q 1 | 2024 — Eyewear
Gentleman
for the Contemporary
The Brand
Argyleculture targets men who appreciate understated luxury and sophistication. the collection features traditional and classic elements with highlighted twists, adding a degree of irreverence and unpredictability. Argyleculture offers masculine eye shapes, refined colors and extended sizing for men who require a larger fit.
Target Consumers
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MEN IN AGES 25-AND-UP AWARE OF FASHION TRENDS LIVING THE MODERN AMERICAN LIFESTYLE
MARC ECKO
The Marc Ecko Cut & Sew Eyewear collection is an expression of artistic creativity for men who know that authenticity counts. Modern, contemporary looks with subtle surprises and hidden details inspired by craftsmanship, innovative styling, and “vintage” pop culture, add to the unique design of each frame.
Brand Comparison
RANDY JACKSON PENGUIN
The Randy Jackson eyeglasses collection features on-trend colors, materials, and frame designs that give every man a classy, masculine look. Semi-rimless styles offer a sophisticated style, while bold full-rim options speak to the fashion-savvy man.
In Original Penguin eyeglasses, you’ll find lightweight, durable eyewear featuring the signature Penguin style. Preppy-inspired aviators, rectangles, and more fill out this line of colorful, classic glasses frames.
TOMMY HILFIGER
The eyeglasses in the Tommy Hilfiger collection represent classic American style, featuring preppy-with-a-twist designs. Sophisticated frames in timeless rectangle, square, and rounded silhouettes offer boundless appeal.
Collection Features
Modern and masculine eye shapes
Eyesizes range from 49 to 60 and temple lengths
from 145 to 155
Many models are offered in multiple sizes
Uses lightweight materials such as Titanium, High Definition acetate and Ultem
Brown & Crystal
55-19-150 Brown
• Ultra-thin, full-rimmed titanium frame in two neutral colorways
• Contemporary brow line style with warm satin finishes
• Unique guitar string inspired decor on end piece for a stylish edge
Crystal
February
2024
Ballard
Dessner
Black & Gunmetal
57-18-155
• Classic semi rimless rectangular shape crafted from titanium
• Made with extended temples for ultimate comfort
• Sleek design with flat metal color-coordinated brow and matte temple
Gunmetal
Black
February 2024
Forrest
Ash
Ash & Navy
58-18-155
• Classic rectangle shape featuring thin temples with integrated spring hinge for comfort and durability
• Unique geometric décor on temples with contrasting insets
• Extended fit in two versatile colorways
Navy
February 2024
Marling
Black & Crystal
56-17-150
• Bold, deeper rectangle shape in two modern colorways
• Fashion-forward color-blocked plating on temples
• Durable combo frame with spring hinge for ultimate comfort
Black
Crystal
February 2024
Point-of-Purchase
4 PLACE DISPLAY
• Backing made from recycled materials
• Size: 8" wide x 6" deep x 12" tall
• Four (4) frame requirement
Thank You
