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GAMEFORGE “Bringing Games to the next Level”
www.gameforge.de
© 2009 Gameforge AG
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A few words on myself Klaas Kersting, 29 Founder & CEO of Gameforge International economics with sponsorship from KPMG Started developing his own MMOG in 2001 Established Gameforge in Karlsruhe, Germany, in December 2003 (while still a student, age 24)
www.gameforge.de
© 2009 Gameforge AG
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Corporate Facts Gameforge = forja de juegos Privately owned by founders Developer and publisher of browser‐ and client‐based MMOGs Broad product portfolio of 15 games Over 50 languages More than 270 employees Local Community Management & Customer Service team of 6,000 people Proprietary Billing system with 150 different local payment methods 40 million people visiting Gameforge Websites per month, producing > 400m Unique Visits
www.gameforge.de
© 2009 Gameforge AG
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Corporate Facts More than 75 million registered players More than 17 million active players per month Over 900,000 peak ccu every day Cumulated monthly playing time: > 6 times the construction time of the Empire State Building More than 300,000 new registrations daily Cashflow‐positive & profitable since Day 1 2009: Triple‐digit million euros in revenue, highly profitable
www.gameforge.de
© 2009 Gameforge AG
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Awards 2008: ‐“Red Herring 100 Europe” ‐“Deloitte Technology Fast 50 Rising Stars” ‐“Entrepreneur of the Year 2008”
2009: ‐World Economic Forum, “Technology Pioneer 2009” ‐Ikariam “Best Browsergame” (German Computer Game Award) ‐International Business Award “Most innovative Company of the Year in Europe”
www.gameforge.de
© 2009 Gameforge AG
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Philosophy Principle
Execution
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Easy access
• Simple registration procedure • Only web browser and Internet access necessary
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Community building
• Promotion of country managers from the user base • Strong community interaction – users help users
Keep active users active
• New releases adding interesting game features • Community factor keeps users “in the game”
Fair monetization
• Fully functional and challenging game without payments • “Pay‐per‐item” transparent and low payment entry point
Flexible billing
• Easy selection of preferred payment methodology • Fast and transparent payment processing
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www.gameforge.de
© 2009 Gameforge AG
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Gender Demographics Gender Demographics Female Players
Male Players 55+ 45 ‐ 54
55+
6% 6%
11% 11%
11% 11%
45 ‐ 54
15 ‐ 24 35 ‐ 44
17% 17%
42% 42%
29% 29%
15 ‐ 24
16% 16% 20% 20% 25% 25%
23% 23%
35 ‐ 44 25 ‐ 34
25 ‐ 34
www.gameforge.de
© 2009 Gameforge AG
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Business Model Gameforge Business Model: Free2play All Gameforge Games can be played to their full extent for an unlimited time, completely free of charge. No subscription, no hidden costs, no in‐game advertising Item sales: add‐ons, premium features, exclusive in‐game items Worldwide digital distribution
www.gameforge.de
© 2009 Gameforge AG
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Spain Italy
www.gameforge.de
© 2009 Gameforge AG
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Spanish Market More than 5 million registered players More than 1 million active players Broad product portfolio of 15 games Biggest successes: Metin2, Ikariam Local community support: (10 Community Managers inhouse, 500 Game operators in Spain)
www.gameforge.de
© 2009 Gameforge AG
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THE GAMES
www.gameforge.de
© 2009 Gameforge AG
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www.gameforge.de
© 2009 Gameforge AG
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Metin2 Metin2 invites you into a fascinating Far Eastern world. A large meteorite has brought evil into the world and sown the seeds of discord. And it is now the task of all players to unite the empires and ban the stone from the world. FEATURES Dynamic Battle System: There are four classes of characters, eight major skills, and thousands of weapons and armor to be used. Each character has unique combat styles that include slicing, crushing, powerful knockback attacks and finishing moves. War of Nations: Players may select a Kingdom that is right for their character and formulate an army to aid their Kingdom during the fight against the Metin Stones as well as other Kingdoms. Guild House: In Metin2 when a Guild meets certain requirements, the Guild leader may buy land, build a Guild house and create their own Guild mark.
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© 2009 Gameforge AG
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“Best Browsergame” German Computer Game Award 2009)
www.gameforge.de
© 2009 Gameforge AG
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Ikariam The sound of the sea, a white sandy beach and sun! On a small island somewhere in the Mediterranean, an ancient civilization arises. Under your leadership an era of wealth and discovery begins. FEATURES Cooperative gameplay Cultivate good relationships with your neighbors. Sign culture or trade agreements with other players, or forge alliances with them. Your nations will need mutual support, or they will soon be doomed to ruin. Innovative research Numerous clever scientists develop advanced machines and dangerous weapons. Some visionaries are even ahead of their time ‐ there have been some sightings of steam giants and hot air balloons. Detailed graphics Your flourishing metropolis is brought to life full of detail, and with magnificent buildings lining the streets. Use the island view to check which of your neighbors is currently dealing with blockades, attacks, or occupation. www.gameforge.de
© 2009 Gameforge AG
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www.gameforge.de
© 2009 Gameforge AG
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4Story Two enemy kingdoms are fighting for predominance on the continent of Iberia. You are the hero who is destined to unearth the truth, buried in eternity, and bring an end to the endless war. FEATURES R.S.C.S. ‐ Real‐time Strategic Command System: In fast‐paced combat situations, the Real‐time Strategic Command System helps you to keep an overview, stay in control, and lead your combatants into battle quickly and conveniently. Motivating PvP scoring system: While conquering terrain and completing special missions in grueling player versus player (PvP) battles, you earn valuable honor and achievement points that enable you to purchase additional, exclusive items for your character. Cooperative gameplay: Having another player by your side as a "soul mate" not only enhances your gaming fun, but also allows you to share life energy and collect experience points together.
www.gameforge.de
© 2009 Gameforge AG
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More Gameforge Games
www.gameforge.de
© 2009 Gameforge AG
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© 2009 Gameforge AG
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