Company: Textbook-rental service Chegg Inc. helps college students avoid paying top dollar for textbooks. Instead, Chegg rents books for as little as a third of their retail price. In addition to its online services, the company has forged retail partnerships with bricks-and-mortar college book stores across country. Challenge: Need to manage, on a single platform, a rapidly expanding business with both an online sales channel and retail partnerships spread across North America.
Complex codebase with lack of documentation No structured release process Lacked an agile approach for short-timeframe delivery
Solution: Working closely with Systems In Motion, Chegg successfully scaled their application development team to manage the fast growing and dynamic E-Commerce platform. The Inshore team integrated seamlessly with Chegg across the application, business intelligence, and operations groups. Systems In Motion’s solution included:
Deploying an application development team for the open-source platform supporting critical revenue generating processes with online retailing connected to brick-and-mortar stores Mapping and documenting process flow and internal processes for release management LAMP (Linux, Apache, MySQL, PHP) development best practices Application performance optimization through SQL queries and other tools Re-factoring existing code for increased performance and improved design
Results: A streamlined, scalable and integrated team as an extension to Chegg’s internal resources, in a cost effective delivery model leveraging the US mid-west talent pool.
Successfully launched tool for measuring Search Engine Optimization effectiveness Improved customer experience through enhanced feedback loop Faster time-to-market for new products and services
Technology Competencies: Linux, Apache, MySQL, php, Agile development.