RADAR
IBTM World Virtual 2020 GOES LIVE IBTM World Virtual is set for success with over 10,000 meetings due to take place over the three days of the event, which will this year take place entirely online from 8–10 December. The virtual event will include three full days of meetings between the world's largest and best-known destinations and suppliers with top Hosted Buyers from some of the biggest global corporations, associations and agencies, as well as a comprehensive programme of education sessions. Recently signed major exhibitors include Singapore Tourism Board, Tokyo Convention & Visitors Bureau, Adelaide Convention Bureau, European Convention Centre Luxembourg, Visit Norway Meetings & Events, South Africa Tourism and German Convention Bureau. Furthermore, also Monaco Convention Bureau, Tourism Vancouver, Destination DC, The Carlton Tower Jumeirah, Visit Portugal CB, Visit Britain, Rhodes Bay Hotel & Spa and Bruges Meeting & Convention Centre. Buyers will attend from across the globe, with almost a third being new to the event. Association buyers include those from the European Society of Urology, the Association of Development Financing Institutions in Asia and the Pacific (ADFIAP), World Confederation for Physical
Therapy, The International Ecotourism Society, International Society for Cell and Gene Therapy, Research Quality Association (RQA), The Linux Foundation, and The European Society for Medical Oncology. Major corporations due to attend include Jones Lang La Salle, F Hoffmann-La Roche AG, Bain & Company, IBM, Michelin, Dell, Novartis International AG, Boston Consulting Group, Real Madrid CF, Deloitte, Cook Medical, Nike, Leroy Merlin, BBVA France, Puma Brazil, Mundipharma International Limited, Hyundai, Horiba Medical, and Schlumberger. The content programme will be available on all three days of the event and has been designed to reflect the key themes relevant to event professionals as our industry rebuilds and recovers postpandemic, including sessions focusing on leadership through change, technology and sustainability. New for this year is a programme of bespoke content for those running experiential events in the Exceptional Experiences stream. Also, Hosted Buyers will benefit from dedicated content tailored specifically for them with the IBTM Inspire Masterclass stream, a separate on-demand track available from the 10th December, with sessions for associations, corporates and agencies, which is sponsored by Korea Tourism Organization.
On 10th December, IBTM TV, which is sponsored by Meet England and Monaco Convention Bureau, will stream live and on-demand content from our expert speakers direct to attendees' screens. This will include a variety of panel sessions, keynotes, trend reports and awards ceremonies. The recently announced fourth keynote speaker Philippe Legrain, who is a senior visiting fellow at the London School of Economics' European Institute and the founder of international think-tank Open Political Economy Network (OPEN), will deliver a talk titled: “Prospects for 2021: Recovery, Resilience, Reinvention.” His session will explore what we can learn from past crises about the recovery and how the industry can reinvent itself in the future. David Thompson, Event Director, IBTM World, says: “While we're disappointed not to be able to meet in person this year, we're excited to bring the industry together at IBTM World Virtual. “We couldn't have created this event without an incredible amount of hard work from our team and the support of our partners and friends within the industry. We look forward to being able to get together in person again from the 30th November to the 2nd December in Barcelona 2021.”
2020 No. 26 MEETINGS INTERNATIONAL | BIR | 61
