MEDIA INFORMATION 22 OCTOBER 2015 THE BREWERY LONDON
THE ULTIMATE INDUSTRY ACCOLADE
Welcome to Screen International’s annual Awards, brought to you by the leading source of news, information and analysis for the international film industry. Once again the Awards will highlight the leading marketing, distribution and exhibition successes in the UK.
We are very proud to present the sixth annual Screen Awards. When these awards were launched in 2010, we believed experts working in distribution, marketing and publicity were the unsung heroes of the industry; in 2013, we grew the awards to recognise agencies and exhibitors as well. After a hugely successful and memorable event 2014, we expect the 2015 awards to be bigger and better than ever. With the collaboration and support of the distribution and exhibition community, these awards attract more and more submissions each year. From groundbreaking digital initiatives to traditional marketing campaigns showing real insight into audiences, there is much to celebrate about UK distribution and exhibition. Our awards recognise success beyond just the box-office hits, rewarding dynamic work at every level and across multiple platforms. The UK distribution industry is experiencing big changes — shifts in the DVD market, the rise of VoD, the tough prospects for foreign-language releases and the rise of 3D tickets — so we want to recognise and celebrate the people on the front lines. There is much to applaud — that’s just one reason our unique awards are growing each year.
Matt Mueller, editor
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com
AWARDS CATEGORIES
The Screen Awards categories have been selected to recognise all areas of film marketing and distribution. Entries will be judged against the general criteria outlined on www. screenawards.co.uk
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Premiere of the year
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Rising Star award
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Online campaign of the year
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Media planning agency of the year
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Creative agency of the year — print work
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Cinema of the Year (25 screens or more)
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Creative agency of the year — A/V work
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Cinema of the Year (24 screens or less)
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Best poster design of the year
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Exhibition achievement award
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Trailer of the year
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Distributor of the year — independent
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Home entertainment campaign of the year
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Distributor of the year — studio
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Best documentary release of the year
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Event cinema campaign of the year
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Brand partnership of the year
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3D film campaign of the year
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PR campaign of the year
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PR team of the year
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Marketing team of the year
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Theatrical campaign of the year
I cannot begin to tell you how much the awards meant to our entire team — I have such a dedicated, passionate team who love what they do, and this recognition really helps build confidence and esteem to go on to bigger, better and even more ambitious projects going forward!
Cinema Marketing campaign of the year NEW
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com
Cameron Saunders, 20th Century Fox
PREVIOUS JUDGES
2014 2013 n
Edith Bowman, broadcaster
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Matt Mueller, Film3Sixty
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ak Brilliant, distribution manager, Z Icon
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David Parfitt, Trademark Films
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ill Clarke, CEO, Altitude Film W Entertainment Mark Dinning, editor-in-chief, Empire llison Gardner, head of cinema, A Glasgow Film Theatre and Glasgow Film Festival Kate Gerova, creative director, Birds Eye View Mike Goodridge, CEO, Protagonist Pictures Briony Hanson, director, Film British Council
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Damian Jones, founder, DJ Films
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Hamish Moseley, exhibition and distribution consultant
Mark Adams, Reviews Editor Screen International
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Kate Muir, Chief Film Critic, The Times
n Carola Ash, Director of Europe
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Kate Ogborn, Producer, Fly Film
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Jonny Persey, Chief Executive, Met Film
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Andrew Pettie, Head of Arts & Entertainment, The Telegraph
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Academy of Motion Picture Arts and Sciences n
Chris Auty, Course Leader, Producing and Entrepreneurship National Film and Television School
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Marc Samuelson, founder, Samuelson Productions
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Tanya Seghatchian producer
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Alexei Boltho, Ink Factory
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Alexandra Rossi, Producer
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Catherine Shoard, Film editor, The Guardian
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Moses Babatope, Talking Drum
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Deborah Rowland, Chief Executive, We Are The Tonic
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Edith Bowman, Broadcaster
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Jamie Schwartz, President of International Marketing, The Weinstein Company
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Iain Smith, Chair British Film Commission Anna Smith, film critic Alex Stolz, head of distribution, BFI Nick Taussig, founding partner, Salon Pictures lison Thompson, Focus Features A International
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Peter Buckingham, SampoMedia
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Phil Clapp, Chief Executive, Cinema Exhibitors’ Association
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Mark Cosgrove, Cinema Curator, Watershed
Simon Ward, Deputy Director, Independent Cinema Office
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Lucas Webb, Vice President, Development, Working Title Films
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Peter Webber, Film Director
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John Woodward, Arts Alliance Ventures
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Jane Wright, Producer, Counterpoint Partnership
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Michelle Gardiner, Head of Client Services, Exterion Media
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Claire Gascoyne, Film Publicity Consultant
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Sally El Hosaini, Filmmaker
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Andy Green, Chief Executive, Distrify
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David Hancock, Director, Head of Film and Cinema, IHS Technology Lee Magiday, Producer/Head of International Co-Production, Element Pictures Michael Mann, Creative & Content Partner, Brand Culture
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com
WHO’S IN THE ROOM?
People n
Distributors
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Exhibitors
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Film makers
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Film industry bodies
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Studios
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PR and Marketing professionals
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Directors
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Industry watchers
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Indies
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Talent
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Producers
Companies n
20th Century Fox
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Digital Cinema Media
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Maglabs
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Premier
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Abundant
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Dogwoof
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MarketMe
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RealD
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Action Marketing Works
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The Editpool
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Metrodome
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Substance
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Arrow Films
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Film Distributors’ Association
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MyMovies
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Target Media
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Arts Alliance Media
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Film Tree Entertainment
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Network Distributing
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TEA
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Brand Culture
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Film3sixty
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Odeon
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BT TV
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Film4
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Organic Marketing
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C inema Exhibitors’ Association
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Ignition Creative London
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Paramount
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Think Jam
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Cineworld
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IMAX
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Peccadillo Pictures
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Universal
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Create Advertising
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Independent
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Picture Production Company
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Vue Entertainment
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DDA Public Relations
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Koch Media
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Picturehouse Cinemas
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Way To Blue
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Deluxe Digital Cinema
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Lionsgate UK
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Play Nicely
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What is Bobo
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com
T he Walt Disney Studios Motion Pictures
WHY SPONSOR A CATEGORY? Marketing campaign reach Mar ’12
Apr ’12
May ’12
Jun ’12
Jul ’12
Aug ’12
Sep ’12
Screen International magazine
3,017
3,056
3,013
3,012
3,000
3,001
2,977
Screen newsletter
30,800
30,800
30,800
30,800
30,800
30,800
30,800
Web registrants — www.screendaily.com
69,721
70,133
70,535
70,825
71,134
71,390
71,664
495,402
www.screendaily.com — visits
128,947
127,862
234,340
172,632
175,863
164,373
232,971
1,236,988
568
1,578
726
969
2,211
6,052
www.screenawards.co.uk
Oct ’12
Total 21,076
30,800
246,400
14,342
39,813
1,245
8,307
3,578
1,933
3,942
3,596
76,756
Twitter — screenawards
391
391
391
391
391
391
391
391
3,128
Twitter — Screendaily
26,377
26,377
26,377
26,377
26,377
26,377
26,377
26,377
211,016
448
448
Networking
With eight months of promotion from March to October, your brand can be seen more than 1.5 million times during the complete campaign, significantly raising your profile in the film industry.
Long-term affiliation with the Screen Awards promotes strong brand recognition. Your involvement, including presentation of a key award and hosting a central table, ensures leading industry figures recognise the significance of your company; and encourages wider identification from existing and potential customers alike.
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com
2014 sponsors: Category sponsors
Category sponsors
Drinks reception supporter
Photo booth supporter
AWARDS SPONSORSHIP PACKAGE
Pre-event n
Your logo to appear on all promo
On the night n
material for the awards, including print adverts in Screen International magazine and emails from March to November n
Your logo to appear on all “call-to-
including your logo displayed on-screen before and during your awards presentation (approx. 500 attendees) n
entries” and “book your table” emails
n
randed email sent from Screen B International to your contacts calling for entries to your specific category Full page advert in a Screen
International issue of your choice
A table for 10 (including five
bottles of wine) — value: £3,500 n
n
Extensive branding on the night,
A representative from your
company to present the award on stage n
A full-page advertisement in the
commemorative Awards brochure, received by all awards attendees on the night.
Post-event n
Awards
brochure published in the following issue of Screen International that includes your advert, sent to our full international circulation (circulation: 9,609; readership: 34,000)
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A photo-spread of the awards included in Screen International, including your VIP presenting the award
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P hotos on www. screenawards. co.uk, including your logo.
Packaged offered to sponsor at £11,950
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com
ADDITIONAL SPONSORSHIP OPPORTUNITIES Further sponsorship is available without the need to support a specific awards category. The packages below include both pre and post-event exposure; on-the-night visibility; the freedom to network with our high-profile audience; plus access to Screen International’s substantial readership.
Drinks reception
After-party/dancefloor
Photobooth
Other opportunities
Pre-event
Pre-event
Pre-event
booth itself
n
Branded Twitter wall
n
Logo on all photos
n
Branded gifts
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A full-page advertisement in the commemorative Awards brochure, received by all awards attendees on the night
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Casino
n
n
n
Your logo to appear on all promotions for the Awards, including print adverts in Screen International magazine and emails from March to October Your logo and a hyperlink to your website featured on www.screenawards. co.uk Your logo to appear on all “call-toentries” and “book your table” emails
This can be as creative as you like within venue regulations n
n
n
Branding of drinks reception (preawards ceremony — from approx. 6.30pm to 7.30pm).
£12,000
One table of 10 for you to entertain VIP guests Branding on logo loop during the awards ceremony A full-page advertisement in the Awards brochure
n
n
Post-event n
On the night n
n
n
Event brochure — published in the following issue of Screen International — carrying your advert and sent to our full circulation Photos on the screendaily website, including your logo
Your logo to appear on all promotions for the Awards, including print adverts in Screen International magazine and emails from March to October Your logo and hyperlink to your website on www. screenawards.co.uk
n
n
Branding on logo loop during the awards ceremony
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A full-page advertisement in the Awards brochure
Post-event n
Your logo to appear on all “call-to-entries” and “book your table” emails
On the night n
Branding of postawards party (from approx 10.30pm to 2am). This can be as creative as you like within venue regulations
£12,000
One table of 10 for you to entertain VIP guests
n
Event brochure — published in the following issue of Screen International — carrying your advert and sent to our full circulation Photos on the screendaily website, including your logo
n
n
n
Your logo to appear on all promotions for the Awards, including print adverts in Screen International magazine and emails from March to October Your logo and a hyperlink to your website featured on www.screenawards. co.uk Your logo to appear on all “call-to-entries” and “book your table” emails
On the night n
A table for 10 (including five bottles of wine) — value: £3,500
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Branding on the photo
Post-event n
Photos to be hosted on sponsor’s website and on www. screenawards.co.uk. Option to give out prize for best photo.
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Awards brochure published in the following issue of Screen International including your advert, sent to our full international circulation (readership: 34,000)
£10,000
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 3638 5050 or scott.benfold@screendaily.com
starting from
£3,500
For sponsorship opportunities please contact Scott Benfold +44 (0) 20 7391 4533 or scott.benfold@screendaily.com