1037 Listing Presentation

Page 1

1037 Del Harbour Drive Delray Beach, FL 33483

2 BR, 2 BA | 1,496 SF | Private Dock Offered for $1.1M


Dear Doug, In today’s world it is all about the internet and social media. The focus is online, and it is important to have the largest reach possible, which is what we offer. We would like to highlight the benefits of listing with us. Douglas Elliman has historically been the #1 real estate firm in the New York area since 1911. After expanding into luxury real estate markets nationwide we have established ourselves as the #1 firm in Palm Beach County in just a few short years. We have excelled in Luxury sales because of DE’s amazing reach and exposure nationwide as well as internationally. South Florida is experiencing an enormous infusion of people fleeing high tax states particularly the northeast, Connecticut and in California. Douglas Elliman is the #1 private real estate firm in all of these regions, and we enjoy referrals from agents in these high luxury markets. Our team is dedicated to selling your home in the most effective way by providing the finest marketing available in combination with our personal attention to detail and seasoned years of experience in this market. Trusting in us and relying on our incomparable service will provide the optimum results for you! We look forward to this wonderful opportunity. Best, Mary & Caron


Comparative Market Analysis


Recent Sales Delray Beach waterfront

1032 Del Harbour Drive – Direct Intracoastal, 2 BR, 2 Ba, 1,496 Living sf, Built in 1979, Listed for $1.095M ($668/sf), sold in 2018 for $950,000 ($635/sf)

1034 Del Harbour Drive – Direct Intracoastal, 2 Br, 2 Ba, 1,750 living sf, built in 1977, listed for $1.15M (657/sf), Sold in 2018 for $1.09M ($622/sf)

1038 Del Harbour Drive – Direct Intracoastal, 2 Br, 2 BA, 1,750 Living sf, built in 1977, listed for $1M ($571/sf) , Sold in 2018 for $975,000 ($557/sf)

1040 Del Haven Drive – completely remodeled in 2018, 4 Br, 4 BA, 3448 living sf, built in 1989, listed for $2.19M ($548/sf), sold in 2019 for $1.8M ($522/sf)

At an average of $584 sold per square foot price with 1496 Living square foot Your property would have A sale price of $873,664.


Marketing Your Property


How We Market your property Staging… Staging your home is an important step to position your property in the best light for photographs and showings. We use our team of design experts to advise on styling and organizing to provide a clean, fresh look. virtual staging photography can also be a viable option to consider, which helps showcase the space using different furniture and finishes. This allows prospective buyers to imagine themselves in the home.

Property Photos & Video… Full resolution, high-quality photos are a home’s first impression to potential buyers, the first thing to catch their eye. We use South Florida's top photographers to create beautiful videos that capture your home’s highlights and beauty and maximize your home’s potential while on the market. Still Photos include interior, exterior, twilight, and aerial shots.

Brochures & Mail-able postcards… Property brochures will be provided to prospective buyers who view the property and just listed mail out postcards will be sent to targeted areas to generate awareness and interest in your home.


How We Market your property Print media… We curate our print media to match the profile of each individual property. We advertise in top publications with large distributions both locally and in target locations, specifically northeastern hubs. examples of our print media include, but not limited to the following: Elliman Magazine - represents the ultimate expression of the Elliman lifestyle, combining the arts, luxury and shelter in one unique space filled with real stories for real people. Circulation of 200,00 per issue and reach over 1,5000,000 people per year. Coastal Star - Distributed throughout the coastal Palm Beaches including Ocean Ridge, Gulf Stream, Delray Beach, Boca Raton and Highland Beach. Audience is well educated, high income bracket. Reach: 38,250+. Homes & Land – widely read Real Estate magazine distributed in top markets to interested homebuyers. Atlantic Avenue Magazine - home grown publication packed with local information serving residents, visitors and the business community. Luxury Home Magazine – the largest network of market-specific magazines featuring luxury homes. Over 2,500,000 copies printed annually. Haven Magazine - Luxury real estate publication Distributed to target markets nationwide including new york city, the hamptons, palm beach, los angeles, miami, boston and more. Nantucket Magazine – premiere luxury lifestyle publication attracting sophisticated, discerning and sophisticated audience from the northeast and beyond. Circulation of 60,000+, online circulation of 300,000+.


Internet marketing & Social media Email Marketing Reach: 10,000+ Your property is distributed to our personal list of contacts that is comprised of the top luxury real estate brokers in our area, prospective buyers, as well as Douglas Elliman’s network of agents nationwide (7,000+ agents).

Google Display Ads Reach: 900,000+ We use Google Display ads to market our properties to target New York, Connecticut, Hamptons, Los Angeles audiences in high income levels. Audience of Over 300,000 per month.

Douglas Elliman FL Instagram Followers: 40,000+ Impressions: 1.5 million+ Your Property will be featured on our personal Mary & Caron Instagram page and will also receive a featured post on the Douglas Elliman Florida Instagram page, which has a large following of luxury brokers and prospective buyers in south Florida. and Mary & Caron Instagram, which has a large following of primarily agents.

Douglas Elliman FL Facebook Followers: 5,000+ Impressions: 150K+ Your Property will be featured on our personal Mary & Caron Facebook Page and will also receive a featured post on the Douglas Elliman Florida Instagram page, which has a large following of luxury brokers and prospective buyers in south Florida. and Mary & Caron Instagram, which has a large following of primarily agents.


You only get one chance to make

BILLIONS of First Impressions

Your property will be presented on major websites

Douglas Elliman Website Your property will receive a Personal website dedicated to each listing

Zillow 36 Million unique monthly visitors

Realtor.com 145.9 Million unique monthly visitors

Trulia 20 Million unique monthly visitors

Knight Frank The Wealth Report


Print Marketing National distribution

333 NE S PA NIS H TR A IL - B O C A R A TO N, FL 5-BR, 7. 2-BA | 96' AP PR OX. DI RECT IN TRAC OAST AL FR O NTAG E W IT H PRI VAT E DO CK

|

1321 P A R TR IDG E P L A C E N - B OY NTO N B E A C H, FL 4-BR , 5- BA | GOLF COUR SE ESTAT E H OM E WITH 2 00+ FT OF GOLF C OUR SE FRONT AGE

OF FERED FOR $6 .950M

|

OFFERED FOR $895,000

4 T UR T L E G R O VE L A NE - VIL L A G E OF G O L F , F L 3 - B R , 4. 1 - B A | E S T A T E H O M E W I T H S E P A R A T E G U E S T H O U S E I N E X C L U S I V E G O LF C O M M U N I T Y | O F F E R E D F O R $ 1. 8 9 5M VI LLAG E O F GO LF HO MESIT ES AVAI LABLE 1+ / - ACRES - 5+ /- AC RES O FFERED F OR $425,000 - $2. 5M

DE Ellie Gold Award "Top 8% of Agents Company Wide" 2019

MARY WINDLE

Director of Luxury Sales 561.271.5900 mary.windle@elliman.com

CARON DOCKERTY

Sales Associate 561.573.0562 caron.dockerty@elliman.com

1111 LINCOLN RD. MIAMI BEACH, FL 33139. 305.606.6300 ©2019 DOUGLAS ELLIMAN REAL ESTATE. ALL MATERIAL PRESENTED HEREIN IS INTENDEDFOR INFORMATION PURPOSES ONLY. WHILE, THIS INFORMATION IS BELIEVEDTO BE CORRECT, IT IS REPRESENTED SUBJ ECT TO ERRORS, OMISSIONS, CHANGES OR WITHDRAWAL WITHOUT NOTICE. ALL PROPERTY INFORMATION, INCLUDING, BUT NOT LIMITED TO SQUARE FOOTAGE, ROOM COUNT, NUMBER OF BEDROOMS AND THE SCHOOL DISTRICT IN PROPERTY LISTINGS SHOULD BE VERIFIED BY YOUR OWN ATTORNEY, ARCHITECT OR ZONING EXPERT. EQUAL HOUSING OPPORTUNITY.

Nantucket Magazine for the New York crowd. Reaching All of the Northeast.


Print Marketing

V o lu m e 2 8

Issue 8

OOF F TTHE H E PPALM A L M BBEACHES EACH ES

D eepwater E legance I n D owntown D elray Downtown Breathtaking I ntracoastal Views | $5,995,000 M ary W indle | 561.271.5900 |

L uxury Sales Director

Caron Dockerty | 561.573.0562 | Realtor Associate Dougla DouglasEllima Elliman Real Esta Estate

FREE MAGAZINES NATIONWIDE 800.277.7800

Coastal Star Distribution: 38,250+. Distributed to Hypoluxo Island, South Palm Beach, Manalapan, Ocean Ridge, Briny Breezes, Gulf Stream and coastal Delray Beach, Coastal Boca Raton and Highland Beach. Audience is well educated, high income bracket.


Bio and team Pages


© 2020 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

The Mary Windle & Caron Dockerty Team

With a combined 50 years of listing and selling luxury real estate in South Palm Beach County along with a personal friendship of over 25 years, Mary and Caron joined Douglas Elliman in 2018 as partners. We have consistently earned the Ellie Gold award, recognizing us in the top 8% within the Douglas Elliman organization nationwide for both years. Our reputation is resolute & service beyond expectation. Most of our business has been generated through client referrals & we remain very grateful for that accomplishment. We are confident once you have worked with us you will understand. We look forward to hearing from you! DE Ellie Gold Award “Top 8% of Agents Nationwide” 2019

DE Ellie Gold Award “Top 8% of Agents Nationwide” 2018

elliman.co m


Our Recent Sales VILLAGE OF GOLF

8 SANDPIPER

© 2020 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

Sale Price — $1.355M

2 PARK PLACE Sale Price — $950,000

48 Country Rd S & 20 Ibis Ct Sale Price — $1.25 M

27 COUNTRY RD

41 COUNTRY RD

2 COUNTRY RD W

Sale Price — $790,000

Sale Price — $500,000

Sale Price — $1.19M

4 PARK PLACE

7 COUNTRY CLUB CIR

19 COUNTRY RD

Sale Price — $775,000

Sale Price — $590,000

Sale Price — $680,000

elliman.co m


Our Recent Sales BY THE SEA

1030 BASIN DRIVE

2002 PELICAN LANE

11 OCEAN HARBOUR DR

Sale Price — $4.50M

Sale Price — $3.762M

4001 OCEAN BLVD

50 SEABREEZE

57 SEABREEZE

Sale Price — $2.8M

Sale Price — $2.3M

© 2020 DOUGLAS ELLIMAN REAL ESTATE. EQUAL HOUSING OPPORTUNITY.

Sale Price — $5.495M

elliman.co m

Sale Price — $1.495M


About Douglas Elliman Established in 1911, Douglas Elliman has grown to become the most reputable luxury real estate firm in the country. As the market leaders in New York, South Florida, California, Connecticut, Colorado and New Jersey, Douglas Elliman closed more than $28.7+ Billion in real estate transactions in 2019 making it one of the largest independent residential real estate brokerage in the country by sales volume. In addition, Douglas Elliman has strategically partnered with Knight Frank Residential of London to extend their powerful real estate network to 520 offices in 60 countries across 6 continents.

“Committed to a culture founded on uncompromising professionalism, progressive thinking, teamwork, empowerment, mutual respect, trust and service excellence.”

KNOWN GLOBALLY. LOVED LOCALLY.










Thank you!


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