PROFILE
v.104
Plan for Success, Base on “Data Driven” And our “Unique Experience”
We Believe‌ No matter what objective of your business and marketing is Awareness? Lead? Drive Sale? Etc. We will take any action to growth your business
What Makes Us Proud‌ Our business can take big data to analyze then visualization data for manage business and marketing include among “our experienceâ€? that assist in more accurate result for your business and the marketing
Our Service
BUSINESS PLANNING & ANALYTICS
MARKETING PLAN & CUSTOMER ANALYTICS
TRAINING
CONSULTANT
DIGITAL MARKETING & SOCIAL MEDIA
CHINESE MARKETING
CORPORATE IDENTITY & LOGO DESIGN
PROGRAMING & SYSTEM DESIGN
Our Process
Objective
Strategy
Tactic
Orientation goal of business and marketing then analyze, planning, internal and external analysis
Aggregate data for planning strategy to achieve an objective
Specify marketing campaign and marketing tool both online and offline to achieve a strategy
Measurement & Optimization Evaluate operation, improve and develop strategy or tools for more efficiency
Our Process Objective
Strategy
Tactic
Research when not specified
SWOT Analysis Competitive Analysis Collaborator Collecting data Data Visualization Segment Analysis Customer Survey Customer Analysis Customer Journey Google Trend Google Analytics Keyword Planner YouTube Analytics
Google Search Google Display Network YouTube Facebook Ads Instagram Ads Twitter Ads Line@ Management & Solution Systems
Awareness Consideration (Website traffic, Video view, etc.) Coversion (Lead, Sale, etc.) Loyalty
Platform Systems Website Design Artwork Design Corporate Identity Logo Design
Measurement & Optimization Impression View rate Website Traffic Lead Sale
Our Certificate
Our Clients
Our Clients
Chiang Mai Lamphun Phitsanulok Khon Kaen Ubon Ratchathani Nakhon Ratchasima Bangkok
Chachoengsao Chonburi Chanthaburi
Surat Thani Krabi Phuket
Leadership Mr. Pusitt Niyomsakul Managing Director of Mazmaker
• • • • • • • • • • • •
Google Partner Qualify Marketing & Digital Marketing Charn Issara Development Pubilc Company Limited group Digital Marketing BaBa Beach Club, Sripanwa Phuket Hotel Group Digital Marketing Ornsirin Group Co.,Ltd. E-commerce Myrex (Thailand) Co.,Ltd. Digital Marketing Hexa Ceram Co.,Ltd. Digital Marketing Khaolaor Laboratories Co.,Ltd. Consultant Digital Marketing Sahapanich Chiang Mai Consultant Marketing & Digital Marketing SUS Thailand Co.,Ltd. as Ecom GROUP consultant Marketing & Digital Marketing Royal Park Rajapruek Chiang Mai CMCD committee Over 100 Business consulted by Mazmaker
Case Study Marketing Solution
Veggie First (New Brand) or ผักสดคุณพิ มพ์ (Original Brand) require Unique Selling Point to attract more customers based in supermarket
Objective : Awareness • Require Rebranding and making this brand to •
be well-known Create unique selling point of product for consumer awareness
Rebranding Old Logo
New Logo (International - Modern - Fresh)
Repackaging For Create
Unique Selling point
OLD : Plastic Packaging
Repackaging For Create
Unique Selling point NEW : Natural Packaging (Banana Leaves)
Create Innovative Tooling Solutions
Problem : The product placed on a general shelf that makes them dry faster and looking withered
Create Innovative Tooling Solutions
Solution : Build Fresh Box that spray water as 1 minute within every 30 minutes, to keep banana leaves and vegetables fresh
Create Innovative Tooling Solutions
Solution : Build Fresh Box that spray water as 1 minute within every 30 minutes, to keep banana leaves and vegetables fresh
Feedback
44K Reacted
3.4K Commented
86K Shared
Feedback
7.4K Reacted
631 Commented
17K Shared
Feedback
Feedback
Result
Case Study Marketing Plan & Analytics
Herbal product Brand known as “Khaolaor Bhesaj” has been established for more than 90 years ago. Mostly known through drugstore as an offline channel, so the brand “Khaolaor Bhesaj” requires more awareness and increase-sale through online channel
Objective : Awareness & Sale • Require more awareness of Khaolaor brand •
through online channel Increase sale from online channel
Marketing Plan & Analytics Process 01
DATA COLLECTION
02
REPORT & VISUALIZATION
03
CAMPAIGN BASED MARKETING DESIGN
DATA Collection Collect data from the past sale that has around 60,000 data then takes data to Excel Spreadsheet
Report & Visualization Summarized data of Khaolaor Ordered in recent year via heatmap
Report & Visualization This heatmap can specify details for each district in every region.
Report & Visualization This heatmap can specify details of each product units.
Report & Visualization This heatmap shows specific details such as amount of repurchase for each area and each household to analyze for specific marketing campaigns.
Data Clustering Evaluated advertisement for proper audiences and lead to improving further campaign and advertisement plans
Create marketing plan, launch campaigns and conduct Digital marketing related from marketing plan & analytics to initiate
Awareness via online marketing tools
and lead to sales in LAZADA
Result From process by marketing plan and analytics include develop the campaign and communicated to target, nowadays Khaolaor become a popular product in the category of Health & Beauty and got Hall of Fame award from Lazada Campaign, So now, Khaolaor plan to expand the manufacture
Case Study Consultant
Specialized in providing IT solution, operation, and consultant services in public transportation sector and smart city development.
Objective : Increase Sale
Strategy Increase brand value by Change Corporate Identity can be related to the identity of the company and Increase awareness via online channels
Keep customer’s database Various features in marketing Direct targeting Broadcast news & contents directly to everyone Increase product line
Rebranding A logo represents the organizational identity in modern look and taste
Old Logo
New Logo
Increase Product Line
Tactics
Invite client and mass media to event present value of YBM
Tactics Create campaign, advertisement and promotion through online channel to lead consumer awareness
Result The result of changing Corporate Identity and creating Brand Awareness via Online Advertising making the number of interested people has now increased by 300%
Case Study CI & Logo Design
The large company selling artificial grass of standard grade from Japan
Objective :
Create CI & LOGO Reflecting on our corporate image as carpet flooring for the family that feeling happy every time on Tami artificial grass.
Brand Concept
Japanese Seigaiha
Artificial Turf
Japanese Characters
Seigaiha is the name of some ancient japanese wale the inspired by sea wave on chinese map that tell about repose.
Then, apply the grass to the complex pattern like the seigaiha.
Finally, hang the japanese word “タミ” (tami) for emphasize that we are japan style brand.
Combination
Result
Corporate Identity
Corporate Identity
Corporate Identity
Corporate Identity
Case Study Chinese Marketing
Royal Ratchaphruek Park is one of the most popular agro-tourism places of Chiang Mai that gather many plants and varied kinds of agricultural exposition. There is event featured such as Thai tropical gardens, international gardens and organization gardens, etc. The area of Royal Ratchaphruek Park more 500 rai, so Royal Ratchaphruek Park is the biggest gardens in the north of Thailand
Objective :
Increase Chinese Tourist Increase Chinese tourist visit Royal Ratchaphruek Park in Chiang Mai, Thailand
Analytics Analytics Target
length for travel • 6-8 days (43.6%)
• 3-5 days (37%)
• more than 8 days
(43.6%) • 1-2 days (1%)
Spend money for
• Shopping (57.8%)
• Accommodation (17.8%)
• Transportation (10.9%)
• Food(5.8%)
Analytics Analyze Marketing Tools SOCIAL MEDIA
WEB APPLICATION
XIAOHONGSHU (เซี่ยวหงซู)
TWITTER (ทวิตเตอร์)
DIANPING (เตี่ยนผิง)
TRIPADVISOR (ทริปแอดไวเซอร์)
WEIBO (เว่ยป๋อ)
FACEBOOK (เฟสบุ๊ค)
BAIDU (ไป่ตู่)
GOOGLE (กูเกิล)
MAFENGWO (หม่าฟงโว)
INSTAGRAM (อินสตาแกรม)
QUNAR (ชวี่หนา)
WONGNAI (วงใน)
WECHAT (วีแชท)
LINE (ไลน์)
Create Chinese Content Post content in Chinese’s mass media to creating awareness
Create Chinese Content Post content in Chinese’s mass media to creating awareness
Evaluation
Evaluation
Evaluation
Result
Qunar : A Photo reviewing of Royal Ratchaphruek Park had ARRANGED BY A RECOMMENDATION for the first page of Qunar platform
Result
The result of Chinese social media marketing of the first quarter has received good feedback from Chinese people especially adolescent and some Chinese-net idol who has many followers, they also shared this content through the internet that cause more people know Royal Ratchaphruek Park’s content and event immediately. In concluding more Chinese tourists checked-in and reviewed Royal Ratchaphruek Park’s. Nowadays, Royal Ratchaphruek Park’s is a popular place for Chinese tourist more than Queen Sirikit Botanical Garden which was popular in Chinese social media before
MORE WORK
CM TRANSIT THE WINNER OF RTC SMART BUS Sticker & Card design
TRAINING
Business and Marketing Solution Experience
MAZMAKER, ready to share a great business and marketing experience that cumulative more than 100 business. Whether it be how to handle business problems, process, m a r ke t i n g t i p s , p e rs o n n e l management including how to p r e p a r e to e n t e r t h e n e w marketing today. Focus on two-way communication that speakers and listeners can share their own data and exchange ideas with each other.
SEO
Search Engine Optimization
SEO Keyword : การตลาดออนไลน์ เชียงใหม่ Page Rank : First Page
SEO Keyword : เว็บส�ำเร็จรูป Page Rank : First Page
Digital Marketing
Baan Wana Intown Objective : Reach Impression : 162,587 Reach : 127,188
Rocco Ao-Nang Objective : Reach Impression : 209,733 Reach : 144,631
Website & E-commerce
E-Commerce Optimization
Chatbot Responsive Design Easy To Use SEO Support Modern Design
E-Commerce Optimization
E-Commerce Optimization
LET’S SUCCESS TOGETHER! Contact us | Email
marketing.solution@mazmaker.com Contact us | Phone
083 864 4968
Contact us | Line@
@mazmaker
Contact us | Address 1/149 M.5, Nong Kwai Subdistrict, Hang Dong District, Chiang Mai, Thailand 50230
www.mazmaker.com