M I C H A E L S & A S S O C I AT E S S E RV I C E S G U I D E
SERVICES GUIDE
Michaels & Associates Docntrain, Ltd. dba Michaels & Associates 11639 E. Wethersfield Road, Scottsdale, AZ 85259 USA marketing@docntrain.com
www.docntrain.com
Phone: 480-614-8440 Toll-free: 877-614-8440 Fax: 480-614-2775
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Copyright Š 2008 Michaels & Associates Docntrain, Ltd. dba Michaels & Associates. All rights reserved.
SERVICES GUIDE
G U I D E T O M I C H A E L S & A S S O C I AT E S S E RV I C E S This document is your guide to the services offered at Michaels & Associates. We hope you find this to be a valuable resource in planning your next project by referring to the characteristics, reasons for use and development time associated with each service listed. Ready to get started? Our staff of consultants is ready to provide collaborative, unbiased and objective advice to get you rolling. Set up an initial consult to determine which services meet your company’s needs, resources and budget. You’ll find yourself at ease with go-forward plans tailored to your project and neatly tied to your business,
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giving you confidence to make your final purchasing decision.
SERVICES GUIDE
Consultation and Analysis Service
Consultation
Characteristics
Analysis
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Application
Advise clients of organizational development issues to improve alignment with corporate goals Advise clients in regard to using training and documentation to improve alignment with corporate objectives Assist in coaching staff on instructional design and technical writing skills; perform instructional design reviews of client-produced materials Assist in the selection process of learning management systems to meet business needs
Needs, task, gap, and/or business process analysis Expect a thorough findings report revealing discoveries and recommendations from the analysis process
Development Estimate
Provide personalized assistance with attaining corporate goals Uncover new perspectives and insights Increase effectiveness and efficiency
Estimate: case by case basis
Analyze and evaluate current job tasks and business processes Determine areas for improved efficiency Reduce company expenditures by eliminating wasteful practices
Estimate: 80 – 300 hours, depending on size of project and scope of analysis
SERVICES GUIDE
Classroom Instruction/Paper-based Materials Development
User Guide or Manual (Reference, Technical, Maintenance)
Application
Ensure adherence to an instructional methodology the client prefers, usually ADDIE (Analyse, Design, Develop, Implement, Evaluate) May include activities and labs to support learning Includes development of participant and facilitator materials (workbooks, facilitator guide, slides, worksheets, etc.)
Single to multi-page document that guides users through the features and functionality of a product or software program Includes template design and research, and assumes MSWord or some simple tool
Well-suited for training content that is dynamic or changes rapidly Provide personal attention and immediate feedback to students Reinforce learning from class discussions and exercises
Development Estimate
Jump start and orient users to the features and functionality of the product or software Assist users in parts of the program where they might get stuck Assist in identifying issues with user interaction and/or functionality of the product or software
Estimate: 40 – 60 hours development per hour seat time,* depending on the complexity of subject and training materials Does not include cost of materials print production Take into account an estimate of the cost of travel, instructor expenses and salary
Estimate: 5 – 10 hours per page, depending upon complexity Higher costs of development may be incurred if product or software development is less than 80% complete
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Classroom Instruction Development
Characteristics
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Service
SERVICES GUIDE
Classroom Instruction/Paper-based Materials Development Service
Policies and Procedures
Characteristics
Single to multi-page document that delivers company policies and procedures Includes template design and research, and assumes MSWord or some simple tool
Application
Job Aid and Courseware Reinforcement Aid
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Single to multi-page document that supports employees’ job tasks Single to multi-page document that supports classroom training or online training Requires no time away from the job May be delivered as wallet sized cards, mouse pads, binder-held matrices, etc.
Development Estimate
Quickly update and disseminate company procedures to meet changing needs and to adapt to new environments Hold individuals and departments accountable to adherence of company policies and procedures Facilitate and provide consistent business practices which lead to cost effectiveness and greater accuracy
Estimate: 5 – 10 hours per page, depending upon complexity
Offer just-in-time learning: look up just the information needed, when it is needed Reinforce learning and support courseware after training
Estimate: 5 – 10 hours per page, depending upon complexity or delivery medium (wallet cards, mouse pads, etc.) Does not include cost of materials print production
SERVICES GUIDE
Online Training and Blended Learning Solutions Development
Level II
Online Training
Application
Presentation-style training that maintains instructional focus and quality Uses a “rapid development” tool such as Captivate, Camtasia, BrainShark, Lectora, etc. Includes simple multiple-choice and true/false testing Contains voice narration+ Course content is current, easy to understand, and available whenever learners have time Students learn at the individual's pace
Courseware designed with engaging interactive exercises to practice skills (drag and drop, discovery, role-play scenarios and some simulation) Exercises include rich feedback Includes a final assessment to determine mastery of the materials that reports to a Learning Management System (LMS) Contains voice narration+ Well-suited for new job competencies, certifications and proficiencies Able to track learner progress and activity Students learn at the individual's pace
Development Estimate
Broadcast or transfer critical information Provide product introductions, changes in business processes or new hire certifications Focus on business areas where content changes rapidly Provide consistency because all learners experience the same training
Estimate: 180 – 250 hours development per hour learning time, depending on complexity of content, simulation/interactions, assessment and use of multimedia
Improve learner retention with more complex interactions and learning strategies Provide consistency because all learners experience the same training
Estimate: 360 – 480 hours development per hour learning time, depending on complexity of content, simulation/interactions, assessment and use of multimedia
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Level I Online Training
Characteristics
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Service
SERVICES GUIDE
Online Training and Blended Learning Solutions Development Service
Level I Software Simulation Online Training
Characteristics
Level II Software Simulation Online Training
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Application
Courseware based on exercises utilizing software simulation to test for mastery Uses a “rapid development” tool such as Captivate, Camtasia, BrainShark, Lectora, etc. Contains voice narration+ It is a great way to learn to use the software without touching live data Students learn at the individual's pace
Courseware based on exercises utilizing software simulation to test for mastery Students are immersed in a simulated environment that reflects the software or situation for which they are being trained Other elements may include multiple job tracks and decision branching scenarios Exercises include rich feedback Includes a final assessment to determine mastery of the materials that reports to a Learning Management System (LMS) Contains voice narration+ Enable learners to use the software without touching live data Ideally suited for technical products or software that is stable Well-suited for soft-skills training Students learn at the individual's pace
Development Estimate
Jump start and orient users to the features and functionality of the product or software Provide consistency because all learners experience the same results from the software
Allow users to experience features and functionality of the product or software Provide consistency because all learners experience the same results from the training
Estimate: 180 – 250 hours development per hour learning time, depending on complexity of content, simulation/interactions, assessment and use of multimedia Higher costs of development may be incurred if product or software development is less than 80% complete Estimate: 360 – 480 hours development per hour learning time, depending on complexity of content, simulation/interactions, assessment and use of multimedia Higher costs of development may be incurred if product or software development is less than 80% complete
SERVICES GUIDE
Online Training and Blended Learning Solutions Development
Single to multi-page document that supports classroom training or online training Includes template design and research, and assumes MSWord or some simple tool Well-suited for remote workers such as in field sales training Effective when used in conjunction with live instruction or management involvement Students learn at the individual's pace
Application
Provide immediate training to learners prior to attending classroom or online training Provide consistency because all learners experience the same training
Development Estimate
Estimate: 30 – 50 hours development per hour seat time* Does not include cost of materials print production
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Self-study, Paper-based Tutorial
Characteristics
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SERVICES GUIDE
Other Services Service
Characteristics
Application
Development Estimate
Workshop, Seminar
Workshop/Seminar designed and delivered by a Michaels & Associates content expert
Ramp-up employees on specific training or work-related topics in a hurry
Dependent upon length of workshop or seminar
Training Delivery
Instructor-led training designed and delivered by a Michaels & Associates facilitator
Provide professional, customized training to your workforce
Full day (8 hours)
* Seat time is a measure of the amount of time a learner spends engaged with the learning in any setting. In classroom training, it correlates to hours of class time; in online training, it is a measure of the amount of time the learner engages with the developed training program. + Narration and audio can be created in-house at Michaels & Associates for the estimate indicated. Requirements for professional voice talent are priced separately.
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Note: Michaels & Associates presents all hourly estimates and recommendations for the convenience and information purposes of our clients. Client companies are responsible for their own decisions and implementations, including those affecting profitability.
SERVICES GUIDE
Ready to get started? Our staff of consultants is ready to provide collaborative, unbiased and objective advice to get you rolling.
Contact us to set up an initial consult to determine which services meet your company’s needs, resources and budget outcome. Michaels & Associates – training that delivers.
toll-free: 877-614-8440
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marketing@docntrain.com