Bond Twenty: Media Kit

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MED IA KI T 2 017


ABOUT T H E C O M PA N Y

W HAT IS B OND TWEN TY? Bond Twenty is a lifestyle hub with job opportunities and editorial spotlights on businesses, influencers, and attainable resources in creative industries.

F O UN D ER ’S S TATEM EN T Hello! Thank you for your interest in Bond Twenty, a dynamic community of career-focused millennials. As a self-described lifestyle space, we actively promote living a life with meaning; waking up every day excited for what’s ahead. We are here to take the fear out of being in your twenties and inspire our readers to embrace the dynamic age we are in. Read on to get to know more about our unique brand and audience. Information about the best way to get in touch with us is available at the end. L AU R E N

D OA N

Founder, Bond Twenty

Left to Right: Erin Costello (PR & Marketing Manager), Lauren Doan (Founder), Kellie Van (Art Director)


BRAND BREAKDOWN

JOB LISTINGS

Bond Twenty is comprised of three main areas: our editorial content, our creative industry job listings, and our curation and promotion of exclusive events.

EVENT LISTINGS

EDITORIAL

 Aesthetically pleasing, beautiful artsy photos, and bright, clean lines –

love at first glance if you

ask me! Despite popular belief, the twenties are a really challenging chapter in our lives. Many of us are branching out with new jobs, starting new, living on our own and it’s so nice to be able to find all of that and more on Bond Twenty.”

— A N G E L IQ U E

Palm Beach University Alumni ‘15

Topics we cover...

Jobs we post...

Events we share...

Health & Wellness

Art Direction

Blogger Events

Food

Fashion

Fashion

Lifestyle

Public Relations

Conferences

Entertainment

Beauty

Pop-Up Shops

Culture

Blogging

Gallery Openings

Home & Family

Editorial

Trunk Shows

Beauty & Style

Marketing

Workshops

Social Media



AN ENGAGED AUDIENCE Our audience digs deep into our content and job listings, visiting many pages of the site every session, and following us on social media. Because

2k

+

monthly active users

of their love for our brand, we enjoy engagement rates that surpass industry standards.

 I was drawn to Bond Twenty in the beginning because of my pure love for blogs, fashion, beauty, and all things pretty.

The aesthetic is

3.06

average pages per session

gorgeous and the content never ceases to amaze me. While I’m not currently in the market for a job, browsing some of the opportunities Bond Twenty offers makes me

giddy for the future .”

— C A RO L IN E H OGA N , SMU Student

10.5k

 Instagram followers


AUDIENCE RETENTION Bond Twenty users like what they see and come back for more.

%

40

%

20  I am Bond Twenty’s biggest fan! I have to tell you,

I got the most interesting, quality applicants for

summer interns from my posting with you all – you

clearly have a very strong reader and user base. All of the girls that applied and got the job (4 in total!) are

truly excellent .” — AL E X DI C KE RS ON , Founder Le Brain PR, NYC

%

11

will return to site in the same month

will return 3+ times

will return 10+ times


WHO BOND TWENTY USERS ARE

MALE - 7%

Our predominately female audience is creative, educated, talented and driven with a genuine understanding of the markets and what drives them. They are social media experts, ahead of trends, and passionate about finding a lifestyle-driven career. They know the market because they ARE the market. They are the next wave, a new generation of thinkers, doers, and innovators, and powerful in

FEMALE - 93%

their own right.

20

average age

%

age group 18–34

%

live in USA

91 80


WHERE BOND TWENTY U S E R S A R E L O C AT E D

 I found BOTH my internships through Bond Twenty this summer, and they have been equally

The Bond Twenty community is awesome . During an errand for incredible experiences.

work one day, I met another girl at a PR agency who also found her internship through Bond

TOP CITIES

1

New York City, NY

4

Boston, MA

2

Dallas, TX

5

Atlanta, GA

3

Los Angeles, CA

6

Chicago, IL

Twenty! I’m so lucky to have stumbled across the Bond Twenty Instagram page last year and discovered this

amazing network .”

— EL L IE W IL L IAMS,

University of Arkansas Student


EMAIL MARKETING Our email list keeps us in touch with our users on a weekly

O P E N R AT E

basis. We currently run two email community programs: "The Bond Twenty Editorial Roundup" and "Job Alerts from Bond Twenty" – both of which enjoy engagement rates far above industry standard.

600

+

 I love the aesthetic of Bond Twenty

and the quality of resumes we received were great. Our last post received three applicants, one of which we offered the internship to.”

— K E L LY HOWAR D , Director postandbeam.is

38.8%

Bond Twenty Creative Services + Agency Industry Average

11.6%

C L I C K R AT E email subscribers

Bond Twenty Creative Services + Agency Industry Average

8.3% 1.3%


INFLUENCER NETWORK Our Bond Girls are hand-selected for their ability to create beautiful original content. They are Micro Influencers who are instantly relatable and trusted because their opinions are their own. The next wave of innovators and pioneers in the creative digital space. Creating brands, storytelling through fashion, beauty, health + wellness, design and travel and, above all, inspiring their readers to live a positive life. Check out a few of our distinguished influencers to the right.

A L L E G R A FA N J U L Very Allegra – Palm Beach, FL

J I L L I A N AT TAWAY Rhyme and Reason – Los Angeles, CA

B R I T TA N Y P I L L A R D The Cashmere Gypsy – Denver, CO

THE INTERN 24/7

The Intern 24/7 – London, United Kingdom

GABRIELLE ANSCHAU Trend Mogul – Sydney, Australia

Allegra Fanjul – Very Allegra


ADVERTISING O P P O R T U N I T I E S + R AT E S We offer a variety of opportunities to advertise your content and/or brand to the Bond Twenty audience. See below for available packages and fees.

LISTINGS

EDITORIAL $400

G R O W T H C A M PA I G N S

Want to post a job? Our audience is qualified,

Full Package:

eager and motivated. We will bring you

Your content posted in our frontpage hero

media followers and/or email subscribers in

amazing, quality applicants to make your

unit, featured in a dedicated email and

mind? Our marketing and design team will

hiring process easier than ever before.

archived article, and shared on all Bond

work to cross-promote your brand with

Twenty social media channels*.

Bond Twenty.

Starts at:

$100

Have a campaign aimed at increasing social

*Boosted by paid advertisement on Facebook Incentivized giveaways, in-house creative Partial Package:

$250

services, custom landing pages with sharp

Your content posted in our Member Posts

visuals, dedicated emails, and advertising

section, featured in an archived article, and

shared by our Brand Ambassadors and on all

shared on one Bond Twenty social media

Bond Twenty social media channels.

channel. Starts at:

$500


Get in touch with us. F OR GE NE RAL INQUIRIE S hello@bondtwenty.com F OR ADVE RTIS IN G OPPORTUNITIE S lauren@bondtwenty.com


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