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Advertorial: Eddingtons

Advertorial Feature: Eddingtons’ licensed products Eddingtons is delighted to announce its collaboration with the National Trust, Europe’s largest conservation charity, in producing a stunning new range of toughened glass worktop protectors. The range is inspired by the work and passion of the Trust and designed to raise awareness of the conservation work that goes into the conservation of open spaces and buildings in England, Northern Ireland and Wales.

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There are two collections of worktop protectors being launched in the first phase. The Trust’s iconic and easily recognisable oak leaf logo features on all items from the Nature Collection commissioned with watercolour artist and nature enthusiast Louise Nisbet Fine Art BA (Hons). The illustrations feature countryside scenes, native flora and fauna, animals and insects reflecting the conservation work undertaken by the National Trust and its team of rangers. The National Trust look after more than 250,000 hectares of countryside, 780 miles of coastline and hundreds of special places across England, Wales and Northern Ireland.

The Alfriston Clergy Collection features a repeat oak leaf pattern in four contemporary colours. The pattern was inspired by carvings found at Alfriston Clergy House, the first property purchased by the National Trust in 1896 for the princely sum of £10.00!

Through sales generated, Eddington’s will contribute a minimum of £10,000 to the National Trust to help support the work they do for future generations to enjoy. For everyone, for ever.

All the collections in this range are produced at Eddingtons’ Tuftop works, located in rural Berkshire. The Tuftop worktop protectors are made using special toughened glass which resists heat (up to 250 degrees Celsius) and is ideal for hot pans or boiling kettles. The naturally cool surface can equally be used for rolling pastry, serving cakes, or prepping sandwiches or pastries. The worktop protectors also provide a hygienic cutting surface protecting counter tops from damage while complementing any kitchen or home with their unique designs.

For retailers, the worktop protectors can be merchandised on an exclusive National Trust branded free standing display. All protectors are packaged in a kraft box sourced from an FSCTM accredited factory made with recycled materials. Each item in the Nature Collection has further

information about the Trust conservation projects and schemes that inspired each illustration.

Worktop protectors are expected to retail from £12.95 for small, to £14.95 for the medium sizes.

Other licensed ranges from Eddingtons feature Paddington Bear, Peter Rabbit Daisy and The Snowman.

The Paddington range is based on the well-known Michael Bond character Paddington Bear. The range focuses around bears on the move, breakfast and baking accessories all featuring designs inspired by, and incorporating, original Peggy Fortnum illustrations. Paddington features on some of Eddingtons’ best-selling lines, as well as creating new and exclusive additions, with specially developed baking sets and kitchen textiles. Exclusive prints were also used to enhance the range of sustainable travel and storage solutions in collaboration with US housewares companies Bee’s Wrap and Full Circle.

The Peter Rabbit Daisy Range, a new addition to the established Classic range, was introduced at the start of 2021 and features contemporary Beatrix Potter inspired interpretations of Peter Rabbit and his friends. Peter Rabbit has risen in popularity with its success in films and, more recently, on a children’s TV series. The design for the products features a vintage Peter Rabbit illustration on a garden background, which can be seen on a selection of kitchenware and giftware products including kitchen worktop protectors and kitchen textiles.

Meanwhile, new for AW2021 is a brand new selection of bakeware and textiles that feature one of the most well-known characters of the festive period, The Snowman. With a colour scheme of navy and ice blue, the selection of products features the iconic character from the Raymond Briggs book on a snowy and wintry background. The Snowman range is now available to order at www.eddingtons.co.uk.

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