Oct-Dec 2019 edition- Food Business Gulf & ME

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ISSN 1755-0939

OCTOBER-DECEMBER 2019

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Managing Editor Matt Matthews Associate Editors Jessie Jorge Megha Mary Matt Graphic Designer Aleena Susan John Contributors Neville J. Chandler P.K. James Shakeeb Kolakadan Registered Office

26 NEWS

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GULFOOD MANUFACTURING PREVIEW

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PRIME EXPO PREVIEW

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YUMMEX ME PREVIEW

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WOP DUBAI PREVIEW

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APPLES

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PROBIOTIC INGREDIENTS

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FLAVOURS

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FLUID CONTROL SYSTEMS

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MEDIA MISSION TO POLAND

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Matt Media International Ltd. 12 Gateway Mews, London N11 2UT, UK E-mail: gulfag@emirates.net.ae Web site: www.foodbusinessgulf.com

US Office Matt Media (USA), LLC, 1713 E. Morgan Court, Gibert Arizona 85295

Middle East Office Al Saad Advertising & Publishing LLC. P O Box 25694, Sharjah, UAE Tel:+971 6 5639494 E-mail: gulfag@emirates.net.ae info@foodbusinessgulf.com Food Business Gulf & Middle East is designed to serve the fast growing Food, Fresh Produce, Ingredients, Bakery, Hotel, Hypermarkets, Restaurants & Catering industries in the Gulf and Middle East region by providing the expert information to our readers in our four comprehensive

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Cover photo courtesy: Chaucer Foods Ltd, UK

issues in a year. It is circulated through out Middle East region and world wide in addition to the extra distribution at various food, catering & hotel events, fresh and perishable shows. The magazine provides editorial coverage on a wide range of topics which are of interest to industry professionals. Food Business Gulf & Middle East is a sister publication of Gulf Agriculture. Printed & published by Matt Media© Intl. Ltd.(U.K.) 2019

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Indulgent chocolates to enrich your business. At ADM, we know that creating foods people love means appealing to their every sense. Our marketing, flavor creation and chocolate center teams work for you, helping you to stay ahead of trends and deliver exceptional taste experiences. With our ever-expanding range of natural flavors and colors, fats, fruit powders and granules, soy, and edible bean specialties as well as various sweetening solutions we are ready to help you develop chocolates consumers prefer. Learn more at wildflavors.com and adm.com

Visit us at: Gulfood Manufacturing, Sheikh Saeed Hall 3 (S3 – C28)

Š 2019 Archer Daniels Midland Company


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Sidel's Advanced Solutions in the Spotlight at Gulfood Manufacturing in Dubai

Fortifying coffee with prebiotic fibres. Chicory root: the natural way to inner happiness. Today’s adventurous consumers demand more from their coffee than a mere energy boost. Formulate with functional ingredients to deliver the holistic health solution they are looking for. Tune into Orafti® Inulin, prebiotic chicory root fibres that promote digestive well-being by nourishing your gut microbiome. They are in Come and visit us at fact the “root” to a healthier and more balanced diet and many exiting new products thanks to 29-31 October 2019 their good solubility, pleasant Dubai, UAE taste and ease-of-use. BOOTH NO. S-B89

At booth B1-4, in Hall 1, visitors will have the opportunity to design their own bottle with Sidel's IdentiKit, starting the bottle's journey right at the beginning. This software helps customers shorten lead times to introduce new products, bringing them onto the shelves faster, and thus providing the flexibility needed with today's fast-changing consumer demands. In addition, visitors will experience Sidel's complete line capabilities. By working with a full solution partner, producers may use the opportunity to gain access to a thorough understanding of the entire supply chain from current market trends and changing consumer tastes to the challenges of liquid product distribution and local regulations for their respective markets. “At this year's show, our offering for water and sensitive drinks bottlers will be in focus. We'll demonstrate how Sidel Super Combi - integrating preform feeding, blowing, labelling, filling/capping and cap feeding in one single smart solution - is able to offer great productivity and quality benefits for customers active in the water industry, like Niagara Bottling LLC in the US. Talking about liquid dairy products, as well as juices, isotonics, teas, and all sensitive beverages, our unique FDA-approved Sidel Aseptic Combi PredisTM, with its dry preform sterilisation technology, will be another highlight. This solution really fits the market needs of food safety, flexibility, ease of operations and sustainability perfectly,” says Harbinder Kathuria, Vice President Sales Beverages MEA&I at Sidel. Other Sidel highlights at the show this year will be the latest additions to the filling portfolio for can and glass - EvoFILL Can and EvoFILL Glass, expanding the advantages offered by the Sidel Matrix™ platform beyond PET. Furthermore, visitors may learn about the tremendous benefits created at a leading Nigerian co-packer by Sidel Actis™, the proven bottle plasma coating technology, currently accounting for more than five billion bottles produced across CSD, juices, tea and coffee. This technology allows manufacturers to extend the shelf life of a PET bottle by up to five times while offering significant lightweighting opportunities.

Prinova Expands into Asia-Pacific with New Subsidiary in Australia Global ingredients and premix supplier Prinova has expanded into the Asia-Pacific market with the establishment of an entity in Australia. The new subsidiary of Prinova Europe Ltd will serve customers in Australia and New Zealand. It comes in

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Our ranges of Caramels

Caramel Ingredients Mild Organic Traditional Strong

Caramel Colours Burnt Sugars Clean Labelling

direct response to demand from global clients seeking production support in APAC and follows Prinova's considerable success in EMEA and North America. Australia and New Zealand (ANZ) have experienced significant growth in the Food & Beverage market. The fastest growing segments are supplements, dairy and sport nutrition. In these categories, Prinova can offer straights, premixes and concepts with a sales person located in Sydney. The new operation will help the company supply ANZ markets with bespoke nutritional premixes from its China facility, with over 2,000 ingredients in categories ranging from vitamins and amino acids to essential oils and aroma chemicals supported by warehouses in ANZ.

Blaze Pizza Opens its First Branch in UAE Blaze Pizza, the fast-casual artisanal pizza concept known for its casually hip restaurants and custom-build pizza, is expanding its presence in the MENA Region with the opening of its first location in UAE at the Galleria Al Maryah Island, following the openings of several stores in Kuwait, Bahrain & KSA. Since its regional launch in 2018, Blaze has quickly become one of Middle East's hottest pizza concepts, with fans lining up each day for the custom-built pizzas, freshly made salads and blood orange lemonade. Each restaurant features an interactive openkitchen format that allows guests to create their own pizza by choosing from a wide selection of fresh ingredients that would match their dietary preferences, all for one price. Blaze Pizza restaurants make their own dough from scratch using a recipe developed by criticallyacclaimed Executive Chef Bradford Kent, which requires a 24-hour fermentation period to produce his signature light-as-air, crisp crust. Once the toppings are chosen, the pizza enters the open flame oven and is ready after only 180 seconds.

Sorted Separation of Product from Packing Material out of Re-Work

Visit us at GULFOOD MANUFACTURING Oct 29 - 31, 2019 Dubai World Trade Center Orkila’s booth S3-D14

A new system for the recovery of sweets from re-work has been supplied by the German specialist of unpacking machines LEU-TRONIC GmbH, 76307 Karlsbad, to a multinational confectionery and food group. The hard boiled candies individually wrapped in OPP film and these in turn in units of 10 as stick packs are unpacked again by the PACK-SAVER and then melted down. The dissolved mass is then being used again for the production of new candies. The machine installed in South America was purchased OCTOBER-DECEMBER 2019


Specialists in food processing equipment

Successful Partnerships The Rademaker approach includes a close co-operation with the end user. We deploy decades of experience to develop the best possible process solutions. The customers’ boundary conditions with regard to ingredients and actual production environment are the basis for all tests run in the Rademaker Technology Centre. Our consistent focus on the customers’ requirements results in specific solutions aimed at the ultimate success of our customers in the market.

Visit us at stand D1-23 • Dough bread / roll lines IRU EUHDG UROOV 0HGLWHUUDQHDQ EUHDGV DQG ÀDWEUHDGV • Dough strip toaster for premium quality toast and sandwich loaves. • Laminating and processing lines for puff pastry and croissants.

• Dough roll-out lines for yeast doughs, shortcrust pastry, cake, Berliner and donuts. • Pressing and punching machines for cakes, pies, quiches and tortelettes. • Pizza bottom and topping machines, DSSOLFDWLRQ VSHFL¿F GLVSHQVHUV DQG VWUHZLQJ

www.rademaker.com


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because, due to a change in the film material, larger quantities of rejects result from the packaging machines. Unpacking was laboriously done by hand until then. Crucial to the order of a PACK-SAVER was the fact that in the same group a Leu-Tronic system in Russia for identical candies works very satisfactorily. The now delivered system was equipped with an Allen Bradley PLC and safety category 3 according to internal guidelines. The Pack-Saver is designed for a capacity of about 150kg per hour and is operated by only 1 person. As a result, the amortization costs are achieved within a very short time. The same group has installed further LEU-TRONIC systems for worldwide use for the recovery of biscuits and chocolate products.

Ingredion to Showcase On-Trend Snacks and 'On-The-Go' Meals at Gulfood Manufacturing, Dubai Ingredion will be showcasing the latest consumer trends and ingredient innovations in three delicious recipe prototypes at this year's Gulfood Manufacturing. Featuring two 'on-the-go' meals and a premium vegan dessert, the culinary concepts have been designed to show food and drink manufacturers how they can achieve consumer-winning textures while managing costs and speed to market. Taking place from the 29-31 October at the Dubai World Trade Centre, Gulfood Manufacturing is the Middle East's biggest annual food and beverage processing forum. Ingredion's Senior Culinologist will be on stand to freshly prepare dishes that tackle industry challenges including affordability and specific label requirements, while meeting emerging consumer trends. Formulated with Ingredion's highly functional texturisers, starches and food systems, the menu features a succulent chicken breast salad with curried Mango dressing, a mini-vegetable pizza and creamy coconut vegan dessert pot. Technical experts will also be on hand to discuss visitor's formulation and production challenges. Ingredion will demonstrate how its versatile range of ingredients can help manufacturers balance the need to deliver indulgent eating experiences while reducing fat or cost through four Technical Demo Kit samples. Each demo kit will feature several prototypes that showcase the latest consumer trends and flavours in the region, including samples of reduced-fat mayonnaise, low-fat creamy dessert, cost-effective yoghurt and perfectly crispy, flavoured nuts. FOOD BUSINESS GULF & MIDDLE EAST

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The Perfect Long Cup at a Touch of a Button with the New Nespresso Vertuo Nespresso, the pioneer of portioned coffee, has recently introduced the revolutionary Vertuo coffee system to the Middle East. At a touch of a button, Vertuo brewing technology offers high-quality coffee in a variety of cup sizes. Coffee lovers can now enjoy their favourite drink, anyway they like. Following the success of Vertuo in North America, Europe and Asia, it is now available in the United Arab Emirates, Kingdom of Saudi Arabia and in Kuwait, where more than 70% of consumers prefer a large cup of coffee, often starting their day with one that is more than 200 ml. With Vertuo, Middle Eastern coffee drinkers will be able to enjoy large black or white coffees made at home,

with the quality Nespresso is known for. Sergey Makarin, Business Executive Officer at Nespresso MEA explained, “By introducing Vertuo in the Middle East, we are expanding at home coffee options for coffee lovers with a range of large coffees, without compromising the taste or extraordinary quality that Nespresso is known for. We feel that Vertuo system will deliver on the consumer needs for convenient and easy to use coffee machines to produce variety of coffee sizes.” The Vertuo system revolutionises the way coffee is made by introducing Centrifusion™, the unique rotational extraction technology, and a new range of capsule sizes that together allow for different coffee styles from espresso to a large cup. At the touch of a button, the intelligent system automatically recognises the coffee capsule through barcode reading and adjusts extraction parameters to create the perfect fullbodied coffee, finished with a silky and generous crema.

Global Pop Group Now United Lands in the Middle East to Launch Pepsi Black® with Live Performance

OPENING THE WORLD

TO THE BEST OF DAIRY Lactalis Ingredients seeks out the best possible nutrition and aims to offer innovative solutions designed to the food and nutrition industry.

For more information

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FOOD BUSINESS GULF & MIDDLE EAST

• Gosselin design & digital - RCS Rennes 480 918 366

We provide a range of high quality products, from whey & milk powders to specialised milk proteins, industrial butters and cheese ingredients.

Pepsi® joined forces with global pop group Now United to introduce Pepsi black®, a new “Bold Taste, Bold Flavor” cola to countries in the Middle East and North Africa (MENA). The popular band, made up of 14 singers and dancers from across the world, celebrated the debut of Pepsi black with a high-energy performance to an audience including a force of local fans, social influencers and media from across the region. Available in three great-tasting flavors: Original Cola, Raspberry and Lime, Pepsi black appears on shelves from October in new, boldly designed cans. Aimed at the new generation that thrives on new experiences, Pepsi black is for those who savor life to the fullest and are looking for no-sugar offering without compromising on taste. For decades, Pepsi has harnessed the power of music to connect with generations of fans and elevate rising artists. The collaboration with Now United is the latest incarnation of giving true talent a global platform. Introduced in 2017 by Simon Fuller, Now United band members hail from 14 different OCTOBER-DECEMBER 2019



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countries across the globe. The young star Shivani, represents India in the group and is already a fan favorite in the Middle East. The group also takes center stage in the international “For the Love Of It” Pepsi campaign. Pepsi black is available in modern trade, traditional retailers and eateries across KSA, UAE, Kuwait, Oman, Jordan, Bahrain, Libya and Morocco starting from October. Pepsi black is currently available in more than 80 markets around the world.

Selig to Share Its Innovative Sealing Solutions for the Food and Beverage Industry at Gulfood Manufacturing Selig, a leading manufacturer of packaging sealing solutions will be using Gulfood Manufacturing to showcase its GlassFuze™, Safe-Gard Plus™ and Lift 'n' Peel™ products. Each of these products delivers a tangible

FOOD BUSINESS GULF & MIDDLE EAST

customer benefit in the food and beverage industry including the ability to seal liquids in glass containers, offering packaging protection and end-user ease-of-use respectively. Selig's new GlassFuze™ technology is the first and only sealing solution that provides a fully hermetic seal to glass, even for products that contain liquids, oils or fatty substances. It is a pioneering technology that opens the way for food and beverage manufacturers to use glass in even more applications. Using the induction heat sealing method, GlassFuze™ achieves a fully hermetic seal on glass containers which provides the industry with multiple consumer benefits. The sealing technology creates a barrier that is fully resistant to oxygen and moisture, thereby increasing the shelf-life of the product inside. Selig adds in a secondary liner cap to the sealing solution which ensures no debris or contamination reaches the product inside

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once the seal is broken. The seal is also tamper-evident which provides retailers with an added level of security. Safe-Gard Plus™ will also be on show, offering food producers in warmer climates a highly effective sealing solution. This twopiece, wax laminated range of induction lining materials provides the ultimate in tamper evident sealing. In addition, its superior wax formulation ensures increased performance in hotter climates and its upgraded backing board results in improved hygiene and minimal foreign body contamination. Selig will also be demonstrating why its Lift 'n' Peel™ induction seals are the consumer seal of choice in many applications. In a recent research project, one third of

FOOD BUSINESS GULF & MIDDLE EAST

consumers confirmed that they would switch from their usual products to a brand that used Selig's Lift 'n' Peel™ range of induction seals; the main reasons being convenience and ease of removal. Specifically engineered to provide a strong hermetic, easy to open seal as well as having the possibility to be printed with a logo or design, the liners are popular with manufacturers and consumers alike.

Halo Top Creamery Launches In UAE with Nine Delicious Dairy and Non-Dairy Flavors Containing Halo Top Creamery announced recently that the ice cream phenomenon has hit freezers in the UAE for the first time. With entire tubs containing only 320-360 calories, Halo Top® has transformed the ice cream industry all over the world with a creamy and decadent ice cream that you can actually feel good about eating. Fans can finally get their hands on the nine of the brand's delicious flavors in retailers across the UAE including: Carrefour, Spinneys and Choithrams. Los Angeles-based Halo Top Creamery was founded by former lawyer turned ice cream aficionado, Justin Woolverton, while on a personal quest to find a healthier ice cream to enjoy. He created a simple version of light ice cream in his own kitchen using a few premium ingredients. After running his mix through a $20 ice cream maker that he had purchased online, Woolverton realized he had created something special something that didn't currently exist. He took his creation to market in 2011 and, with the help of company President (and also former lawyer) Doug Bouton, Halo Top exploded. The ice cream has since developed a cult-like following that propelled the brand past iconic industry leaders, becoming the best-selling tub in 2017 in U.S. grocery stores and creating the 'better-for-you' ice cream category worldwide. As eye-catching as it is delicious, Halo Top was even named one of TIME Magazine's “25 Best Inventions of 2017” and is now sold in more than 20 countries across the globe. Halo Top Creamery will establish its UAE presence against the backdrop of a growing ice cream market. According to industry reports, the domestic ice cream sector will OCTOBER-DECEMBER 2019


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be valued at USD $142 million by 2021. Globally, better-for-you ice cream brands in particular have been continuing to gain traction over the past few years - a movement led by the introduction of Halo Top to the market.

Exberry® Coloring Foods Deliver Clean Label Appeal in Gulf Markets GNT Group will showcase the benefits of EXBERRY® Coloring Foods at Gulfood Manufacturing 2019 - with an emphasis on interaction. Exhibiting on Booth S1-B58, under the theme of 'Love Color', GNT will give visitors the opportunity to add a range of EXBERRY® colors to clear beverage formulations so they can assess their visual impact first-hand. EXBERRY® Coloring Foods deliver on appearance, performance and clean label appeal. They are obtained from fruits, vegetables and edible plants and made using gentle, physical processes such as pressing,

FOOD BUSINESS GULF & MIDDLE EAST

chopping, filtering and concentrating, with no chemical solvents. Fully Halal-certified, they can impart almost any color shade to beverages and are ideally suited for industrial use. For food and beverage companies in the Gulf region, EXBERRY® colors are backed by GNT's industry-leading customer service, with full technical support provided throughout the product development process. This ensures product formulation (or reformulation) with Coloring Foods is as smooth as possible. Santhosh Thankappan, Sales Director GNT Middle East, said: “Consumers in the Gulf region are becoming more curious about how food and beverage products are manufactured. In turn, scrutiny of product labels and ingredients lists is intensifying.” He continued: “Against this backdrop, plant-based EXBERRY® Coloring Foods offer cleaner, clearer and simpler label declarations that are aligned with the preferences and priorities of today's shoppers.”

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“Have A Zen Break” With Nestlé's Kitkat Green Tea Matcha This Fall Discover the flavour of Japan with KitKat Green Tea Matcha this fall, now available across major retailers in the UAE, Saudi Arabia, and Kuwait. The limited-edition four-finger treat, is manufactured using UTZcertified cocoa beans and real Matcha green tea from Japan and China. “Have a Zen Break” with KitKat Green Tea Matcha, unwind and come back refreshed! KitKat Green Tea Matcha is inspired by one of the most popular of the 350+ KitKat varieties that have been available in Japan over the years, and successfully launched in the UK and Europe earlier this year. Matcha is a traditional drink made from powdered green tea that has been enjoyed for centuries in Japan, often as part of an elaborate tea ceremony. In KitKat Green Tea Matcha, it is combined with smooth white chocolate to give a sweet and

FOOD BUSINESS GULF & MIDDLE EAST

fragrant flavor without any artificial colours, flavours or preservatives. Commenting on the market launch of KitKat Green Tea Matcha, Emile Douaihy, Business Executive Officer of Confectionery & Snacking at Nestlé Middle East said: “We know chocolate connoisseurs throughout the world love experiencing new combinations of KitKat. And we're very excited to be able to offer this limited-edition product, inspired by the flavours of KitKat in Japan, to our fans here in the region. KitKat Green Tea Matcha has been received with great response in other markets, and we can't wait to see the reaction of our consumers here in the region.” The new launch follows on from the introduction of the limited-edition KitKat Ruby in 2018 that gave chocolate lovers a chance to embrace the pink chocolate trend sweeping the world. Following the incredible success of the brand's limited-

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edition creations in the last decade, Nestlé's KitKat plans to continue delighting consumers with innovative product releases every year.

Saba Kombucha Brings the Next Big Health Craze to the UAE Health and wellness enthusiasts are well acquainted with Kombucha, the fermented tea drink that is packed with probiotics has witnessed a rise in popularity recently and until now was hard to find in the UAE market. Thanks to homegrown brand Saba Kombucha, fans of the drink can now purchase it online and in select stores across the country. Brewed locally in Dubai, Saba Kombucha was created by Vincent, who is a pioneer of

the organic snack industry in France and his wife Sabrina, together they share a vision of promoting a healthy and happy life while supporting local industries here in the UAE. Infused with probiotics and electrifying enzymes, Saba Kombucha is a fermented tea that is jam packed with nutrients that are 100% raw, organic, low in sugar and unpasteurized. “Our body needs good bacteria which can be killed during pasteurization. This is why all Saba Kombucha drinks are left unpasteurized to keep all probiotics and good bacteria intact, to support digestion and whole body balance. Our Kombucha has been specially brewed for this market using a unique technique to make it compliant with F&B laws and regulations in the UAE” says Vincent Vandenabeele, founder of Saba Kombucha. The all-natural brewed beverage is also known to provide ample health benefits such as strengthening the immune system, aiding weight loss, reducing toxins in the liver, protecting the body against harmful bacteria and improving digestion and gut health. All Saba Kombucha's fermented tea contains a range of organic herbs, handpicked from a French herboriste and have a perfect balance of sweet and sour taste that tingles the taste bud just the right way.

Azelis to Become a Leading Specialty Chemical Distributor in Africa and the Middle East through the Acquisition of Orkila Azelis, a leading distributor of specialty chemicals and food ingredients, is delighted to announce it has signed an agreement to acquire Orkila, the top specialty chemicals and food ingredients distributor throughout Africa and the Middle East. Headquartered in Beirut, Lebanon, the Orkila group runs offices in 13 countries and is active in more than 30 countries in the region. They represent a large number of renowned world-class specialty chemicals and food ingredients manufacturers who have a strong strategic fit with Azelis' principal base. Orkila serves several thousand customers across Africa and the Middle East, ranging from major multinationals to smaller local producers, all seeking specialty products that bring added value to their brand, and a FOOD BUSINESS GULF & MIDDLE EAST

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reliable partner to achieve success in this vibrant and growing marketplace. Through this transaction Azelis intends to acquire 100% of Orkila, with over 220 employees joining the Azelis team. Orkila was created in 2005 and grew to become the leading specialty chemicals and food ingredients distributor in the region, with sales into multiple market segments, including pharmaceuticals, food, agrochemicals, animal nutrition, personal care, paints & construction, oilfield, plastic additives, home care and water treatment. To ensure business continuity,

Chaucer to showcase offering at Food Ingredients Europe 2019 Chaucer, the world's leading supplier of innovative freezedried fruit, vegetables and baked ingredient solutions, will be inviting visitors to try out food and drink items created with its products at Food ingredients Europe (Fi Europe). The show takes place from 3rd to 5th December at Villepinte Parc des Expositions, Paris, France. Chaucer will be on stand 6C41. Eric Quirin, Sales Director of EMEA at Chaucer, said: “Consumer demands are ever-changing, which is why innovative ingredients can enable food businesses to keep ahead of the curve. At Chaucer, we work collaboratively with our customers to develop solutions which create real value, either by solving a problem or helping them maximise a new opportunity. We're encouraging NPD specialists attending Fi Europe to come along and talk to us, to discuss their needs and see how we can support their developments.” Freeze-dried ingredients are 100 per cent natural and contain no added sugar. Unlike ingredients dried using other methods, they retain their original nutrients, colour, shape and flavour. In addition to soup and salad croutons, Chaucer also creates a wide variety of baked snacks, inclusions, crumbs, coatings and toppings, as well as sweet baked inclusions including waffle, brioche, gingerbread, chocolate waffle and doughnut. Chaucer works with food manufacturers and retailers across the globe, in a wide range of markets, from beverages, ready meals, infant and dairy, to bakery, snacks, cereal and confectionery. New applications are also being developed for sectors such as sports nutrition. Chaucer's technical skills and creativity are backed by a worldwide manufacturing footprint and unrivalled power to source traceable, sustainable ingredients that meet rigorous high standards in quality and social and environmental responsibility. For more information visit www.chaucerfoods.com

FOOD BUSINESS GULF & MIDDLE EAST

Audrey Sacy Aris and Christophe Sacy, as well as other senior managers, will continue to run the operations going forward. Like Azelis, the company is very focused on promoting specialty service offerings and has an application lab in Egypt that serves both food and personal care customers. Orkila also offers accredited laboratory testing coupled with the ability to develop and introduce innovative products, create and enhance formulations and assist the clients' pursuit of growth and improved performance.

Sumol+Compal Rejuvenates Product Range and Attracts Shoppers' Attention with New Tetra Stelo™ Aseptic Carton Package Portuguese food and beverage company Sumol+Compal has launched its premium brand Compal in Tetra Pak's sleek, fresh new Tetra Stelo™ Aseptic 1000 Edge with Biobased WingCap™ 30. The uniquely-designed package will allow Sumol+Compal to bring to market a range of popular juices distinguished by an easy-grip carton, one-step opening and with a smoothlyrounded, slim shape. The new Tetra Stelo™ Aseptic package also helps brands like Sumol+Compal differentiate themselves from competitors, better share information about the brand and its products, and attract new customers. Diogo Dias, Head of Marketing of Sumol+Compal said: “With a large and smooth-bodied branding surface, the Tetra Stelo™ Aseptic package offers a contemporary look to rejuvenate our brand and add a novelty element to this everyday product, also enhancing on-shelf differentiation. Its lighter weight and FSC™ certification are totally aligned with our vision to contribute to a more environmentally friendly world.” Now more than ever consumers are looking to buy from brands that share their values, companies today are competing to make product information and company values more accessible, and to connect with consumers wherever they are-whether that's at home, at work, or on the go. Therefore, in addition to offering customers like Sumol+Compal a sleek, fresh design, Tetra Pak has designed the Tetra Stelo™ Aseptic carton in a way that offers OCTOBER-DECEMBER 2019


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brands a large, continuous surface perfect for branding, storytelling and the nutrition information that today's consumers demand. The new range of packages starts at 1000ml, with new sizes being added to the family soon. The Tetra Stelo™ Aseptic 1000 Edge with Bio-based WingCap™ 30 is already available in Portugal, and will be rolled out in Poland, Romania and Brazil markets.

Abu Dhabi Gears up to Welcome its First Raising Cane's Chicken lovers in Abu Dhabi can now experience a new way to indulge their senses with the opening of the first Raising Cane's the popular Louisiana-based chain known for its premium chicken tenderloins, at The Galleria Al Maryah Island. Founded in 1996 by Todd Graves in Baton Rouge, LA, Raising Cane's has been known for its ONE LOVE® - quality chicken finger meals - and will soon be marking another landmark milestone with the opening of its 2nd location in the UAE - the 22nd

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restaurant in the Middle East and more than 450 in the USA. Voted as the US's 'Fastest Growing Restaurants Company' and 'Best Tasting Chicken in the country'. Raising Cane's will bring home their famous chicken tenderloins meals; 24-hour marinated hand-battered chicken tenderloins, premium crinkle-cut fries, golden-brown buttery Texas toast, secret recipe handmade Cane's sauce, and creamy coleslaw. Raising Cane's uses only the highest quality ingredients and a handmade, cookto-order system that ensures a great-tasting chicken tenderloin meal served hot and fresh every time.

Epi Ingredients' Fermented Powders Now Kosher-Certified Epi Ingredients - the dry ingredients division of French dairy cooperative Laïta - is proud to announce that their industrial facility located in Ancenis (France) has just been certified by Orthodox Union Kosher certification service;

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allowing them to now offer their customers fermented powders that are both Kosher and Halal certified. Leveraging decades of expertise in the transformation of milk, the company was able to fine-tune a unique manufacturing process allowing them to dry blends of milk and live cultures, keeping the cultures alive throughout the process and into the finished powder. The resulting range of premium fermented powders (yogurt powder, quark powder and fermented milk powder) is the perfect fit for new developments carrying the healthful halo of yogurt, delivering the same live cultures and nutrition as their traditional counterparts but without some of the hurdles of fresh yogurt. They are also naturally perfectly adapted to regions where harsh climate conditions might hinder milk production or pose a challenge when it comes to preserving fresh milk or refrigerated products. “With our EPILAC fermented powders, we can support manufacturers in the development of products designed to cater to consumers who are always pressed for time and looking for convenient, “on-the-go” snack options that are both healthy and indulgent!”, explains Mathieu Lucot, Marketing Manager at Epi Ingredients. “And this new Kosher certification opens up new markets for our yogurt & fermented powders, notably in the US and some European countries” he adds.

DuPont Launches POWERPasta™ Enzymes to Help Food Manufacturers Offer Products with Improved Appearance and 'Bite' at Reduced Cost DuPont Nutrition & Biosciences (DuPont) recently announced the launch of its DuPont™ Danisco® POWERPasta™ range of enzymes, the latest solution for customers in the rapidly expanding global pasta sector. DuPont's advanced enzyme technology is widely known for bringing value and new functionalities to the food and beverage industries, while improving nutrition and reducing food waste worldwide. POWERPasta™ helps maintain the eating, cooking and serving qualities and authentic color of durum pastas from pack to plate, while helping food companies realize the significant raw material cost saving potential of less expensive locally or regionally sourced wheat. “At DuPont Nutrition & Biosciences, we see that consumers in markets on every continent FOOD BUSINESS GULF & MIDDLE EAST

are increasingly interested in locally sourced food products, but they aren't willing to sacrifice appearance, texture or taste,” said Paal Ladsten, Regional Industry Leader, Middle East & Africa. “Our POWERPasta™ range of enzymes offers a solution that leads to an improved eating experience while helping producers to push for greater profits by sourcing local wheat.” This solution has never been more relevant; pasta's popularity is soaring in the Middle East and Africa, where the dry pasta sector currently accounts for $3.2 billion and is expected to grow 7.3 percent before 2023. In Turkey, Egypt and South Africa alone, more than 1,400 dry pasta products have gone to market since 2016.

GEA shows excellence at every stage in the food production process at Gulfood Manufacturing in Dubai GEA will present their process expertise, technology leadership and customer-centric services for a wide range of food processing industries at this year's Gulfood Manufacturing fair in Dubai from October 29 - 31, at booth D164, A1-64 in hall 1. Key processing equipment and packaging exhibits will demonstrate the benefits of automation; optimal process control; as well as the efficient use of resources, energy and labor in food manufacturing. GEA's food processing and packaging equipment and solution lines strive to deliver maximum performance at each stage of the journey from ingredients to a delicious food product. Highlights at this year's fair include the new GEA MultiJector 2mm, a new multi-purpose brine injector with flexible needles and the GEA MaxiFormer for the effective production of drum formed meat. The new and awardwinning solution for in-line smoking of meat, poultry, seafood and meal components on GEA CookStar spiral oven will be demonstrated to the Asian market for the first time. In the area food packaging, the vertical packaging machine GEA SmartPacker SX400 will be shown and offers convenient and inexpensive means of packaging a wide variety of convenience goods.

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GLOBAL FLAVOUR POWERHOUSES TO LIFT THE LID ON NEW ZEST FOR FOOD PRODUCTION

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ulfood Manufacturing, the largest food and beverage processing and packaging show in the Middle East, Asia and Africa, will lift the lid on the reinvention of food production when it returns for its sixth edition from 29-31 October at Dubai World Trade Centre, as manufacturers race to improve efficiency and pricing while complying with increasing regulation. Growing food safety and waste concerns and a desire to get produce to market faster and more affordable are now driving innovation and impacting the equipment producers choose in a fiercely competitive F&B market. Gulfood Manufacturing 2019 will address these and other industry issues with the latest in processing technology on show across 81,000 square metres of exhibition space. Tailored networking opportunities afforded at the mega event will also shape the industry's future, with sector-wide collaboration crucial to meeting the challenges, according to Swiss flavours manufacturing powerhouse Givaudan. The firm is making its Gulfood Manufacturing debut this year, aiming to use the platform to seek out partners to “co-create and innovate”. Antonoine Khalil, Givaudan's Commercial Head - Africa & the Middle East, believes current industry challenges “cannot be solved in isolation,” adding: “Some of the challenges we're seeing include changing consumer attitudes towards ingredients, origin, labelling, authenticity, sustainability, health and wellness. Consumer attitudes have significantly evolved in recent years -

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not only in mature markets - and we need to respond with speed, efficiency and new solutions. “Affordability in developing markets where consumers are becoming more conscious about how to spend their money is also another key issue. We are stepping up our collaborative efforts to tackle these challenges as part of a global innovation ecosystem, while leveraging our market-leading knowledge and expertise for scalability to drive the necessary speed, efficiency and new solutions.”

Key food innovators on display Another Gulfood Manufacturing debutant from Switzerland, Firmenich, the world's largest privately-owned fragrance and flavour company, will be demonstrating its innovations for fat and salt reduction, MSG replacers, taste enhancers and alternative 'green' protein solutions amid the trend for sugar reduction and going 'natural', which is driving technological innovation. “In tackling today's malnutrition crisis, our latest technology TastePRINT can reduce up to 100 per cent of added sugar naturally while keeping an equal taste experience. This year alone with our taste modulation technologies we removed 215 metric tonnes of sugar from products that consumers love, taking 870 billion calories out of their diets,” said Thoger Larsen, VP Flavors IMA, Firmenich. FoodTech Summit will address the future of food Firmenich's sugar reduction expertise will be leveraged at the second Gulfood Manufacturing FoodTech Summit when the company's VP of Taste, Imad Farhat, will discuss the latest developments. The second edition of the Summit will bring together international F&B experts and industry leaders, key decision makers and innovators to discuss

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global market developments and the latest solutions helping the industry improve efficiency, productivity, and quality. “The second edition of this eagerly anticipated and crucial Summit will take the industry into the future with the introduction of next-gen technologies including blockchain, AI and robotics which are transforming F&B manufacturing facilities into smart factories,” explained Trixie LohMirmand, Senior Vice President, Exhibitions & Events, DWTC. “With food security an ever more pressing growing concern, the Summit programme will address how we can make food safe for the future and to what extent the industry can innovate and create alternative food supply and resources.” Sharing the FoodTech Summit platform will be Sudarsan Thattai, the CIO of Lineage, who will explore emerging cold chain technologies. Ignacio Ramirez Rico, Managing Director of Winnow MENA, will address waste reduction through a case study of the Emaar Hospitality Group - the first company to mobilise cutting-edge AI technology into its UAE kitchens. The Summit is among a range of Gulfood Manufacturing features which have cemented the show as a forecasting, trend tracking and sector education platform. Four features - a Big Buyers Programme, which hosts up to 2,000 pre-selected buyers; Innovation Tours, which provide deep insights into artificial intelligence, machine learning, blockchain and robotics; Gulfood Manufacturing Industry Excellence Awards, designed to inspire, and a probing business talks conference - put the show at the forefront of F&B transformation. Show information Gulfood Manufacturing now has a well-established reputation as a multi-billion-dollar business transaction space with five dedicated sectors to improve the buyer and seller experience: Ingredients, Processing, Packaging, Automation & Controls, and Supply Chain Solutions - that will house more than 1600 local, regional and international suppliers and industry service providers from 60 countries as well as tens of thousands of visitors. Gulfood Manufacturing 2019 will run alongside colocated events including Private Label and Licensing Middle East Exhibition, the MENA region's exclusive exhibition for food and non-food FMCG product mix expansion and brand placement; SEAFEX Middle East, the only professional seafood event for the Middle East, Africa and Asia and yummex ME, the no.1 platform for producers and manufacturers spanning the global sweets, confectionery and snacks industry.

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CAMA WILL BE AT PACKPACT AREA IN GULFOOD MANUFACTURING

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ama Group, with its unique range of packaging machines and robots, is a fast growing leading supplier of advanced technology end-of-line packaging systems, continuously investing in innovative solutions. Thanks to its specialised know-how in the bakery and confectionery market, combined with its unique range of packaging lines, Cama has once more produced winning solutions and technologically advanced plants to satisfy the requirements of the most demanding customers. Cama's machines are seeing an incredibly positive reaction from many different markets, due to their flexibility, positive handling and high efficiency levels. As an example the IF series Monobloc, thanks to highly capable robotics and advanced automation solutions, they are Industry 4.0 ready and will comfortably fit into any smartmanufacturing environment. This project is a prime example where engineering design, customer support and technology have worked in synergy, resulting in a solution that will see a global roll-out for a worldwide product launch. And with a standardised solution, the end user will realise multiple benefits, not just those in terms of operational performance. With class-leading machine concepts already setting the pace in other sectors, Cama is in an ideal position to help even dairy customers

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cope with increasing marketing creativity and growing sustainability targets. Cama is making huge strides to reclaim its dairy industry pedigree, bringing with it all the experience it has gained from other equally competitive and quality-driven markets. Disruptive market demands can only be placated with disruptive technology. Innovation and breakthrough solutions are part of the DNA within Cama - backed up by the fact that 5% of our yearly turnover is invested in R&D. In many of the markets we serve, we are seen as the face of innovation and there is no reason why this cannot also be true of dairy, which currently makes up 11% of our turnover, by industry. Cama Group, which offers complete packaging lines with a particular emphasis on automation, is well-placed to understand how Industry 4.0 is driving the industry forward. Indeed, the company's range of 'Break-Through Generation' (BTG) systems have been designed to be 'future-proof'; its intelligent and interactive machines have predictive maintenance and continuous monitoring features to enable operators to make ongoing efficiency improvements. What Cama is seeing is a growing demand for implementation of technologies relating to simulation (virtual engineering / digital twinning), system integration (virtual augmented reality) and integration (condition monitoring). To have the perfect packaging line you have to have the perfect conditions around it, so we are continuously looking to find ways to optimise conditions for the operator. For example, we recently finished a project in close co-operation with one of our main key accounts in the food industry to resize machine components in order to reduce power consumption.

To learn more on our solution visit us at our Booth: D6-28

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INTRODUCING AN INNOVATOR IN FOOD TRAY TECHNOLOGY

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lobal technology equipment supplier to the food processing industry, JBT is introducing its newest acquisition, Proseal, who designs and manufactures a varied range of high-quality tray sealing machinery, with throughputs from 6 to 240 packs per minute. Proseal's high-speed production capacity is complimented by a number of benefits including; userfriendly intuitive design, cutting-edge control system technology, fully hygienic washdown protection, and eco-friendly electric seal actuation, saving up to 92% of energy. Proseal's innovative approach to tray sealing enables customers to meet the ever-changing demands of the food manufacturing sector in all food categories. Show-goers can take part of live demonstrations of Proseal´s high efficiency tray sealing machine; GTR. The GTR machine is a smallfootprint high-throughput rotary tray sealer, known as a workhorse of the ready meal industry. Furthermore, visitors to the JBT booth will meet up with solution experts across the entire food processing continuum. Presenting SMART and innovative solutions adding value through yield, flexibility, automation, high-hygiene, food safety, clean label and consistent end-product quality. JBT is setting the standard for the food industries growing expectations, needs and demands.

Visit us at Gulfood Manufacturing 2019 Hall 4: Stand D4-44 FOOD BUSINESS GULF & MIDDLE EAST

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HYDROSOL: NEW IDEAS FOR SUGARFREE MILK DRINKS AND PLANT-BASED TREND PRODUCTS

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t this year's Gulfood Manufacturing in Dubai, Hydrosol is focusing on sugarreduced milk beverages and trending plantbased products like burger patties and burger condiments. As further highlights, the company is presenting new stabilising and texturing systems for making high-quality mayonnaise. At booth S3-E24 visitors can experience the authentic flavour and texture of the products for themselves. Milk drinks: Less sugar, same enjoyment Given the worrying increase in obesity around the globe, reducing the amount of sugar in foods and beverages is a major issue worldwide. More and more governments are demanding low sugar products or introducing sugar taxes. But sugar isn't just a matter of taste. It also gives products body, texture and a pleasant mouth feel. These are the effects that Hydrosol's individual stabilising and texturing systems address. They are suitable for many different applications - yogurt, drinking yogurt, pudding, refreshing fruity drinks, energy drinks, ketchup, whippable plant cream with reduced sugar content, and more. Natural flavourings round out the flavour profile. Hydrosol's sister company OlbrichtArom, also exhibiting at Gulfood, offers its SugarBooster for reduced-sugar products. This natural flavouring amplifies the delicate taste profile of the final product without influencing its characteristic flavour. New to the product range are stabilising systems for very diverse milk mixed beverages, from conventional varieties like cocoa, vanilla and strawberry to trendy flavours like cappuccino, walnut and pistachio. These proven systems are offered in a carrageenan version, which enables stable products without high-pressure homogenisation, as well as in an alternative version with gellan. This lets milk beverages be filled at high temperatures, up to 40°C. The stabilising systems in

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the Stabiprime MFD Range are soluble in water as well as in sweet whey. They can be used for the manufacture of sugar-reduced as well as low-fat or lactose-free milk beverages. High-protein milk drinks are also possible. New ideas for plant-based burgers Hydrosol has developed the all-in compound HydroTOP VEGAN Patty WSP as a response to the growing worldwide demand for vegan meat alternatives. Based on wheat and soy protein, it lets customers make attractively priced vegan burger patties that are amazingly similar to meat products in taste, texture and mouthfeel. Hydrosol is presenting a new plant-based burger condiment to go with it, and at the show visitors can taste-test both products right at the booth. The same goes for the new 80 percent fat mayonnaise. The Stabimuls MSA functional system gives a nice, creamy system that does not gel. Making poultry products economically Poultry products are the world's fastest-growing meat category, and Hydrosol has developed a wide range of solutions for them. These include injection brines for fresh chicken meat which give increased moistness and tenderness, with outstanding brine retention and individually adjustable yield. These brine additives can be combined with our preservatives in order to get the desired shelf life to fit the needs of the respective market. The preservatives can also be used for any other meat products.

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FOR HIGH-SPEED BOTTLING LINES: CHOOSE THE EXPERTS!

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n the Middle East and UAE softdrinks and bottled water markets are projected to grow by 5 to 6% in the coming 5 years (source Euromonitor). To meet this growing demand, OEM's are designing turnkey high-speed lines. Turnkey should not mean “one supplier for all equipment”. Customers still have the choice to benefit from expert suppliers understanding their specific needs and offering adapted solutions. Success on high-speed lines requires a focus on maximum output: ensure specific commitment on hygiene, food safety and avoid stoppages due for i.e. to improper capping or labelling. When it comes to producing with higher sustainability level too, saving water, avoiding chemicals, reducing packaging material weight, THE EXPERTS are one step ahead the OEM's who cannot invest in all technologies simultaneously. Gulfood Manufacturing, the right place to meet The Experts For the major event of Gulfood Manufacturing, 4 French companies: ICE Water Management, Claranor,

Zalkin and Sleever, are teaming up on one common booth. All offer the best available technologies in their field for high-speed filling lines. On THE EXPERTS' booth they will present their expertise and solutions. Ensure performance, savings, and sustainability with THE EXPERTS! ICE Water Management, specialist of water management, offers solutions to enhance quality and ensure water savings at each step of the process. Water savings is the key interest for bottlers. A digital solution such as ICE Connect helps to reduce water consumption up to 15% and increase production line availability up to 10%. With the Pulsed Light Technology, Claranor offers the best compromise between high speed treatment and high efficiency for inline packaging sterilization. The equipment for cap and preform treatment operate water-free, chemical free, with a very low operation cost of 25$/million cap. Used on ultraclean lines, Pulsed Light enables to produce without ozone.

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Zalkin provides high-performance tailor-made capping solutions and collaborates with several major bottled water companies in providing solutions to bottling water using lightweight, thinner, smaller containers and caps. In addition to sustainability substantial cost savings can be achieved: an estimated 1/3 less plastic. With its exclusive LDPET product, innovative shrink-sleeve pioneer Sleever International, enables beverage producers to ensure clear PET bottle recyclability whilst maintaining premium product differentiation. Sleever's unique vertical integration offers an innovative product/machine solution LDPET® - Combisteam LDPET® for optimal performance, reduced energy consumption by 60%. Choose the best-in-class equipment with the EXPERTS! By offering tailor-made solutions, THE EXPERTS allow beverage manufacturers to enhance performances, savings and sustainability on high-speed filling lines, even if integrated by the largest OEM's.

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French Pavilion

GULFOOD MANUFACTURING October 29 th - 31th, 2019

Ingredients : Hall Sheikh Saeed 1 Business France Booth: S1 – B78

Equipments: Za’abeel Hall 3 Business France Booth: ZL-D5

Join us for the French Innovation Tour ceremony

on Tuesday October, 29 th @2pm

Ceremony in Za’abeel Hall 3 / Equipments French pavilion booth ZL-D5

OUR PARTNERS

@BF_MiddleEast

Miryem OUKAS MESSIDI

Mélanie DIA

Head of Communications miryem.oukasmessidi@businessfrance.fr

Regional Head of AgriFood melanie.dia@businessfrance.fr


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PALSGAARD: SUSTAINABILITY IS INCREASINGLY IMPORTANT IN MEASA

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emand for sustainably produced food products will increase in the MEASA region (the Middle East, Africa and South Asia), according to emulsifier specialist Palsgaard. Research has Cai Christensen, shown that 88% of Director Sales - MEA consumers in Africa at Palsgaard and the Middle East expect companies to care about the environment. Another significant trend in many of the region's countries is the emergence of young, middle class consumers with a global outlook. Palsgaard, which will showcase its range of sustainably produced emulsifiers at Gulfood Manufacturing (29th to 31st October in Dubai), predicts that these trends will increase demand for food products made with sustainably produced ingredients. Cai Christensen, Director Sales - MEA at Palsgaard, said: “As markets in the MEASA region develop, and concern about climate change grows, demand for sustainability will rise. Consumers will increasingly evaluate brands on their ethical credentials and choose products produced by companies who demonstrate real concern for the environment. Manufacturers who are able to anticipate and meet this demand will gain a competitive edge.� Earlier this year, Palsgaard announced that it had reached its goal of completely carbonneutral production, reducing its net carbon emissions from 12,029 tonnes in 2010 to zero in 2018. It is the world's only commercial source of fully sustainable emulsifiers based on RSPO SG-certified palm oil and produced in CO2-neutral factories.

Palsgaard will exhibit at Gulfood Manufacturing (Hall Shk Saeed 2 Stand S2-E5). Products on show will include powdered whipping-active cake emulsifiers for bakery, as well as plant-based emulsifiers for dairy, confectionery, margarine and condiments. FOOD BUSINESS GULF & MIDDLE EAST

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UELZENA INGREDIENTS AT GULFOOD MANUFACTURING

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elzena eG is a dairy cooperative located in Northern Germany near to Hamburg and was founded in 1952. They yearly process almost 625 million kilograms of liquid dairy raw material at four group-owned production plants. Uelzena Ingredients is a business unit of the Uelzena group and offers a broad range of milk-based food ingredients made in Germany. Uelzena Ingredients are distributed by the headquarter Uelzena eG as well as Uelzena's subsidiary company WS Warmsener Spezialitäten GmbH, a specialist for sweetened condensed milk. The product portfolio includes low heat and medium heat skimmed milk powder, sweet buttermilk powder, butter, anhydrous milk fats and sweetened condensed milk. Uelzena eG and Warmsener Spezialitäten GmbH hold all the necessary certifications and most of the products are certified according to kosher and halal requirements. One of Uelzena's strengths is the broad range of filling and packaging options for industrial and export needs that range from small containers weighing 10 kg to entire tank truck loads. Uelzena supplies large branded international manufacturers of confectionery products, baked goods, ice cream and delicatessen.

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Contact details: Stand number: S-B61/German Pavillon/Sheikh Saeed Halls Uelzena eG/WS Warmsener Spezialitäten GmbH www.ingredients.uelzena.com info@ingredients.uelzena.com

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ademaker transforms bakery traditions of the past into robust, state-of-the-art industrial bakery production lines that meet and exceed customer requirements all over the world. Rademaker develops and supplies innovative solutions for the bakery industry. They are one of the front runners in the bakery industry, with a service that goes well beyond the delivery and installation of bakery production lines alone. Dedicated, highly skilled and experienced professionals employ the latest engineering technology to provide customers with solutions that allow them to face the future with confidence. Based upon customer requirements, Rademaker food technicians combine customized innovations with the latest standard technology, resulting in flexible production lines and turn-key solutions. On top of that Rademaker offer an unmatched 24/7 support all over the world. The Rademaker Portfolio consists out of production lines for: Bread, Flatbread, Pizza, Croissants, Laminator, Pastry, Pie and Quiche, Total System Integrated solutions. It is no surprise that dough processing holds no secrets to Rademaker. Rademaker solutions are geared towards the customer's specific

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RADEMAKER: PROFITABLE BAKERY PRODUCTION SOLUTIONS dough process and products. The development process starts in the Rademaker Technology Centre, here production processes are tested in an optimal testing environment. Rademaker technologists develop the best products their customers demand and translate these into a Rademaker production line that will yield maximal results in terms of product quality and return on investment, with a focus on ingredient and waste reduction. A unique combination of proven and new technology plus attention for detail, all based on customer requirements, guarantee Rademaker to be the perfect partner in the bakery industry.

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TOMRA FOOD WILL EXHIBIT ITS MOST ADVANCED FOOD PROCESSING TECHNOLOGIES

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OMRA Food will exhibit its sensor-based sorting machines and most advanced technologies at Gulfood Manufacturing in Dubai. Gulfood Manufacturing 2019, the biggest food industry event in the Middle East, Asia and Africa region, prepares to connect 36.000 suppliers from over 60 countries in Dubai. TOMRA Food will showcase its most advanced grading, sorting and peeling technologies at Stand D3-36, Hall 3 between 29 - 31 October 2019. TOMRA Food, the leader in sensor-based sorting solutions for a wide range of food applications, supports safe food supply by improving the operational efficiency of food manufacturers and processors. At Gulfood Manufacturing 2019, TOMRA Food focuses on nuts, dried fruit, French fries and fresh-cut

sorting technologies, in which it aims to increase its presence in the MENA (Middle East and North Africa) region. Stating that they will inform their visitors about the Nimbus BSI+, TOMRA 5B and TOMRA 3C sorting machines which are particularly prominent in these applications at the exhibition, Dimitrie Knopfmacher, Regional Sales Manager at TOMRA Food explained: “The advanced features of our food sorting and peeling machines help facilities work more efficiently, achieve higher-quality products, minimize product waste and maximize profits.” Expressing that they convened with industry experts and opened the way to new business areas and markets in Gulfood Manufacturing 2019, Dimitrie Knopfmacher explained: “Gulfood Manufacturing connects numerous suppliers and customers in the food processing industry in the MENA region, is one of the platforms that TOMRA Food attaches importance to. It enables us to share with food manufacturers and processors our advanced technology and advantages we offer, while also providing various good opportunities to improve our knowledge and observations about markets.” Underlining that the efficient use of resources and food waste problems are also important for the food industry in the MENA (Middle East and North Africa), Dimitrie Knopfmacher said: “Agricultural developments and increasing food demand represent the biggest challenges in the food industry in the MENA region. Until now, agriculture has not played an important role in this region due to food imports even though the food gap is increasing in the recent years. Today, the goal in the region is to secure a sustainable growth in agriculture in order to increase production and food safety. Therefore, we believe that TOMRA will become an important business partner in the area of food sorting and peeling for manufacturers, processors and suppliers in this region.”

For more information on these technologies, visit TOMRA Food's booth in Hall 3, Stand D3-36 at Gulfood Manufacturing 2019 between 29 - 31 October.

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ISTANBUL EXHIBITION CENTER CNR EXPO

13TH INTERNATIONAL TRADE FAIR FOR BAKERY, PATISSERIE MACHINERY, ICE CREAM, CHOCOLATE AND TECHNOLOGIES

26-29 MARCH

2020 Supported by:

“THIS FAIR IS ORGANIZED WITH THE AUDIT OF TOBB (THE UNION OF CHAMBERS AND COMMODITY EXCHANGES OF TURKEY) IN ACCORDANCE WITH THE LAW NO.5174”


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he inaugural Private Label and Licensing Middle East exhibition, taking place at Dubai World Trade Centre (DWTC) from 29-31 October, will provide a strategic incubation platform for heavyweight local, regional and international businesses, start-ups and entrepreneurs to tap into worldwide business opportunities across the rapidly accelerating private labelling, brand licensing and contract manufacturing sectors. According to the latest Nielsen Total Consumer Report, sales of premium private - or store - label products are growing at 6.3 per cent year-on-year, resulting in private label brands now outpacing traditional multinational brands and “posting dollar growth more than three times the rate of branded products”. Private Label and Licensing Middle East 2019, the MENA region's first dedicated private label and licensing exhibition, enabling visitors to explore new business and product convergence avenues by connecting them with private label suppliers, contract manufacturers and solution providers from across the global FMCG sector. Major players endorse new show DWTC has launched Private Label and Licensing Middle East in response to persistent exhibitor and visitor feedback for a dedicated platform to address rapidly expanding private labelling and brand licensing opportunities in the region. Consequently, a plethora of industry heavyweights will participate in the inaugural event, including Carrefour (Retail Excellence Partner); TetraPak (Packaging Masterclass Partner), Cartoon Network (Category Sponsor Licensing) and Gold sponsors, FlavourTech and Al Emlaq. “After significant successes in Europe and the Americas, we want to leverage on Tetra Recart (Retorted Carton Food) large network of manufacturers and co packers to give access to Private Label, Regional Brands and Licensing in Middle East. With close to 60 installations across the globe, our customers can provide a wide range of products and packages, which are not yet available in the Middle East” said Thierry Gihan, Product and Marketing Director, Tetra Pak, Tetra Recart. Private Label and Licensing Middle East, which falls under the Gulfood power brand banner, will go beyond the food industry and

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FIRST PRIVATE LABEL AND LICENSING MIDDLE EAST PLATFORM TO ENHANCE BUSINESS OPPORTUNITIES unite more than 130 international brands from dozens of product sectors and 50-plus countries. The expo will bring together some of the biggest names in hospitality, including hotels and catering, alongside mega regional FMCG players such as pharmacy chain LIFE; ecommerce giant Amazon, Saudi Arabia's retail company Panda; regional retail brand Nesto Hypermarket LLC, Movenpick Hotel Istanbul, cosmetics brands and more. Perfect timing for dedicated exhibition and summit With MENA consumers - particularly those within the UAE and Saudi Arabia - becoming more price conscious, and value perceptions of non-branded products driving increased private label product sales right across the FMCG sphere, Private Label and Licensing Middle East organiser DWTC reiterated the platform will provide a customised convergence point for key industry decision-makers and disruptors. “Consumer preferences and buying habits are changing at a rapid pace and retailers are having to react to remain relevant. With change comes opportunity and private labelling, brand licensing and contract manufacturing open a wealth of potential new avenues for industry stalwarts and new OCTOBER-DECEMBER 2019


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prospects across the full spectrum of food and non-food FMCGs,” said Trixie LohMirmand, Senior Vice Presidents, Events and Exhibitions, DWTC. “With so many major retail, commerce and manufacturing heavyweights partnering the inaugural Private Labelling and Licensing Middle East, the event is shaping up to underline Dubai's status as a multi-faceted business incubation hub and strategic gateway to global markets.” Contract manufacturing offers costeffective market exposure Amongst the industry leaders leveraging the platform afforded by Private Labelling and Licensing Middle East is Global Food Industries (GFI), a worldwide value-added frozen food manufacturer based in the UAE, which sees the inaugural industry-defining expo as a “unique opportunity” to display its contract manufacturing and supply chain capabilities. Commenting on the benefits of contract manufacturing, Jacek Plewa, General Manager, Global Food Industries (GFI), said: “Outsourcing manufacturing can be the best solution. The major benefit is reducing capital expenditure as there are no investments in facilities and resources. It also helps to remove set-up times for establishing facilities and hiring resources. This means new products get to market quicker and generate faster revenue for businesses.” Extolling the growing trend of private labelling, Plewa, whose company comanufactures for multinationals including Mondelez International, Americana, Alokozay and Unikai, added: “Private label branding is an effective, cost-efficient way to build customer loyalty. Private labels are cheaper than the nationally-branded products, which can result in a higher profit margin for retailers. Changing economic conditions will help the growth of private labels as it offers a prospective opportunity for developing and fast-growing economies.”

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YUMMEX ME PREVIEW

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PRESENTING NEW PRODUCTS AND TRENDS OF THE SWEETS AND SNACKS INDUSTRY

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he 13th yummex Middle East (ME), the number 1 for sweets and snacks in the MENA region, is opening its doors in Dubai from 29-31 October 2019. Around one year prior to the EXPO 2020, the established innovation and business platform offers exhibitors and visitors the best possibilities for meeting the most important regional and international key players and initiating successful business. Dubai is the gateway to the MENA region: as the most important hub for food exports, it offers the best growth potential and ideal connections with the Gulf States, North and East Africa, as well as with India and Pakistan. yummex Middle East takes place parallel with "Gulfood Manufacturing", the largest trade fair for the processing and packaging of food and beverages in the Middle East, and with the new "Private Label & Licensing Middle East". An ideal connection: the three trade fairs together cover the entire value creation chain, and also offer numerous possibilities for accessing new business potential. The prerequisites are therefore good

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for meeting the right contacts in the trade, procurement and distribution areas. yummex ME is "powered by" ISM and Gulfood, and is organised jointly by the Dubai World Trade Centre and Koelnmesse GmbH. Around 260 exhibitors from around 40 countries will present many new products and innovations from all segments of the sweets and snacks industry. The share of international exhibitors this year is around 95 percent. The 19 international and regional pavilions also emphasise the farreaching importance of the event. In addition to renowned providers like Hershey Brazil, Jelly Belly (USA), Saudi Ice Cream (Saudi Arabia), Trolli (Germany) and United Confectioners (Russia), many new exhibitors will also present their portfolios at the trade fair. Exhibitors from Canada, Moldavia and North Macedonia will be represented at the event for the first time. Distinguished new products, workshops and trend overviews This year too, the 6th yummex ME Innovation Awards will distinguish the most innovative new products of yummex ME. Exhibitors can submit their new products prior to the trade fair. The most innovative products will be evaluated by a jury and honoured at the event. On the new Munch! Stage, participants profit from a tailored seminar and workshop programme that makes it possible for them to establish new contacts and to exploit their business potential even better. In addition, the renowned market research companies Innova Market Insights and Euromonitor International will provide a targeted and well-founded overview of the latest global product trends and developments for sweets and snacks for the MENA region. The sweets and snacks industry is the most rapidly growing F&B category in the MENA region. According to Euromonitor International, this trend points to exceptional chances. "A strong contributor to this is the adoption of healthier lifestyles. Opportunities lie on product innovation that does not compromise on taste, while providing consumers with healthier ingredients", summarises the world's leading independent provider of strategic market research in its latest confectionery whitepaper report.

OCTOBER-DECEMBER 2019


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WOP DUBAI PREVIEW

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WOP DUBAI FOCUSING MORE ON FRESH INDUSTRY

FOOD BUSINESS GULF & MIDDLE EAST

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OP DUBAI will take place in a prominent location in the Dubai World Trade Centre from November 12 to 14, 2019. The fair will be positioned in attractive halls on the main axis of the site. The first local players in the sector have already promised to participate in the fair because of the improved time-related and spatial exhibition conditions. German companies will have the possibility of presenting themselves on a promoted joint booth. The month of November is traditionally one of the most enterprising periods for trade and tourism in the Middle East. With the rescheduling, WOP DUBAI is reacting to the wishes of the sector. Dates during midNovember for the staging of WOP Dubai has been targeted for quite a long time already. However, because the capacities of the event site were always utilised to the full in this period, it has not been possible to fulfil this wish in the last few years. The amended dates will also be accompanied by a new hall allocation in the Dubai World Trade Centre: WOP DUBAI will use exhibition areas directly on the main connecting axis, i.e. in the immediate vicinity of the main entrance to the site. Particularly for local traders, this will now result in new perspectives to take part in the fair not only as exhibitors but also as visitors. Moreover, the first local major players in the sector have already reacted positively to the announcement and have promised their participation. For German exhibitors, there will once more be the possibility of taking part in the German joint booth. On the "German Pavilion" promoted by the Federal Ministry of Food and Agriculture, German companies will present their products and services under the German umbrella brand called "Made in Germany". For visitors, WOP DUBAI (World of Perishables) taking place at the same time with IPM Dubai results in further synergetic effects. Here, attention focuses on the trading and marketing of fresh products such as fruit and vegetables as well as on their logistics.

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APPLES

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BLUE WHALE CELEBRATES 50 YEARS WITH NEW VARIETIES

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lue Whale, is celebrating this year the 50th anniversary of its brand. Please to long standing and trusted relations with partners all over the world and especially in Middle East, Blue Whale is looking toward the future with optimism. Fifty years after loading the first carton to Middle East, Blue Whale is now largely present in the Area: U.A.E, Qatar, Saudi Arabia, Kuwait, Oman, Jordan and Iran. While the season has now fully started, harvesting season started even sooner than usual this year. A new clone of early Gala moves the beginning of the season to late July instead of mid-August before, and the harvesting season will end with Pink Lady in November. But this new clone of Gala is just one innovation among others. Indeed, Blue Whale is looking ahead and aims to make its brand more

FOOD BUSINESS GULF & MIDDLE EAST

popular among all the consumers and establishes it as a symbol of quality and flavor. In order to achieve its goal, innovation has become a core value for Blue Whale. In the last 5 years, Blue Whale continued to developed its offer and its investments in the orchard to test and develop new varieties and new clones of the existing varieties. Blue Whale will also continue to stay true to its core value of caring for the environment and for the quality of its fruits. For example, with a growing demand from national market but also from abroad, Blue Whale has increased for the 5th consecutive year its organic production. Thus, some varieties are bred specifically for organic production such as Pixie Crunch速, Ladina速 or Dalinette速. The first Blue Whale organic apples will arrive late October in Middle East. Blue Whale will be present at WOP Dubai in November and throughout the season in supermarkets to promote new varieties such as the awaited Kissabel速, an apple with a beautiful orange skin and an incredible yet natural red-flesh.

For more information visit http://www.blue-whale.com/en OCTOBER-DECEMBER 2019


PROBIOTIC INGREDIENTS

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pore-forming probiotic GanedenBC30® has a beneficial effect on gastrointestinal symptoms (GI) and upper respiratory tract infection symptoms (URTI) in children, new research has shown. The study, which was recently published in the journal, Food Research International, found that supplementation with GanedenBC30 significantly reduced the incidence of flatulence and suggested a positive effect on stool consistency. It also found that the probiotic significantly decreased the incidence of URTI symptoms, including nasal congestion, bloody nasal mucus, itchy nose and hoarseness, and the duration of hoarseness, headache, red eyes, and fatigue. Don Cox, R&D Director for Kerry's ProActive Health Division, the makers of GanedenBC30®, said “While there is already a large body of evidence for the digestive and immune health benefits of GanedenBC30, this research is particularly exciting because it is the first to focus on children, and shows the enormous potential of GanedenBC30 as a functional ingredient in products for kids.” The study data reported that GanedenBC30 may have the ability to modulate the immune response, based on beneficial effects on URTI and GI symptoms. Previous studies have shown that GanedenBC30 can reduce gastrointestinal symptoms in adults with post-prandial intestinal gas-related symptoms, and improves pain and bloating in IBS sufferers. “We are committed to driving forward probiotic innovation through science and helping meet the demand for high-quality ingredients, substantiated by high-quality research,” continued Cox. “These latest findings support our ongoing efforts to provide an efficacious probiotic ingredient that can withstand harsh manufacturing processes and conditions in the body.” Eighty healthy school-aged children in Mexico took part in this randomized, doubleblind, placebo-controlled study. They received a flavored water containing either GanedenBC30 (1 billion CFU ) or a placebo, daily for 12 weeks.

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GANEDENBC30® REDUCES GI AND URTI SYMPTOMS IN CHILDREN, STUDY SHOWS

For more information visit www.ganedenprobiotic.com OCTOBER-DECEMBER 2019

FOOD BUSINESS GULF & MIDDLE EAST


F L AV O U R S

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TASTE OF THINGS TO COME: SENSIENT FLAVORS HIGHLIGHTS DAIRY, BAKERY AND BEVERAGE INNOVATIONS

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t this year's Gulfood Manufacturing, Sensient Flavors Europe, Middle East & Africa (Hall SSH3, Booth S3 A10) will be showcasing its range of sauces and inclusions for dairy and bakery applications, along with solutions for healthier, reducedsugar beverages. The demands and expectations of increasingly health-conscious consumers are being reflected in the products that they are choosing to consume, and this is particularly true of beverages. Yet while shoppers are actively avoiding drinks that are high in sugar, they are often wary of artificial sweeteners

FOOD BUSINESS GULF & MIDDLE EAST

and their perceived negative effect on health. Low-sugar drinks with the right amount of sweetness and good flavour is the ultimate goal, though achieving this is not always easy when reformulating to reduce or replace sugar. But there is a solution in the form of taste modulation technologies from Sensient Flavors - designed to help create great-tasting, sugar-reduced drinks - which the company will be highlighting at Gulfood Manufacturing. Using its application expertise and scientific knowledge of taste perception, Sensient Flavors has designed a sweet modulation portfolio to increase sweetness perception in a range of

OCTOBER-DECEMBER 2019


F L AV O U R S

beverages, including sweetness modifiers that boost the effectiveness and impact of even a small amount of sugar or sweetener. Its technical expertise also includes functional solutions for beverages with added health benefits, such as protein or vitaminenriched, along with advanced masking solutions that minimise unpleasant flavour notes often associated with such fortification. “For each new beverage, our application technologists combine sweetness modifiers and maskers in a unique tailored combination to meet the desired sweetness level, sugar quantity and claims,” says James Street, Marketing Director EMEA at Sensient. “We also validate the effectiveness of our solutions through constant sensory evaluation.”

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market coverage and a fast response to new and existing customers,” adds James. “We understand the importance of taste, and encourage customers who are working on innovative products to talk to us about how we can help them not only meet, but also exceed both their own and consumer expectations.”

For more information visit www.sensientflavors.com

Bespoke sauces and inclusions Sensient Flavors also has an impressive palette of sauces and inclusions for the dairy and bakery sector. Tailored to manufacturers' desired colour, flavour intensity, shape and size, the range of bespoke inclusions also includes gluten- and sugar-free, vegan, Halal and Kosher offerings. What's more, the exciting inclusions incorporate, for example, ground cookies, speculoos, candy crystals and fun specialities such as meringues, mini marshmallows, ground pretzels and popcorn pieces. When it comes to sauces, Sensient Flavors' range comes in various and versatile viscosities, with flavour, colour and functionality that can be tailored to individual needs, and can be used for both fillings and toppings. It also has a range of bake-stable sauces. Additionally, the Sensient Natural Extracts™ portfolio and 95/5 flavours allows for sauces with naturally authentic top notes. “Using our extensive market knowledge, we have applied our flavour and technology skillset to ensure that our products meet the high specifications and demands of our customers in the Middle East region,” says James Street. “Working with our Colors division, we have access to a global network of talent, and deliver the best flavour and colour solutions for both new and existing products.” Proving its commitment to the region, Sensient Flavors has recently opened a commercial and technical centre in Dubai. “The centre allows us to offer complete OCTOBER-DECEMBER 2019

FOOD BUSINESS GULF & MIDDLE EAST


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FLUID CONTROL SYSTEMS

MORE EFFICIENCY AND LESS PRODUCT WASTE IN FOOD PRODUCTION

FLOWMETER FOR THE PRECISE DETECTION OF MEDIA CHANGEOVER

THINK OUTSIDE THE BOX

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trict quality and hygiene regulations must be adhered to in food and beverage production. Therefore, production plants need to be cleaned regularly when changing over batches or products. At the same time, the production process should, however, be carried out as efficiently as possible. The FLOWave flowmeter from BĂźrkert Fluid Control Systems now offers extended functions, including the extremely fast and precise detection of media changeovers. As a result, production steps can be clearly separated from each other and waste can be reduced without negatively impacting on hygiene. The FLOWave flowmeter (image) enables the precise detection of changeovers between different liquid types during food production. Especially in rinsing processes, rapid differentiation between product and rinsing water ensures efficient process control and a high level of quality. The device thus continuously measures the temperatureindependent density factor. Based on this measured value, valuable products such as milk can be quickly and reliably differentiated from the cleaning liquid. Compared to conventional time-controlled processes, product waste can be minimised and costs saved. In addition, the amount of waste water treatment required is reduced as less product enters the waste water. Measuring relevant fluidic parameters with one device The density factor not only indicates the media changeover between product and water, it also differentiates between liquids with varying contents of sugar. The SAW technology allows additional data to be obtained from the medium. In addition to the temperature, the flowmeter automatically detects possible gas bubbles and outputs the values in percentage terms. Possible process faults can thus be eliminated quickly and effectively. SAW technology - hygienic and lowmaintenance SAW technology does not require sensor elements in the measuring tube. This means there are no pressure drops, sealing problems or dead spaces that would otherwise interfere

FOOD BUSINESS GULF & MIDDLE EAST

OCTOBER-DECEMBER 2019


FLUID CONTROL SYSTEMS

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BÜRKERT IS A PREMIUM MANUFACTURER OF HIGH QUALITY PRODUCTS AND SOLUTIONS FOR YOUR HYGIENIC APPLICATIONS. REMEMBER... DO NOT COMPROMISE WHEN IT COMES TO QUALITY

MEASURING THE FLOW FLUENTLY FOR MORE PROFIT with cleaning. The sensors thus meet the highest hygiene standards and facilitate the qualification and validation of production and cleaning processes. The Bürkert device platform EDIP (Efficient Device Integration Platform) guarantees simple transmission of FLOWave sensor data to all common fieldbuses. The maintenance-free, lightweight and yet robust meters can be mounted in any position. About Bürkert Bürkert Fluid Control Systems is one of the world's leading manufacturers of measuring, control and regulating systems for liquids and gases. Bürkert products are used in a wide range of industries and applications ranging from breweries and labs to medical, bio-engineering and aerospace technology. With a portfolio of more than 30,000 products, Bürkert is the only supplier to offer all fluid control system components, from solenoid valves to process and analytical OCTOBER-DECEMBER 2019

valves, from pneumatic actuators to sensors. With its headquarters in Ingelfingen in southern Germany, the company has a wideranging sales network in 36 countries and more than 2,500 employees worldwide. Bürkert continuously develops customized solutions and innovative products at its five Systemhaus locations in Germany, China, and the USA, and in four research centers. Burkert Middle East office is located in Ras Al Khaimah since 2012, providing products and services to 14 countries in the Region including all 6 GCC countries.

We make ideas flow Contact us at : sales.ae@burkert.com or +971 72076696

WHY BEING ME-TOO?? WHEN WE CAN BE THE TECHNOLOGY LEADER

Scan the code the for more information on our products & Services.

FOOD BUSINESS GULF & MIDDLE EAST


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MEDIA MISSION TO POLAND

POLAND'S EMINENT FOOD INDUSTRY DELIVERS EXCELLENT FLAVOURS IN ORDER TO PROVIDE A UNIQUE OPPORTUNITY TO FAMILIARIZE WITH POLISH EXCELLENT FLAVOURS AND THE HIGHEST QUALITY OF POLISH FOOD PRODUCTS, A GROUP OF JOURNALISTS FROM AROUND THE GLOBE WERE INVITED TO PARTICIPATE IN THE SPECIAL FOOD AND BEVERAGE MEDIA MISSION TO POLAND ORGANIZED BY POLISH NATIONAL SUPPORT CENTRE FOR AGRICULTURE (KOWR). THE EVENT WAS HELD DURING THE INTERNATIONAL TRADE FAIR FOR FOOD - POLAGRA FOOD 2019 IN POZNAN FROM 30TH SEPTEMBER TO 3RD OCTOBER 2019. FOOD BUSINESS GULF & MIDDLE EAST MAGAZINE'S, MANAGING EDITOR M. MATT WAS ONE AMONG THE FEW JOURNALISTS SELECTED TO COVER THE EVENT FROM THE UNITED ARAB EMIRATES. “POLISH FOOD INDUSTRY IS VITAL FOR THE UAE MARKET. IT IS A KEY TO THE GROWING DEMANDS OF THE FOOD SECTORS IN THE UAE AS THEY INCORPORATE THEIR TRADITIONAL TECHNOLOGIES, METHODS, AND LARGE EXPERIENCES IN FARMING AND FOOD PROCESSING,” SAYS M. MATT AFTER VISITING THE FOOD PRODUCTION FACILITIES IN POLAND.

MAJOR COMPANIES VISITED DURING THE MEDIA MISSION Europejskie Centrum Owocowe Sp. z o.o. (E.C.O. Grupa) The Europejskie Centrum Owocowe Sp. z o.o. (E.C.O. Grupa), is a fruit growers' group with a total orchard area of over 1,700 hectares of FOOD BUSINESS GULF & MIDDLE EAST

crops, and with more than 50,000 tonnes of annual production. The group is one of the largest producers and distributors of fruit and vegetables in Poland. E.C.O. Grupa cooperates with the largest retail chains and individual recipients in 11 foreign markets. The group is located in the heart of Europe's largest apple-growing area, first-class technical OCTOBER-DECEMBER 2019


MEDIA MISSION TO POLAND

support and many years of trading experience E.C.O. Grupa meets the highest quality standards. E.C.O. Grupa has one of the biggest in Europe production lines for peeling and cutting apples with the capacity of 40.000 kg a day. The production process is supported by the professional management system and verified team of qualified workers. Kopernik The history of the Confectionery Factory "Kopernik" starts in 1751 by the gingerbread workshop and a family business producing Torunskie Pierniki set up by Gustav T. Weese. In the Interwar period, Kopernik was one of the largest companies in the whole of Pomerania. Today, it is the largest gingerbread producer in the country and one of the largest confectionery companies. Torunskie Pierniki® is a unique product manufactured only in the Confectionery Factory "Kopernik". Strictly guarded, traditional recipes

OCTOBER-DECEMBER 2019

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(the technique of dough kneading, a rich mixture of natural spices) make it an exceptional product whose tradition has been continued for over 700 years in town. Katarzynki® is the most recognizable shape of Torunski Piernik®. Katarzynki®'s unique taste is the result of using the largest amount of spices and specially kneaded, fat-free dough. Wafel Teatralny® (Theatrical Wafer) has been produced in the Confectionery Factory "Kopernik" for over 60 years, achieving cult status. Its secret lies in the extraordinary, crunchy wafer leaf, which is strictly guarded recipe (that has not changed since its beginnings). Adored by generations, now it is available in three flavours - classic nut, chocolate and lemon. The factory is also famous for manufacturing very crisp and light wafer leaf. Wafers produced in the Confectionery Factory "Kopernik" have been enjoying unflagging popularity for decades. Drobex

Drobex Company based in Solec Kujawski has been known for past 30 years in food industry as one of the leading manufacturers of pristine quality poultry meat and its derivatives. The history of Drobex goes back to 1963 when four Frischke brothers began farming broiler chickens. In 1987, they launched an abattoir under the name of P.D. Drobex. Gradual growth and expansion of product range offered by the business resulted in creation of vertically integrated consortium of companies under one common name Drobex. This family business is currently one of the leaders of the Polish and EU market. Products manufactured by Drobex are very popular amongst consumers and are available through the largest retail chains in the country. They are available in KFC Restaurants both in Poland and Western Europe. Drobex Group consists of closely integrated FOOD BUSINESS GULF & MIDDLE EAST


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MEDIA MISSION TO POLAND

businesses focusing on production of hatching eggs, chicks, compound feeds, broiler fattening, slaughtering, cured meat production, meat packaging, and distribution of fresh or frozen chicken meat. Due to structure of business we remain in full control of quality and have capacity to trace each batch of product indulged by the consumer. The prime objective of Drobex is to manufacture safe, healthy and tasty food, fulfilling the needs of consumers. Mlekpol Spรณldzielnia Mleczarska Mlekpol is the biggest producer of milk and dairy products in Poland. For years, the company has been an undisputed leader in the Polish dairy industry and one of the twenty largest raw milk processors in Europe. In 2018, Mlekpol has exceeded the purchase limit of 1.83 billion litres of milk. This is an average of over 5 million litres of milk a day from nearly 9500 producers. More than 30% of SM MLEKPOL's products is exported to Europe, Africa, Asia, South America and the Middle East. MLEKPOL products are produced in 12 modern and exceptionally specialised production plants. SM Mlekpol's offer includes pasteurized and UHT milk, various kinds of cream, fermented beverages, butter, cottage cheese, cream cheese and yellow cheese. In its extended portfolio there are such flagship

FOOD BUSINESS GULF & MIDDLE EAST

brands as: Laciate, Milko, Biale, Mazurski Smak, Rolmlecz or Maslanka Mragowska. Laciate is the most recognized brand of milk in Poland. The brand was established in 1995 and immediately gained consumer recognition. It has the first shelf-stable milk (UHT) in Poland still the leading one in this category. Laciate products are made of the highest quality raw material from cows grazed on the cleanest Polish meadows. Laciate is synonymous with naturalness, freshness and top quality. Due to the growing demand for UHT milk export beyond the European market, MLEKPOL creates new brands with their image and descriptions tailored to the needs of individual markets. Less than 2 years ago, a new product milk branded as Milcasa was created. This unique milk created with passion not only has become increasingly popular but its merchandising has been growing dynamically, e.g. in China. As all Mlekpol products, it is produced in the purest region of Poland - in Masuria, Warmia and Podlasie - the areas that are called "green lungs of Poland". Its unusual and mild taste has been developed in state-of-theart production facilities, in line with global standards for production, cleanliness and safety. Milcasa is a highly valued brand by foreign buyers already in 60 countries around the world.

OCTOBER-DECEMBER 2019



MEDIA MISSION TO POLAND

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n Thursday, 3 October 2019, the largest HoReCa business event in Central and Eastern Europe officially ended at the MTP fairgrounds. The combined POLAGRA and TAROPAK fair, together with Tastes of Regions that started two days earlier, were visited by over 50 thousand of visitors. 800 exhibitors from 30 countries presented their offer at the Fair. POLAGRA FOOD is mainly an annual summary of achievements of Polish providing products that meet the expectations of modern consumers. The exhibition was dominated by the dairy sector, which provides products for a significant part of Polish society and which increasingly expands its activities to abroad markets. According to the latest data, the export of dairy products increased in the first quarter by

TASTE-ORIENTED POLAGRA ATTRACTS OVER FIFTY THOUSAND VISITORS 3.3% to 1.13 billion litres of raw milk. The growth was generated by sale of milk, yogurts and other milk drinks, as well as cream and ice cream. Polish dairy products are appreciated for their high quality. This is confirmed by many MTP Gold Medals awarded to dairy products such as bio butter, ripened cheese or cream. A significant part of POLAGRA FOOD exhibition consisted of "Polish Meat" stand, managed by the Association of Polish Butchers and Producers of Processed Meat. It offered various brands of meat products manufactured by the Polish companies. The meat offer was complemented by the Forum of Butchery, Meat Processing and Cookery. The expert group discussed the nutritional qualities of meat and its important role in the human diet. Master chefs advertised the products by offering their specialties. POLAGRA FOOD hosted also exhibitors producing sweets, salty snacks, fruit and vegetable dishes, ready-to-eat products, coffee, tea and other beverages. The group included both Polish and foreign producers, including companies from Italy, Hungary, Romania, Indonesia, Germany, France and Croatia. The entire event consisted of POLAGRA FOOD (International Trade Fair for Food), POLAGRATECH (International Trade Fair of Food Technologies) and POLAGRA GASTRO AND INVEST HOTEL (International Fair for Food, Catering Products and Hotel Equipment). At the same time, visitors could see the offer presented at TAROPAK (International Trade Fair for Packaging and Labelling Technology). These exhibitions took over the entire area of the Poznan International Fair and presented the visitors with a look into the future of the food industry.

Next year's edition of the fair will take place from September 28 to October 1. FOOD BUSINESS GULF & MIDDLE EAST

OCTOBER-DECEMBER 2019


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