India’s Leading International Trade Fair for the Automotive Industry targeting Trade Visitors from India
POST SHOW
REPORT 2013
• 4 days: 7 – 10 February 2013 • 9,100 sqm exhibition space & 8,096 visitors from 58 countries • 145 domestic & 111 international exhibiting companies from 15 countries • Exhibiting countries: Bangladesh, China, Czech Republic, Germany, India, Indonesia, Italy, Japan, Poland, South Korea, Spain, Taiwan, Turkey, UAE, UK and Ukraine • Country pavilions from China, Germany, Italy, Taiwan and UK www.acma-automechanika.in
Starting off in top gear It was the perfect premiere for the first edition of ACMA Automechanika New Delhi, and the trade fair was regarded as a necessary and beneficial business platform by both domestic and international exhibitors. 256 exhibiting companies used this international marketplace to present their products, showcase services and enhance brand awareness to over 8,096 professionals visiting from 58 countries and 192 cities in India. ACMA Automechanika New Delhi 2013 came at the right time to propel industry
growth and future development. A two-day seminar targeting leading influencers and decision makers in the industry elevated the significance of the trade fair to a source of knowledge and information. ACMA showcased their established campaign dubbed ‘ASLI-NAQLI’, while Messe Frankfurt‘s global initiative ‘Messe Frankfurt Against Copying’ provided global assistance in ensuring the intellectual property of the fair’s exhibitors and in building awareness on the benefits of using genuine auto components.
“A show like ACMA Automechanika New Delhi gives India’s auto industry the perfect chance to showcase its current progress.” – Shri Praful Patel, Minister for Heavy Industry and Public Enterprises, Government of India
“The show has exceeded all of our expectations in terms of exhibitor participation and in attracting key policy makers, industry representatives and buyers.” – Mr Surinder Kanwar, President ACMA
The pulse of the industry • • •
67% exhibitors said that they would definitely participate in the 2015 edition 36% said that they would highly recommend other companies to participate in the show 22% ranked ACMA Automechanika New Delhi as the No. 1 industry trade fair in the country
Exhibitor satisfaction levels*
Exhibitor allocation of products#
%
%
Total number of visitors
20
Visitor Profile on the whole Sales success on the whole
18 10
Quality & quantity of the product range
23
IT & Management
10
53
13
Service Station & Car Wash
14
52
19
Accessories & Tuning
27 55
72
Repair & Maintenance
19
46
29
Hall infrastructure
Parts & Systems
16
50
17
Trade fair organization
40
Tyres & Batteries
16
0 20 40 60 80
Extremely happy Satisfied * difference to 100 = no answer
“I found lots of buyers and quite a few potential distributors interested in our company’s products at the fair. I am happy and will definitely return for the next edition!” – Mr Gabriele Berton, Commercial Director, Fra-ber srl, Italy
Exhibitor participation objectives % Initiating new business relations
77
Obtaining an overall impression of the market situation
41
Cultivating existing business relations
37
Presenting innovations, new developme
31
Showing, discussing product variants
31
Preparing sales deals
24
Exchanging experience
21
Attaining sales deals
15
Comparing competitors
12
Passing on specialist knowledge
9
Not to pleased
# several answers possible
8 2 2 0 10 20 30 40 50 60 70
Heading
•
8,096 trade visitors came from Bangladesh, China, Hong Kong, India, Iran, Iraq, Japan, Korea, Kuwait, Nepal, Pakistan, Sri Lanka, Thailand, UAE, amongst other countries and regions 98.6% of all visitors came to the show looking for new business opportunities ACMA Automechanika New Delhi was rated the No. 1 industry trade fair by 42% visitors
• •
Domestic visitors D
International visitors
F
E
C
A 59% North India B 16% West India C 12% South India D 8% Central India E 3% East India F 2% Other regions in India
C
A 56% Asia B 27% Europe C 17% Other regions
A
A B
B
Visitors who would return to ACMA Automechanika New Delhi
Visitor satisfaction levels C
B
E
D
A 68% Satisfied B 27% Very satisfied C 5% Less satisfied
A 56% Strongly B 24% Very strongly C 10% Less strongly D 9% Extremely strongly E 1% Not at all
C
A
A
B
Occupational status of visitors
Influence on purchasing / procurement decisions %
Self-employed entrepreneur, co-owner
34
Managing director, board member
14
Division manager, operations/plant manager, branch manager
19
Department head, group head
15
Other salaried staff
9
Trainee, apprentice
5
Other
4
D A 48% Collective B 24% Decisive C 21% Consultative D 7% No influence
C A
B
Visitor testimonials
“I found ACMA Automechanika New Delhi to be a very well organised show. At the show, I met with my current suppliers from India; I also got a chance to meet with several new companies from whom I could source different products. I am looking forward to signing deals with some exhibitors in the coming months.” – Mr Cameron Dodd, Product Development, Auto Parts Group, Australia “We have already signed a deal with Mahle and are in talks with Escorts. The trade show has given me the opportunity to meet and speak to a lot of companies at one place. We are extremely happy with the turnout of the show. The companies exhibiting at the trade show are some of the best in the industry. It was a very good initiative by ACMA and Messe Frankfurt.” – Mr Ajay Gupta, Director, Anshuman Auto Impex Ltd., India “I was both surprised and pleased to see the level of international participation at ACMA Automechanika New Delhi. What sets this show apart from any other industry show is the quality and range of companies exhibiting. This is the first time I got to meet German, Italian and British suppliers at the same place.” – Mr Junya Ueda, General Manager, Kubota Corporation, India
The decisive factor for success The positive mood in Halls 8 to 11 of Pragati Maidan was due to the strong turnout of decision-making buyers and the presence of leading importers. Using proven and innovative marketing strategies, the organisers strategically increased the reach of the event by addressing the target visitor group extensively.
We would like to thank all those who supported ACMA Automechanika New Delhi 2013 Association Support
Gold Partners
Platinum Partners
Bronze Partner
Silver Partners
Lanyard Partner
Media Partners
Aftermarket
professional Essential reading for the Automotive industry
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Contact Mr Niladri Mallick Director − Automotive Component Manufacturers Association of India
Mr Sagar Nanal Project Head − ACMA Automechanika New Delhi Messe Frankfurt Trade Fairs India Pvt. Ltd.
Tel: +91 11 2616 0315 Email: niladri.mallick@acma.in
Tel: +91 22 6144 5900 Email: sagar.nanal@india.messefrankfurt.com
See you in New Delhi in 2015
Ten
S
India’s Leading International Trade Fair for the Automotive Industry targeting Trade Visitors from India
26 February – 1 March 2015 Pragati Maidan, New Delhi, India
Fact Sheet 2015 Fair Date Opening Hours Location Exhibition Space Exhibitors Visitors
26 February – 1 March 2015 10:00 – 18:00 Pragati Maidan, New Delhi 15800 sqm gross (2015) 256 (2013) 8096 (2013)
Product Groups
Parts & Components – Powertrain, Chassis, Body, Standard parts, Interior, Alternative original equipment drive units, Charging accessories, Regenerated, restored and renewed parts for cars and commercial vehicles, Parts and services for vintage vehicles, Industry institutions and publishers Electronics & Systems – Engine electronics, Vehicle lighting, Electrical system, Driver assistance systems / Vehicle safety, Comfort electronics, Industry institutions and publishers Accessories & Tuning – General accessories for motor vehicles, Tuning, Customizing, Special equipment and modifications, Rims, Wheels, Tyres, Spare and accessory parts for trailers for cars and small commercials, E-Mobility for vehicle and charging accessories / accumulator (Conversion, Recycling) Tyres & Batteries – Tyres for various vehicles, Rims, tubes and casing, Batteries and battery components Repair & Maintenance – Workshop equipment and tools, Lifting gears, Testing and measuring equipment, Tyre installation, Body repairs, Paintwork and corrosion protection, Towing service, Accident assistance, Mobile services, Trailers, Waste disposal and recycling, Dealership equipment, Training, Restoration and maintenance of vintage vehicles, Industry institutions & trade publishers IT & Management – Dealership planning and construction, Finance & franchise concepts, Claims management and controlling, Dealer management systems, Garage management, Dealership marketing, Internet, institutions & trade publishers Service Station & Car Wash – Filling station equipment, Car wash & care, Oil and lubricants, Industry institutions & publishers
Participation Fee
Standard package (min 9 sqm) € 225 +12.36% Service Tax Raw space (min 36 sqm) € 200 +12.36% Service Tax
Admission Fee
Trade visitors only, free of charge
Organiser
Messe Frankfurt Trade Fairs India Pvt. Ltd Co-Organiser: ACMA – The Automotive Component Manufacturers Association of India
Supporters
ASA – Federal Association of the Manufacturers and Importers of Automobile Service Equipment (Germany) ZDK – German Federation for Motor Trades and Repairs (Germany)
Contact
Mr. Sagar S Nanal Messe Frankfurt Trade Fairs India Pvt. Ltd 215, Atrium, 2nd Floor, B – Wing, Andheri Kurla Road, Andheri (E) Mumbai 400093, India Tel: +91 22 6144 5900 Ext: 955 Fax: +91 22 6144 5999 Email: sagar.nanal@india.messefrankfurt.com www.acma-automechanika.in Please also contact your local sales partner. The contact information can be found at www.messefrankfurt.com, go to The Company/Company profile/Sales partners.