OVERLAPPING
OPPORTUNITIES 2014 CORPORATE PARTNER PROSPECTUS
CONNECT. BUILD. Connecting Members. Building Careers. The International Association of Insurance Professionals is an association of insurance and risk management professionals dedicated to the development of leaders through education and professional development, unique networking opportunities and industry alliances. Members represent every facet of the insurance and risk management industries, belonging to over 200 local associations across the United States, Canada, Puerto Rico and other countries outside of the U.S. IAIP serves its members by providing professional education, an environment in which to build business alliances, and the opportunity to make connections with people of differing career paths and levels of experience within the insurance and risk management industry.
Connecting Members. Building Your Business. Discover how IAIP can help you can Build Your Business by leveraging the IAIP brand. The thousands of IAIP insurance and risk management industry professional members represent an abundance of new business opportunities for you. IAIP members value learning best practices from industry leaders and participating in networking events where they can grow relationships and make important connections to help their businesses. IAIP provides these services and maintains a high level of member satisfaction. Becoming involved and engaged as a partner and member will help you take advantage of all that IAIP has to offer, and maximize your exposure to industry leaders throughout the year. With IAIP as your marketing partner you will benefit from unique program offerings designed to accomplish your marketing goals based on a wide range of budgets. The IAIP Corporate Partnership Program was created to mutually benefit those businesses interested in partnering with IAIP.
To be eligible for the Corporate Partnership Program, your company must either: • •
Be involved in the risk management or insurance industry Provide a product or service related to the insurance industry
For more information please contact us at marketing@iaip-ins.org
2
BENEFITS GALORE HOW CAN AN IAIP CORPORATE PARTNERSHIP BENEFIT YOUR COMPANY? The IAIP International Partnership Program is based on developing strategic relationships with organizations serving the insurance and risk management industry. Each IAIP partner receives a partnership package with marketing benefits across the association’s portfolio of regional and international events, and print and web platforms. Through this exposure, partners have access to the IAIP community. IAIP’s partnerships are accomplished through the alignment of each partner’s goals with the strategic pillars of IAIP: • • •
providing enhanced education building strong, dynamic communities delivering exceptional resources for members
IAIP wants to help you develop and maintain a strong network and expand your target audience within the insurance and risk management community with a variety of marketing opportunities at every level. We have a comprehensive offering of partnership opportunities to meet your unique goals. Connect your company with an international community of thousands of industry-related members! Your regional or international event sponsorship, tradeshow presence or year-round IAIP Partnership increases your visibility within these members’ companies and hundreds more. Here’s just a sample of the IAIP member community. • • • • • • • • • • •
Claims professionals Underwriters Actuaries Risk managers Customer service representatives Experts in life & health and property & casualty Human resource managers Technology experts CPAs Attorneys Financial advisors
For more information please contact us at marketing@iaip-ins.org
3
PARTNERSHIP LEVELS Platinum Corporate Partnership $5,000 per year for a term of five years, with a total donation of $25,000. Platinum Partnership commitments may be paid over a five year period.
Gold Corporate Partnership $4,000 per year for a term of three years, with a total donation of $12,000. Gold Partnership commitments may be paid over a three year period.
Silver Corporate Partnership $4,000 per year for a term of one year.
For more information please contact us at marketing@iaip-ins.org
Bronze Corporate Partnership $2,500 per year for a term of one year.
4
PLATINUM BENEFITS $25,000 BENEFIT DETAILS •
20 full-page, full color advertisements (four ads per year for five years) in IAIP’s quarterly publication, Today’s Insurance Professionals magazine.
•
Inclusion in the Corporate Partner company listing (including logo) in each issue of the quarterly Today’s Insurance Professionals magazine.
•
20 total subscriptions (four per year for five years) to Today’s Insurance Professionals magazine.
•
Five 60-day banner advertisements (one per year for five years) on the homepage of the IAIP website with a link to your company’s website.
•
Inclusion in the IAIP Corporate Partner webpage with your company logo and hyperlink for the entire five year term of your partnership.
•
Ten total advertisements (two per year for five years) in The Connections, the IAIP monthly electronic newsletter.
•
Inclusion of your company logo in each monthly issue of The Connections for the entire five year term of your partnership.
•
Insurance Connections Place advertising: one enhanced standard listing package on the Insurance Connections Place each year for the entire five year term of your partnership. This package includes: listing in up to five categories, a larger listing size, website URL, fax, email, logo, Google map, tagline, full HTML description, enhanced search engine optimization, and complete primary contact information.
•
One skyscraper banner advertisement on all pages of the Insurance Connections Place for the entire year of each year of your partnership.
•
Five total email blasts (one per year for five years) to the entire membership sent by IAIP on your behalf.
•
IAIP membership mailing list of the entire membership roster (physical mailing address only, does not include email or phone).
•
Ten 30-day Career Center postings (two ads per year for five years) on the association’s website with access to online resume database.
•
Exclusive 25% discount rates on any additional advertising with IAIP.
•
First choice of Annual Convention Sponsorship from the following opportunities: Branding Sponsor, Morning/Afternoon Break, or Educational Workshop.
•
Two full Convention registrations for the entire five year term of your partnership (10 total).
•
Complimentary Annual Convention exhibit booth including: exhibit space, company logo inclusion in program guide, and 50-word description in program guide.
•
Five full page, full color advertisements in the IAIP Annual Convention Program: Premium Placement (one per year for five years).
•
Your company logo and link included on the Annual Convention website
•
Prominent signage throughout the Annual Convention for the entire five year term of your partnership.
•
Inclusion of branded marketing collateral in the Annual Convention goodie bag for the entire five year term of your partnership.
•
Ten total complimentary exhibit booths at your choice of Regional Conferences (two booths per year for five years).
For more information please contact us at marketing@iaip-ins.org
5
GOLD BENEFITS $12,000 BENEFIT DETAILS •
Six full-page, full color advertisements (one ad per year for three years) in IAIP’s quarterly publication, Today’s Insurance Professionals magazine.
•
Inclusion in the Corporate Partner company listing (with company logo) in each issue of the quarterly Today’s Insurance Professionals magazine.
•
Six total subscriptions (two per year for three years) to Today’s Insurance Professionals magazine.
•
Three 60-day banner advertisements (one per year for three years) on the homepage of the IAIP website with a link to your company’s website.
•
Inclusion in the IAIP Corporate Partner webpage with your company logo and hyperlink for the entire three year term of your partnership.
•
Six total advertisements (two per year for three years) in The Connections, the IAIP monthly electronic newsletter.
•
Inclusion of your company logo in each monthly issue of The Connections for the entire three year term of your partnership.
•
Insurance Connections Place advertising: one enhanced standard listing package on the Insurance Connections Place each year for the entire three year term of your partnership. This package includes: listing in up to five categories, a larger listing size, website URL, fax, email, logo, Google map, tagline, full HTML description, enhanced search engine optimization, and complete primary contact information.
•
Three six-month skyscraper banner advertisements on all pages of the Insurance Connections Place (one per year for three years).
•
Three total email blasts (one per year for three years) to the entire membership sent by IAIP on your behalf.
•
IAIP membership mailing list of the entire membership roster (physical mailing address only, does not include email or phone).
•
Six 30-day Career Center postings (two ads per year for three years) on the association’s website with access to online resume database.
•
Exclusive 15% discount rates on any additional advertising with IAIP.
•
Two full Convention registrations for the entire three year term of your partnership (six total).
•
Complimentary Annual Convention exhibit booth including: exhibit space, company logo inclusion in program guide, and 50-word description in program guide.
•
Three full page, full color advertisements in the IAIP Annual Convention Program: Premium Placement (one per year for three years).
•
Your company logo and link included on the Annual Convention website
•
Prominent signage throughout the Annual Convention for the entire three year term of your partnership.
•
Inclusion of branded marketing collateral in the Annual Convention goodie bag for the entire three year term of your partnership.
•
Three total complimentary exhibit booths at your choice of Regional Conferences (one booth per year for three years). Plus, a second exhibit booth at another regional conference can be purchased at 50% off original price.
For more information please contact us at marketing@iaip-ins.org
6
SILVER BENEFITS $4,000 BENEFIT DETAILS •
Two full-page, full color advertisements in IAIP’s quarterly publication, Today’s Insurance Professionals magazine.
•
Inclusion in the Corporate Partner company listing (with company logo) in each issue of the quarterly Today’s Insurance Professionals magazine.
•
One subscription to Today’s Insurance Professionals magazine.
•
One 30-day banner advertisements on the homepage of the IAIP website with a link to your company’s website.
•
Inclusion in the IAIP Corporate Partner webpage with your company logo and hyperlink.
•
Two total advertisements in The Connections, the IAIP monthly electronic newsletter.
•
Inclusion of your company logo in each monthly issue of The Connections.
•
Insurance Connections Place advertising: one enhanced standard listing package on the Insurance Connections Place. This package includes: listing in up to five categories, a larger listing size, website URL, fax, email, logo, Google map, tagline, full HTML description, enhanced search engine optimization, and complete primary contact information.
•
One three-month skyscraper banner advertisements on all pages of the Insurance Connections Place.
•
One email blast to the entire membership sent by IAIP on your behalf.
•
IAIP membership mailing list of the entire membership roster (physical mailing address only, does not include email or phone).
•
One 30-day Career Center postings on the association’s website with access to online resume database.
•
Exclusive 10% discount rates on any additional advertising with IAIP.
•
Two full convention registrations.
•
Complimentary Annual Convention exhibit booth including: exhibit space, company logo inclusion in program guide, and 50-word description in program guide.
•
One full page, full color advertisement in the IAIP Annual Convention Program.
•
Your company logo and link included on the Annual Convention website.
•
Prominent signage throughout the Annual Convention.
•
Inclusion of branded marketing collateral in the Annual Convention goodie bag.
•
One complimentary exhibit booth at your choice of Regional Conferences.
For more information please contact us at marketing@iaip-ins.org
7
BRONZE BENEFITS $2,500 BENEFIT DETAILS •
One half-page, full color advertisement in IAIP’s quarterly publication, Today’s Insurance Professionals magazine.
•
Inclusion in the Corporate Partner company listing (with company logo) in each issue of the quarterly Today’s Insurance Professionals magazine.
•
One subscription to Today’s Insurance Professionals magazine.
•
Inclusion in the IAIP Corporate Partner webpage with your company logo and hyperlink.
•
One advertisement in The Connections, the IAIP monthly electronic newsletter.
•
Inclusion of your company logo in each monthly issue of The Connections.
•
Insurance Connections Place advertising: one enhanced standard listing package on the Insurance Connections Place. This package includes: listing in up to five categories, a larger listing size, website URL, fax, email, logo, Google map, tagline, full HTML description, enhanced search engine optimization, and complete primary contact information.
•
One email blast to one region of your choice sent by IAIP on your behalf.
•
IAIP membership mailing list of one region of your choice (physical mailing address only, does not include email or phone).
•
One 30-day Career Center postings on the association’s website with access to online resume database.
•
Two full convention registrations.
•
15% discount on Annual Convention exhibit booth space including: exhibit space, company logo inclusion in program guide, and 50-word description in program guide.
•
One half-page page, full color advertisement in the IAIP Annual Convention Program.
•
Your company logo and link included on the Annual Convention website.
•
Prominent signage throughout the Annual Convention.
•
Inclusion of branded marketing collateral in the Annual Convention goodie bag.
For more information please contact us at marketing@iaip-ins.org
8
LEVEL & BENEFITS PLATINUM
GOLD
SILVER
BRONZE
$25,000
$12,000
$4,000
$2,500
5 years
3 years
1 year
1 year
$5,000 per year
$4,000 per year
$4,000
$2,500
Magazine ads
20 full-page, full color ads total: 4 per year for 5 yrs
6 full-page, full color ads total: 2 per year for 3 yrs
2 full-page, full color ads
1 half-page, full color ad
Logo in Magazine
YES
YES
YES
YES
Magazine Subscription
4 per year for 5 years
2 per year for 3 years
1 per year
1 per year
Website Banner ads
5 60-day ads total: 1 per year for 5 yrs
3 60-day ads total: 1 per year for 3 yrs
1 30-day ad
NO
Logo/Link on IAIP website
YES
YES
YES
YES
eNewsletter
10 total: 2 per year for 5 yrs
6 total: 2 per year for 3 yrs
2 total
1 total
Logo / Listing in each issue
YES
YES
YES
YES
Insurance Connections Place Enhanced Standard Listing
YES
YES
YES
YES
Insurance Connections Place Skyscraper Banner Ad
one 1-year ad for 5 years
one 6-month ad each year for 3 years
one 3-month ad
NO
Membership eblast
1 per year for 5 years
1 per year for 3 years
1 per year
1 per year to 1 region
Membership Mailing List
Entire Membership Roster
Entire Membership Roster
Entire Membership Roster
One Region
Career Center Postings
10 total: 2 ads per year for 5 yrs
6 total: 2 ads per year for 3 yrs
1 total
1 total
Advertising Discounts
25% discount
15% discount
10% discount
NO
Convention First Sponsorship Choice
YES
NO
NO
NO
Full Convention Registration
10 total: 2 per year for 5 years
6 total: 2 per year for 3 years
2
2
Complimentary Exh. Booth
YES
YES
YES
15% discount
Advertisement in Convention Program Guide
Premium Placement 5 full page, color ads total: 1 per year for 5 yrs
3 full-page, color ads total: 1 per year for 3 yrs
1 full-page, color ad
1 half-page, color ad
Logo/Link on Convention Website
YES
YES
YES
YES
Prominent Convention Signage
YES
YES
YES
YES
Collateral in Convention Bag
YES
YES
YES
YES
2 booths per year for 5 years
1 booth per year for 3 years - 2nd exhibit booth at another regional conference at 50% discount
1 booth
NO
Regional Conference
For more information please contact us at marketing@iaip-ins.org
9
ANNUAL CONVENTION IAIP ANNUAL CONVENTION SPONSORSHIP OPPORTUNITIES June 4–6, 2015 | DoubleTree by Hilton Hotel Bloomington - Minneapolis South | Bloomington, Minnesota www.insuranceprofessionals.org
WHY PARTICIPATE IN THE 2015 IAIP CONVENTION? Align your organization with a community of thousands of insurance professionals. With IAIP, you can showcase your products and services to professionals and influencers from all areas of the insurance and risk management industry. They rely on IAIP as an indispensable resource for education, networking and career development.
EXHIBITOR OPPORTUNITIES The Exhibitor Tradeshow will feature the Networking Lunch on Thursday, Welcome Reception on Thursday night, and the Exhibitor Luncheon on Friday. In addition, each exhibitor will be given the opportunity to announce one door prize winner at the Friday Luncheon, and will be the setting for a variety of networking opportunities throughout the Convention. FINANCIAL CONTRIBUTION: $750 Benefits Include: • • • • • • • •
Exhibit Space: (1) 6’ draped table (2) chairs (1) ID sign Company logo and 50-word description in convention program guide Two (2) Exhibitor registrations that include full access to all Convention activities Recognition on Insurance Professionals’ Convention website Post-conference mailing list of all attendees (excluding e-mail addresses and telephone numbers)
SPONSORSHIP OPPORTUNITIES Recognition Luncheon Welcome Reception Opening General Session with Keynote Closing General Session with Keynote Networking Luncheon Exhibitor Luncheon Pre-Convention Workshop Pre-Convention Community Service Project Young and New Professionals (YNP) Reception Confidence While Communicating (CWC) Speak-off Charging Station Annual Award Sponsor Branding Sponsor Breakfast Sponsor Morning and Afternoon Breaks Educational Workshops First Timer’s Session FIT Insurance Professionals Activities
$10,000 $7,500 $7,500 $7,500 $5,000 $5,000 $3,500 $3,500 $3,500 $3,500 $2,500 $2,000 | 7 Total $2,000 $2,000 ($5,000 Bundle for 3 days) $1,500 each | 5 available $1,000 per workshop $1,000 $1,000 per activity ($2,500 Bundle for 3 days)
For descriptions of each convention sponsorship opportunity please see our complete 2015 Convention Prospectus online at insuranceprofessionals.org or contact Betsey Blimline, Director of Marketing at marketing@iaip-ins.org or (800) 766-6249 ext. 4 for additional information.
For more information please contact us at marketing@iaip-ins.org
10
MORE OPPORTUNITIES ADDITIONAL IAIP ADVERTISING OPPORTUNITIES: À LA CARTE ITEMS Today’s Insurance Professionals advertising opportunities Published quarterly and mailed to all association members, subscribers, and various industry professionals around the world. Advertisements are available in full color. Discounts for multiple ads are available. 2 Page Spread
1x 2x 3x $4,550 $4,500 $4,350
4x $4,150
Full Page
$2,250
$2,175
$2,050
$1,900
2/3 Page
$1,725
$1,650
$1,525
$1,375
1/2 Page
$1,450
$1,400
$1,275
$1,150
1/3 Page
$1,200
$1,150
$1,025
$850
1/4 Page
$1,000
$900
$825
$750
1/6 Page
$875
$850
$775
$625
1/8 Page
$800
$775
$700
$550
Inside Front Cover
$2,600
$2,550
$2,400
$2,250
Inside Back Cover
$2,500
$2,425
$2,300
$2,150
Back Cover (Half Page)
$2,700
$2,675
$2,550
$2,350
Summer 2014 Volume 71
Issue 2
ARE YOU PENNY-PINCHING YOURSELF
OUT OF BUSINESS?
FRAUD:
EVERY BUSINESS IS AT RISK
73
rd
WIN BY LOSING
IN 2014
ANNUAL CONVENTION
REVIEW
The Connections Monthly e-Newsletter The Connections e-Newsletter is distributed monthly to all members, and includes a hyperlink to your company’s web site.
the
member newsletter
600 pixels wide by 90 pixels tall – $500 600 pixels wide by 180 pixels tall – $800
For more information please contact us at marketing@iaip-ins.org
11
MORE OPPORTUNITIES Dedicated Email
Want to reach more than 3,500 leading employees in the insurance and risk management industry? Your own custom advertisement is sent via email by IAIP on your behalf to the entire IAIP membership. The prices listed below are for one-time use only. Member Rate: $2,500 Non-Member Rate: $3,500
IAIP Insurance Connections Place Be the company users turn to when they are navigating the insurance and risk management marketplace for a new product or service. The online IAIP Insurance Connections Place is a comprehensive online directory of business listings specifically targeted for the insurance and risk management industry. It contains member companies as well as non-member sponsors, vendors and supporters and is updated throughout the year. Enhanced Listing – appear in up to five categories, above basic listings. $399 Deluxe Enhanced Listing – guaranteed placement on the first page within a category. $399 plus $99 per Sub-Category Premium Enhanced Listing – guaranteed placement within the first three results of a category. $399 plus $799 per Sub-Category Banner Ads – four banner ad zones of various sizes on homepage and sub-pages. $1,000 - $2,500 Homepage Featured Listing – three text-only zones on the homepage to enhance exposure $399 plus $750
For more information please contact us at marketing@iaip-ins.org
12
APPLICATION To begin taking advantage of these exciting Corporate Partnership benefits right away, please complete this application and return it with payment to: International Association of Insurance Professionals ATTN: Corporate Partnership 3525 Piedmont Road Building Five, Suite 300 Atlanta, GA 30305 Corporate Name: __________________________________________________________________________________________________________ Address: _________________________________________________________________________________________________________________ City: _________________________________________________ State: ___________________Zip: ________________________________________ Contact Name: ____________________________________________________________ Position: ________________________________________ Phone number: _______________________________________ E-mail address: ______________________________________________________ Company description: _____________________________________________________________________________________________________ _________________________________________________________________________________________________________________________ Website address: _________________________________________________________________________________________________________ We have chosen the following Corporate Partnership:
❑
Platinum ($25,000 total) to be paid as follows:
❑
Gold ($12,000 total) to be paid as follows:
❑
One lump sum OR
❑
One lump sum OR
❑
Equal payments of $5,000 per year for the next five years
❑
Equal payments of $4,000 per year for the next three years
❑
Silver Level for $4,000 annual fee
❑
Bronze Level for $2,500 annual fee
I have enclosed check number:___________________________ I will pay with a:
❑ Visa ❑ MasterCard ❑ American Express ❑ Discover
Credit Card number: ____________________________________Name as it appears on the card: _______________________________________ Expiration Date: ________________________________________CVV (on back of card):________________________________________________ Billing address associated with card: _________________________________________________________________________________________ Credit Card Authorization Signature: _________________________________________________________________________________________
By signing this application, I understand my Corporate Partnership begins upon receipt of application to IAIP. I am responsible for supplying IAIP with artwork for the printed and website advertisements, and understand my other member benefits are available upon request. If electing to make annual payments (for Platinum and Gold Partnerships), I understand an invoice will be sent to me each year for the agreed upon amount noted above and that is my responsibility or my company’s responsibility to pay these invoices until the agreed upon term has been satisfied. I authorize IAIP to send me written and electronic information regarding my benefits and IAIP programs. Our affiliation with IAIP does not guarantee remuneration of any kind.
Signature: ______________________________________________________________________________ Date: _____________________________
For more information please contact us at marketing@iaip-ins.org
13