MATTEO ANTICI CARROLL
THE ART AND SCIENCE OF ENTREPRENEURSHIP
OVERVIEW • Entrepreneurship • Entrepreneurs • Examples • Characteristics • Timeline • Crowned • Starting a Company • Start-ups • What to do? • Why Entrepreneurship?
ENTREPRENEURSHIP
undertakes
starting a company from scratch
“A lot of people have ideas, but there are few who decide to do something about them now, not tomorrow. Not next week. But, today. The true entrepreneur is a doer, not a dreamer.” –NOLAN BUSHNELL F O U N D E R ATA R I , C H U C K N ’ C H E E S E
Bill Gates
MICROSOFT
Fought and won the OS and browser wars Stored up profits, and made Microsoft dominant
Evan Spiegel
S N A P C H AT
Refused to agree on a $3 billion deal with Facebook
Jeff Bezos
AMAZON
Started as an online book seller What is it now?
Travis Kalanick
UBER
Revolutionized the way people get to places
Sam Walton
WALMART
Introduced a distribution system that no retail had ever tried State-of-the-art inventory control system
Howard Schultz
S TA R B U C K S
Submitted 223 proposals for his national coffee chain - turned down by all of them
Evan Spiegel
risk-taker
Howard Schultz
hard-working/persistent
Sam Walton
competitive
ENTREPRENEUR
Bill Gates
innovative/creative Jeff Bezos
initiative Travis Kalanick
HOW DO THEY DO IT? H O W H A R D I S I T T O S TA R T A S U C C E S S F U L C O M PA N Y ?
…
TIMELINE • Summer Course 2013 - Technology Entrepreneurship • Worked for a start-up called scrible™ !
• Started visiting many start-ups (mainly technology-
related)
• Summer Course 2014 - MIT Launch • Crowned™
H O W H A R D I S I T T O S TA R T A S U C C E S S F U L C O M PA N Y ?
PRETTY HARD.
9 / 1 0 S TA R T- U P S F A I L FORTUNE MAGAZINE
Fortune Magazine
No Market
Team
Cash
42%
23%
29%
W H AT T O D O ?
• Test early, test often. • Minimize costs, control expenditure. • Form a team consisting of people that you will work
well with.
• Work on something you believe in.
Working on something with the potential of changing the world You can explore.
Instead of just thinking, doing, feeling good about yourself
WHY ENTREPRENEURSHIP? Adventure all the way Working with people you like Working on something you love
“You don’t learn to walk by following rules. You learn by doing and falling over.”
–RICHARD BRANSON,
V I R G I N G R O U P.
WHY NOT?