morning light and tiptoes over to wake up Ella. Last night they tried guessing how many eggs they would be able to gather in the henhouse this morning. Neither of them had heard the old goose make any warning sounds, so the fox must not have been around. Arthur felt confident

they could gather enough eggs for a giant stack of pancakes. Standing side by side in front of their wardrobe, they both choose their favourite Modal tee. Arthur matches his with soft comfy sweatpants with all the little nebs in. Ella wants to wear the skirt with all the

dots. Luckily it´s still cold enough to need a jumper and Ella knows just the right one. They lie close together in the morning sun, listening to their parents turning the eggs into delicious treats.


2

Tau, Marmarmar. Powell B, Llama

4

Plain Body SS, Sage. Leo Leg, Donkey Leo

Drop 1 - Baby

3

Tade, Llama Mel. Leo Body LS, Donkey Leo. Pam, Shadow Forrest

5

Cardigan LS, Kit. Plain Body SS, Sage. Leo Leg, Donkey Leo


6

Tau, Sage Mel. Pitti, Sage Mel.

Drop 1 - Baby


7

Tilka, Tiny Dot. Pava, Tiny Dot. Tights, Chalk

Drop 1 - Baby


8

Tadar, Delicate Rose. Body LS, Hay. Pico, Lily

10

Trold Pointelle, Light Cheek. Ranja Pointelle, Light Cheek

9

Tracia, Lily. Pico, Rose Brown

11

Alba Baby, Delicate Rose. Bibbi, Lily. Pitti, Rose Brown

Drop 1 - Baby


12

Trold Rib, Llama Mel. Berta, Donkey Leo, Powell B, Llama

14

Toga, Llama Mel. Plain Body LS, Off White, Powell B, Llama

Drop 1 - Baby

13

Dry Bib, Light Cheek. Plain Body, Light Cheek, Paco, Denim Blue

15

Leo Riva, Brown Leo


16

Dicte, Denim BLue. Tights, Chalk

18

Toga, Light Cheek. Plain Body, Light Cheek, Paco, Denim Blue

17

Leo Riva, Rose Brown Leo. Cardigan LS, Rose Brown, Tights, Chalk

19

Trold Pointelle, Light Cheek. Plain Body LS, Rose Brown, Leo Leg, Rose Brown Leo

Drop 1 - Baby


20

Therese, Tiny Dot. Pallas, Mid Indigo

22

Tammes, Rose Brown. Sana, Tiny Dot. Tights, Chalk

Drop 1 - Kids

21

Dida, Rose Brown. Tights, Chalk

23

Taren, Rose Brown Leo. Patina, Rose Brown


24

Leo Doillon, Rose Brown Leo. Tights, Grain

26

Dikte, Llama. Tights, Chalk

25

Taren, Lily. Sus, Rose Brown

27

Dorella, Tiny Dot. Tights, Chalk

Drop 1 - Kids


28

Tado Pointelle, Light Cheek. Plain Tee LS, Hay. Salma, Denim Blue

30

Dress, Hay

Drop 1 - Kids

29

Anika, Donkey Leo. Trold Rib, Llama Mel. Plain Tee LS, Kit. Leo Sylvia, Donkey Leo

31

Danal, Denim Blue. Plain Tee LS, Sage


32

Sanne, Amber. Leo Tee, Brown Leo. Tights, Grain

34

Leo Doillon, Brown Leo. Tights, Grain

33

Trold Pointelle, Light Cheek. Plain Tee LS, Hay. Primo L, Hay

35

Dikte, Llama. Tights, Hay

Drop 1 - Kids


36

Theodora, Donkey Stripe. Pallas S, Mid Indigo

Drop 1 - Kids


37

Thadeus, Llama Nebs. Pelo, Llama Nebs

39

Trevor, Donkey Stripe. Tee LS, Sage. Primo L, Forrest Shadow

38

Ted, Sandstone. Paulo, Donkey Stripe

40

Leo Tee, Donkey Leo

Drop 1 - Kids


41

Theobald, Denim Blue. Tavs, Llama. Primo L, Amber

43

Tavs, Sage. Plain Tee LS, Black/Off White. Pelo, Sage

Drop 1 - Kids

42

Tomas, Sage Mel. Pants S., Sage

44

Tee LS, Hay


45

Ted, Grey Mel. Pelo, Sage

47

Thadeus, Llama Nebs. Pelo, Hay

46

Tade Rib, Llama Malange. Tee LS, Sage. Primo L, Amber

48

Tore, Llama. Theobald, Denim Blue. Primo L, Forrest Shadow

Drop 1 - Kids


49

Alba Baby, Rose Sand. Ron, Magnolia


DROP 2

Spinning around Under the clotheslines is the best place to sit, it´s like the washing are secret friends dancing around you in the soft wind. Arthur spins one spinning top after the other on the crocked tiles, while Ella picks all the little flowers she can reach, before standing up to dance and twirl, the

light-capturing the little dots in her skirt, making it shine like silver. The little branches on her top are like a miniature of the big Magnolia in the back garden. She´s happy to see the muslin dress on the line, she´s wearing that tomorrow!

“Can you believe you were ever that tiny, Arthur?” says Ella and points to a newborn romper and a tiny pair of Leo printed leggings also on the line. “You were too,” says Arthur “you wore them before I did.” Now the baby coming soon will wear them too.


50

Tade, Blue Chalk. Pilu, Blue Chalk

52

Titus, Big Check. Philip B, Big Check

Drop 2 - Baby

51

Tomba, Grain. Pava, Grain

53

Body Sleeveless, Spinning Top. Pilu, Blue Chalk


54

Tiora, Delicate Rose. Pava, Delicate Rose

56

Becka, Rose Bouquet. Tadar, Delicate Rose. Pava, Grain

55

Alba Baby, Rose Sand. Ron, Magnolia

57

Ras, Rose Sand

Drop 2 - Baby


58

Deas, Delicate Rose. Betty, Moon. Tights, Moon

Drop 2 - Baby


59

Alba Baby, Off White. Tiora, Off White. Pava, Off White. Tights, Grain

Drop 2 - Baby


60

Aya, Rose Sand. Duna, Off White

62

Taia, Blue Chalk. Tika, Moon. Pala, Grain

Drop 2 - Kids

61

Tabi, Delicate Rose. Sille L, Rose Sand

63

Aya, Off White. Tiora, Rose Sand. Pallas S, Mid Indigo


64

Dolly, Magnolia

66

Tavola, Rose Bouquet. Pala, Rose Sand

65

Left: Deidra, Delicate Rose. Right: Tamra, Delicate Rose. Sunita, Delicate Rose. Tights, Moon

67

Tiora, Delicate Rose. Pala, Delicate Rose

Drop 2 - Kids


68


Duna, Grain, Off White & Rose Sand

Drop 2 - Kids


69

5

Jona, Mid Indigo. Theodor SS, Grain. Pallas, Mid Indigo

Drop 2 - Kids


70

Thadeus, Big Check. Pelo Big Check

72

Torkel, Chalk. Shorts, Kit

71

Theodor SS, Off White. Pallas S, Mid Indigo

73

Tee SS, Kit. Pascal, Big Check

Drop 2 - Kids


74

Trine, Chalk


DROP 3

Memories The afternoon sun is warm on their skin, as their swimsuits are drying on the armrest of the garden chair, the golden Leo dots glittering in the warm rays.

They are debating in hushed voices whether to go on a secret expedition in the neighbours cornfield. Arthur is certain his shorts are the exact same colour as the corn. It also matches the little yellow flow-

ers on Ella´s dress, flowers that look like little soft pompoms. They close their eyes and agree this is the sound of summer.


75

Plain Body LS, Cornfield. Pilu, Hay

77

Body Sleeveless, Cornfield. Pilu, Hay

Drop 3 - Baby

76

Tade, Hay. Plain Body LS, Cornfield. Pilu, Hay

78

Roxy, Hay Stripe


79

Tade, Chalk Mel. Plain Body LS, Spinning Top. Panto, Kit

81

Rasva, Chalk Mel.

80

Totoro, Kit. Pacey, Kit. Tights, Chalk

82

Tor, Blue Stripe, Panto, Chalk

Drop 3 - Baby


83

Benedicte, Delicate Rose. Pitti, Delicate Rose

85

Left: Thure, Chalk Mel. Pico, Chalk Mel. Right: Thure, Kit Mel. Pico, Kit Mel.

Drop 3 - Baby

84

Tano B, Rose Bouquet. Becka, Rose Sand. Panto, Kit


86

Benedicte, Delicate Rose. Pitti, Delicate Rose

88

Tilka, Mimosa, Pacey, Mimosa

87

Alba Baby Long, Mimosa. Tilka, Mimosa, Pacey, Mimosa

89

Tadar, Hay. Ben, Hay Stripe. Pacey, Kit

Drop 3 - Baby


90

Taia, Hay. Tamra, Cloud. Sus, Mimosa

92

Trine, Kit. Pytte, Hay

Drop 3 - Kids

91

Taia, Hay. Tamra, Cloud. Sus, Mimosa

93

Duja, Mimosa


94

Jona, Mid Indigo. Trine, Chalk. Patsy, Kit

96

Duja, Mimosa

95

Duja, Chalk

97

Tano, Rose Bouquet. Plain Tee LS, Hay. Pallas S., Mid Indigo

Drop 3 - Kids


98

Tani, Hay Stripe. Shorts, Hay

100

Tavola, Cornfield. Pytte, Hay

Drop 3 - Kids

99

Dress, Hay

101

Deanie, Blue Stripe


102

Tano, Hay. Topsy, Kit. Pallas, Mid Indigo

104

Tove, Kit Mel., Paulo, Hay Stripe

103

Topsy, Chalk. Primo S., Hay. Socks, Grey Mel.

105

Tove, Chalk Mel., Paulo, Blue Stripe

Drop 3 - Kids


106

Tano, Hay. Topsy, Kit. Pallas, Mid Indigo

Drop 3 - Kids


107

Tavs, Kit Mel. Tani, Blue Stripe. Primo L, Amber

Drop 3 - Kids


108

Tully, Quartz Dot. Pava, Quartz Dot


High Summer

Endless Ella is walking slowing towards the beach, picking little bouquets along the way, poppies, grasses, cornflowers. Arthur is way ahead of her, with

the dog hot on his trail. The sky is the lightest blue, they´ll eat red berries and sit on the home-

made benches of dried-out driftwood around the little bonfire and watch the sky turn darker and darker blue.


109

Tomba, White Sage Stripes. Pacey, White Sage Stripes

111

Tako, Barley. Timmy, Cloud. Pablo, Pale Blue

High Summer - Baby

110

Rava, White Sage

112

Body LS, Space Blue


113

Alba Baby, Pale Blue. Rommy, Pale Blue

High Summer - Baby


114

Tako, Barley. Plain Body LS, Off White. Leg, Off White

116

Tully, Quartz Dot. Pava, Quartz Dot

High Summer - Baby

115

Beo, Quartz. Pave, Poppy

117

Tiora, White Sage Stripes. Pacey, White Sage Stripes


118

Daisa, Cloud

High Summer - Baby


119

Tully, Poppy. Prima S, Denim Blue

121

Tiora, White Sage Stripes. Pallas S., Mid Indigo

High Summer - Kids

120

Danine, White Sage Stripes

122

Dulla, Quartz Dot


123

Dova, Quartz

125

Tavora Frill, Almond. Pytte, White Sage Stripes

124

Tannia, White Sage Stripes. Pytte, White Sage Stripes

126

Tabo, Quartz. SIlle, Quartz Dot

High Summer - Kids


127

Tako, Barley. Sanni, Poppy

High Summer - Kids


128

Danita Frill, Poppy

130

Daia, Cloud

129

Toia, Cloud

131

Twis, Poppy. Pala, Off White

High Summer - Kids


132

Tee SS, Space Blue. Peter, White Sage Stripes

High Summer - Kids


133

Tobo, White Sage. Pallas S, Mid Indigo

135

Theodor SS, White Sage Stripes. Peter, Denim Blue

134

Tako, Barley. Tommy, Pale Blue. Peter, Denim Blue

136

Ted, Almond. Peter, Denim Blue

High Summer - Kids


137

Tee LS, Grey Mel.


Photo Sofie Helsted Layout MarMar Copenhagen © MarMar Copenhagen 2020 Thank you Sebastian, Lilli, Sara, Karen Marie, Karlson, Molly My, Vilbert, Annis, Emma, Alva, Sanne & Elmer

MarMar Copenhagen Tirsbækvej 5 2720 Vanløse Denmark +45 2680 3536 marmar@marmar.dk www.marmar.dk : marmarcph : marmarcopenhagen



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