Mobile Service Innovation And Business Models

Mobile Service Innovation And Business Models

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Part I Theory: Introduction.- Service innovation and business models.- Conceptualizing the STOF model.STOF Model: Critical Design Issues and Critical Success factors.- The mobile context explored.- The STOF method.- What s next? Some thoughts and a research agenda.- Part II Applications: Practitioners view on generic design issues and success factors.- The dynamic STOF model in practice.- A we-centric service: the PolicePointer.- Balancing customer and network value of mobile payment services.Robustness of IPTV Business Models.- Mobile service bundles.- Designing Mobile Remittance Services in Developing Countries.- Assessing the business potential for new mobile services from mock-up evaluation.- A standalone Digital Music Vending Service.- From prototype to exploitation: Mobile services for patients with chronic lower back pain.- From prototype to exploitation: organizational arrangements for a Personalized Dementia Directory. EAN/ISBN : 9783540792383 Publisher(s): Springer, Berlin Format: ePub/PDF Author(s): Bouwman, Harry - Vos, Henny - Haaker, Timber

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