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Spotlight On... Wedding Gifts
Love
&
Marriage With weddings firmly back on the agenda this year ranging from the lavish £3m Peltz-Beckham wedding in April to more intimate, smaller nuptials held for only the very closest of family and friends - tying the knot means different things to different couples. But big or small, a certainty is that guests are on the lookout for those meaningful, extra special wedding gifts that stand out from the crowd. PG&H asked some of the leading wedding/occasion gift suppliers to reveal what’s driving sales.
With a flurry of summer weddings in the offing, gift suppliers are at the ready to help the bride and groom and their guests to celebrate the big day. And while Brooklyn Beckham might have received a £380,000 classic Jag as a wedding present from dad David, for most people, buying wedding gifts for the happy couple tend to be a lot more realistic! “Personalisation has become increasingly popular for weddings, with gifts now available for not only the bride and groom, but the whole wedding party too,” says PMC’s Felicity Colbert. “With this popularity comes the demand for unique and original personalised gifts that really stand out from the crowd.” As she highlights: “With more and more of us sharing all aspects of our lives on
social media, particularly using platforms such as Instagram, we feel that personalised gifts must therefore have the ‘wow’ factor, inevitably encouraging consumers to also share our products online as part of their wedding celebrations.” Additionally, with many couples paying for their own wedding celebrations nowadays, it’s not unusual for couples to save for prolonged periods in preparation for their special day, points out Joe Davies’ buyer Mary Caputo. “Wedding fund money boxes are a growing trend and Above left: Xpressions Wedding Pot of Dreams money boxes from Joe Davies. Above: Inspired Bells by Demdaco from Enesco. Left: Among the photogenic personalised wedding gift from PMC.
ymake ideal gifts, providing a practical, fun way of saving for a dream wedding.” Adds Mary: “Our Xpressions’ Wedding Pots of Dreams offer a unique way to save, as the pots are fed with coins and notes before being smashed when they are full.” Enesco’s marketing and product director Helen Cottrill reflects that, as so many people now have a home established before they get married, so the traditional wedding
Weddings 2022: The Lowdown The findings of a recent survey by caterer.com revealed that: l 3.3m people are planning a wedding this year. l 1.8m will be hosting their wedding party at a pub for a more relaxed vibe. l 25% of people revealed that they would be attending up to three weddings this year. l According to recent research, an increasing number of brides are choosing to have a double-barrelled surname when they marry.
Progressive Gifts & Home Worldwide
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