Collab Guide
CONTENTS 04.
Hello Kitty
06.
Baja East
08.
Disney
10.
Vivienne Westwood
12.
FILA
14.
A La Garรงonne
16.
Campana
18.
Jason Wu
20.
Rider
22.
Salinas
hello kitty This season, the charming Hello Kitty universe collides with the colourful and exciting plastic world of Melissa, resulting in an exclusive partnership for both adults and children alike.Melissa + Hello Kitty brings one of the most famous characters of the world to life in a c ollection consisting of three styles, combining the cartoon´s cuteness and delicacy with Melissa´s unique designs.
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baja east During NYFW in September 2017, Melissa launched an exclusive collaboration with one of the most exciting emerging brands of New York´s fashion scene: Baja East. This season, the Brazilian brand is teaming up with the American designers once again, merging their iconic plastic aesthetic with the urban and easy-going lifestyle of Baja East.
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Disney The union between Melissa´s style and Disney´s characters has surprised adults and children throughout the lovely partnership. This season, Melissa presents a charming series of creations, featuring Mickey, Minnie and other iconic names of the Disney universe in prints and as other details. The Summer 19 collection reinforces the harmony between the two brands.
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vivienne westwood The collab between the punk Queen and Melissa is known all over the world for its irreverence. Every season, Vivienne Westwood keeps her designs fresh and exciting, creatively designing product for both adults and children with a touch of humor and edge.
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fila Melissa embraces the contemporary codes of streetwear for their latest collaboration with Italian heritage brand, FILA. The result is a collection that perfectly merges the hybrid street aesthetic of Fila’s tradition and Melissa’s contemporary design.
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A La garÇonne The brand lead by Fabio de Souza and Alexandre Herchcovitch have joined forces with Melissa´s plastic universe to merge the label´s vintage soul with Herchcovitch´s street DNA. Three strong styles are revealed this summer, suitable for everyone!
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Campana The Campana Brothers partnership has united fashion and design to create unforgettable product. Adding new styles, this collab is created under pillars of audacity, personality and innovation. More than ever, the collab, develops unexpected accessories – all in plastic.
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Jason Wu The collab with the Thai designer surprises again, renewing one of the most basic options of women´s closet. This flip-flop´s rounded strips end in an unexpected side bond, in an embossed bow that simulates handmade work.
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rider What happens when two universes connected to the streets meet? The result is the new Melissa + Rider collab, a celebration of the intersection of two dierent worlds that have trends and daily versatility in common. To represent each of them, an exclusive collab is made of two unexpected best-selling versions which combine Rider’s sports, music and urban vibes with Melissa’s three pillars of fashion, art and design.
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Salinas
Melissa meets the carioca brand once again to bring a unique line, inspired by the comfort and freshness that defines Rio Di Janieio . The collab mixes Salina´s remarkable beachwear design
and Melissa´s classics, to provide styles for any occasion, with a lot of personality.
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For more info email Marissa: marissa@gomelissausa.com
Produced for Melissa Shoes. 2019. Graphic Design: Kasey Lacore