Satori Sailing offers sailing charters, lessons

BY MELISSA STACEY

The following is an interview with Captain James Ashton, owner of Satori Sailing, conducted by Discover Marblehead. To book your sailing charter or lesson in Salem Sound, go to sailsatori.com.

Tell us about Satori Sailing and why you started it. We started Satori Sailing five years ago because we saw a need for a high­quality, public­access, adult sailing school to help people achieve their sailing dreams. We also saw an opportunity to share the beauty of Salem Sound with residents and visitors through day sailing charters and other innovative sailing adventures.

What is the best piece of business advice you’ve ever received? Know your mission and why you do what you do. Be as impeccable and kind as you can and expect the same from your employees. Finally, don’t bite off more that you can chew in terms of growing the business.

What is your favorite spot in Marblehead, and why?

That’s a tough one as there are so many. If I had to choose, I would say the northeast bench on Fort Sewall where I can look over Salem Sound and dream of another sailing season.

What is something people would be surprised to learn about you? I’m an ordained interfaith minister, which allows me to officiate ceremonies and volunteer part­time as a spiritual care provider. Perhaps one of these days, I’ll marry someone on board one of my boats!

The business spotlight is a weekly feature published in partnership with Discover Marblehead. Discover Marblehead is “dedicated to the promotion of our majestic seaside town of Marblehead. Our mission is to highlight local businesses, tourism, community events and attractions through social media, email marketing and community outreach.” To learn more, visit discovermhd.com.