Melbourne City FC Corporate Hospitality 2014/15
It’s Your City The Hyundai A-League 2014/15 season promises to be an exciting and productive campaign on and off the pitch for Melbourne City FC and with our complete range of Corporate Packages, you can be part of the action.
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With the Club strengthening its playing squad with a mixture of high-profile recruits – such as Damien Duff, Robert Koren and David Villa – alongside some of Australia’s most promising young talent, Melbourne City FC is looking forward to season 10 of the Hyundai A-League. Whether you’re interested in experiencing The Main Event, presented by Etihad Airways, our new City Class membership, which takes football entertainment to another level, or enjoying the comfort of our Corporate Suites, Melbourne City FC aims to give you an exceptional match day experience. Designed to draw you closer to Melbourne City FC, the players and all the action, our Corporate Packages offer you a unique range of family-friendly options. From premium sit-down and private dining, to comfortable cocktail and lounge-style grazing, all of our experiences are designed to be flexible and affordable, while setting a new benchmark in match day hospitality. We thank you for your support and look forward to seeing you at AAMI Park.
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The Main Event
Presented by Etihad Airways The Main Event, presented by Etihad Airways, represents the most prestigious match day experience at Melbourne City FC, with a two-course meal in luxurious surroundings and the very best views in the stadium. Catering for over 300 guests, The Main Event takes hospitality to a whole new level, while remaining faithful to the spirit of community, belonging and pride. We look forward to welcoming you. Includes: – Gourmet two-course menu
Check out the stadium map on page 12 for The Main Event location.
– Premium beer, wine and soft drink
Dress Code:
– Half time snacks and refreshments
Smart casual – collared shirt required, jacket and tie optional. No shorts, no torn denim and no open-toe shoes. Ladies accordingly.
– MC and guest speakers – Premium level 2 open air seating – Open air and behind glass viewing – Access to Kids Zone.
Sign up for the season to receive the following additional benefits: – Melbourne City FC tie
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OPTION
INVESTMENT
Season Package
$3315 per person
Per match*
$300 per person
* Additional benefits are not available for per match bookings.
Kids Zone A dedicated activity centre for children aged 4 – 14 years old, the Kids Zone will keep your children spellbound for hours. Qualified staff from Camp Australia provide a large selection of games, crafts and entertainment. Includes:
OPTION
INVESTMENT
– Kids friendly meal
Season Package
$585 per child
Per match
$45 per child
– Juices and water – Entertainment and activities – Premium level 2 open air seating (with guardian).
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New for 2014/15 Season: City Class The City Class membership takes football entertainment to another level. You will have access to exclusive level 2 seating with live music and gourmet finger food. Includes: – Premium level 2 open air seats – Live music entertainment
– Free access for members to home NYL and Melbourne City FC pre-season friendlies
– Gourmet grazing menu and half time snacks
– Invitation to three post-match member and player functions
– Access to a cash bar and optional behind glass viewing
– Football Family registration (FFA email newsletter and ticket offers)
– Your seats are fully transferable so you can use them to entertain friends, family or colleagues throughout season.
– Opportunity to pay in equal monthly instalments.
Sign up for the season to receive the following additional benefits: – Signed strip by the club’s marquee signing – Personalised membership card, lanyard & ticket wallet
Check out the stadium map on page 12 for the City Class location.
Dress code: Smart casual – no shorts, no torn denim and no open-toe shoes. OPTION
INVESTMENT
– Bumper sticker
Season Package
$900 per person
– Keyring
Per match*
$95 per person
– Fixture magnet
– Lapel pin – 10% online discount off all club merchandise
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* Membership benefits are not available for per match bookings.
The Heart of the City Built for football, AAMI Park is the premier rectangular stadium in Victoria – a world-class venue for the world game, right on our doorstep. Located in the heart of Melbourne’s sports and entertainment precinct, AAMI Park offers unparalleled views and first class corporate facilities. The stadium provides a football experience like no other, offering the ultimate indulgence for fans of the round ball. Every pass, shot and move are seemingly within reach as you share in the drama, tension and excitement of every Melbourne City FC match.
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Corporate Suites Enjoy the complete Melbourne City FC match day experience in the comfort of your own corporate suite. Unique to the Melbourne sporting landscape, AAMI Park corporate suites offer an exceptional private dining and viewing experience in temperature controlled comfort as well as your own private balcony with stadium style seating. Host your clients, staff or even your family and friends the way you want to and at the same time, sit back and relax as you enjoy some great football action. Includes: – Exclusive use of your own corporate suite for up to 18 people – Private dining with various catering options* – Your very own host, allocated exclusively to your suite* – Ground entry and premium seating – Open air and behind glass viewing – Plasma screen TV to view the match from inside – Electronic signage on both the door of the suite and in the level 2 corporate suite entrance foyer
– Regular suite visits throughout the season from players and/or Club officials – Two reserved VIP car parks – Four tickets to the Club’s annual City Business Lunch – Four tickets to the Player of the Year Awards night. Check out the stadium map on page 12 for the corporate suites location.
Dress code: Smart casual – no shorts, no torn denim and no open-toe shoes.
Sign up for the season to receive the following additional benefits:
OPTION
INVESTMENT
Seasonal Package – Category A
$18000 per suite
– Pitch facing company branded sign
Seasonal Package – Category B
$15000 per suite
Seasonal Package – Category C
$12000 per suite
– Team signed Melbourne City FC football at every match – Recognition as a Seasonal Partner on the Melbourne City FC website – Recognition as a Seasonal Partner on the official sponsor’s board on display in the corporate function and at all official Club functions.
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* Various dining and beverage packages are available through Michael O’Brien Catering to suit all budgets. Inclusive food and beverage packages are available at prices starting from $120 per guest.
Casual packages are available upon request, subject to availability.
Premium Suite Package Make your seasonal corporate suite truly yours by injecting some of your brand’s personality into the suite’s presentation. You can choose to have your own corporate logos and images displayed or show your allegiance to the Club by using Melbourne City FC images as well as gain access to exclusive experiences. Includes:
OPTION
INVESTMENT
– Up to three hanging prints of your choice to be displayed for each home match
Premium Suite Package
An additional $5000 per suite
– Company branded seat covers – Melbourne City FC jersey framed and signed by the 2014/15 team to be presented at the start of the season
*Tour is subject to players training schedule.
– One pre-match behind the scenes tour of AAMI Park for up to four guests – An exclusive tour of Melbourne City FC’s training facility during a scheduled training session for up to four guests.*
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HERE’S TO A WINNING PARTNERSHIP
Etihad is proud to team up with Melbourne City FC, further strengthening our commitment to sport in Australia. We’re excited to play our part in connecting football fans from all corners of the globe. Visit etihad.com today to learn more.
THE BEST OF NIKE FOOTBALL IN YOUR POCKET
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Enter via Gate 4 (Corporate Entry) Ground level east to level 2 Olympic Park Room 2
Corporate Suites Enter via Gate 7 (Corporate Entry) Ground level west to level 12
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2014/15 Fixtures
WEEK
DATE
OPPOSITION
KICK-OFF
2
Sun 19 Oct
Newcastle Jets
3:00 pm
4
Fri 31 Oct
Adelaide United
7:30 pm
6
Sun 16 Nov
Central Coast Mariners
5:00 pm
7
Sat 22 Nov
Sydney FC
7:30 pm
10
Sun 7 Dec
Brisbane Roar
5:00 pm
12
Sat 20 Dec
Melbourne Victory
7:30 pm
13
Fri 26 Dec
Perth Glory
5:30 pm
16
Sun 1 Feb
Western Sydney Wanderers
5:00 pm
19
Sun 22 Feb
Perth Glory
5:00 pm
20
Fri 27 Feb
Adelaide United
7:30 pm
22
Sun 15 Mar
Newcastle Jets
5:00 pm
24
Sat 28 Mar
Brisbane Roar
7:30 pm
26
Sun 12 Apr
Wellington Phoenix
5:00 pm
Enjoy unprecedented views of AAMI Park from the comfort of your own corporate suite on the west wing or from The Main Event or the brand new City Class on the east wing.
Inner City This opportunity is the perfect way to show your support of Melbourne City FC, and become part of the Club’s Inner City. Melbourne City FC’s Inner City is a select group of like-minded business leaders. They come from a range of backgrounds, industries and expertise; yet they all share a common passion – a love for the game. As valued thought leaders, this collective are important contributors in helping shape Melbourne City FC’s future. Includes: – Enjoy unprecedented access and insight into Melbourne City FC – One pre-match Inner City experience into the restricted epicentre of AAMI Park, with Melbourne City FC players and coaching staff – Inner City boardroom function with the coaching staff, executive and board members – to discuss the happenings at Melbourne City FC in an exclusive and intimate forum – A seat at the exclusive invitation only Inner City Long Lunch with Melbourne City FC’s key football personnel and stakeholders – a highlight on the Inner City calendar – Four tickets to two official club functions (City Business Lunch and Player of the Year Awards) – Two invitations to The Main Event at all thirteen home matches – One VIP car park at AAMI Park at all 13 Melbourne City FC home matches – Two invitations to the official Melbourne City FC function at the two Derby away matches at Etihad Stadium
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– Melbourne City FC jersey framed and signed by the 2014/15 team – Opportunity to have your photo taken with the 2014/15 team – Advertising and recognition in The Main Event and at all official Club functions – Advertising and recognition on the giant super screen on match days. OPTION
INVESTMENT
Season
$7995
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Corporate Partner Opportunities We have redefined the traditional approach to sponsorship and know that an understanding of your business objectives is a critical first step. We create tailored opportunities, each unique and specific to your business and industry. We recognise that your company’s term as a sponsor is subject to our performance and our ability to meet your cited key performance criteria. Every company has different objectives and we can create the right strategy accordingly. Options include, but are certainly not limited to: Branding Advertising and promoting your brand through mediums such as on-field player’s apparel, stadium signage, club website and match day promotional activity.
Business-to-Business Melbourne City FC is well connected to the Australian business community and will continue to develop partnerships with hundreds of businesses. We have a host of events and strategies to help facilitate business dealings from within our own business network. With the right strategy the Club can be a powerful conduit to new business opportunities.
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Business-to-Consumer Most businesses would do anything for the level of passion and loyalty that sport inspires. Companies have the opportunity to share this emotional connection that people have with sport, engaging consumers in a way that other media could only hope for.
Community A key pillar of Melbourne City FC’s brand is the community. Whether in schools, grassroots football or with our charity partners, it’s a real, genuine commitment to programs where we can create tangible, meaningful outcomes. A significant component of the player’s roles, beyond football, is a meaningful involvement in these community programs.
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Contact us Melbourne City FC Facebook: facebook.com/melbournecityfc Twitter: twitter.com/melbournecity Website: melbournecityfc.com.au
For any information about corporate entertaining please contact one of our sales team: David Pryles Head of Partnership Sales E: david.pryles@melbournecityfc.com.au T: (03) 9457 1765 M: 0413 775 426 Brad Rowse Director, Commercial and Operations E: brad.rowse@melbournecityfc.com.au T: (03) 9457 1765 M: 0407 861 050
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