February 20th, 2013
Published by: Miked
How to Write a Press Release for a New Business How to Write a Press Release for a New Business
As you read this article on how to write a press release for a new business your mind will start to come up with ideas but there is a way to write a press release that is different than writing a blog. A press release is a pseudo-news story, written in third person that talks about an event, a product, or a service. The purpose of a press release is to notify the media about your new operation. Click here to read one I wrote. Step 1: You need to write in 3rd person mode like you are the interviewer or the onlooker to the event. Create a title that brings your view in, captures their attention and gives them a small idea of what your article is about. Create mystery for the viewer. Example: New Product Will Show You How To Start Looking Like A Supermodel by Losing 7 Pounds in 7 Days. The person reading this headline will want to know how that is possible and click to read your press release. Step 2:
Read More: How to Write a Press Release for a New Business
Next you need to write a strong summary detailing what the user is about to read. Even just present a short quote or a statistic. You 1
February 20th, 2013
need something that will entice the reader to read on. Step 3: Write the bodies with the most relevant information first and also provide quotes or statistics that back up your claim. Avoid jargon talk and keep it professional. You need to answer the five W’s: who, why, where, what and when Step 4:
Published by: Miked
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Free-press-release.com
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24-7PressRelease.com
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Prlog.org
Please leave a comment on this article on how to write a press release for a new business. Part 1: How to blog Part 2: What to Market Part 3: Free Ways to Drive Traffic 1 Part 4: Free Ways to Drive Traffic 2
Make sure you include the local, state or national connection to your new business. If possible keep your article to a specific location. This is not always possible though because of the internet outreach is the world. Step 5: Always double check your facts, figures and claims. Also make sure that all sources are reliable. Step 6: Always write “For Immediate Release Only” at the top of your article. Double check your grammar and spelling and your margins should be 1 to 1.5 inches on all sides. If you are using an online service the site will probably have this preformatted for you. Step 7: Reiterate the information given in the body and remind your reader why they are reading this. Make a case for your article that they need to check this out further which leads me to step 8. Step 8: Always have a call to action. Instruct your readers to click a link to get more information. Your link can bring them to your blog or site or to a capture page.
How to Write a Press Release for a New Business – Press Release Sites The following are the ones I recommend if you are just getting started. •
Prweb.com
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Webwire.com 2