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ANNUAL REPORT
INTRODUCTION & CONTEXT
LETTER FROM THE PRESIDENT Now more than ever, the Memphis Medical District is vital to Memphis. As a center for healing, teaching, research, and innovation, more than 30,000 people work, lead, live and learn in the District on a daily basis. Over the past few months the District has also become the front line of our community’s response to COVID-19. The resiliency and dedication of healthcare workers, first responders, and supporting businesses and industries has been both comforting and inspiring. But the Memphis Medical District is more than medicine. In the past few years, the District has seen growth in real estate development, small business, parks and public spaces, transit options, and cultural activity. Spaces have become greener and more people-friendly, and commercial corridors are becoming more active. In 2019, the District welcomed Orion Federal Credit Union’s headquarters, Wonder/Cowork/Create, Chef Tam’s Underground Café, and more than 10 other new neighborhood-serving businesses. Renovations on future restaurant, residential, and retail locations are underway with even more 2020 openings planned. Thousands of people gathered in the District for live music, fitness programs, neighborhood festivals, and the launch of BOXLOT, in the Edge. The launch of the Groove commuter shuttle has increased connectivity and mobility options for employees and students. MMDC’s partnership with the City of Memphis and Downtown Memphis Commission resulted in safety and aesthetic improvements along the MLK corridor. Additionally, through strategic economic development programs with our anchor institutions, we are seeing a 60 percent increase in local and a 175 percent increase in diverse procurement. This is due to intentional efforts to build stronger relationships between the institutions and local diverse businesses. The District is a rising real-estate market, with increasing development activity and interest. At the end of 2019 there were more than $4B in recently completed or planned institutional, public, or private sector investments on the board. In response to this growth, the distinct neighborhoods that make up the Medical District are stronger and more active. MMDC is supporting this momentum and helping to make the District more vibrant through our partnerships with dedicated residents, community partners, and stakeholders. As we look ahead, we must be aware of how the post COVID-19 world will impact how we live, work, and play. MMDC is committed to working on how public spaces are designed and used, how small businesses serve their customers, how institutions provide their core missions, and how the needs of residents, employees, and students are changing. Fortunately, the people and the instituitions in the Medical District are agile and resilient. Together we are figuring out this new landscape. I’m thrilled by the progress we have made over the past four years but know that there is still so much work to be done. At MMDC we are focusing on how to identify, attract, and align resources for the District, and facilitate the economic expansion and community wealth-building that accompanies thriving places. We are looking forward to working with you in 2020 and beyond.
TOMMY PACELLO President
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The Memphis Medical District Collaborative is a community development organization working with partners to strengthen the communities between and around the major anchor institutions in the Memphis Medical District so that they are more livable, vibrant, and safe.
PRIORITIES & PROGRAMS IMPROVING PUBLIC LIFE Community Engagement Programming & Events Quality Public Spaces
STRENGTHENING COMMERCIAL CORRIDORS Community & Economic Development
HARNESSING THE POWER OF THE ANCHOR INSTITUTIONS IN THE DISTRICT Buy Local Hire Local Live Local Transportation & Mobility
INCREASING HOUSING SUPPLY Real Estate
ENHANCING SAFETY AND SECURITY Ambassador Team 4
District Safety Coordination Partnership with the Hospitality Hub
ANCHOR PARTNERS An effort of this magnitude is only successful because of the collective support, engagement, and collaboration of the District’s major anchor institutions. Anchor Partners collectively represent over 20,000 employees, 7,000 students, 300 acres of property, and have $2.7 billion in operating budgets with $3 billion in planned expansions. MMDC’s Anchor Partners choose to engage communities in a number of beneficial ways—as sources of jobs, procurement centers, and real estate investment—to foster more inclusive growth in the District.
Baptist College of Health Sciences Methodist Le Bonheur Healthcare Regional One Health Southern College of Optometry St. Jude Children’s Research Hospital/ ALSAC Southwest Tennessee Community College UT Health Science Center
THE DISTRICT TODAY
20,111 TOTAL EMPLOYEES
7,346 TOTAL STUDENTS
10,000 TOTAL RESIDENTS
$1.01B TOTAL PROCUREMENT*
$3B
TOTAL INSTITUTIONAL EXPANSION
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*Addressable only; capital/operating; not including ALSAC or SWTCC
1
ALSAC/ST. JUDE
2
MLH
3
REGIONAL ONE
4
UTHSC
5
SWTCC
6
BAPTIST
7
SCO
MILL
AVE
FRON T
ST
UPTOWN THE PINCH NORTH PKWAY
1
EXCH
ANGE
AVE
PEACH AVE
2
S ST
VICTORIAN VILLAGE
4TH S T
MANASSA
POPLAR AVE
THE EDGE DISTRICT
3
4
DANNY TH
OMAS BLV D
E
7 6
5 PEABODY/VANCE VANCE AVE
E. E. H CRUMP BL VD
CLEVELAN
MADISON AV
D ST
MADISON HEIGHTS
INITIATIVES & RESULTS
QUALITY PUBLIC SPACES Enhancing public spaces and thoroughfares that build a stronger, safer, and more vibrant and sustainable District
Edge Triangle
1.5 6
MILES COMPLETED OF THE MLK AVENUE STREETSCAPE ENHANCEMENT PROJECT FROM PEABODY AVENUE TO 4th STREET
LANDSCAPING PROJECTS COMPLETED
Khara Woods mural in Uptown
3 6
PLACEMAKING PROJECTS AT HEALTH SCIENCES PARK, EDGE TRIANGLE, AND LINDEN PARK
PUBLIC ART PROJECTS INSTALLED
9
COMMUNITY & ECONOMIC DEVELOPMENT Providing support services for new and existing businesses, creating retail incubation opportunities, and connecting local businesses to procurement opportunities and residents to employment opportunities
BAM Thrift Store
BOXLOT
10 3
10
NEW BUSINESSES OPENED IN THE DISTRICT
NEW RETAIL BAYS OPENED AS PART OF THE BOXLOT RETAIL INCUBATION PROJECT
1500 20
LOCAL SUPPLIERS FEATURED IN NEW BUY LOCAL MARKETPLACE DATABASE
BUSINESSES RECEIVED FINANCIAL SUPPORT TO IMPROVE FACADES AND SIGNAGE
REAL ESTATE From large-scale, transformative projects to small-scale infill developments, our incentives and tools help transform ideas into funded projects
Mollie Fontaine’s
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Orion at Wonder Bread
INVESTMENTS MADE IN POTENTIAL PROJECTS
65
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ACTIVE REAL ESTATE PROJECTS
CATALYZED AND INVESTED IN A 65-UNIT HIGH-QUALITY WORKFORCE HOUSING DEVELOPMENT 11
CLEAN & SAFE STREETS Working to ensure the safety and well-being of every resident, employee, student, and visitor
Ambassador Program
112% 12
INCREASE IN TRASH AND RECYCLE REMOVAL
2
MLK Ave
100%
PROJECTS SUPPORTED TO ADDRESS HOMELESSNESS THROUGH HOSPITALITY HUB
INCREASE IN AMBASSADOR TEAM MEMBERS
TRANSPORTATION Better connecting people to their jobs, neighborhoods, and public spaces by improving transportation and mobility options in the District
Bike to Work Day
Groove Shuttle
200
WEEKLY RIDERS ON THE PILOT LAUNCH OF THE GROOVE SHUTTLE
15
5
MOBILITY PLANS COMPLETED
MINUTE MAXIMUM WAIT FOR NEW GROOVE SHUTTLE LINKING MUD ISLAND TO THE MEDICAL DISTRICT
13
PROGRAMMING Connecting people to places through events that invite people to mix and experience the District
Fridays in HSP
30+
EVENTS AND ACTIVATIONS IN PUBLIC SPACES
14K+ 14
ATTENDEES AT MMDC PRODUCED AND SUPPORTED EVENTS
Yappy Hour
12 34
COMMUNITY EVENTS IN DISTRICT NEIGHBORHOODS
EVENT GRANTS DISBURSED
COMMUNITY ENGAGEMENT Collaborating with neighborhood associations, community organizations, and anchor institutions to design programs and deepen engagement with residents, employees, and students
Rain or Shine project in Madison Heights
30+ 18
NEIGHBORHOOD MEETINGS
ANCHOR INSTITUTION ENGAGEMENT EVENTS WITH 2000+ ATTENDEES
Linden Park
9
NEIGHBORHOOD GRANTS DISBURSED
8
NEIGHBORHOODS PARTICIPATED IN FOCUS ROUNDTABLE PARTNERSHIP WITH CTC
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2019 HIGHLIGHTS
ACTIVATION OF HEALTH SCIENCES PARK
Health Sciences Park (HSP) is a core public space in the heart of the Memphis Medical District. From Fridays in HSP lunchtime events, wellness programs like Goat Yoga and Zumba, and imaginative art installations, MMDC activated the park through an array of free public events and programs. These collaborations engaged and connected students, employees, neighbors, and visitors. With park and pavilion enhancements underway, Health Sciences Park will continue to serve as a platform for a vibrant public life in the District.
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The MLK Avenue Streetscape project is MMDC’s third phase of streetscape enhancements completed in partnership with the City of Memphis and Downtown Memphis Commission. This project creates a safer and more accessible street for all users (transit riders, bikes, cars, pedestrians) with a variety of new features, such as high visibility crosswalks, dedicated bike lanes, narrowed vehicular traffic lanes, pedestrian bump outs, and a traffic diverter at Linden Park. The project corridor also includes amenities like bike racks, bike repair stations, benches and trash and recycling receptacles, plus an artistic median installation by local artist Anthony Lee.
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MLK AVENUE ENHANCEMENTS
RETAIL INCUBATION AT BOXLOT
BOXLOT, a micro-retail space and music lounge built from shipping containers, opened in September 2019 with two local retailers, Kickspins and Majik & Co. The purpose of this temporary activation was to transform a vacant parking lot and create an opportunity to incubate new retailers, while adding further energy and momentum in the Edge neighborhood. BOXLOT also connects established brands to District through pop-ups and unique retail experiences, such as the IKEA Lounge.
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Betty Joyce “B.J.” ChesterTamayo of Alcenia’s is wellknown in the Pinch District – not just for her soul food, but for her soulful hugs. Ms. B.J. founded Alcenia’s over two decades ago, naming the restaurant after her mother and granddaughter. MMDC began working with Ms. B.J. in the spring of 2019 after she expressed a concern around potential displacement from her current location. MMDC has supported the implementation of new systems into her business – such as bookkeeping, developing a business plan, and consulting strategies – so that Alcenia’s is positioned to grow and remain in the Pinch for years to come.
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ALCENIA’S RESTAURANT
MMDC, through its direct development arm, Medical District Development, LLC (MDD), partnered with the development group, Artifex, to begin work on a scattered site housing infill project. The project’s goal is to deliver 64 units of new, high-quality workforce housing in the neighborhood between St. Jude and Le Bonheur Children’s Hospital. As master developer, Artifex will guide a local cohort of emerging developers to execute the work, building new housing and increasing the pool of developers working on infill projects locally. MMDC is also connecting the project to investments from philanthropic sources interested in supporting workforce housing in close proximity to jobs.
RESIDENTIAL REAL ESTATE The North PoplarDEVELOPMENT Project
The North Poplar Project is a residential project that willl be built MEDICAL DISTRICT DEVELOPMENT on scattered lots throughout the North Poplar neighborhood of the Memphis Medical District. The project will produce 67 units of SUMMARY: PROJECTED TOTALS* high-quality, rental workforce housing that’s affordable to low- and RESIDENTIAL moderate-income households.
681 29K 129K
The mix of housing types in the North Poplar Project will be similar to the established, traditional designs in Memphis’s Uptown and North Poplar neighborhoods. The design will combine high-quality buildings with thoughtful siting and landscaping, to maximize the project’s contribution to the neighborhood.
UNITS
RETAIL SQF OFFICE SQF
*new, under construction, or announced projects
Units of Housing: 67 Land: 27 parcels, totaling 4 acres Housing types: cottages, duplexes, quads, cottage courts, live work Projected investment in the neighborhood: $9 million
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MMDC’s Ambassador Team, responsible for keeping the Medical District clean and green, grew by 100% in 2019. With new routes in place, Ambassadors were able to clean more areas of the District and care for our planters and landscaping. They also assisted over 10,000 people with directions and information, providing hospitality throughout the District. Additionally, they emptied 7,500 trash and recycling cans, cleaned over 3,000 bus stops, and removed 600 instances of graffiti.
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AMBASSADOR TEAM GROWTH
GROOVE SHUTTLE LAUNCH
MMDC partnered with Memphis Area Transit Authority (MATA) for a pilot launch of the Groove Shuttle, a commuter-transit route between Mud Island and the Medical District. The Groove Shuttle makes seven stops throughout the District from Harbortown to Southern College of Optometry, weekday mornings and evenings, and is free for Medical District students and employees. The Groove Shuttle is one of MMDC’s strategies to reduce the District’s high drive-alone rate, and to mitigate the financial and spacial demand for parking as we make spaces greener and more peoplefriendly. This high-frequency route has buses running every 15 minutes or less.
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Hire Local is a partnership of the MMDC, participating anchor institutions, and local workforce providers in order to connect training, education, and employment opportunities to residents in and around the District.
HIRE LOCAL: LATASHA HARTWELL
Even with her certification and experience, Latasha Hartwell found herself consistently overlooked in her local job search process. After joining the Hire Local program last year, she was provided resources, coaching, and institutional connections. This support helped secure her a Medical Assistant position at Regional One Health with great benefits and a schedule allowing more quality time with her family.
GET CONNECTED Explore job opportunities in the Memphis Medical District
MEDICAL ASSISTANT / CNA ADMINISTRATIVE / DATA ENTRY FACILITIES | FOOD SERVICES | IT
Live here Work here Residents of 38103, 38104, 38106, 38107 38112, 38114 & 38126 are eligible
HIRELOCAL901.COM PARTNER ORGANIZATIONS ST. JUDE CHILDREN’S RESEARCH HOSPITAL / ALSAC | UNIVERSITY OF TENNESSEE HEALTH SCIENCE CENTER | REGIONAL ONE HEALTH METHODIST LE BONHEUR HEALTHCARE | BAPTIST COLLEGE OF HEALTH SCIENCES | SOUTHERN COLLEGE OF OPTOMETRY SOUTHWEST TENNESSEE COMMUNITY COLLEGE
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#VITALCONNECTIONS
BUY LOCAL: TASTE OF THE DISTRICT
Buy Local aims to increase local and diverse spending and make vital connections between District businesses and MMDC’s institutional partners. The inaugural Taste of the District event introduced purchasing teams at anchor institutions to the unique array of restaurants and food businesses in the Medical District. Over 60 guests engaged with catering managers and restaurant owners while sampling dishes from 20 vendors.
BUY LOCAL 2019 SNAPSHOT TOTAL LOCAL NON-MEDICAL SPEND
$65.8M
(+60% SINCE 2015)
TOTAL LOCAL DIVERSE SPEND
$17.6M
(+175% SINCE 2015)
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2019 BUDGET
TOTAL REVENUE
$4,979,141
ANCHOR CONTRIBUTIONS
FOUNDATION/GRANTS
(35%)
(44%)
$1.73M $2.17M
REAL ESTATE CAPITAL FUND
$350K (7%)
2018 PROGRAM ROLLOVER
ANCHOR PROGRAM SUPPORT
$550K $220K (10%)
(4%)
DIRECT PROGRAM EXPENSES
$3.74M (76%)
ADMINISTRATIVE EXPENSES
$1.2M
TOTAL EXPENSES
$4,949,549
(24%)
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PEOPLE & PARTNERS
BOARD EXECUTIVE COMMITTEE
DR. LEWIS REICH, CHAIR President, Southern College of Optometry
DR. REGINALD COOPWOOD, VICE CHAIR President & CEO, Regional One Health
MR. MICHAEL UGWUEKE, SECRETARY CEO, Methodist Le Bonheur Healthcare
DR. BETTY SUE MCGARVEY, TREASURER President, Baptist College of Health Sciences
BOARD MEMBERS
MR. SCOTT BLAKE President, Victorian Village Inc. Community Development Corporation
MR. JIM BOYD Executive Director, Pyramid Peak Foundation
DR. KENNARD BROWN Executive Vice-Chancellor, University of Tennessee Health Science Center
DR. TRACY HALL President, Southwest Tennessee Community College
MR. PITT HYDE Trustee, Hyde Family Foundations
MR. DOUG MCGOWEN COO, City of Memphis
MS. JENNIFER OSWALT President, Downtown Memphis Commission
MR. SAMMIE RIAR President, Edge Neighborhood Association
MR. RICHARD SHADYAC JR. President & CEO, ALSAC
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STAFF
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SUSANNAH BARTON
ZARIA JONES
BEN SCHULMAN
Program Manager
Program Associate
Director of Real Estate
LAUREN CRABTREE
MARIKO KRAUSE
SYDNEY SEPÚLVEDA
Program Manager
Program Associate
Program Associate
EMILY HALPERN
ABBY MILLER
DANIELLE SMITH
Program Manager
Vice President
Program Associate
LATASHA HARRIS
VONESHA MITCHELL
Program Manager
Program Manager
BEN HOUGHTAILING
TOMMY PACELLO
Operations Manager
President
AMBASSADORS
BRANDON ADAMS
BEN HOUGHTAILING
MARY WELSH
Team Lead
Operations Manager
Team Member
CYNTHIA BANKS
RODNEY LOVE
JAMES WILLIAMS
Team Member
Team Member
RAVIN CUSIC
JAMES RAGLAND
Team Member
Team Lead
BENJAMIN GUY
CHASE QWALTNEY
Team Member
Team Member
DEMETRIUS HARRIS
CRYSTAL PIRTLE
Team Member
Team Member
Team Member
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ANCHOR PARTNERS AND FUNDERS
ORGANIZATIONAL PARTNERS
Anonymous
Advance Memphis
Baptist College of Health Sciences
Alta Planning + Design
The Kresge Foundation
Anthony Lee
Regional One Health
Atelier YokYok
Southwest Tennessee Community College
Cat Peña
Annie E. Casey Foundation
AllWorld Project Management
Hyde Family Foundation
American Job Center
Methodist Le Bonheur Healthcare
Artifex
Southern College of Optometry
BLDG Memphis
St. Jude Children’s Research Hospital/ALSAC
University of Tennessee Health Science Center
Center for Transforming Communities City of Memphis
City View Towers Clean Memphis
Communities Unlimited Community Lift
Community Redevelopment Agency Constance Abbey Creative Punch
Crosstown Arts
Crosstown Concourse
Downtown Memphis Commission
Edge District Neighborhood Association 32
EPIcenter
Explore Bike Share
Farmhouse Branding
River City Capital
Greater Memphis Chamber
Set Apart Landscaping
Fifier & Associates LLC Hollywood Feed Hospitality Hub
Incremental Development Alliance Innovate Memphis IRIS Orchestra Kaleob Elkins Lansky Bros
Looney Ricks Kiss
Memphis Animal Services
Memphis Area Transit Authority Memphis & Shelby County Memphis City Beautiful
Memphis Food Truckers Alliance Memphis Greenspace
Memphis Housing Authority
Memphis Leadership Foundation Memphis Police Department
Memphis River Parks Partnership
Memphis Shelby County Airport Authority Medical Education & Research Institute Mississippi Boulevard Christian Church Neighborhood Preservation Inc.
Peabody Vance Neighborhood Association Premiere Contracting RegionSmart
Robert Shemwell
Shelby County Health Department Shelby County Schools
SWTCC Police Department
South City Community Resource Center Small Business Development Center St. Mary’s Episcopal Cathedral TechEd2Go
Tennessee Small Business Development Center The Collective
The Collective Blueprint
The Democracy Collaborative The Works, Inc. U3 Advisors
University of Memphis
University of Memphis Design Collaborative Uptown Neighborhood Association Urban Art Commission Urban Land Institute Urban Strategies
UTHSC Police Dept.
Victorian Village CDC Volunteer Memphis
Wonder Co-Work Create 33
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