Top 8 Reasons Why data cleansing Is Essential in 2022

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Why should you prioritize

Data

Cleansing in 2022?


Table of Content • What comprises dirty data? • What is data cleansing? • What does data cleansing involve? • Top 8 reasons why data cleansing cannot be ignored in 2022 • Why should you outsource data cleansing services? • How to find a suitable outsourcing partner?


As we move forward in 2022, there lies a great opportunity for businesses to build a data-driven culture for improved decision making, with cleansed and enriched data. Especially now that the demand for quality data is constantly rising, here are the top reasons why data cleansing practices should be given utmost priority.


Aaron Loeb Corrupted data Presentations are communication.

Irrelevant data

Duplicate data

Missing data

What Comprises Dirty Data?


What is Data Cleansing?

Data cleansing is an important part of the data management process, which mainly involves cleaning up the dirty data by identifying errors, duplicate entries, and irrelevant content. The overall process also involves filling in the missing information in the database.


Eliminating incorrect, obsolete entries & typos

What does Data Cleansing Involve?

Verifying & validating data against their sources.

Identifying & removing deduplication data


Top 8 Reasons Why Data Cleansing cannot be ignored in 2022 • Escalates your email marketing efforts & brings higher ROI • Helps you improve your customer acquisition rate • Allows your company to have better decision-making with clean data • Adds value to other data functions like data management, data processing, etc. • Helps you target the right audience • Gives you easy access to clean & accurate data • Allows you to make smarter marketing decisions • Frees up your system space as duplicate records are removed


Boosts your productivity

Frees up your in-house resources

Get access to the latest tools & techniques

Help in other data functions like data entry

It save a great deal of time

Saves your money

Why should you Outsource Data Cleansing Services?


How to find a suitable outsourcing partner? • Ensure that your outsourcing company has rich experience in the industry • Go with the company that has flexible hiring models • Make sure the outsourcing company has scalable solutions • Make sure to check the company’s past projects and portfolio • Ensure that the outsourcing company has strict data protection protocols in place • Check if the company offers customized packages


Looking for a perfect data cleansing outsourcing partner? Contact SunTec India and discuss your project today! Write to us:

info@suntecindia.com +1 585 283 0055


Thank You For More Queries, Visit our website www.suntecindia.com or contact us at +1 585 283 0055


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