Main Offices 287 Lawrence St., PO Box B • Quincy, Ca 95971 Phone (530) 283-0800 • Fax (530) 283-3952 mail@plumasnews.com
Advertising Rates
Save on combination packages with our hometown weekly newspapers serving all of Plumas and Lassen counties Depending on your marketing needs, you can buy these papers individually or combine them as a team to target your sales message to your audience. These award-winning newspapers are proven to be the area’s most effective way to help your business make money.
Effective September 2014
Circulation Lassen County Times 10,300
A legal newspaper serving Lassen County. Established October 18, 1978. Published every Tuesday. Delivered by both adult carriers and periodical mail at Susanville, CA 96130. Adjudicated December 7, 1981; Decree No. 15466.
Feather River Bulletin 2,775
A legal newspaper established August 11, 1866, as the Plumas National (later changed to Plumas National Bulletin, May 16, 1892) subsequently changed to its present name May 7, 1931, with which was merged the Plumas Independent (1892-1945) on June 7,1945. Published every Wednesday. Mail delivered periodical postal permit at Quincy, CA 95971. Re-adjudicated April 6, 1953; Decree No. 4644.
Chester Progressive 2,115
A legal newspaper, established June 20, 1946. Published every Wednesday. Mail delivered under periodical postal permit at Chester, CA 96020, serving the Lake Almanor area. Adjudicated January 22, 1962; Decree No. 5956.
OPEN RATES 4”-10” 11”-30” 31”-50” 51”-80” Over 81”
TIMES 7.00 6.00 5.90 5.80 5.70 5.60
BULLETIN, REPORTER OR PROGRESSIVE 6.50 5.50 5.40 5.30 5.20 5.10
14-25 WEEK RUN Column Inches Per Week
4”-10” 11”-30” 31”-50” 51”-80” Over 81”
5.60 5.50 5.40 5.30 5.20
26 WEEK 1 YEAR RUN
4”-10” 11”-30” 31”-50” 51”-80” OVER 81”
5.30 5.20 5.10 5.00 4.90
4-13 WEEK RUN Column Inches Per Week
RECORD 5.75 4.90 4.80 4.70 4.60 4.50
ANY 2 PAPERS 8.50 6.80 6.70 6.60 6.50 6.40
ANY 3 PAPERS 9.30 7.60 7.50 7.40 7.30 7.20
ANY 4 PAPERS 10.00 8.30 8.20 8.10 8.00 7.90
ALL 6 PAPERS 10.75 8.90 8.80 8.70 8.60 8.50
5.20 5.10 5.00 4.90 4.80
4.60 4.50 4.30 4.20 4.10
6.70 6.60 6.50 6.40 6.30
7.50 7.40 7.30 7.20 7.00
8.20 8.10 8.00 7.90 7.80
8.80 8.70 8.60 8.50 8.40
5.00 4.90 4.80 4.70 4.60
4.30 4.20 4.10 4.00 3.90
6.50 6.40 6.30 6.20 6.10
7.30 7.20 7.10 7.00 6.90
8.00 7.90 7.80 7.70 7.60
8.60 8.50 8.40 8.30 8.20
Color Rates:
1 color ........................................................ $100 2 color ........................................................ $175 Full process color .......................................... $300 Contract rates for color available
Portola Reporter 2,175
A legal newspaper, established May 1927. Published every Wednesday. Mail delivered under periodical postal permit at Portola, CA 96122. Adjudicated April 5, 1928; Decree No. 2497.
Mechanical Measurements:
Westwood PinePress 750
Offset printed, these newspapers are optimum size - 6 columns x 21. 5” Column width - 11 picas 9 pt. space between columns; page width - 11.625”
The newest newspaper serving Lassen County and Westwood. Established June 8, 1980. Published every Wednesday and delivered free in Westwood, Pinetown and Clear Creek.
lndian Valley Record 905
A legal newspaper, established November 20, 1930. Published every Wednesday. Mail delivered under periodical postal permit at Greenville, CA 95947. Adjudicated October 27, 1958; Decree No. 5462.
Ask about special bereavement & non-profit status rates.
1 Col. 2 Col. 3 Col. 4 Col. 5 Col. 6 Col.
. . . . . . . . . . . . . . . . . . . . . . 11 . . . . . . . . . . . . . . . . . . . . . . 22.9 . . . . . . . . . . . . . . . . . . . . . . 34.6 . . . . . . . . . . . . . . . . . . . . . . 46.3 . . . . . . . . . . . . . . . . . . . . . . 58 . . . . . . . . . . . . . . . . . . . . . . 69.9
picas picas picas picas picas picas
127/32 325/32 53/4 723/32 921/32 115/8
inches inches inches inches inches inches
a. Political advertising at regular advertising rates. Must be prepaid. b. Position charge is 25% for guaranteed position. Policy is to comply with position requests at no extra charge but with no guarantee. No front page or editorial page advertising. c. Photos in ads charged a one-time processing fee of $3.50 for each new photo.
Preprint Insert Section Rates:
a. Four to eight page inserts average about $60.00 per 1,000. Larger based on weight. Contract rates available. b. Preprints should be in 1/2 fold, based on broadsheet fold.
Classified Advertising: Minimum size -1 col. x 2”- column width 1.181”or 7.1 picas All ads run in all six newspapers. Display . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 8.60/inch Real Estate Display . . . . . . . . . . . . . . . . . . . . . . . . .$ 6.50/inch
Cards of Thanks 35 Words or less . . . . . . . . . . . . . . . . . . . . . . . . .Cash $ 10.00 .25¢ for each additional word over the 35-word limit
Public Notice Advertising (Legal Advertising) a. Rates: each newspaper: Feather River Bulletin, Indian Valley Record, Chester Progressive, Portola Reporter, Lassen County Times $9.80 per inch, first insertion. $9.20 each subsequent insertion. Minimum charge, any notice $35.00 first insertion. $30.00 each additional week. Fictitious Business Name Statement, $40.00 for four insertions. Notice of Intention to Engage in Sale of Alcoholic Beverages, $40.00 one insertion, $80 for 3 insertions. Legal rates non-commissionable.
Obituaries
We offer free Death Notices and paid Obituaries. Paid Obituaries start at $80, and may include a photo for an additional $10. For more information or to arrange for these notices, contact one of our offices during business hours, or e-mail typesetting@plumasnews.com, subject: obit.
Closing Time Closing date, 4:00 p.m., Thursday. Earlier preceding holidays.
Commission & Cash Discount Local rate is non-commissionable. Cash discounts available on prepaid ads at open rates.
eather Publishing Co., Inc.
Zone Editions: No zone editions within each newspaper. Advertising may be placed in any newspaper or any combination of papers.
Errors and Omissions: These newspapers, under no condition, accept any responsibility for any loss sustained by an advertiser selling merchandise at an incorrect price. However, if a typographical error is made, which is clearly the fault of Feather Publishing Co., Inc, a letter of correction will be issued to the advertiser. When desired, we will also publish a correction notice in the next issue.
Special Services a.
b.
100 Grand Avenue Susanville, CA 96130-4405 (530) 257-5321 Fax (530) 257-0408
• Plumas County Visitor’s Guide — is published annually in April and is distributed throughout the year throughout Lassen, Plumas and parts of Sierra counties..
e-mail: lctimes@lassennews.com
Advertising layout - personnel available to assist with layouts at no cost to advertiser. Clip art service available at no extra cost to advertiser.
• Plumas County Dining Guide — is published annually in May and is distibuted throughout the year.
Proofs will be shown to the advertiser upon request on most sizes, providing they have been submitted by the advance deadline.
d.
Complete demographic information available from your account representative covering Plumas & Lassen County retail sales figures and areas of coverage of the six newspapers.
Contract & Copy Information a.
Contracts are available upon request.
b.
All copy accepted subject to approval. Beer, wine, liquor and tobacco advertising accepted.
c.
Advertising, similar to editorial content, will be slugged “Adv.”
d.
Feather Publishing Co., Inc., reserves the right to reject or censor any advertisement. The advertiser and/or advertising agency agrees to defend and indemnify the publisher against any and all liability, loss or expenses arising from claims of libel, unfair competition, unfair trade practices, infringement of trademarks, copyrights, trade names patents or proprietary rights or violations of rights of privacy resulting from the publication of the advertiser’s advertisement.
Lassen County Times
• Plumas-Lassen Connection Telephone Directory — The area’s most comprehensive phone book, is distributed to every home and business in Lassen, Plumas, and parts of Sierra counties.
• Lassen County Visitor’s Guide — is published annually in May and is distributed throughout the year throughout Lassen, Plumas and parts of Sierra counties.
c.
e.
Feather Publishing produces a number of special supplements inserted into our newspapers, plus these special products are distributed in our communities and beyond:
A family of six award-winning hometown weekly newspapers covering Northeastern California’s Lassen & Plumas counties.
• Websites: plumasnews.com and lassennews.com — We are committed in our efforts to continue to be the leading news source for Lassen and Plumas counties; in whatever fashion readers choose to receive it. Breaking news stories are posted as they happen, while selected news and features from our newspapers, including the classified ads, are updated weekly on our Web sites. Banner ads at the top of pages along with box ads are available on a variery of our Web site pages and can be targeted to your customers’ interests.
Feather River Bulletin PO Box B • 287 Lawrence St Quincy, CA 95971-3550 (530) 283-0800 Fax (530) 283-3952 e-mail: mail@plumasnews.com
Chester Progressive PO Box 557 • 135 Main St., #C Chester, CA 96020-9998 (530) 258-3115 Fax (530) 258-2365 e-mail: mail@plumasnews.com
Portola Reporter 96 E. Sierra Ave. Portola, CA 96122-9606 (530) 832-4646 Fax (530) 832-5319 e-mail: mail@plumasnews.com
Indian Valley Record PO Box 469 Greenville, CA 95947-0469 (530) 284-7800 Fax (530) 284-7800 e-mail: mail@plumasnews.com
Westwood PinePress PO Drawer 790 Westwood, CA 96137-0814 (530) 256-2277 e-mail: mail@plumasnews.com
A combined readership of more than 50,000* *Based on average of 3 readers per household.