Hamilton County Business Magazine June/July 2011

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Focus: Green/Sustainable Business

June • July 2011

Plus...

Local Farms Meet Demand for Local Food

Fishers Mortgage Company Thrives Business Ethics: an Oxymoron? The Midland: How Not To Run a Railroad

David Robb, Harvestland Farm Manager


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 


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June/July

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Features

12 16 18 20

Local Farms, Local Markets Stonegate Mortgage Westfield Purse Artisan Yoga Moms

Cover photo by Mark Lee, Great Exposures

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June • July 2011/Hamilton County Business Magazine

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Entrepreneur

10 Ethics 11 Michelle’s Got It Covered 22 Management 23 Profile 24 Dining Out 27 Chamber Pages 32 Hamilton County History 34 Business Resource Directory


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www.hamiltoncountybusiness.com Published six times per year by the Hamilton County Media Group PO Box 502, Noblesville, IN 46061 • 317-774-7747

Editor/Publisher Mike Corbett ~ mcorbett@hamiltoncountybusiness.com Creative Director Melanie Malone ~ melzee@indy.rr.com Correspondents Deb Buehler ~ deb@thesweetestwords.com Rosalyn Demaree ~ ros_demaree@hotmail.com William Fouts ~ wfouts@mac.com Shari Held ~ sharih@comcast.net Chris Owens ~ zetus77@gmail.com Martha Yoder ~ klmyoder@sbcglobal.net

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Contributors Emmett Dulaney DBA ~ eadulaney@anderson.edu David Heighway ~ heighwayd@earthlink.net J. Michelle Sybesma ~ jms@skillsconsulting.com Mark Thacker ~ mthacker@propelisconsulting.com Wiiliam J. Wilhelm PhD ~ wwilhelm@indstate.edu

Please send news items and photos to news@hamiltoncountybusiness.com Submission does not guarantee publication

Subscription $20/year To subscribe or advertise, contact Mike Corbett at mcorbett@hamiltoncountybusiness.com Copyright 2011 Hamilton County Media Group. All rights reserved.

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or personalshopper@childrensmuseum.org Hamilton County Business Magazine/June • July 2011

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Letter from the Editor/June • July 2011 We have certainly had a rash of ethical lapses come to light in the business world over the past few years. Ponzi schemes, influence peddling, fraud, tax evasion…and those are just the notorious stories. I’ve always wondered what causes people to cross the line and wander into unethical territory. And, of course, the ethical line isn’t always clear. All of this prompted me to seek out an ethics expert to write a few columns for us and he debuts on page 10 of this edition. Business people use their ethical compass to make decisions every day. I’m looking forward to reading Dr. Wilhelm’s take on these issues. We’ll be posting his columns online so be sure to weigh in if you are inspired to comment.

Anticipating my Chance to Serve Mike Corbett Editor and Publisher

I’ve been speaking to Rotary Clubs for years and declining their invitations to join for just as long. I had never really seen myself as a joiner of a “club”, never felt comfortable in that role. The Chamber of Commerce was about as “clubby” as I got. So I don’t know why I responded differently when my friend Bryce Adam invited me to join the Noblesville Midday Rotary Club a couple of years ago, but I did. Long story short: I’m the incoming president. I take office July 1. I suppose it could have been Sertoma, or Kiwanis or Lions, or any of many worthy service organizations. In my case, it was Rotary, and I found as I started attending the weekly meetings that there is much more to it than just eating lunch and listening to a speaker. These people have what they call the “servant’s heart.” They have a deep-seated desire to make the world better by offering their time and treasure to help people who don’t have the same opportunities we do. Considering how good we have it here in Hamilton County, it seems like a worthy endeavor. And the more I’ve gotten to know Rotarians the more I see them everywhere. There are only six clubs in Hamilton County and the biggest clubs only have a few hundred people, the smallest maybe a dozen. But I realized these are people who are motivated. They get involved in everything. Their mission is to improve things in general, here and overseas. I’m inspired by their dedication. I suppose I should expect no less from an organization whose motto is “Service Above Self.” And, to bring this back to ethics, I want to share Rotary’s Four Way Test of the Things We Think, Say and Do. We recite this during each meeting: 1. Is it the truth? 2. Is it fair to all concerned? 3. Will it build goodwill and better friendships? 4. Will it be beneficial to all concerned? How do you argue with that? Seems like a sound base for ethical decision-making. So I’m off to the International Rotary Convention as this edition goes into the mail. I want to learn how to develop a servant’s heart. I salute Rotarians and all who seek to make this world a better place.

Editor and Publisher

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June • July 2011/Hamilton County Business Magazine


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Entrepreneur

Polishing Your Presentation

Emmett Dulaney

Seven Tips for Presenting Your Business Plan Once you’ve written a business plan, the next step often is presenting it to potential investors, judges in a competition, class members, or even peers at a business gathering. Regardless of who the listeners are, here are mistakes to avoid. While some of these guidelines are universal enough to apply to other types of presentations as well, they specifically address issues that commonly occur with business plan presentations.

Before the presentation begins:

Remember that the audience judges you the moment they first see you and usually this is long before you ever speak. If you’re presenting with a group and are joking around before you go on, some will discount your presentation immediately; stay a representative of the company from the moment you arrive until you leave, not just during your oration. You should also overdress

Like a tired twoyear-old, the audience needs to be the center of attention and you need to speak directly to them.

something (ties, colors, accessories, etc.); it is a subtle thing but it gives the impression that everyone is in agreement.

During the presentation:

Talk to the audience. Don’t talk to the screen where your PowerPoint slides are (leading to death by PowerPoint) or hold up a paper and read from it (leading to mumbling and whispering). Unless you’re Bob Dylan, or the artist once again known as Prince, look at your audience and talk directly to them. This will require rehearsal ahead of time and is considerably more difficult than reading, but if you put yourself in the shoes of an audience member, there should be no discussion of which you would rather sit through. When you must use PowerPoint/Keynote/Prezi, avoid putting too much information on each slide. There is only so much information the audience can see, and reading a slide distracts them from you. Guy Kawasaki has a 10-20-30 rule which states that you should use 10 slides for a 20 minute presentation and the font should never be less than 30 point. If you start going much below 30 point font, you start getting into sub bullets that the viewers won’t be able to see if their eyesight isn’t perfect and they aren’t sitting near the screen. Where you can, use images instead of words to jar your memory and keep the presentation on track.

for the occasion as it makes it look as if you are taking it seriously; never dress in blue jeans unless the company you’re pitching is producing denim – mentally equate it with a job interview and act ac- Avoid going off on tangents during cordingly. When presenting in a group, your talk. Unless it specifically applies to add uniformity by all wearing matching this company at this moment, most don’t

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June • July 2011/Hamilton County Business Magazine

want to hear about your childhood, the joke you heard on the radio, or the girl from high school that friended you out of the blue. They also don’t want to hear private jokes between presenters when there are more than one of you. Like a tired two-year-old, the audience needs to be the center of attention and you need to speak directly to them.

After the presentation:

Make sure the audience knows when you are finished. Some presentations end and the audience members look at each other and wonder if the person is really done yet or just thinking of the next thing to say. In other presentations, the last ten minutes are peppered with false promises of a conclusion as the presenter follows “In closing,” with “And lastly,” and tosses in a “Finally,” and a “My final point.” End when you say you are going to end and make sure there is no doubt that you are finished. An easy way to do this is with, “I’ll now answer any questions you may have.” When answering questions, make sure you answer the question asked. A convoluted diatribe on how you first got interested in the business at a young age may fool some listeners, but not the one who asked about ROI. Avoid throwing questions back at the person asking – “That’s a good question, but let me ask you…”; they didn’t come to present, they came to hear you. Finally, when presenting in a group, limit the number of responses on any one question to a maximum of two. You don’t need every member of the group adding to the


answer given by the last person; instead, you need to answer this question and take the next before the audience loses interest. By paying attention to these small issues before, during, and after your presentation, you can increase your odds of keeping the audience with you and help your business plan presentation proceed more smoothly. Not only will you be pleased with the results, but those in the audience will appreciate them as well.

An interesting read is The Presentation Secrets of Steve Jobs, by Carmine Gallo (ISBN: 978-0-07-163608-7). Jobs is, arguably, one of the most persuasive speakers today and this book - as redundant as it can be - does a good job of dissecting what techniques he uses to connect with his audience and rally them. Emmett Dulaney teaches entrepreneurship and business at Anderson University.

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Ethics Bill Wilhelm

Business Ethics is Not an Oxymoron The first in a series examining business ethics We exchange goods and services every day based on the mere idea that we will receive goods or services in return, facilitated by an important psychological manifestation: trust. Trust is a required code of behavior in all ethical systems. Ethics, then, are expected moral behaviors. All societies hold honesty as an underpinning of their ethical systems and business people are held to the same ethical standards as other individuals within society. In fact, ethical behavior has always been practiced by the majority of business people. If business ethics were an oxymoron, if a business became inherently structured to defy ethical standards, then the society would purge it, as it did Enron, Arthur Andersen and WorldCom. That’s what

Is unethical business conduct the result of aberrant behavior of some individuals, or is there something about business that leads to unethical behavior? our laws do. Laws are the codification of agreed upon ethical standards of behavior. They delineate and proscribe unacceptable behaviors for individuals and groups such as businesses, non-profits, religious organizations, and so forth. Is the “black eye” that business collectively received from some within our society - which is based on pervasive unethical

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business conduct – a result of aberrant behavior of some individuals, or is there something about business that leads to unethical behavior? I believe there are essential management competencies that can lead to ethically defensible decisions in complex business situations. We’ll explore them in this series of columns. For now, here’s a partial answer: • Ethical problems in business are complex and difficult to resolve because some people or groups may be harmed in ways outside their own control, while others may benefit. Further, some may have their rights ignored while others will have their rights affirmed. In other words, the results are not always winwin; there are often losers as well. • Business managers cannot rely upon their own personal moral standards or feelings about what actions are right, just and fair. Moral standards differ among people depending upon their cultural and religious traditions and their personal and economic circumstances. Therefore, managers need objective methods of analysis to make morally defensible decisions, which should take into account: 1. economic requirements of the firm 2. legal requirements 3. ethical requirements in our society • If managers employ these criteria rigorously in making difficult decisions with moral solutions that are logically convincing to those affected, the result will

June • July 2011/Hamilton County Business Magazine

be greater trust among those individuals and groups. • Managers who consistently exhibit moral integrity in their decision making will set a clear and positive example of behavior that will tend to be emulated throughout their firms. However, since this emulation is not a certainty, it is also necessary to codify company values and standards of behavior in clearly written mission statements and codes of business conduct, to consistently maintain transparent financial accountability, to provide equitable and fair compensation, and to clearly delineate leadership expectations. Managers of all types of businesses, from multinational corporations to sole proprietorships, need to employ decision-making techniques that are not only economically beneficial but are also ethically sound in order to ensure a climate of integrity that will sustain the benefits bestowed by their businesses to all internal and external stakeholder groups. To do anything less is to put their firms – and society – at great risk. In future columns we will explore the many nuances of ethical decision making in business situations along with sample cases. If you have questions or comments about the topics discussed in this column, please contact me. Dr. William J. Wilhelm teaches business ethics and social responsibility management courses at the Scott College of Business at Indiana State University. Reach him at wwilhelm@indstate.edu.


Management

MICHELLE’S GOT IT COVERED

J. Michelle Sybesma

Avoiding Nepotism in the Family-owned Business Also, quick and easy market research and choosing the right growth strategy MGIC: My wife and I employ our two adult children in our franchised specialty food company and we all work alongside our other ten employees. Despite our best efforts to prevent it through training and standards of performance, we are sometimes accused of favoritism or even nepotism by some of our nonrelated employees. Is there a proven strategy to avoid that or does it just come with the territory in a family-owned business? ~ Mike Kalb Owner/General Manager, HoneyBaked Ham Co. & Cafe Mike: On a fundamental level a family-run businesses cannot exist without some degree of nepotism, even if it’s unintended. So, be aware of the level of nepotism and its roots. We normally read the needs/wants of family members better than non-family because we know them better. For example, when setting work schedules its easier to factor in complexities (morning person, outside activities/conflicts) of family members. It’s an unintended bias, and while there is no “proven” strategy to solve it, here are three ways to handle it: 1. Continuity of behavior – Be consistent with all your team members. It’s easy to “commit to doing better” and inadvertently let that slide for some, doing more damage than good. 2. Make everyone welcome-Encourage an open door policy and ensure that the door is wide open for everyone. Are all employees sharing the office space equally? Do all employees frequent the back room? This literal representation may tell a bigger story. 3. Assess your adult childrens’ behavior- Do they expect preferential treatment? Do they remind staff that they are family? Some-

times their words/behaviors are a louder signal than the actions of the primary family owner(s). Look for long-term actions more than shortterm strategies and you may end up connecting to your staff in new ways that shows you value their contributions. MGIC: I am creating a marketing plan for a small to mid-size construction business with a limited budget. Sometimes it feels like I’m throwing a dart when spending advertising/ marketing dollars. Any suggestions? ~ Tammy Bacon President/owner, USA Roofing Tammy: The answer to this may be simpler that you think. Identify a few “star clients,” those you would like to have more of. In a phone call or email, explain that you value them a great deal and would love to have more just like them. Let them know what you are thinking and see if your ideas match their media habits. What local magazines do they read; does their neighborhood have a homeowner’s website that offers ads; when you say advertising, what comes to mind for them? By gaining a better understanding of their habits, you will likely find other prospects that move in similar circles. You may even establish a deeper loyalty with these clients and gain a testimonial from them just for asking. It is good to know where your referrals came from; it is even better to learn more about your clients’ buying motivations. Start simple to make your dollars go further. MGIC: How do I determine the best avenue to expand my business? Should I franchise? Open

a second store myself? I have only been in business for 14 months - is it too early to start planning my growth strategy? Being a woman, I think sometimes I think I can do everything at once. Am I getting ahead of myself? ~Niquelle Allen, Owner, Butterfly Consignment (An Upscale Ladies’ Boutique) Niquelle: It is never too early to plan for growth and there is no ideal growth path, but the nature of some of these questions hints at your prospects. After viewing your website, it’s clear you have done an excellent job of developing your business model. The website is strong and your marketing angles are solid. It appears that your business platform is a good one for this economy. To scale your business as a franchise may be a solid choice based on your background. Once you refine and document your processes so others can easily understand them, you will increase the value to the point that a franchise may be viable. The true value of franchising is that an investor can rapidly reach profitability because the business model has been fine-tuned. If you choose to open a second store, hire a second manager that understands your needs. You can only be so many places at once. Ultimately you need to decide, “What direction can you take your business that capitalizes on what you have learned,” without requiring your personal hand? Extend your VISION, not your time. J. Michelle Sybesma is a business consultant

with Professional Skills Consulting, specializing in maximizing business success. Send your questions of any business type to info@skillsconsulting.com

Hamilton County Business Magazine/June • July 2011

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Green/Sustainable Business

The Organic Alternative Small farms meet growing demand for local produce

By Shari Held Photos by Mark Lee

ummer is approaching and farmers markets are opening throughout Hamilton County (details on page 14). This year, consumers are enjoying a greater variety of choices as they become more informed about the source of their food. The grassroots demand for organic and locally grown foods continues to grow and farmers are responding. “The number of organic and sustainable farms in Hamilton

County have definitely increased in the last five years,” says Bill Rice, extension educator for agriculture and natural resources at Purdue Extension Hamilton County.

Conventional versus traditional

According to the 2007 Agriculture Census, 636 farms are located in Hamilton County, with 194 acres as the average size. Whereas the number of conventional farms is decreasing, organic farms are on the rise.

photo courtesy Harvestland Farm

Conventional farms grow a limited number of products— typically corn or soybeans—on substantial acreage, and sell their crops in the commodities market. They rely heavily upon chemical-based fertilizers and pesticides and use genetically modified seed to produce higher yields. With the proper equipment, one or two people can manage hundreds of acres.

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June • July 2011/Hamilton County Business Magazine

By contrast, organic or natural produce farms follow the traditional model. Farms are small—35 acres is a large farm—and grow a large variety of crops, using natural, organic methods. Labor-intensive by nature, produce farms may require up to a

photo courtesy Harvestland Farm

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dozen workers during peak season. Often produce is sold directly to the consumer. This new breed of farmer often has a romantic view of farming that hearkens back to visiting grandma’s farm. “Many of them didn’t grow up on a farm,” Rice says.

People today are much more interested in where there food comes from. -Bill Rice, Purdue Extension Hamilton County

“They didn’t go to college to advance their agriculture education. It’s a decision they have made based on personal beliefs and based on a desire for fresher foods.”

Hoop houses permit Harvetland to grow crops year round.

“It’s a way for the farm to generate income early in the season so we can cover labor, seed and other expenses,” says Farm ManTwo successful enterprises ager David Robb. In addition, Harvestland Harvestland Farm and Green B.E.A.N. Farm sells produce at several Hamilton Delivery have recently joined the ranks of County farmother produce ers markets, farms, such City Market as Gatewoods in downtown Vegetable Farm Indianapolis & Greenhouses and local resin Noblesville, taurants. In the Nature’s Harwinter, it sells vest Organics items from in Atlanta, the farm store. Balanced Har“We can’t vest Farm in grow enough Carmel and to meet the Wilson Farms demand we in Arcadia. David Robb, Harvestland Farm Manager have,” Robb says. “Locally grown food is fresher, it Located on SR 32 between Lapel and tastes better and it’s healthier for you. Anderson, Harvestland Farm (yourmarWhat’s wonderful about this whole moveketgarden.org/) is in its fourth season of ment to buy local is that it’s operation and currently has eight acres being driven by citizens.” under cultivation. As a social enterprise of Aspire Indiana, the farm has two Husband and wife team missions: to provide jobs for disadvanMatt Ewer and Beth Blesstaged people and student interns and ing—he has a degree in Ento produce organic food for the local vironmental Management community. It operates year-round, and she has a Master’s growing produce and herbs in greendegree in Nutrition—began houses and unheated hoop houses. Green B.E.A.N. Delivery (greenbeandelivery. As a CSA (consumer supported agriculcom/indianapolis/), based ture) farm, consumers buy a share in the on the CSA model, four garden prior to the season in return for receiving produce during the peak season. years ago. Advocates of

organic, locally grown foods, they built a network of local farmers and distributed fresh food and prepared foods. This year the company began growing its own produce on a 60-acre farm in Sheridan. Thirty-two acres are devoted to produce—broccoli, lettuces, peas, green beans and other crops. “We have great farmers in our network,” Brown says, but it’s even better when you have your own farm.”

This new breed of farmer often has a romantic view of farming that hearkens back to visiting grandma’s farm… Green B.E.A.N. differs from typical CSAs in that customers can select alternative choices to the weekly food bin, and they deliver directly to customers’ homes and offices rather than requiring customers to pick up their produce bins at a central

Hamilton County Business Magazine/June • July 2011

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Area Farmers Markets CARMEL

Saturdays, Now through October 29, 8 to 11:30 a.m. Center Green between the Palladium and Main Stage Theatre at SW 3rd Avenue and City Center Drive. 62 vendors in this growers-only market established in 1999. Fresh fruits and vegetables, dairy products, meat, eggs and other food fare. In keeping with the traditional format, the only non-food items are cut flowers, annuals and perennials.

CICERO

Saturdays, Memorial Day through Labor Day, 8 a.m. to Noon, The parking lot east of 175 W. Jackson Street. Up to 20 vendors with a broad mix of wares. Fresh, home-grown produce, fresh bread and herbs, handcrafted items and more.

FISHERS Farm worker Mark Samuel picks fava beans

Green B.E.A.N. has approximately 3,000 customers in the Indianapolis area and has expanded to other Indiana locations, Ohio and Louisville.

Farm foreman Joe Monroe carries a bucket of fava beans

distribution point. The company has its own line of locally produced foods—Farm to Kitchen—and sells to retailers such as Whole Foods, Goose the Market and Blooming Foods. During the peak season,

According to Nick Brown, farm to market coordinator for Green B.E.A.N. Delivery, people who eat conventional produce ingest about two pounds of pesticides a year. Pesticides even impact unborn babies. Studies recently published by Environmental Health Perspectives indicate that prenatal pesticide exposure has been linked to lower IQs in babies. It’s no wonder that many people are embracing organic foods. “As people have become better educated about what goes on in the food business, they are starting to stand up and say what they want,” Brown says. “We need to listen.”

Not a sure thing

While it may appear to be a booming business, Rice says produce farmers face several challenges. They can’t sell more than $5000 of produce annually and call it organic without being certified, a process that is expensive and requires ongoing reporting. They need to determine how they will differentiate themselves and decide what venues to focus on—farmers markets, roadside stands, restaurants, retailers or CSAs. Neighboring farms can present another challenge. “Run-off ” from chemical pesti-

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June • July 2011/Hamilton County Business Magazine

Saturdays, May 28 through September 24, 8 a.m. to Noon, 11601 Municipal Drive. More than 40 vendors. In addition to the usual fare, there’s a variety of specialty foods—apple butter, oils, fudge, salsa, jams and jellies, pickles and six different bakers for artisan breads including a gluten-free baker and freshroasted coffee. Environmentally safe cleaning products, compost products and handmade garden trellises, Adirondack furniture, baby blankets, soaps and candles. Homemade hot breakfast sandwiches, handmade egg rolls, salads and more.

FISHERS-SAXONY

Saturdays, Now through September 17, 8am-1pm. 131st and Olio Rd. in Saxony Development. In its second year, approximately 22 vendors. Produce must 50% locally grown. Hand made items, some craft vendors. Natural and organic produce. Variety of meat, including antibiotic-free. Children’s activities and live music.

GEIST AREA

Thursdays, Now through September 29, 2:30 pm -6:30pm. Holy Cross Lutheran Church , Corner of Fox Rd and Oaklandon Rd., Indy. Approximately 20 vendors, varies by season. Flowers, peaches, variety of local produce, including some organic. Local meat and cheeses, bakery items.

NOBLESVILLE

Saturdays, 8 a.m. to 12:30 p.m., Now through October 29. Riverview Hospital Overflow parking lot at the corner of St. Rd 32 and St. Rd 19. The county’s oldest and largest market, operating for 20 years and now with about 70 booths. Locally grown produce, bedding plants, fresh-cut flowers, locallyproduced honey, handmade soaps, fresh-baked goods, locally-raised meat and dog treats.

WESTFIELD

Friday evenings, 4:30 to 7:30 p.m., June 3 through September 2. North Union Street just west of City Hall. 50 vendors including seven produce vendors. Herbicide- and pesticide-free produce, free-range chicken, quail, beef and rabbit, fresh-cut flowers as well as garden herbs, flowers and vegetables in cubes, felted soaps, perennials and potted herbs. You’ll also find baby blankets, hair accessories and even homemade dog treats. Hand-dipped cheesecake, strawberry shortcake sundaes and portable desserts-on-a-stick. Free entertainment.


tasty to eat until it looks ugly. That’s what organic is.” Fortunately, Indiana’s climate and growing season are conducive to growing a multitude of produce items. “We have a cool spring and fall so broccoli, cabbages and lettuces do really well,” Robb says. “We have a hot summer so tomatoes, peppers, eggplants, corn and all the hot weather crops also do well. And we are blessed with plentiful rain falling from the sky.”

From farm to table cides and fertilizers can negatively impact organic crops and hurt the farm’s integrity. Then there’s the fact that organic foods often don’t look as appealing as conventional foods. It’s wholesome, homegrown food, warts and all. But consumers aren’t used to seeing warts—especially when organic produce commands a heftier price at the register. “One of our biggest challenges is the stigma on the retail side of it,” Brown says. “People should think of a pear when they think about organic food. A pear isn’t

Consumers want organic or natural food and they want it produced locally whenever possible. “People today are much more interested in where there food comes from,” Rice says. “And everyone defines ‘local’ for themselves.” That includes retailers who may consider local to include all of Indiana or the Midwest. Supporting the local economy and local farmers is part of the appeal of the growing trend for consumers. “Matt and the farmers we deal with feel much more of a stewardship of the land,” Brown says. v

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Against the Wind By Martha Yoder

Fishers Mortgage Company Thrives Through Housing Downturn

By Martha Yoder Photos by Mark Lee

M

ortgage companies were some of the hardest hit businesses in the recession. But a Fishers company defied the odds and flourished during the recent housing market crash. Founded in 2005, Stonegate Mortgage Corporation is one of the largest and fastest growing independently owned mortgage lenders in the central U.S. By the end of 2010, the company had nearly doubled its revenues from $8.1 million to $15.4 million and increased its net income from $765,000 to $2.2 million. Stonegate plans to move into a new, larger corporate headquarters in Fishers this summer, and has committed to adding about 300 new employees in Indiana by 2015. “Although it will be challenging, the continued growth is realistic and attainable,” says President, Founder and CEO Jim Cutillo. “Strong lending practices, a clear company vision and an entrepreneurial

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spirit will continue to get us through these tough economic times.” Stonegate Mortgage originates and services residential mortgage loans in 14 states through six retail offices in Indianapolis, Columbus, Ohio, and Overland Park, Kansas. Today, approximately 500 households in the central U.S. send their monthly mortgage payments to the Stonegate Mortgage loan servicing center in Mansfield, Ohio. The company manages a servicing portfolio of approximately $750 million in residential mortgages for Fannie and Ginnie Mae and through all other residential mortgage lending channels (retail, wholesale and correspondence lending).

Entrepreneurial spirit

Cutillo attributes the firm’s success to a sharp focus on responsible lending, strong investors and bank partners, and industry consolidation.

June • July 2011/Hamilton County Business Magazine

According to Tracy Hutton, President of Century 21 Scheetz Real Estate and a Stonegate Mortgage investor, Cutillo has the unique ability to find ways to grow in a tough market by providing high touch service and savvy technology systems. “Jim is extremely innovative − he knows how to break down a complicated and regulated industry and invent simplified systems that help customers with quick solutions to problems,” Hutton said. It is no surprise that Cutillo has an entrepreneurial spirit. He was raised by a large Italian family from the Philadelphia area, where his grandfather opened an upscale restaurant (Cutillo’s) that is still operated by the family today. At the age of 21, as a military platoon leader, he the first of many leadership roles. “Just like in military training, one of my goals has always been to keep the focus on our objectives regardless of what’s


happening in the environment,” he said. “Many of our competitors have failed, and we’ve been there to assimilate their work.”

ous issues related to homeownership, for example winterizing the house to lower utility bills,” Cutillo said.

Among Cutillo’s successful business strategies was his decision in 2005 to focus on ways of doing business beyond the subprime lending market.

Another innovation is the Home Improvement Program (HIP), designed to help customers fund improvements to their homes as part of financing and refinancing. The program started last year with the expansion of the FHA 203(k) loan product offering. The company also added the Fannie Mae HomeStyle Renovation Loan to the HIP arsenal of products.

“We don’t offer loans to those who have poor credit histories. When I worked with GMAC in Minneapolis, I learned that subprime lending is not a sustainable or profitable way to do business,” Cutillo commented.

“These loans are great for those homes in foreclosure or short sales that may need about $10,000 worth of repairs to make the house more livable and more energy efficient,” Hutton explained.

Technology savvy customer service

Technology is another one of Stonegate’s cornerstones. The Online Loan Information Exchange (OLIE) 2.0 system was created to support third party originator channels and the FHA Sponsorship Program. “OLIE is already a tremendous asset to our third party originators and will increase customer satisfaction by giving FHA sponsored originators access to FHA Connection via our website,” Cutillo explained. One of Stonegate Mortgage’s goals is a sustainable commitment to customers and employees. “We accomplish this goal by hiring people who treat our customers with integrity and respect,” Cutillo said.

Cutillo remains committed and passionate about revitalizing the housing market. Although he predicts the real estate market will rebound, it will take more time to see

results, he noted. “I will continue to tell people every day that it’s the best time to buy a home because of low interest rates.” v

Stonegate Mortgage Timeline • Since 2008--Hired more than 150 employees; originated more than $1.2 billion in residential mortgages; generated a 185 percent return on equity for stakeholders • 2009--Acquired Swain Mortgage Company (with $175 million serving portfolio) • October 2010--Added Fannie Mae’s HomeStyle Renovation Loan to its Home Improvement Program; added third Indiana-based retail branch in Avon, Indiana • December 2010--Serviced 5,132 loans with total balances outstanding of $651 million; launched version 2.0 of a proprietary web-based loan origination and servicing computer system • February 2011--Implemented Customer Loyalty Program based on the client-forlife philosophy • Today-- Recruiting 300 new employees in Indiana by 2015 • Summer 2011--Plans to move to new corporate headquarters in Fishers

“Through Jim’s leadership, Stonegate has recruited top talent who share his vision and want to make the personal investment to create convenient and easy ways to help customers make good decisions,” Hutton noted. The company’s Customer Loyalty Program helps customers navigate home buying decisions. The program keeps them informed via monthly e-mails and other home ownership correspondence for as long as Stonegate services the loan. “The Customer Loyalty Program is designed to educate borrowers on vari-

Stonegate Mortgage CEO Jim Cutillo Hamilton County Business Magazine/June • July 2011

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A Passion for Purses

Building business is part of the creative process for Westfield artist

By William Fouts

Artist Donna Kishbaugh in her home studio in Westfield (Photo by William Fouts)

W

hile some artists may find a certain nobility in not being appreciated in their own time, most would rather get paid here and now. Artist Donna Waters Kishbaugh of Westfield follows a basic business principle that has helped her place her one-of-a-kind handbags and jewelry in

A model in fashions by Dubai-based designer Buffi Jashanmal and handbag and jewelry by Donna Kishbaugh at the 2009 New York Fashion Week show. (Photo courtesy of the Buffi Jashanmal collection)

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museums and art galleries, on the haute couture runways of New York, in the personal collections of Hollywood celebrities and even in the supermarket aisles of Whole Foods. “I ask for the business,” Kishbaugh says. Far from the brooding, temperamental artistic stereotype, Kisbaugh is a lively, upbeat, 50 - something wife and mother of two. Possessed of almost boundless energy, she is always creating and constantly on the prowl for new outlets for her wares. A self-described “creative ADD,” Kishbaugh began college at Indiana University as an art major before switching to theater. By the time she entered graduate school at Columbia College in Chicago, her focus turned to fiction writing. Before her art went from pastime to profession, Kishbaugh’s career meandered though modeling, retail sales, and pharmaceutical advertising.

June • July 2011/Hamilton County Business Magazine

“For a long time I thought I’m not that visual of a person, but I really found that I was,” Kishbaugh says. Inspired by a magazine article about cigar box handbags, she began making her own cigar box handbags 13 years ago while still living in Chicago. Each is hand-painted and adorned inside and out with beads, crystals, found objects and whatever else strikes her fancy. After showing her creations to a friend and art gallery owner in Chicago, Kishbaugh was invited to display her handbags at the gallery. They were an immediate hit, selling out the first night of the show. From then on, Kishbaugh kept eyes peeled for opportunities. After perusing the jewelry offerings in the gift shop at Chicago’s House of Blues, Kishbaugh thought her hand-made jewelry might be a good fit. She reached out to the nightclub chain’s buyers in Hollywood. That led to an initial


order of 72 pieces for four House of Blues venues. Again, she was a hit. She got more orders for all 13 venues. She now has over 300 pieces available at House of Blues.

“Her pieces have that off-the-beaten-path, one-of-akind feel to them even when ordered in multiples, which is the highest compliment,” said Britt MacGregor, buyer for House of Blues. Knowing what her customers want and what they are willing to pay is key to Kishbaugh’s success says Peggy Wolf, co-owner of CHIARoScURO Gallery in Chicago’s famed Water Tower Place. Wolf ’s gallery sells works by some 200 artists. Kishbaugh’s handbags and jewelry “sell nicely” even in an economy where upscale Magnificent Mile shoppers are cutting back. Unlike many artists Wolf works with, she says Kishbaugh is willing to listen to advice on pricing and design. Kishbaugh’s handbags range in price from $50 to $80. Her jewelry sells between $20 and $60. “She’s smart. She manages to keep her things affordable during these bad times,” Wolf said.

As in any business, networking is essential. Her network of family, friends and clients have also led to commissions for actress Dakota Fanning and mother and daughter celebrity duo Sharon and Kelly Osbourne. Returning to Indiana in 2004, Kishbaugh connected with Mindy Eiteljorg who convinced her to donate several pieces for the Eiteljorg Museum’s Buckaroo Bash auction. True to form, the items fetched a nice price for the museum’s educational programs. The success of the “Lucky Charms” art auction led to a handbag created for commission to Dakota Fanning and presented to her at the create gift shop 2005 Heartland Film pieces for the Eiteljorg’s Georgia Festival premier of “Dreamer.” (Photo by O’Keefe exhibit. Donna Kishbaugh) Again, sales were brisk, and when the O’Keefe exhibit moved on to Idaho, the Boise Museum of Art offered another commission for their gift shop. A feverish Facebooker, Kishbaugh continually keeps her friends and customers up to date with her latest creations. She also looks for opportunities.

“Fashion Passion” handbag and earrings created for Lucinda Mellor, widow of the late Joe Strummer, of the rock band The Clash. Presented at The Rock and Roll Hall of Fame’s “The Clash” exhibit. (Photo by Donna Kishbaugh)

Her latest venture is a line of jewelry made from recycled and repurposed material for the all-natural grocery chain Whole Foods. While not an outlet many artists would pick, for Kishbaugh, it’s just another creative and business challenge.

“There are other ways to do the creative thing and make it stick, make it sell,” Kishbaugh says. v

When Kishbaugh found fashion designer Buffi Jashanmal’s Facebook page displaying the clothes she planned to debut at New York Fashion Week in 2009, Kishbaugh suggested her work might be a better fit than the accessories Jashanmal had chosen.The Dubai-based designer decided to give Kishbaugh a chance. After weeks of waiting, she got a reply. “A few days before the show she calls me and says ‘I’m using everything love’,” Kishbaugh says.

Kishbaugh preparing an exhibit of her handbags at Cafe Patachou in Indianapolis. (Photo by Donna Kishbaugh)

“Giddy Geishas” created for rocker Ozzy Osbourne’s daughter Kelly. (Photo by Donna Kishbaugh) Hamilton County Business Magazine/June • July 2011

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Yoga Moms

Karen Fox (left) and Heather Thomas-Leo

Team up to Open Carmel Studio Story and photos by Stephanie Carlson Curtis

T

wo stay-at-home moms with no business experience turned their mutual love of yoga into a thriving center of quietude. But, their hot power yoga is not exactly quiet, nor are their lives, as they encourage students to “breath, sweat, and rock your body” in search of “peace within”.

Don’t listen to those who think you can’t or shouldn’t…

-Karen Fox

Co-owners of the Yoga Center of Indiana, Heather Thomas-Leo and Karen Fox met in their children’s kindergarten classroom about eight years ago and found they held a common interest. Both taught yoga in their homes for fun. “I’d invite a few friends to practice in my basement. Heather taught in her living

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room. We moms would do yoga while the kids played,” said Fox. Eventually, the yogis enrolled in teacher training courses and started discussing opening a studio. In 2007, their business idea quickly jumped from concept to reality when they found an ideal location in Broad Ripple. Last year, Fox and Thomas-Leo opened a second studio in Clay Terrace. Thomas-Leo, then a single mother of four boys, reflects on the constant juggle of responsibilities as a mom and a business owner, in contrast to the meditative state inspired by creating deeper mind-body awareness through yoga. “I’d race into the studio after a hectic morning of fixing breakfast, grabbing backpacks and driving the boys to school with a smile on my face ready to teach Zen

June • July 2011/Hamilton County Business Magazine

to everyone,” said Thomas-Leo. “It’s such a great way to relieve stress and gain more energy while finding time to be still.” “Students sweat out toxins and come away from class feeling physically strong, the result is they get more accomplished in day,” said Fox, who is married with two children. “So do we.” Contributing $5,000 each of their own money to startup, the women had little time to formulate a business plan as they faced the chaos of kids and everyday life, topped off with fear of the unknown and naysayers. Determined to create a unique atmosphere where people connect mind, body and spirit, get a great work out and sit in meditation, their yoga studio breathed life. “Once we found our location, we were up and running in two months,” said Fox. “We


photo courtesy the Yoga Center

really had to step out of our comfort zone but had no doubt we would build fruitful yoga venture.” Although there have been some up dogs and down dogs in the past four years, the entrepreneurs have polished their formula for balance, strength, flexibility and success (Up dog and down dog are popular yoga poses that stretch and strengthen the entire body). “It’s essential to pick a good partner when starting something new,” said Fox. “We are organized, work well together, are constantly communicating, have learned to make decisions and get over it quickly when things don’t go our way.” During intensive yoga training in the early stages, it was difficult to leave their children and often had to bring them to the studio while they taught. But, Fox and Thomas-Leo credit their growth and transformation to supportive friends and family always so willing to pitch in and help. “Our staff and instructors are amazing,” said Fox. “Many moms from school, a couple of doctors and a few men have taken our teacher training courses playing key roles in building our practice.” Currently, The Yoga Center has about 50 staff members who work as independent contractors or are enrolled in the work for yoga program. Gina Bostic, office manager of The Yoga Center and mother to two young boys, has been helping out since the beginning. “Family comes first for Karen and Heather

and it’s important to them to provide a flexible, family-friendly environment,” said Bostic. “I take care of the details of running the office so they can focus on teaching, creating unique programs, educating through workshops and motivating advanced as well as first-time yogis.” From Slow Flow, to Ashtanga to Vinyasa, according to Thomas-Leo anyone can enjoy the benefits of yoga and their goal is to make sure everyone feels welcome at the studio. Both women agree that owning a business, regardless of the type, is very challenging but advise those who have a dream to follow their hearts. Namaste ends each class. Placing hands together at the heart center, closing eyes and bowing heads, this gesture of respect and gratitude reminds students of the divine light inside themselves.

It’s that inner spark that ignited this partnership. “Don’t listen to those who think you can’t or shouldn’t,” said Fox. “Do something different, find a niche, brand yourself, be mindful and you will find your peace within.” v

Indianapolis based photographer Mark A. Lee has been capturing the best in people and events for over 20 years. He takes great pride in working with his clients to ensure the end results fit their individual needs in a creative and interesting way.

Photography for: Magazines Newspapers Fitness Family

Special Events Fundraisers Modeling and more

Great Exposures Mark A. Lee

1529 N. Park Ave. #1 Indianapolis, IN 46202 317.443.8337 www.GreatExposures.net

Hamilton County Business Magazine/June • July 2011

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Management Mark Thacker

Lessons from the World of Sports Brush up Your Coaching Skills Have you ever watched a coach’s post-game interview after his team performs poorly? How about after a game when his team plays well? The big difference is that good coaches take the blame for a loss, but deflect the credit to their team when they win. In the simplest sense, that is the difference between managing and coaching. A manager focuses on himself, while a coach focuses on others. What leadership style do you tend to use? If you aren’t sure what your default leadership style is, read the five questions below: 1. Do you believe that people need to be driven more than supported? 2. Do you tend to talk to people by telling and directing vs. asking and listening? 3. Do you feel you often know the answers, rather than believing you must seek the answers? 4. Do you believe your role is to solve problems and make decisions, more than it is to help others solve their own problems and make their own decisions? 5. Are you typically more focused on the bottom line, rather than focusing on the process that creates the bottomline result?

ing offers long-lasting benefits. A managerial style doesn’t help people learn, because you are solving their problems for them. It depends on compliance. It’s hard to sustain and it can lead to resentment and poor performance. Becoming a good coach is all about learning new behaviors. Begin with these simple steps: LISTEN WITH AN OPEN MIND – Start listening. Let the person get their thoughts out without interruption. Don’t harbor preconceived notions of what the solution should be. Ask probing questions so they can manage their own thought process and come to their own conclusions. FOCUS ON OTHERS - A successful coach knows that his success is entirely dependent on the success of the team, and that the team’s success is dependent on the success of each individual team member. If you care about others, they are much more likely to care about you. Specifically, if you care about the success of others, they are also more likely to care about your success.

…if you care about the success of others, they are also more likely to care about your success.

COACH IN REAL TIME - Everyday interactions can provide rich coaching opportunities. It is important to recognize these opportunities and transform them into coaching moments.

If you answered “yes” to most of these questions, than you default to a managerial style of leadership.

CREATE A CULTURE WHERE MISTAKES ARE VIEWED AS LEARNING OPPORTUNITIES - We all make mistakes. Help the individual to evaluate their mistake and its consequences, then ask questions to help them determine what a better solution might be the next time.

So, why should you consider a shift in your leadership style to one that involves more coaching? The main reason is that coach-

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June • July 2011/Hamilton County Business Magazine

OFFER RECOGNITION AND APPRECIATION – Never take your team for granted. Let them know they are appreciated – it will reinforce desirable behavior. ENCOURAGE A LEVEL OF HEALTHY RISK-TAKING - Without some risk-taking in the work environment, new ideas and solutions cannot be discovered. The fear of making mistakes must be diminished so that employees feel comfortable taking wellthought-out risks. They won’t struggle with being accountable for their actions when there is no fear of career repercussions. MODEL THE BEHAVIOR YOU ARE SEEKING - The best way for someone to learn a new behavior is by seeing that behavior modeled. A successful leader also expects no more of a team member than he expects of himself. He is respected not because he demands it, but because he earns it. Coaching is still about mobilizing people to get things done. It doesn’t lack direction or accountability. Ultimately, coaching helps to unlock a person’s potential to maximize their own performance and help them learn. The essence of being a coach is to help someone reach beyond their own perceived limitations and achieve their full potential. When you help each member of your team realize their full potential, you realize your full potential as well.

Mark Thacker is the President of Propelis Consulting and a 25-year veteran of sales and sales leadership. Contact Mark at 317-849-7163


Profile

HC Signmaker wins National Award Bev Miller beats the odds By Chris Kraft

in a field once dominated by men

B

ev Miller, owner of A Sign By Design, has won the “Business Women of the Year” award from the National Association of Women Business Owners (NAWBO). A Sign by Design is a full-service commercial sign company that takes a client’s idea for a sign, creates it, navigates the legal system for approval, then manufactures and installs it.

Today, the company uses LED lighting in over 95% of its signs. “In addition to being low voltage, LED lighting is also lowmaintenance, which makes our customers satisfied and happy,” states Miller.

It’s an inspirational story. Miller started A Sign by Design out of her home in 1988 as a struggling single mother. “Who would have thought that I would go from being a single mother on food stamps to being the employer of talented people as the owner of a commercial sign company?” she marvels. Miller developed a knack for the sign business while working toward a degree in accounting when she interned for a small electrical sign company. Her eagerness to learn earned a promotion to sales associate, where she quickly went from selling restroom signs to working with large developers and private business owners. “There was no project too large or small for me to tackle,” she says. Although she appreciated the opportunity, the commission-only job barely covered her expenses. So, she decided that the potential rewards were worth the gamble and started her own sign company. In 1995 she expanded into manufacturing and installation. “Moving the production in-house enabled us to guarantee client satisfaction, provide a superior product and keep up with technology,” she says.

“Our signs landscape the city,” Miller declares. “They identify the products and services you use on a daily basis. At the airport, the RCA sign. The Community Hospital sign directs you to the emergency room or to your doctor’s office. The view from your seat at Victory Field provides an illuminated roster of our clients: Courtyard by Marriott, Duke Realty, the Hoosier Lottery and Key Bank.” “We have expanded our operations by manufacturing and installing signs across the country as far as California. Our Verizon Wireless signs appear in five states. And it all began in a spare room with a telephone, a fax machine and a desire to succeed,” Miller concludes.

Hamilton County Business Magazine/June • July 2011

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Dining Out Mexican and More… Queso Blanco

Story and photos by Chris Owens

opened the restaurant after sensing a need for a more authentic Mexican dining experience similar to that you’d find at a family meal dining with friends in Mexico. Their recipes for many familiar favorites come straight from Oaxaca, Mexico and most are family secrets that Yolanda brought with her and are prepared by their family. In the world of fast-casual restaurants and fast food interpretations of “authentic” cuisine, Queso Blanco in Westfield is a nice change of pace featuring family recipes right out of Mexico and more.

While Yolanda brought the recipes, Terrel has a unique business background that has prepared him for this venture, which opened for business only 45 days after launching as a concept.

Queso Blanco opened in October of 2007 on the southeast corner of Main Street and Union Street and has been pleasing local customers since. Terrel and Yolanda Gray

Expansion seemed to be a popular topic as we continued to talk about more than just food. Terrel has a plan in the works to expand to 20 restaurants in the coming years as well as expand the menu. Queso Blanco now offers ribs and, on occasion, crab legs and if you’re anything like me, you’re wondering: Why? I guess I should’ve asked “why not”? Both foods are favorites of Terrel, who is a native of Georgia and sought to put his own spin on the two. He assured me that the specialty is in the seasoning and the laborious efforts their staff takes to roast different chili peppers to achieve a unique flavor profile. He also gave much of the credit to his chef and father-inlaw for a vast knowledge of food, including optimal seasons for vegetables to maintain consistent flavors. Highlighting one of their marketing efforts, Queso Blanco has an impressive web presence. Their website boasts a full menu, directions, catering options, coupons, and several ways to interact online and via social media. As for our individual dining experience, when visiting Queso Blanco, my wife and

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June • July 2011/Hamilton County Business Magazine

Terrell and Yolanda Gray

I were both impressed with the cleanliness of the restaurant, the hospitality and speed of the service staff, and the overall experience. I feel the need to mention the generous potion of cheese dip you’ll receive if you order it as an appetizer. I probably should’ve expected no less when it is the name of the restaurant. I was temped by the “boss burrito” or El Patron, which is a new offering from Queso Blanco. It’s a massive burrito weighing in around a pound filled with ground beef and is covered in cheese sauce. I managed to avoid embarrassing myself by taking on “the boss” on the first trip, but I can’t say that that’ll be the case in future visits. It was very clear through my conversation with Terrel that the community of Westfield and all of Hamilton County can benefit from their presence as a restaurant and a resource. The staff of the restaurant and individual family members have made themselves available to the local HispanicAmerican community for everything from translation and language development to understanding cultural differences with United States. As for future visits, I look forward to trying the ribs and crab legs along with more stories from Terrel. Hopefully you’ll have the chance to visit as well.


Notes from all over the county… The Hamilton County Leadership Academy added six new board members: • Josh Blackmore, Carmel Dad’s Club; • Patricia Fox, Riverview Hospital; • Matt Snively, Eli Lilly Federal Credit Union; • Liz Tate, Central Indiana Community Foundation; • Jennifer Williams, Church, Church, Hittle & Antrim • Greg Wyant, Noblesville Fire Department. New officers are: • President: Beth Smietana, Carmel Public Library • Vice President: Carrie Cason, City of Westfield • Treasurer: Paul Hensel, Community Bank • Secretary: Judy Gareis, HR Essentials

Three new retailers are opening in Clay Terrace: Charming Charlie, a fashion accessory boutique, Soma Intimates, a division of Chico’s FAS, and Ann Taylor, a well-known resource for quality suits, separates, dresses, and accessories. Clay Terrace added 8 retailers in 2010.

The Pitch-In The City of Noblesville and the Hamilton County Convention and Visitors Bureau are collaborating with The National Parks Service on a special project to benefit historic downtown Noblesville. Ten high school students are being trained to serve as greeters and tour guides for the summer through the Preserve America Docent Program.

Carmel attorney Paul Sweeney will lead United Way of Central Indiana’s 2011 annual campaign in Hamilton County. The inaugural Carmel Marathon will be part of this year’s Rock the District event on Saturday, June 11. Organizers expect more than 7,000 participants and 10,000 spectators for the half marathon, marathon and one-mile family fitness walk. Stephanie Roesner is the new manager of the Carmel Branch of the Indiana Members Credit Union. Joyce English is the new Castleton Branch Manager. Carmel Clay Schools made the top ten list of Best Schools for your Real Estate Buck compiled by Forbes magazine and Great Schools, a non-profit that tracks school performance. Carmel was #9 among communities with median home values between $200,000 and $400,000. Falmouth, Maine was #1 in the category.

Hamilton County Business Magazine/June • July 2011

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  

  

 

  

 

  

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  

 

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        

         

      

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   

   

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  

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    

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June • July 2011/Hamilton County Business Magazine


Presented By:

Simmering the Senses Saturday, July 30, 2011 ~ Noon - 10 p.m. USA Parkway Circle Event Highlights Include:

Admission Ticket Pricing* $5 In Advance 12 and under FREE

$7 At the Door

*Food and beverage tickets sold separately www.FlavorOfFishers.com • 317.578.0700

Admission Tickets will be sold at: ~ MARSH Supermarkets ~ Fishers Farmers Market ~ Fishers Chamber of Commerce Office (Train Station)

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Forum Credit Union

USA Parkway

ENTRANCE Lantern Road

e Roa d

Sallie Mae

NOTE: Flavor of Fishers entrance is from 106th Street only. There will be no entrance from 116th Street.

N

St. Vincent

USA Parkway Circle

Cumberland Road

USA Parkway

116th Street

nvill

NO PETS OR COOLERS ALLOWED

Alliso

Be sure to bring chairs and blankets to enjoy this day-long event

~ Local Restaurants offering “Tastes” of favorite specialties ~ Healthy Food Options available ~ Performances by > Dave & Rae Band > Toy Factory > Blond Sonja > Radio Disney > Silly Safari > Magician > Juggler > MORE! ~ FREE Family Fun Zone ~ Kids Against Hunger Pack-a-Thon New for 2011! ~ Expanded Beer & Wine Garden ~ Taste of Art

Parking

106th Street

Hamilton County Business Magazine/June • July 2011

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HAMILTON NORTH

Hamilton North Chamber 70 N. Byron Street Cicero, IN 46034 317-984-4079

Upcoming Events! JUNE 2011

JULY 2011

Red Bridge Park Community Building

Lights Over Morse Lake Festival, Cicero

Tuesday, June 7 – HNCC Luncheon, 11:30 am Tuesday, June 14 – Hamilton Heights Educational Foundation Golf Outing, 12:00 pm Bear Slide Golf Club

Wednesday, June 22 – Alive After Five networking, 5:00 pm – 7:00 pm KeyBank, 100 S. Peru Street, Cicero

Tuesday, July 12 – HNCC and Sheridan Chamber Joint Luncheon, 11:30 am

Red Bridge Park Community Building, Speaker: Steve Holt, Hamilton County Commissioner

Thursday, July 28 – “Creative Advertising” seminar presented by Indy Star, 7:30 am Cambria Suites, Noblesville

March Luncheon – Non-Profit Showcase

Prevail, Inc.

Meals on Wheels of Hamilton County

2nd Quarter Bell of Recognition:

Janus Developmental Services catered the Non-Profit Showcase Luncheon

Mike Corbett, Hamilton County Business Magazine, accepts the Bell of Recognition Award from Carmen Clift, Ambassador Committee Chair

Agape Therapeutic Riding Center

APRIL LUNCHEON Jeff Burt, Hamilton County Alliance, was the speaker for the April Chamber luncheon

Cicero Kiwanis

NEW MEMBERS 22nd Annual Golf Outing Benefitting Hamilton Heights Educational Foundation Tuesday, June 14 Bear Slide Golf Club, Cicero Joe Veger, Prudential Insurance recently joined the Hamilton North Chamber

Cicero Friends of the Park

Additional new member: Meachelle Wishart, FC Tucker

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Friday, July 1 – Monday, July 4

June • July 2011/Hamilton County Business Magazine

Golfers welcome - $90 per person Includes 18-hole golf scramble, cart, green fees, beverage cart, dinner, door prize and fun!

Hole Sponsors appreciated. Co-sponsored by Hamilton North Chamber of Commerce. For more information contact the Chamber Office


UPCOMING EVENTS! JUNE 2011

June 9 – NetWORKS! 8:00 a.m.

Noblesville Chamber 601 Conner Street Noblesville, IN 46060 317-773-0086

JULY 2011 July 14 - NetWORKS! 8:00 a.m.

The Hamilton Restaurant - 933 Conner Street

Houlihan’s Restaurant - 14065 Town Center Blvd. Hamilton Town Center

June 16 - Business After Hours 4:30 – 6:30 p.m

July 21 - Business After Hours 4:30 – 6:30 p.m.

Maurices - 14002 Hoard, Suite 900 Hamilton Town Center

Community Health Network

Purgatory Golf Club - 12160 E. 216th Street

Purgatory Golf Club - 12160 E. 216th Street

Mayor John Ditslear welcomed CHAMPS - Chiropractic Health and Max Performance - to Noblesville. Owners Chuck Kutche and Ian Stone (on either side of the mayor) and staff were joined by Chamber Ambassadors Bryan Miller, Curt Osweiler and Norm Merlet. CHAMPS is located at 9625 East 150th Street, Suite 105. Go www. champchiropractic.com/ for more info! The Chamber’s Community Pride Award for Excellence for the month of April was presented to Rosie’s Place, located at 68 North 9th Street on the Square. Debbi Bourgerie accepted the award. Go to www.rosiesplace.net to peruse their yummy menu!

McKenzie Clift, shown here with her mother, Carmen, was the recipient of the Chamber’s first annual scholarship. Proceeds from the Chamber’s 75th Anniversary Gala funded the scholarship.

NEW MEMBERS

Seek out our new members at the next Chamber event you attend and help them feel welcome!

Sue Muse & Alan Muse All Pack Specialists, Inc. and The Muse

Photographs courtesy of Robert Herrington, The Times

Mark Niederberger & Joe VanDeusen Hamilton County Sports Complex

www.noblesvillechamber.com

Sandy Sears, Bill Lynch, Mike Hendricks, Mayor John Ditslear, Austin Walls, Heather Penwell, Curt Osweiler, and Lindsay Sweet all celebrated the grand opening of Walls Mattress with a ribbon-cutting ceremony. Walls Mattress located at 2355 Conner Street. To find out more about the store, go to www.wallsmattress.net/Index/index.php .

NOBLESVILLE

July 26 – Membership Luncheon 11:30 a.m.

June 22 – Membership Breakfast 7:30 a.m

Tyler Clevenger Farmers Insurance Agency Point Hamilton County Business Magazine/June • July 2011

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Sheridan Chamber 407 S. Main Street P.O. Box 202 Sheridan, IN 46069 317-758-1311

2011 Monthly Luncheon Dates

March Luncheon

June 23 - Sheridan Chamber Luncheon

www.sheridanchamber.org

SHERIDAN

Engineer from RW Armstrong speaking on the US 31 project (concentrating on the US31/US38 corridor).

July 12 - Special Joint Luncheon Meeting with Hamilton North Chamber Red Br idge Park Community Building, 11:30 Guest Speaker is Steve Holt, Hamilton County Commissioner

August 25

Guest speaker, Joe Arrowood, Noblesville Main Street

September 22, Annual Dinner

Palomino Ball Room 7pm - Speaker TBD

Former Indianapolis auto dealer, politician, and current Sheridan resident Eric Dickerson entertained the membership with his adventures in both the business and political arenas at the March chamber luncheon.

October 27

Steve Powell AT&T, Guest Speaker All luncheons are held at the Sheridan Public Library, 103 W. 1st St, Sheridan IN, 11:30

Other Dates June 4 - Wheels and Wings, Fireside Tales July 13 - Golf Outing Wood Wind Golf Club July 15-16 - Bluegrass Fever, Sheridan Veterans Park

Ribbon Cutting at JBS New Members Brian Myers, (center) President Biddle Memorial Foundation, new member and new board member with Parvin Gillum, Chamber Board Chair and Patty Nicholas, Chamber Executive Director

JBS United founder and CEO John Swisher cuts the ribbon to JBS’s new office building and lab in the former Carnegie Library in downtown Sheridan. The basement of the library was designed without any supporting columns, a revolutionary idea when it was built in the early 1900’s. JBS is using the open space as a laboratory.

Brian Bragg, (center) Bragg Insurance, treasurer of the B.O.D. with Parvin Gillum, Chamber Board Chair and Patty Nicholas, Chamber Executive Director

William Webster, (center) William Webster At Law, new member and new board member with Parvin Gillum, Chamber Board Chair and Patty Nicholas, Chamber Executive Director

Be sure to visit the Sheridan Chamber Website, www.sheridanchamber.org for information on all upcoming events!

30

June • July 2011/Hamilton County Business Magazine


MARK YOUR CALENDARS

JULY 2011

JUNE 2011

8th Annual Golf Outing ~ June 6th

Join us for a fantastic day of golf at The Bridgewater Club! The Bridgewater Club ~ 3535 East 161st St Call Kathy at the Chamber office at 317-804-3030 or email events@westfield-chamber.org for details or to reserve your spot!

Members Reception Friday, June 10 ~ 7:30 a.m.

Comfort Suites, Westfield Join new and existing members to learn more about how the Westfield Chamber can work for you. Breakfast served. No cost. Reservations required: 317-804-3030

Old Country Buffet Individuals pay at the door. Mention that you are with the Westfield Chamber to receive your discount. RSVP to: 317-804-3030 or info@westfield-chamber.org

Grand Junction Update CrossRoads Church ~ 19201 Grassy Branch Road ~ Westfield Members with reservations: $15; all others: $20 RSVP at www.westfield-chamber.org

Monthly Membership Luncheon Thursday, July 21st ~ 11:00 a.m. – 1:00 p.m.

Wood Wind Golf Club ~2302 West 161st Street ~ Westfield Westfield Youth Assistance Program RSVP by July 15th at www.westfield-chamber.org

Networking Breakfast Thursday, July 28th ~ 7:30 - 9:00 am

Westfield & Carmel Chambers of Commerce The Bridgewater Club ~ 3535 East 161st Street $10 Members with reservations; $20 All others. Reservations are required for this event. RSVP by July 22nd at www.westfield-chamber.org

Westfield Farmer’s Market www.dwna.org

WELCOME NEW WESTFIELD BUSINESSES Kindred Transitional Care and Rehabilitation Bridgewater 14751 Carey Road. Carmel, IN 46033 www.kindredbridgewater.com

Each Friday June 3rd- September 9th ~ 4:30-7:30 p.m. City Hall ~ Downtown Westfield

BUSINESS AFTER HOURS

V. Van Tiem Gallery Portraits

Ribbon cutting with Mayor Cook V. Van Tiem Gallery staff and friends.

The Westfield and Carmel Chambers had a wonderful time at their joint “Connect 2” Business after Hours at Kelties. L-R: Westfield Mayor Andy Cook, Keltie Domina, Dr. David Sullivan and Jack and Stef Koning

RIBBON CUTTING

www.westfield-chamber.org

Monthly Membership Luncheon Thursday, June 16th ~ 11:00 a.m. – 1:00 p.m.

Other Event Features: Car Show and Motorcycle Ride, Kids Area, Live Entertainment featuring Duke Tumatoe, Bike-It Ride to benefit prostate cancer, FIREWORKS, Marketplace Vendors. Vendor Application is available at DWA website (www.dwna.org). Contact Stephanie Fix at sfix@westfield.in.gov or 317-804-3184 for more information

WESTFIELD

Economic Development Meeting Monday, June 13th ~ 11:30 a.m

Westfield Rocks the 4th Sunday, July 3rd ~ Marketplace Hours ~ 4 -10 pm

Westfield Chamber 130 Penn Street P.O. Box 534 Westfield, IN 46074 317-804-3030

Parks Director Melody Jones, Mayor Andy Cook and many park supporters attended the re-opening ribbon cutting ceremony of the All Chamber event dates, times and locations are subject to change. Old Friends Cemetery Park. This beautiful park will be the southern Please call 317-804-3030 or visit www.westfield-chamber.org for details. gateway to the Grand Junction in downtown Westfield. Hamilton County Business Magazine/June • July 2011

31


Hamilton County History

The Midland:

David Heighway

How not to run a railroad he railroad known as the Midland was a venture that began in high optimism and then struggled through 110 years of bankruptcies, reorganizations, and mechanical malfunctions. It was organized in 1871 as the Anderson, Lebanon, & St. Louis Railroad, with the board of directors having the grand idea of becoming one of the key east-west links in the Midwest. However, construction didn’t start until 1875. The line reached Noblesville in 1877, just as

Construction began again when new money came into the company in July of 1885, when it was reorganized yet again and renamed the Midland Railroad. The first bridges over White River and Cicero Creek were probably wooden trestles which may have been destroyed in later spring floods. The present steel truss bridge over White River has a date of 1893. On October 2nd, 1885, the Republican-Ledger newspaper reported that “Iron for the road will be

In 1881, the Monon Railroad finished its line between Chicago and Indianapolis, passing through the town of Westfield. Thirty years earlier, a railroad was built north-south through Noblesville and was now called the Lake Erie and Western. The completion of the Monon was the impetus to create a section of track that connected the two towns. There were also hopes of going farther west. By this time, the Anderson, Lebanon, & St. Louis Railroad had been renamed the Cleveland, Indiana, and St. Louis Railroad.

32

The late 19th century natural gas boom in Indiana helped many railroads succeed, but not the Midland. One event that did help was the construction of the Strawboard Plant in Noblesville along White River just south of the track. The factory manufactured cardboard that was used to make packing boxes at the Ball glass plant in Muncie. Many factory workers moved into the area around the plant, which, since it flooded every year, was known as “Johnstown”. Other Noblesville factories were the Model Milling Company and the Capital Furniture Manufacturing Company. Westfield was largely an agricultural area, so except for the Van Camp canning plant, the railroad was used mostly for shipping produce.

here today or tomorrow, and track-laying from this point east will begin as soon as it arrives”. Then on November 6th, the paper announced, “The Midland Railroad will begin business through to Indianapolis Monday. Trains will run by way of Westfield, leaving here at 8:30 a.m. and returning, reach here at 6:30 in the evening”. The 6.8 miles between Noblesville and Westfield were finished.

The Westfield end of this segment of the railroad reflected the peaceful Quaker town that surrounded it. Children from neighboring communities would ride the train to attend the Union High School in Westfield. The Noblesville end of the segment was very different. The crossing of the two railroads and the industrial nature of the area had made it a rough neighborhood. In the first decades of the 1900’s, two of Noblesville’s most notorious brothels were located adjacent to the track. During Prohibition in the 1920’s, a houseboat that served as one of the town speakeasies was anchored in White River immediately below the railroad bridge.

The railroad slowly continued westward, reaching Jolietville in November of 1886, Ladoga in 1887, Waveland in 1890, and Brazil, Indiana in 1891. That same year, the railroad went through another name change and became the Chicago & South Eastern. The C&SE continued the track eastward to Muncie and then sold it again. In 1903, the line got its final name of Central Indiana Railway (The Midland Route). No more track would be built. After 30 years,

The Central Indiana Railroad had a reputation for unreliability. Even mail trains would be delayed because of breakdowns in equipment. After competing against the Interurban and, later, automobiles, the line stopped offering passenger service in 1922. In Noblesville in 1919, the Burdick Tire Company built a factory next to the track. This provided some business for the railroad even though the factory made, ironically, automobile tires. Burdick was eventually

The Midland Railroad intersects the Nickel Plate Railroad at the bottom of this birds eye view painting of nineteenth century Noblesville

a massive labor strike shut down railroads all over the United States. The first passenger run between Anderson and Noblesville was a Sunday School excursion in which people rode in freight cars built to haul gravel. No other work was done on the railroad for several years.

five names, and a number of governing bodies, the line ran a grand total of 117 miles.

June • July 2011/Hamilton County Business Magazine


taken over by the Firestone Company. The railroad continued to struggle until 1951 when a flamboyant businessman from Anderson named Ike Duffy became president. He was able to make it turn a profit until his death in the late 1960’s. After that, it soon fell back into its old financial situation and was

The Central Indiana Railroad had a reputation for unreliability. eventually absorbed into Conrail. The trains stopped running in the mid 1980’s and the tracks were torn up. The grandiose thoughts of a western rail empire were finally laid to rest. v

Social Media Optimization Social Media Marketing

David Heighway is the Hamilton County historian

David Heighway is the Hamilton County historian Hamilton County Business Magazine/June • July 2011


BUSINESS RESOURCE DIRECTORY Commercial Lease Space

Service Club Rotary International

Signs and Banners Logan Street Signs & Banners 1720 South 10th Street, Noblesville, IN 317-773-7200 Open M-F 7-5 www.loganstreetsigns.com www.noblesvilletrophies.com www.noblesville.com

River Edge Professional Center and River Edge Market Place Noblesville, IN Call John Landy at 317-289-7662 jcl@roamermaritime.com

The Noblesville Midday Rotary Club is one of 32,000 local Rotary clubs throughout the world and six in Hamilton County. Open to all persons regardless of race, color, creed or political preference, Rotary brings together business and professional leaders to provide humanitarian service, encourage high ethical standards in all vocations, and help build goodwill and peace in the world. Each club meets weekly. For more information on the Noblesville Midday Rotary Club. Call Gloria Davis 317-8770051

Computer Consulting Compumed 802 Mulberry Street Noblesville, IN, Suite B1 317-340-4802 Rocky@compumed-indy.com

65,000 square feet of flexible floor plans. Design and build to your specifications. Time Share space available. Retail space also available from 1,600 square feet up.

Digitally printed signs and banners of any size, vehicle wraps and graphics, T-shirt printing, laser engraving. Great customer service, fast turn-around. Family Owned and Operated. Serving Noblesville and Hamilton County since 1992. Also home of Noblesville Trophies. 773-7391 Open M-F 9-6 Sat. 10-2

Easy access and abundant parking! High speed internet. 3 minutes from Riverview Hospital.

Business Technology Sharp Business Systems of Indiana 7330 East 86th Street Indianapolis, IN 46256 317-844-0033 sbsindiana.com

Freelance Graphic Design Mezign Design 11505 River Drive East Carmel, IN Call Melanie at 317-306-8984 melzee@indy.rr.com

We are serious about improving our clients businesses by updating office technology, managing office printing and streamlining critical business processes.

340-4802

• Business Computer Hardware and Software Installation • Custom Application Development • On-Site Support and Service

Mezign Design offers graphic design services for anything from business cards to billboards, specializing in print and web advertising. Reasonable rates, modern design and fast turnaround. Give Mezign Design a try. You’ll be glad you did.

Sharp Business Systems of Indiana, a division of Sharp Electronics Corporation, can increase your company’s bottom line.

THE PROFESSIONAL BARBERS Dave Snider - Owner - Master Barber

HAVE YOU

BOINC’d YET?

Classic Barber Shop

317-843-2500

2462 East 116th Street, Carmel, IN 46032

M, T & F ~ 9 a.m.-6 p.m. W & Th ~ 9 a.m.-7 p.m., Sa ~ 7 a.m.-4 p.m. www.barberclassic.com

Walk-in no waiting.

Next Edition:

Business Online Information Connection

See what you’re missing at hamiltoncountybusiness.com/blog/

Education/ Workforce Development

34

June • July 2011/Hamilton County Business Magazine

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