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NEW OWNERSHIP MH Hydraulics, formerly known as Morssinkhof, is under new ownership since January 2012. MH Hydraulics is based in the Netherlands, in SpijkenisseRotterdam since 1973. A company with a pedigree that works with its hydraulic industry partners for over 40 years. We made the name Morssinkhof Hydraulics even easier: we are now MH HYDRAULICS.
We were even able to obtain the domain name www.mh.nl last year. We did this with a vision to capture the worldwide markets and to expand our brand even further. For the last 40 years Morssinkhof has been selling hydraulic spare-parts for pumps and motors from their Spijkenisse-Rotterdam offices to over 64 countries. The new owners Marco, Edwin and Jaap realized the challenges to become a true global player. To become a true global player many challenges face us, such as: 40 years of experience with 50 employees of which 50% have been with our company for over 25 years. This was a serious concern for ‘brain drain’.
How can we transfer the “old is gold” knowledge to our younger generations? To have two junior engineers to be with the ‘golden oldie senior’ engineers as a shadow was probably not the best solution since job loyalty in these modern days has changed tremendously and is a great concern for everybody. We decided that our repair “SECRETS” should be opened up to the companies connected to MH and to those who will start an MH CRC (MH CERTIFIED REPAIR CENTER)
To be an MH CRC means that: - You have a repair center with MH trained technicians. - You have a repair center using original and genuine MH parts.
MH HYDRAULICS. DIFFER TO BE BETTER.
- You have a repair center with a pump and motor test bench that is connected with our Rotterdam Head Office. Here the senior engineers can witness the test procedures and, can, like a doctor, ‘have a finger on the pulse’. With the test passing and with the right results, we can then confirm the successful test with a 3rd party MH certifying stamp. Our partners can rest assured that the test has been done with the correct parameters: To know, Pressure, Flow, KW, Temperature, Oil-Contamination and Efficiency. All of this is carefully monitored under the watchful eye of the “MH Doctor”.
Now we come to the parts story: When Mr. Morssinkhof started his hydraulic repairs, he already had a vast experience with the repair of automotive engines in his previous company. This was a world leading company in the engine overhaul arena at that time. He quickly found out that it was, in many cases, extremely difficult to find hydraulic spare-parts fast. He decided to start manufacturing The Missing Parts. Today this is honed to perfection. We now stock over 80% original parts and the remainder is manufactured and designed in The Netherlands, this completes the program. It means: A long experience, a vast knowledge base and many drawings of components, even of pumps produced 50 years ago. Instead of replacing old pumps with new ones, we have the spares to repair your old pumps as new. A new life for an old pump means you do not need to modify your equipment, it means less down time and a greener world. Repair and service will only be done in our 100% owned Spijkenisse-Rotterdam and Singapore companies. We do this to keep up to date with the newest repair techniques. Both these locations will also have our MH universities where we can train the appointed CRC technicians. That’s Experience.
We also came to the conclusion that ordering parts for hydraulic pumps and motors is a time consuming task, with millions of models and variations. Part-books have to be looked up, exploded views have to be studied, part numbers have to be entered, inquiries have to be made and then all the offerings have to be examined to detect if your parts are original or genuine MH parts. Today there are unfortunately too many bad copies in the world. One mistake and your order will be incomplete, you will receive the wrong parts and YOU will delay YOUR customer’s job.
What did we do about this? We launched the idea to create a database with drawings, exploded views and the MH HYDRAULICS App as a tool. With the MH App creation the sole idea was to create a click world instead of a typing environment. No more partnumbers, only pump identification needed and you can click away to your desired parts or assemblies, you can see the price, you can see the stock position and you can place the order. If it is for loose parts, kits or complete units, easier ordering cannot be done. This whole process takes less than a minute on your iPad. Job done. We strongly believe that we are the pioneers again, as Mr. Morssinkhof was 40 years ago. No one has ever dared to start such a daunting task. For now we have 20.000 part-lists and over 1.9 million click points in the iPad App and the list is growing as you read this. To make sure that we have the right parts, service advice close to you, in 2012, we opened our own companies in the USA, UAE and Singapore. With our European Head Office in The Netherlands we will be able to answer your call almost 24-7. The Middle East time line is even open on Saturdays and Sundays. With this service, we aim to be a true global company. Having our own centers around the world in the various time zones means we can now partner with original pump and motor stockholders, who will make their stock and pricelist available on our site with the indication of the time zone. With competitive rates and guaranteed stock your pumps and motors have never been easier to locate and order. To become even better partners to our CRC’s, we are now developing our MH-Orange line. With world reputed manufacturers producing parts and components exclusively for MH. We want to be your partner in measuring technology, filtration technology, fluid conveying components and of course, in seals and cylinders. Now MH will also be your Logistic Partner.
We then will push further to have a total of 200 CRC’s before the end of 2018. Can you imagine 200 service centers worldwide with at least five trained MH technicians each? These 1000 technicians are then worldwide available to give you the best service for your hydraulics. They can then have a life long career in the MH family. We now directly employ over 80 people and we are growing rapidly with our highly motivated MH team. We want the best for your customer’s equipment, Training, Advice, Original and Genuine MH parts. Our customer’s customer needs peace of mind. Whether it is mobile, oilfield, marine or manufacturing equipment, the nearest CRC will not be far away in the future. But beware: Only use original and/or genuine MH parts for your repair! Meaning
And now you know the Rest of the Story.
With all these efforts, we are ready to start certifying CRC’s and the first 50 planned CRC’s will be installed before the end of 2015. Jaap W. Vaandrager
MH HYDRAULICS. DIFFER TO BE BETTER.
MH Hydraulics BV P.O. Box 275 3200 AG Spijkenisse (Rotterdam) The Netherlands Head Office Laanweg 14 3208 LC Spijkenisse (Rotterdam) The Netherlands P +31 (0)181 652880 F +31 (0)181 621661 E info@mh.nl E repair@mh.nl E fieldservice@mh.nl Sales Department Edisonweg 12 3208 KB Spijkenisse (Rotterdam) The Netherlands P +31 (0)181 692666 F +31 (0)181 616906 E sales@mh.nl
www.mh.nl MH HYDRAULICS. DIFFER TO BE BETTER.