4 minute read
India set to become a
India set to become a significant market for global wines,Conclusion at the recently held
VINEXPO INDIA THE LEADING WINE AND SPIRITS EXHIBITION
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Fizzing with fresh ideas, the 3 day event witnessed an immense footfall of 2000+ visitors and over 1300 attendees at the master classes, including presence of top Indian and international spirits and wine producers
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fter almost 2 years of no social interaction, having the top players and influential celebrities from the world of wine and spirits all under one roof felt like a nostalgic rendezvous. And that was exactly the scene at Vinexpo’s second edition that was held at the Leela in Andheri from August 18-20. The event was organised by Vinexposium, the Leading Global Organiser Of Wine And Spirits Events and InterAds Exhibitions Pvt Ltd. - India’s leading exhibition organiser in India. Vinexpo India is one-of-its-kind B2B trade show for wine and spirits manufacturers where wine and spirits professionals get to expand their horizons, network with industry key players, identify and explore the markets, promote their brands, all under one roof. The three-day free event was a power-packed one, fizzing with fresh ideas to take the sector forward, witnessing multiple potential collaborations.
Speaking about the event, Rodolphe Lameyse, CEO of Vinexposium, commented, “The second Edition of Vinexpo India in Mumbai had a resounding success. It was inspiring to see the prominent leaders of the industry from all over the world, convene under one roof and have productive, solution-oriented sessions. Seeing so many faces actively participating in discussions at the booths and at the masterclasses was a true pleasure. It was impactful to associate with Indian Associations and our partners Interads to launch Vinexpo India at the peak of Pandemic last year. I am already looking forward to the Next Edition in Delhi in December 2022.”
The event witnessed a footfall of 2000+ visitors and over 1300 attendees at the master classes, including the presence of top Indian and international wine and spirits manufacturers and brands such as Sula Wines, Agriment Italy, John Distilleries, Fratelli Wines, Matia Antonia to name a few. Swiss Luxury Spirits Producer SWISSVÄL showcased the luxury range of Alpine Gin, Single Malt Whisky and an interesting hot and spicy Drink-Williams with bird’s eye chilli that makes an excellent cocktail with Red Bull. Another highlight was the session by Top Sommelier of Italy 2019. Mattia Antonio Cianca from Italy who has teamed up with Amrita Singh in Bordeaux to bring an eclectic range of Italian wines from 10 wineries. Similarly, Agriment Italia brought a range of Italian wines from different regions.
Rajeev Samant, Founder-CEO of Sula Vineyards and Shri K N Kumar, Chairman, Meghalaya Farmers’ (Empowerment) Commission delivered an impactful Keynote Address and set the ball rolling for 14 record Masterclasses. Masterclasses were the backbone of the Show, which had a good number of wineries directly participating from Italy, Bordeaux and the US with importers like Sonarys, Aspri, VBev, and The Wine Park raring to show their wares- complete with display and tasting. These sessions were conducted on a wide range of topics. One of the key highlights was an all women panel discussion moderated by Digital influencer MissMalini. The panel included the top wine women of India discussing the opportunities and challenges faced by women in the wine industry.
Other interesting topics discussed at Vinexpo India included The reallife stories of small wine producers in India, wines of Argentina, California, The Untold Story of the World’s Rarest wines, wines of Karnataka and many more..
Roland Coiffe & Associés, wine merchants from Bordeaux (France) and producers of fine wines, brought a range of wines from different parts of France. He said “Vinexpo India has been very well organized. Mumbai is great location choice. At our booth, we witnessed continuous flow of visitors and this is important as we want to optimize our space and time and showcase our products in the best possible way. We will need to have more such expos in the future. This will attract more producers and exporters from different regions to showcase more wines. I see great potential and promise for fine wines in India in the coming years. However, there is a scope of improvement when it comes to administration and logistics in India. There are a lot of constraints in bringing in the wine into the country. There is also a lot of paperwork involved. So with a little help by the concerned officials and Govt. bodies, the wine market in India will accelerate.” Jayanth Bharathi, DGM-Marketing at Fratelli Wines, another well-known brand said “This has been a wonderful experience to meet so many people and showcase some of our wines. With more education and ability to appreciate wines better, Indians are gravitating towards premium and quality wines.”
Rajan Sharma, Director InterAds, says, “It is encouraging to see such a positive response from an increasing number of wine enthusiasts in India. Am glad we are able to provide a suitable platform to several wine producers and spirits manufacturer, not only from India but from across the world, thus playing a vital role in the growth of the alco-beverage industry in India”
India is seeing a very healthy growth in the wine industry and it is here to stay. Compared to some of the western regions, India is at a nascent stage but this is just the beginning. Trade events like Vinexpo India will help fuel the existing growth in the industry and get more consumers to enjoy and appreciate wines.
After this successful Mumbai edition, Vinexpo India is all set to take place next at Pragati Maidan, New Delhi from December 1-3, 2022.