The Millionaire Real Estate Agent by Gary Keller

Page 25

INTRODUCTION “The greatest truths are the simplest, and so are the greatest men.” Augustus and Julius Hare

YOU’RE NOT METHUSELAH! Everyone is on track to be a millionaire. I’m certain that given a long enough time line, everyone would reach the million-dollar-income mark. This approach is called the Methuselah Method. According to tradition, Methuselah was the oldest man who ever lived. It is believed he lived 969 years. Now, I’m convinced that—even if he were the worst money manager of all time—at some point he was considered a “millionaire” by the standards of his era. Unfortunately, barring evolutionary leaps or medical miracles, if you’re a follower of the Methuselah Method, you probably won’t live to see your millions. Of course, there are those who want to get there a little faster. They are on a thirty-year, fifteen-year, or five-year plan. What distinguishes them from others is they understand that to be really successful in this game called real estate sales, they can’t go about it haphazardly. Only those with as much gas in their tank as Methuselah can afford to explore the trial-anderror route. Those who want to get there more quickly know they will need a big plan, preferably a simple, straightforward one. Our goal with this book is to share that big plan.

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Articles inside

Model One: Your Economic Model

1min
page 129

3. Train and Consult

11min
pages 164-171

The Three Key Areas of Your Economic Model

4min
pages 130-132

Model Two: Your Lead Generation Model

4min
pages 133-135

The Three Key Areas of Your Budget Model

7min
pages 153-157

Model Four: Your Organizational Model

1min
page 158

Model Three: Your Budget Model

1min
page 152

The Four Fundamental Models of Real Estate Sales Success

1min
page 128

Earn a Million—Stage 2

10min
pages 119-127

3.Think Possibilities

26min
pages 81-96

The Three L’s of the Millionaire Real Estate Agent

2min
pages 97-98

Leverage—The Who, How, and What of Real Estate

6min
pages 103-106

Leads—Lead Generation vs Lead Receiving

3min
pages 99-100

The Eight Goal Categories of the Millionaire Real Estate Agent

15min
pages 107-118

Listings—The High-Leverage, Maximum-Earning Opportunity

3min
pages 101-102

The Nine Ways a Millionaire Real Estate Agent Thinks

15min
pages 71-80

Think a Million—Stage 1

6min
pages 67-70

Myth Six: “Having a goal, and not fully realizing it is a negative thing

5min
pages 61-66

SixMythUnderstandings Between You and High Achievement

2min
pages 47-48

Part One: Charting the Course

20min
pages 31-46

Myth Two: “It can’t be done in my market

3min
pages 53-54

Introduction

6min
pages 25-30

Myth Three: “It would take too much time and effort— I would lose my freedom

2min
pages 55-56

Myth Five: “My clients will only work with me— only I can deliver quality service

3min
pages 59-60

Myth Four: “It’s too risky. I’ll lose money

3min
pages 57-58

The Millionaire Real Estate Agent

6min
pages 21-24
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