Compiled from: The Kyaka Home www.thekyakahotel.co.ke
How Budget Hotels in Kenya can survive competition If there is one thing that would make someone to cancel their long awaited travel at the very last time is a place to spend the night. Many people have been known to have a phobia fro travelling or going for vacations because they might luck accommodation or might not necessarily like what they get. Sometimes they might not be able to pay for the big hotels. This is where budget hotels in Kenya come into play’ they will provide comfortable accommodation at a affordable rates, making your vacation worthwhile. Setting up budget hotels is not easy as you have to operate on limited capital. Once the hotel is set up, another major issue that the proprietors must work on is how to beat competition and say at the top of the game. Budget hotels owners must therefore devise ways on how compete safely and still be able to make profit. Most tourists and travellers must always keep in mind that accommodation remains top priority before you even start the journey. You need to know where you will spend the night unless you are willing to spend the night on the cold streets. You don’t have to break a bank in order to get accommodation; you can still use the little you have to book yourself in especially in the budget hotels available in Kenya.
Strategies budget hotels in Kenya can adopt to survive competition There are different ways that budget hotels in Kenya can survive competition among them and among big hotels as well: Amenities
Budget hotels in Kenya might not provide all the amenities found in five start hotels, in their pomp and colour. This is because they operate on a budget and cannot afford some of the luxuries available. This does not mean however that they cannot provide amenities that are in good form and quality. When they provide quality materials, then most people will find it better to get accommodation from budget hotels and save the extra cash for something else.
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Affordability
The one attribute that gives budget hotels in Kenya popularity is the affordability. Most budget hotels are affordable and that is why most people who are on holidays with family will book into a budget hotel. It saves money as some members can share rooms and still get the most fun out of the holiday. This is a relief to most people who fear travelling because of lack of affordable accommodation. Easy to reach
In order for budget hotels in Kenya to compete with the big hotels, leave alone other budget hotels, proximity remains the key issue. Most travellers have complained of inability to reach budget hotels, or their distance from the town centre. If budget hotels wish to stay at the top of things and gain more clients, the proprietors must ensure that their premises are accessible and are nearer to most places in town like shopping malls, banks, social places, health facilities etc.
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Child friendly
There are travellers who tag their children along and if they find a hotel that is not child friendly, they might as well not board it. Budget hotels can take advantage of this fact and take their premises as child friendly as they possibly can and this will get them at the top of the competition level. Most people put their children first and if they cannot play peacefully, then they would not book accommodation in such places. Security
Proprietors of budget hotels in Kenya must never jeopardize the security of their premises much as they operate on a fixed budget. This is one of the many things that any tourist or traveller will look for before they book a hotel room. Always make sure that the security within and around the hotel is guaranteed. That is the only way you can gain trust from potential clients. Budget hotels in Kenya have made vacations for foreign tourists and holidays for local tourists a worthwhile experience. People no longer have to worry where they will sleep when it is dark because there is always a hotel somewhere that offers services at subsidized rates!
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