Melissa hardcastle design strategy

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MELISSA HARDCASTLE THIRD YEAR GRAPHIC DESIGN LEEDS COLLEGE OF ART


“I am a print based graphic designer who is a lover of all things black and white. pattern, fashion and photography are where my interests lie. I like editorial and branding too. i like to travel, i like to laugh, i like to explore the new.�


What do i want from this year?


establish a style. push myself. enjoy it. portfolio.


work on projects that i enjoy & focus on my interests & work hard and efficiently


Brief: to design and produce a print based editorial ‘look book’ that explores a trend in fashion. taking in to consideration imagery, layout and written content.

brief: to design and produce the printed collateral for a fashion show. this should include the branding of the event, alongside tickets, passes, invitations, information & wayfinding.

brief: design and create a gift wrap range that includes only one colour plus stock. the range will include; gift wrap, tags, gift bags and cards.


“how does consumerism effect the construction of an individual’s identity?”


placements and making contacts


work. travel. design. learn.


Turn static files into dynamic content formats.

Create a flipbook
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