Portfolio
Client: Quaker Oats Objective: Parents will care more about their children's health and remind parents that breakfast is important for their children Target Audience: Parents
Poster
Location
Mobile App
Main page
Avoid reducing the energy, they should not eat snack food
Children can restore their energy if they eat their product
Choose the character in the game
Share in FB
Client: Leisure and Cultural Services Department Objective: Encourage parents to let their children do more sports because sports can enhance children’s learning.
Poster
Target Audience: Parents
Location
MTR Station
Sport Centre
Bus Station
Shopping Arcades
Website
S
PORTS IMPROVE ORGANS Home About Sport Programme Contact us
Did you know sports can improve your function of each organ?
PORTS PORTS IMPROVE IMPROVE ORGANS ORGANS
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PORTS IMPROVE ORGANS
According to traditional chinese medical science, different organs had different functions. Research shows playing sports can improve our body. Playing sports can increase confident and self-esteem; it can improve memory and increase brain activity; it can cut risk of dealth; it can let people feel more cheerful; it also can improve agility.
Liver represents a human’s courage. Research shows that playing sports can increase confident and self-esteem. However, it helps people to build up more confident to do anything.
Mobile app Your Organs
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Improve the function to make it better
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Sign in an account/ use your facebook ID It represent your own body which is in your smartphone
Your Organs
The function is improved
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It also remind them to improve their organs when they less intention
Remind target audience to improve their organs when they forgot
If they participate in sports, the app will show the status of their organs
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8-9 am HES-Badmination Self Practice Scheme
Your Organs
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They are able to search information about Its button enter to a mobile phone sport programmes and choose one which brower and they can enroll sport they are interest in and click the button progammes in the website of more details
Marathon is a long-lasting to build up your patience and to endure hardship. It’s healthy sport to keep fit. Most of participants are running alone. To let them partner to run together, we aim to design an apps that can provide fun to the runner. The partner is either a male or female android pet. You can adopt these apps through this event. Runner and partner are interactive that they rely on each other. Website
Home page
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Feature
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Mobile App
Objective: design a app game to let people to play Idea Description: In the views of children, they wonder if they can do anything so that we create this game with some disgusting graphic in order to draw people attention and laughing
App icon
Objective: design a computer-based media application that is relevant to our previous project. We choose Ocean Park as our brand in our previous project of digitial Marketing Description: This game aim to save Dr. Allan Zeman who is the chairman of the Ocean Park. This game use Microphone to detect the sound level. If u scream loudly, the ghost will run away. If not, u will lose.
Flash Game
Client: Mall852 Objective: get attention to the public who are care about pet transportation 1. We are going to use 10 days to stick tones of stickers about our campaign content. We will stick lots of stickers around Hong Kong to get public attention. The stickers included two QR code, one is linking to the video. And the other one is linking to Dogman’s Facebook page
Character named "Dogman", It help us promoting the pet bags
2. The video and stickers are linking to Dogman’s Facebook page. People who like his page which means they are supporting our view, also showing their own attitude.
Facebook page
https://www.youtube.com/watch?v=xXrmY47dCic&feature=youtu.be
facebook Page
3. Use the power of social networks to hold a game to our fans. we will hold a game in Facebook called "Pet Bag City Hunt". The game target audience are Youtube viewers, Facebook fans and also customers. First, “Dogman� will leave some messages in facebook to our followers that, he has lost his pet bag. Then the participants need to follow the check-in places to find out the bags. These places are the selling points of the bags and some counters set up in public. At last, if they can find these places, discount will be given for buyers. Also, a gift will be prepared for each participant to join the next activity.
4. We will set a revolution day as we want them to show their own attitude. Also, we hope the people can bring the pet bags or paper bags outside to be a soundless protest. People can take some photos with pet bags and upload to social network.