Social networking spam on the Arise Enterprise Networking Magazine
Social networking spam on the Arise
Enterprise Networking Magazines help users to be aware of spams. Social Networking spam are exponacially on the increase. This article will help the users to learn much more about spams. Read to learn more about these spams and how to spot and avoid them. The latest research recommends that four out of five social network users have received undesirable 'friend' requests, messages, or postings over the past year. Messaging security firm Cloudmark said that the rise in 'spam' threatens the growth and membership retention at popular networking sites. The spammers work in much the same way as traditional email spam. They focus on customers with unsolicited product messages or attempt to redirect them to a hijacking site or one hosting malware. Customers have a complaint about receiving an average of 64 undesirable communications in the past 12 months, and 37% have noticed several unwelcome messages in the past six months. "The results of this survey should be of concern to social network operators and users," said Neil Cook, vice president of technology services at Cloudmark in EMEA. "Social networking sites need to be worried about the increase of spam and phishing attacks and the impact it could have on their ability to grow and retain members. "Social networking providers must address the security issue head-on or risk declining usage and revenues." Although not nearly as big a problem as spam email, two-thirds of users said they would consider switching to another social network if they received many unwanted messages and emails.
Figures suggest that nearly half of the online adult population has at least one social or professional networking website account. According to Forrester Research, Facebook and MySpace collectively host more than 170 million monthly active users worldwide. "Users need to take the same defense they have adopted in other forms of online communications, including never responding to undesirable messages, emails and never posting personal details that could lead to identity theft," said Cook. Enterprise Networking Magazine Spam Enterprise Networking Magazine Spam Enterprise Networking Magazine Spam