February 2021
Braves Crossing Staff Learns The Tools Of The Trade — Ariana González, General Reporter joined to explore the way the marketing world works and how Getting hands on experience and being a part of the marketing things are done. process proves to be a helpful opportunity for students who want “You get to learn more about the business side of things,” Johnto follow a marketing career path, but it is not offered at all high schools. For Mandan High School students, one of these opportu- son said. “You also get to put into practice what you have been taught.” nities is the Braves Crossing school store. Another student who is a part of the school store staff is senior The Mandan High School school store offers an inside look at Blake Kilen, who enjoyed the marketing classes and decided to what the marketing world is like by putting into practice skills continue on that path. like selling items, creating items and designing items like school “I just liked the class for the 3 years that I was here so I took merchandise and items with Mandan High School logos. the school store class,” Kilen said. “They take the skills that they learn in marketing and apply Senior Ryan Ulrich decided he wanted to be a part of the them into a real world setting,” Mr. Fry said. “That basically reschool store staff after watching the upperclassmen work on it volves around the use of Mandan High School and the logos and during his freshman year. everything else that we do.” “I took this class because over the years I enjoyed marketing The Braves Crossing school store sells a large variety of classes so I wanted to continue that with the school store,” Ulrich products. They sell everything from shirts to water bottles. The said. “And watching some of the older kids working on it made it two products that have been the most popular at the moment seem like something I wanted to do my senior year, so that is why include one which has become a part of everyone’s life during I decided to take it.” COVID-19. For students who are interested in or planning to go into a “Definitely the face masks, and water,” senior Braden Ressler marketing career path, the Braves Crossing school store is a great said, a student who is a member of the Braves Crossing school opportunity to gain experience and to learn more. store staff. However, the best-selling product is not always determined by how many items are sold. “I would say it kinda depends on what you are talking about, if you are talking quantity of items, it is gonna be water,” Mr. Fry said. “We sell flavored water. Volume-wise, I would probably say the hockey jerseys.” As the Braves Crossing school store staff walks the marketing path, the school store also proves itself to be a great opportunity to explore specific elements of marketing that have peaked their interest, such as management. One of these students is Braden Ressler, who is interested in the marketing career path. “I have an interest in working management, just thought it would be a fun class as well,” Photo by Ariana González Ressler said. “This is just kinda the path I wanna take and this Pictured from left to right are junior Kendall Blair, senior Alexas Johnson, senior class could help me later on.” Blake Kilen, senior Ryan Ulrich, senior Braden Ressler and senior Paige Ressler. Alexas Johnson, a student These six students are the faces behind the Braves Crossing school store. who is a part of the school store,
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