Lakrids By Bülow - LOVE 2023 - Valentine

REDUCED - REUSED - RECYCLED

Our focus is to ensure a sustainable future, and we are continuously working on how we can optimize our processes to become even more sustainable.

lakridsbybulow.com/sustainability

THE GIFT SOLUTIONS

Our gift solutions are made from 70% recycled cardboard. The cover is made from 100% recycled plastic.

THE JAR

Our jar is made from 100% recycled plastic. The lid is made from virgin plastic, but we are working on finding a more sustainable solution for this part of the packaging.

CHOCOLATE COATED LIQUORICE

THE ORIGINAL

LAKRIDS A was the first product developed when Johan Bülow had the original idea to coat liquorice with chocolate. People were at first skeptical about the idea, but the popular product A soon saw the light of day. The combination of sweet liquorice, exclusive milk chocolate and fine liquorice powder, is according to many instantly addictive.

PASSION FRUIT

Sweet liquorice coated in exclusive white chocolate and persuasive passion fruit. The acidity of the passion fruit, the sweetness of the chocolate and the ability of the liquorice to unite these flavours gives a perfect bite. Sweet, sour and supreme – enclosed by a delicate, crunchy sugar shell.

COFFEE KIENI

For a connoisseur, good coffee tends to be part of everyday life. LAKRIDS C is a sweet liquorice coated in a blend of smooth milk chocolate and Coffee Collective’s coffee beans from the small community ‘Kieni’, located in the heart of Kenya. The roasting profiles are carefully selected for the development of LAKRIDS C because of its fruity and floral notes. To ensure the unique product quality we receive the freshly roasted coffee at our factory just prior to the liquorice production – a good source of coffee all day long.

SALT & CARAMEL

We should warn you, it is almost impossible to resist this winning combination of salted caramel and sweet liquorice. LAKRIDS D is a sweet liquorice covered in dulce chocolate – flavoured with crunchy flakes of sea salt. Feisty and gentle at the same time. You simply can’t have just one.

SALMIAK

A daring pairing of white chocolate and a salty liquorice core. As the creamy white chocolate melts in your mouth, small pockets of intriguing raw liquorice powder are revealed, making it a perfectly balanced sweet-salty experience.

DARK & SEA SALT

The ultimate pairing of soft sweet liquorice, smooth dark chocolate and small sea salt flakes meet in this new instant favourite – F.

THE ORIGINAL

PASSION FRUIT

COFFEE KIENI

SALT & CARAMEL

SALMIAK DARK & SEA SALT

THE ORIGINAL

PASSION FRUIT

COFFEE KIENI

SALMIAK DARK & SEA SALT

SALT & CARAMEL

LIQUORICE

SWEET LIQUORICE

This is the pure essence of liquorice, with the natural sweetness from the liquorice root. Sweet taste balanced with strength and a touch of finesse from pure aniseed. To many, No.1 is not just their number one, it’s their one and only.

SALTY LIQUORICE

When your lips close around a bite of this strong, salty liquorice, the potent Nordic taste explodes on your tongue, bringing up associations of the sea, tar, bonfire smoke and the scent of resin. No.2 is the absolute favourite in the Nordic countries.

RED LIQUORICE

It has taken us more than 5 years to create Johan Bülow’s variation of American liquorice. Red liquorice – soft and chewy with natural fruit and juice. An exquisite taste of blackcurrant, cranberry, lemon and strawberry, balanced with liquorice.

HABANERO LIQUORICE

Liquorice combined with fresh chili is a good example of how two natural forces can create a new taste sensation. Sweet liquorice with spicy Habanero chili – prepare for a hot yet harmonious bite.

GIFT SOLUTIONS

BLACK BOX

LAKRIDS BY BÜLOW is all about the joy of sharing and giving. For any season and any occasion, our Danish confectionery made with love in Copenhagen is the perfect gift when you really want to put a smile on someone’s face.

BLACK BOX

LAKRIDS BY BÜLOW is all about the joy of sharing and giving. For any season and any occasion, our Danish confectionery made with love in Copenhagen is the perfect gift when you really want to put a smile on someone’s face.

BLACK BOX

LAKRIDS BY BÜLOW is all about the joy of sharing and giving. For any season and any occasion, our Danish confectionery made with love in Copenhagen is the perfect gift when you really want to put a smile on someone’s face.

SELECTION BOX

Share your love for liquorice in the most tasteful way. Our SELECTION BOX makes it easy for you and your guests to enjoy our chocolate coated liquorice variants A, B, C, D, E and limited edtions ANNIVERSARY, CLASSIC and GOLD. At the same time, it is the perfect gift when you want to pamper your nearest and dearest.

LARGE BLACK BOX

LAKRIDS BY BÜLOW is all about the joy of sharing and giving. For any season and any occasion, our Danish confectionery made with love in Copenhagen is the perfect gift when you really want to put a smile on someone’s face.

FORTIFIED LIQUORICE

ROOT & COCOA is a fortification of our iconic Danish taste universe. Made from the very best all organic and natural ingredients, the creamy and smooth notes of chocolate meet the Middle Eastern warm spice flavours from pure liquorice roots, in a smooth, rich, and elegant liqueur.

LIMITED EDITIONS

LOVE 2023

MAKING THE WORLD LOVE LIQUORICE

We are on a mission to make the world love liquorice. A mission that might seem hopeless some days, and might take longer than our lifetime to achieve.

But as for true love, you should never ever give up, and neither will we. With stars in our eyes and passion for craftsmanship we have spend endless hours perfecting our liquorice, this season shaping small heart-formed liquorices cores into our LOVE collection.

If we can just get you to taste it, we think you will sense the love and effort we put into it. And if not, we will just try again tomorrow.

STRAWBERRY & CREAM

Discover a sweet synergy between tangy red strawberries, white soft cream and sweet heart-shaped liquorice. White chocolate brings it all together and serves you an incredible taste experience of true Danish love.

FRUITY CARAMEL

Fall in love with the seductive combination of salty heart-shaped liquorice smothered in dulce chocolate with layers of fruity and pungent black currant and crunchy pieces of raw liquorice. Crispy on the outside and soft on the inside. It’s sure to leave your heart longing for more.

MIXED LOVE

Can you ever get too much LOVE? We don’t think so, so we gathered all our LOVE in one jar to give you an abundance of LOVE. STRAWBERRY & CREAM’s tangy, red strawberries, white soft cream and sweet liquorice partnered with FRUITY CARAMEL’s salty liquorice smothered in dulce chocolate with layers of pungent blackcurrant notes.

BLACK BOX

Spoil someone you love with exquisite Danish gourmet liquorice presented in our stylish BLACK BOX. Enjoy the sweet synergy between tangy strawbrerries and white soft cream when you bite into STRAWBERRY & CREAM. The seductive combination of salty liquorice and dulche chocolate layred with black currant in FRUITY CARAMEL will complete the taste experience and leave your heart longing for more.

LARGE BLACK BOX

For this LARGE BLACK BOX you find STRAWBERRY & CREAM and FRUITY CARAMEL combined with all-time favourties 3RED, A - THE ORIGINAL, F - DARK & SEA SALT and D - SALT & CARAMEL. We think this BLACK BOX is the perfect choice when you love more than one flavour.

LOVE SELECTION BOX

A flavour packed selection of everything a heart desires. This heart-shaped selection is perfect for gifting and contains both popular classics and limited editions: STRAWBERRY & CREAM, FRUITY CARAMEL, MILKSHAKE, F - DARK & SEA SALT, C - COFFEE KIENI, D - SALT & CARAMEL and CLASSIC - SALTY CARAMEL.

EGG HUNTS THAT MAKE THE WORLD LOVE LIQUORICE

After what always feels like an endless winter, we hunger for the light to break through the dark and welcome a new season.

A brighter season.

A season filled with quirky traditions in the company of those held dear. Time is best enjoyed outside, in nature’s finest hour, as leaves unfurl, wildflowers spread across the forest floor and birds are starting to sing again.

CRUNCHY TOFFEE

Enjoy a creamy sensation when you bite into the wonderful combination of delicious soft milk chocolate, French butter and cream with bits of crunchy caramel, completed by a core of salty liquorice. You simply can’t have just one.

CRISPY CARAMEL

We have given our award winning classic CRISPY CARAMEL a new stylish look. Bite into a beautifully, speckled lightbrown shell and enjoy how silky dulche chocolate blends perfectly togehter with raw liquorice powder and a core of soft liquorice. Small flakes of sea salt complete the sensory experience.

MIXED ÆGG

Here you have all your eggs in one basket. We have gathered CRISPY CARAMEL and CRUNCHY TOFFEE in a mixed jar, so that you can enjoy Easter with the best from both flavours. This mix presents the liquorices in all their glory. The joy of giving can be straightforward – and stylish.

SPRING SELECTION BOX

Finally it is time to celebrate the retun of the light as the sun melts away the last bit of winter snow. Beautiful, blooming anemones sprouts covering the forrest in a white dream while birds are signing joyfully from the trees above. This year we have gathered CRISPY CARAMEL, CRUNCHY TOFFEE, A - THE ORIGINAL, C - COFFEE KIENI, F - DARK & SEA SALT, D - SALT & CARAMEL, TWISTED BANANA and COCONUT and we think our SELECTION BOX is the perfect way to welcome spring.

A - THE ORIGINAL

Try our iconic A - THE ORIGINAL this year presented in an EGG. Enjoy sweet liquorice and creamy milk chocolate all surrounded by a fine layer of liquorice powder. According to many, this simple yet dreamy combination is instantly addictive.