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CUSTOMER JOURNEY MAPS
SECTION 09 l PROJECT PERSONAS –USER JOURNEY MAPS
PROJECT SCOPE: WEYMOUTH LANDING URBAN DESIGN LOCATION: BRAINTREE, MA USE: A 5 ACRE GREENSPACE WITH 4 MAJOR BUILDINGS BUILDING USE: COMMUNITY/CIVIC CENTER, EXHBITION SPACE, RESTAURANTS AND RETAIL, CANOE AND KAYAKING SHOP OTHER: GREEN SPACE, WATER FEATURES, SPLASH PAD, BIKING AND WALKING TRAILS
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JAKE RIDES HIS BIKE 6 DAYS A WEEK FROM HIS HOUSE TO THE PARK. HE UTILIZES ALL THE PARK TRAILS.
ON HIS BIKE RIDING ROUTE, HE STOPS AT THE KAYAK AND CANOE SHOP TO TALK TO A FRIEND ABOUT A WEEKEND EVENT AND NEW GEAR.
ON WEEKENDS HE MEETS HIS FRIENDS AT THE KAYAK/CANOE PUT IN FOR EXCURSIONS ON THE WEYMOUTH FORE RIVER. Watson Park
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AFTER KAYAKING, JAKE AND HIS FRIENDS GET SOME FOOD AT THE FOOD TRUCKS FOR DINNER AND CHOOSE A GATHERING POD TO SIT AND EAT.
ENVIRONMENTAL PORTFOLIO l GENEEN RICHARD
JAKE HEADS HOME ON HIS BIKE AND LEAVES HIS KAYAK AT THE SHOP STORAGE FACILITY.
SECTION 09 l PROJECT PERSONAS –USER JOURNEY MAPS
PROJECT SCOPE: WEYMOUTH LANDING URBAN DESIGN LOCATION: BRAINTREE, MA USE: A 5 ACRE GREENSPACE WITH 4 MAJOR BUILDINGS BUILDING USE: COMMUNITY/CIVIC CENTER, EXHBITION SPACE, RESTAURANTS AND RETAIL, CANOE AND KAYAKING SHOP OTHER: GREEN SPACE, WATER FEATURES, SPLASH PAD, BIKING AND WALKING TRAILS
AFTER LUCY DROPS HER KIDS AT SCHOOL, SHE ATTENDS THE COMMUNITY CENTER FOR YOGA AND PAINTING.
SHE DRIVES TO THE COMMUNITY CENTER AND ATTENDS CLASS.
AFTER CLASS, LUCY AND HER FRIENDS WALK THROUGH THE PARK TO THE CAFÉ FOR BUBBLE TEA & COFFEE.
LUCY TAKES A REST ON A PARK BENCH AND WRITES IN HER JOURNAL. LUCY AND FRIENDS USE THE PATHS TO WALK THROUGH THE PARK AND ADMIRE THE WATER FEATURES
LUCY LEAVES THE SITE TO RUN HER DAILY ERRANDS
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ENVIRONMENTAL PORTFOLIO l GENEEN RICHARD Watson Park
SECTION 09 l PROJECT PERSONAS –USER JOURNEY MAPS
PROJECT SCOPE: WEYMOUTH LANDING URBAN DESIGN LOCATION: BRAINTREE, MA USE: A 5 ACRE GREENSPACE WITH 4 MAJOR BUILDINGS BUILDING USE: COMMUNITY/CIVIC CENTER, EXHBITION SPACE, RESTAURANTS AND RETAIL, CANOE AND KAYAKING SHOP OTHER: GREEN SPACE, WATER FEATURES, SPLASH PAD, BIKING AND WALKING TRAILS
AFTER SCHOOL JESSICA TAKES MUSIC LESSONS AT THE LANDING. HER PARENTS DROP HER OFF AT THE ENTRANCES AND SHE WALKS TO THE EXHIBITION HALL.
AFTER MUSIC LESSONS, JESSICA AND HER FRIENDS WALK THROUGH THE PARK TO GET TACOS AND PIZZA.
AFTER CLASS, LUCY AND HER FRIENDS WALK THROUGH THE PARK TO THE CAFÉ FOR BUBBLE TEA & COFFEE.
EVERY FEW MONTHS JEESICA PARTICIPATES IN A PERFORMANCE WITH THE YOUTH SYMPHONY AT THE EXHIBITION PAVILLION.
SOMETIMESJESSICA ANDHERFAMILY DINEINTHEPARK AFTERHEREVENT.
AFTER MUSICAL EVENTS JESSICA AND HER FAMILY HEAD HOME BY CAR.
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ENVIRONMENTAL PORTFOLIO l GENEEN RICHARD Watson Park
SECTION 09 l PROJECT PERSONAS –USER JOURNEY MAPS
PROJECT SCOPE: WEYMOUTH LANDING URBAN DESIGN LOCATION: BRAINTREE, MA USE: A 5 ACRE GREENSPACE WITH 4 MAJOR BUILDINGS BUILDING USE: COMMUNITY/CIVIC CENTER, EXHBITION SPACE, RESTAURANTS AND RETAIL, CANOE AND KAYAKING SHOP OTHER: GREEN SPACE, WATER FEATURES, SPLASH PAD, BIKING AND WALKING TRAILS
HE BERTHS HIS YACHT AT THE LANDING. THEY WALK UP THE GANGWAY TO THE PARK. IT’S A SUNNY DAY GEORGE AND HIS WIFE DECIDE TO MEET FRIENDS AT THE LANDING FOR A LATE LUNCH
THEY SAIL FROM TOWN RIVER YACHT CLUB (QUINCY, MA) TO WEYMOUTH LANDING, MA. A 37 MINUTE SAILING TRIP
THEY USE THE PATHS TO WALK THROUGH THE PARK AND ADMIRE THE WATER FEATURES THEY MEET WITH FRIENDS FOR DINING GEORGE AND HIS WIFE SAIL HOME BEFORE SUNSET
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ENVIRONMENTAL PORTFOLIO l GENEEN RICHARD Watson Park
