Sales Lead - Hospitality

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Stadium Production Manager Edgbaston Stadium Rugby League World Cup

Sales Lead - Hospitality Candidate Information Information Candidate


Rugby League World Cup

WHO YOU’LL BE WORKING FOR: In 2022, England will host the Rugby League World Cup, which will be the biggest and best ever in its history that dates back to 1954 when the tournament began. 32 competing nations in the men’s, women’s and wheelchair competitions will play in 61 matches across 21 venues, including St James’ Park, Elland Road, Emirates Stadium, Copper Box Arena and Old Trafford. The most inclusive sport played in the biggest venues across the country. RLWC2021 Hospitality is joint venture between RLWC and MatchPoint. We are selling and marketing the hospitality programme for the RLWC2021, now being staged in 2022. We are on a mission to create inspirational moments that excite, engage and leave a long-lasting legacy. Led by our values of being Bold & Brave, World Class, Authentic and Inclusive, we are looking for the best talent to join our team.


Rugby League World Cup

WHAT IT’S LIKE IN OUR TEAM: We have a ‘start-up’ culture with a ‘high bar’ mentality to everything we do - we need to ensure that all touch points of the tournament are world class. We want talent. We have a ‘high bar’ and need each teammate to take responsibility and be accountable for their actions and results. We have plenty to achieve before the tournament, so need people who are hungry to use their skills and experience and a desire to learn more.

We move at pace and have plenty to achieve before the tournaments get underway so need people who are hungry to use their skills and experience but also have a desire to learn more.


Rugby League World Cup Sales Lead - Hospitality Job Description

Stadium Production Manager Edgbaston Stadium

Candidate Information


Job Description

Job Title: Sales Lead - Hospitality Job Purpose: We are looking for an experienced and talented Sales person, with a track record in generating new business and achieving sales targets. You should be an inspired self-starter, able to drive sales growth, build rapport with customers and close deals. The role of Sales Lead is to achieve sales targets for the Tournament’s Hospitality Programme. Experience in Sports Hospitality sales would be ideal, but other hospitality and business to business sales skills are transferable. You should have knowledge of and enjoy sport. An interest in Rugby League is an advantage. You will play a key role in the team which will deliver hospitality at 61 matches, across all three tournaments – Men’s, Women’s, and Wheelchair - at venues such as St James’ Park, Elland Road, Old Trafford, and the Emirates Stadium. If you have relevant sales experience, ability to generate new business and connect with rugby league hospitality buyers - we would love to hear from you.

Reporting To: Head of Sales Location: Manchester or Edinburgh dependent of your circumstances. The role is office based.

Remuneration: £36k + bonus (OTE - £45-50k) Additional Benefits: 20 days annual leave, pension scheme.

Duration: Fixed term contract until end of November 2022 Hours: 40 hours per week, standard working hours are 8:30 to 17:30 although flexibility is required to ensure core objectives are achieved. This role would also be suitable to self employed/consultant sales professionals Candidates must be eligible to work in the UK.


Job Description Key Responsibilities •

Achieve sales targets

Drive new business sales activity

Sell to corporate buyers

Generate, follow up, and close sales leads

Maintain sales and customer CRM records

This list is not to be regarded as exclusive or exhaustive, as there may be other reasonable duties and requirements associated with the post, which RLWC 2021 Hospitality may call upon the post-holder to perform from time to time.


Stadium Production Manager Edgbaston Stadium Rugby League World Cup

Sales Lead - Hospitality Candidate Information Person Specification


Person Specification

Skills and Experience •

Demonstrate ability to achieve sales

Excellent communication skills

Enthusiastic, self-motivated, and proactive

Ability to find, network, and connect with business customers

Ability to take ownership and prioritise workload

Good team player

Computer literate and experience of CRM software

Understanding and interest in international sport and major events


Stadium Production Manager Edgbaston Stadium Rugby League World Cup

Sales Lead - Hospitality Candidate Information How to Apply


Equal Opportunities Rugby League World Cup Hospitality is committed to equal opportunities for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

How to Apply To apply for this role please submit your CV with supporting covering letter which demonstrates your suitability for the role via email to info@kinseysears.com The deadline for applications is Wednesday 19th January 2022 and interviews will take place week beginning 24th January 2022.

Kinsey Sears is an executive search organisation specialising in the sports sector with unparalleled experience in the industry worldwide. Our company has been exclusively appointed by Rugby League World Cup to conduct all aspects of this assignment. For a confidential discussion regarding this role please contact: Tom Sears, Managing Director m: +44 7775 106670

t: +44 203 488 2629 e: tsears@kinseysears.com


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