Interior Design Senior Capstone : Grand Allusion Hotel by Megan Miller

GRAND ALLUSION HOTEL

Megan Miller Senior Capstone 2O13

Contents 3

Concept Design & Programming

20,000 Leagues Design Development

Background Statement

Initial Guestroom Design

Project Description

20,000 Leagues Guestroom Revision 1

Client Profile

User Profiles

User Log

Initial Wonderland Suite Design

Theme and Aesthetics

Wonderland Suite Revision 1

Precedent Analysis

Wonderland Suite Revision 2

Planning and Design Background

Project Planning Issues

Space Approximations

Public Spaces

Site Requirements and Analysis

101

20,000 Leagues Standard Guestroom

The Ethical and Sustainable Environment

107

Alice in Wonderland Suite

Early Design Studies

Wonderland Suite Design Development

Final Design

115 Supplemental Design Drawings

Building Zoning

116

Full Building

Guestroom Design Exercise

118

Corridors

Public Space Design Exercise

124

20,000 Leagues Standard Guestroom

128

Alice in Wonderland Suite

Public Space Design Development

Revised Building Zoning

Initial Lobby Design

Public Space Revision

137 Appendix

Concept Design and Project Programming 3

Step Into Another World “We’re all strangers connected by what we reveal, what we share, what we take away - our stories. I guess that’s what I love about books - they are thin strands of humanity that tether us to one another for a small bit of time, that make us feel less alone or even more comfortable with our aloneness, if need be.” - Libba Bray, Author

Thousands of books are published each year,

alongside Dorothy and traveled Twenty Thousand

and while most will pass by unnoticed and unread,

Leagues Under the Sea in the Nautilus. From dancing

once in awhile there comes a story that leaves its mark

at the ball with Cinderella to discovering inner beauty

not only on its readers, but society itself. These are the

in a “Beast,” classic tales capture the heart of readers

books you stay up for hours reading, flipping through

around the world and become constants that we turn to

the pages anxiously waiting to see what happens

for comfort. When we read we travel to new places, have

next. The ones you pull from your bookshelf time and

new adventures, and live new lives, all without leaving

time again, because they have taken you on fantastic

the comfort of our own homes. But what happens when

adventures, tugged at your heartstrings, and touched

we do decide to leave home and venture into the world?

your life forever. To quote author Stephen King, “Books

With all the stress associated with traveling, what the

are uniquely portable magic.” This intangible, magical

process really needs is a way to capture the same feelings

quality is precisely what is captured through the Grand

that come from reading – comforting, familiar, and just a

Allusion Hotel.

little magical.

We have journeyed with Alice though

The Grand Allusion Hotel fills that void and gives

Wonderland and watched Elizabeth Bennent capture Mr.

visitors an escape from their everyday lives. Entering the

Darcy’s heart; Learned there was “no place like home”

front doors of the hotel lobby is like entering a dream

library. Shelves of leather-bound books, cozy seating

dramatic contrasts recall the tragic love of Heathcliff

groups, and warm cups of coffee beckon guests to sit

and Catherine. Any lover of books can find something

down and stay awhile, creating a quiet escape from

to relate to in the selection of guestrooms, but rather

the bustling city outside. This familiar, cozy setting,

than simply being a guest in a model of their favorite

however, is only the beginning. Everything changes as

tales, they will be surrounded by something much more

soon as guests venture upstairs to their rooms.

important: each room encompasses the emotions of a

story, engaging both the heart and the imagination. The joy we receive through literary adventures is

captured in the hotel guestrooms and suites, each unique

and inspired by a different classic tale. Rather than being

addition to Cincinnati by creating a new attraction that

replicas of scenes or of historic spaces, the rooms are

appeals to visitors and residents alike. A hospitality

contemporary and luxurious takes on the stories they

option unlike any other in the area, the hotel is a place

represent. Guest in the “Emerald City” room will feel

where you can escape the everyday and enter the

like they are living in a glamorous jewel box glowing

world of fantasy. Each space will attempt to capture

in shades of green, while the artifact filled “Around the

the inexplicably glorious feeling that comes with being

World in 80 Days” room could have come directly from

engrossed a good book, and staying at the Grand Allusion

the home of a great world traveler and adventurer. The

is a remarkable and memorable experience that rivals

dark glamour of Edgar Allen Poe contrasts with the fun

even the greatest of stories.

The Grand Allusion Hotel will be an enchanting

vibrancy of Munchkinland, and billowing curtains and

Cincinnati's Newest Chapter

The Grand Allusion is a small boutique hotel

with guestrooms inspired by pieces of classic literature. Each guestroom has its own unique theme, providing a variety of environments for guests to choose from. The public areas act as a more neutral setting, with a cozy and inviting library feel that encourages guests to relax, chat, and read at their leisure. Additionally, the intimate coffee and cocktail bar encourages people not staying at the hotel to share a drink with friends or family and see the lobby space for themselves.

The new hotel will provide Cincinnati with a

new unique hospitality option that gives visitors an alternative to the traditional large-scale downtown hotel. Trends in the hospitality industry show that the experience having a personalized stay is a growing factor in a traveler’s choice of hotel. Additionally, an increasing number of travelers prefer to be positively “surprised” with their accommodations. They seek properties that are noticeably different in both look and feel from corporate branded hotels1. The Grand Allusion Hotel fulfills both these needs, providing the highest standards in both service and design. 1 Lucienne Anhar, “The Definition of Boutique Hotels.” (Hospitality Net, 2001).

Client Profile

The Grand Allusion Hotel will be the newest

addition to Marriottâ&#x20AC;&#x2122;s Autograph Collection hotel brand. Created in 2010, the brand features upscale independent hotels and resorts around the world with distinctive personalities. Like the other hotels in the brand, The Grand Allusion Hotel maintains its own brand name and personality while still being considered part of Marriott International. The hotels of the Autograph Collection provide Marriott customers with unique guest experiences and an expansive range of categories for â&#x20AC;&#x153;distinct life experiences in dynamic destinations.â&#x20AC;?

Character Profile

Business professionals in their late 20s, Olivia

and Ben are no strangers to travel. While choosing a hotel to stay at for a good friend’s wedding however, the couple agreed they don’t want the typical Westin or Hilton they are accustomed to on business trips. Since hearing of Marriott’s new Autograph Collection, Olivia had been dying to stay at one of the unique and luxurious hotels. Luckily, The Grand Allusion was the perfect solution. The small, whimsical hotel provided the downtown setting they wanted as well as the personalized customer service and luxurious accommodations they expected. After being met at the airport by a hotel staff member and greeted by name by the concierge in the inviting and cozy lobby, Olivia and Ben knew they made the right decision. They had selected the “Around the World in Eighty Days” room for the 5-day stay, and upon entering the magnificent space were greeted with a personal note welcoming them and tea set out on the table. Their trip had barely begun, and it was already an amazing experience.

Character Profile

With a busy schedule teeming with work and

family obligations, there was no way mom Kathi would be able to leave town for a vacation. When a friend suggested the option of a “staycation” as an alternative, she was hesitant. A lifelong resident of Cincinnati, she was not sure it was worth it to pay to stay in a hotel downtown when her home only 20 minutes away. Upon hearing about the newly opened Grand Allusion Hotel, however, the idea seemed much more appealing. An English major and librarian with a love of reading, the idea of a hotel inspired by classic literature seemed like an amazing and worthwhile destination, no matter where it was located. After discussing the option with her daughter (home visiting from college), the two decided to stay at the hotel and chose the Wizard of Oz themed “Munchkinland” room. The fun, vibrant room created the perfect setting for their 3-day stay, and the hotel staff helped the pair create an itinerary of new and exciting activities in their own city that could rival a vacation anywhere in the world.

Welcome to the Grand Allusion Hotel â&#x20AC;&#x153;Here you leave today and enter the world of yesterday, tomorrow, and fantasy.â&#x20AC;? - The Walt Disney Company

1. Airport Pickup (Optional): Guest is met at airport baggage claim by a member of the hotel staff who

arrive, there is a handwritten note of welcome

greats them, collects their baggage and whisks them

waiting for them, along with a snack or beverage

to the hotel.

appropriate to each room theme.

2. As guests arrive, the doorman directs them into the

6. Guests return to the lobby once they have finished

hotel, and their baggage is taken to the appropriate

settling into their rooms. They then can meet with the

guestroom by hotel staff. If guests have their own

concierge to discuss reservations, activities, and ideas

cars with them, valets move them into nearby lots.

to create a personalized and memorable stay.

3. Upon entering the building, guests are greeted by name in the hotel lobby and checked in. 4. Next, a hotel staff member personally shows each

5. Guests are left to settle into their room. When they

7. Guests proceed out into the city for a day of shopping, dining, and exploring. 8. Returning to the hotel for the evening, guests can

guest to their room. Along the way, they give the

gather in the in lobby to enjoy a beverage and relax,

guests a tour of the hotel and provide a brief history

while chatting with friends, browsing the internet, or

of the hotelâ&#x20AC;&#x2122;s location and design inspiration.

reading from the vast selection of books available.

9. While the guests spend their evenings in either the

12. After the rooms have cleared out for the morning,

lobby or out of the hotel, housekeepers perform

housekeeping proceeds to each room to empty trash

turndown service in each guestroom.

baskets, replace towels, make beds, etc.

10. As the evening comes to an end, the guests slowly

14. Steps 7-13 are repeated; the number of repetitions

filter from the lobby into their rooms, where can curl

dependant on the length of each guestâ&#x20AC;&#x2122;s stay (3-6 day

up in bed or on the sofa to watch movies or read

average).

before they go to sleep. 15. On the last day of their stay, guests can check out of 11. Waking up the next morning, guests prepare for their day before heading down to the lobby, where coffee,

the hotel at the reception desk, but may store their luggage if they leaving later in the day.

tea, and selected local pastries are available. 16. Upon their departure, the guests are bid farewell by 12. After checking in with the concierge for event advice, guests head out into the city for a day of adventure.

hotel staff and are either taken to the airport to catch their flight, or helped into their cars by the valets.

Hotel Theme and Esthetics “…but we also want magic. We want our visitors to feel that they have passed through a mirror, that they have left their own worlds and entered a new one, different yet strangely familiar, where things are not done as in other parts of the inhabited plan, but as if in a rare dream.” - Julian Barnes, England, England

The goal of interior design should be to tell

a story and, above all, should strive to make people

experiences that can only hope to be duplicated. This

happy. The designer is not just creating a simple room;

“Animation architecture” attempts to evoke emotions

they are creating an experience for everyone who walks

that do not necessarily correspond to the content of a

through the front door. Of all building types, hospitality

building, it is the “extra” needed to conquer the public

has the greatest ability to create lasting experiences and

and their emotions.1 The king of theming himself,

memories. People vacation for a break from their lives

Walt Disney, described his plans for Disneyland as

and to escape the mundane and everyday. They travel

“building a dream,” and his greatest wish was to make

to see new destinations and have wondrous adventures.

people happy.2 This is the spirit captured within the

Whether located in Paris or Punxsutawney, hotels set the

Grand Allusion’s design. Themes add personality and

stage of the rest of a trip and can enhance or diminish the

excitement to a design, and theming the Grand Allusion

memories that remain long after the trip has ended.

will set it apart from its competition to provide a

Theming has long been a way for businesses and

destinations to differentiate themselves from competitors and attract customers. From the opulence of Versailles to the worldwide locations of the Hard Rock Café,

theming has a history of creating successful and unique

perfect setting to make exquisite and lasting memories. 1 Regina Dahmen-Ingenhoven, Animation: Form Follows Fun (Basel, 2004) 342. 2 Mark Gottdiener. The Theming of America: Dreams, Media Fantasies, and Themed Environments. (Boulder, CO: Westview, 2001).

The phase “amazing vacations” conjures up

of backlash. Even with a goal of inspiring joy and plea-

images of African safaris, white sand beaches, the English

sure for users, these spaces can also be a source of great

countryside, and exotic jungles. For those of us not lucky

irritation to those who view the concept as “fake” and

enough to be able to jump on a plane and jet off across

“superficial.”3 It is vital this is kept in mind through the

the world, reading provides those same feelings from the

design process in order to toe the line between “themed”

comfort and safety of our homes. Just like travel, reading

and “cheesy.” Rather than create replicas of scenes of

gives us an escape from real life and the opportunity

classic books, the guestroom design takes inspiration

to visit times and places otherwise impossible to reach.

from the source books and represents the essence of the

Books have the ability to bring together people of all

story in each space. The materials used in the hotel will

ages and backgrounds, and they are a common thread

also be of the highest quality. Reclaimed wood, historic

that connects the world. By using popular stories that

tin ceilings, leather, metal, opulent fabrics and antique

have stood the test of time as inspiration, the hotel

furniture will fill the interior spaces through all seven

will celebrate this global connection and provide an

floors. Modern luxury and a contemporary touch will

atmosphere that encourages and celebrates the love of

ground the historic and fantasy aspects of the design to

literature.

create an approachable glamour that appeals to, rather

than repels, today’s sophisticated travelers.

Despite the continued success of themed

environments, the concept has received a fair about

Gottdiener.

The public spaces of The Grand Allusion Hotel make guests feel like they have entered the library of a dream. Antique furniture and accessories mix with modern touches to create an eclectic and welcoming environment. Rather than the dark, crowded, and silent rooms associated with most historic libraries, the Grand Allusion lobby will be a light, bright and airy space that incorporates aspects of the classic “library look” in an unexpected and fun way. Just as Belle could hardly believe her eyes at the sight of the castle’s library in Disney’s Beauty and the Beasts, guests entering the hotel feel a similar sensation. The casual and elegant spaces encourages visitors to sit, relax and enjoy a good book and cup of coffee while they take a break from their hectic schedules.

Public Space Concept 14

Each guestroom in the Grand Allusion takes guests into one of their favorite stories and provides them with a fun, imaginative, and unique vacation that is beyond their wildest expectations. The rooms and suites are all unique and epitomize the essence of the stories they represent. The themes of the rooms are chosen to encompass some of the most popular novels and stories of all time, ranging from The Wonderful Wizard of Oz and Alice’s Adventures in Wonderland, to Wuthering Heights and the works of Edgar Allen Poe. Each exceptional space is the guests “home away from home” during their stay, and provides every convince they could desire. No matter what their plans are for the stay, the guestrooms are undoubtedly a highlight of each and every vacation.

Guestroom and Suite Concepts 15

Brothers Grimm 16

Beauty and the Beast 17

Munchkinland 18

Emerald City 19

Pride and Prejudice 20

Around the World in Eighty Days 21

Twenty-Thousand Leagues Under the Sea 22

Wuthering Heights 23

One Thousand and One Nights 24

Adventures in Wonderland 25

Edgar Allen Poe 26

The Great Gatsby 27

Design Precedents . . . Type Precedent:

21c Museum Hotel – Louisville, KY; Cincinnati, OH

Type Precedent

Opened in 2006/12; Designed by Deborah Berke

The chosen type precedents represent existing

examples of successful boutique-style hotels

around the world. They include hotels that are

W Hotels – Worldwide

similarly themed, are in a similar market, and/or

Type Precedent

are designed for a similar clientle.

Brand launched in 1998

Aria Hotel – Prague, Czech Republic

Style Precedent:

Type / Stylistic Precedent

Opened 2003; Designed by Rocco Magnoli

& Lorenzo Carmelini

The stylistic precedents are hotels that exemplify

the “look” that inspired the design and creation

of the Grand Allusion. These hotels include those

Grand Bohemian Hotel – Asheville, NC

that mix history and themes with modern design,

Type / Stylistic Precedent

as well as those that successfully incorporate

Opened 2009

a theme down to the smallest detail with the

utmost attention and regard to authenticity.

Walt Disney World Resorts – Lake Buena Vista, FL

Stylistic Precedent

Type Precedent Unlike most boutique hotels located in major cities and vacation destinations, 21c proves that smaller luxury hotels can flourish in any location. Originally working with revitalization efforts in Louisville, the owners converted a series of warehouses into one of the top hotels in the world. Combining an art museum, a hotel, a restaurant, and a cultural center, the hotel becomes a destination in itself and is much more than a place to simply spend the night. With its initial success, the brand is now expanding across the Midwest .

21c Museum Hotel Louisville, KY / Cincinnati, OH 29

Type Precedent Owned by Starwood Hotels and Resorts Worldwide, the W Hotels brand was one of the first major efforts by a hospitality corporation to move into the boutique hotel market. Each location is different, and the brandâ&#x20AC;&#x2122;s common theme of modern, hip decor aims to attract a younger clientele wanting a different kind of hospitality experience. Since launching in 1998, the brand has grown to include over 50 hotels and resorts worldwide.

W Hotels Located Worldwide 30

Type/Stylistic Precedent Each of the 51 rooms of the Aria Hotel are dedicated to a specific style of music or particular artist, with each of the four floors devoted to a different musical genre. From Beethoven, to Billie Holiday, to the Beatles, each room is furnished with custom pieces made specifically for the Aria. Located in a series of historic buildings that once housed a theater, the hotel incorporates the areaâ&#x20AC;&#x2122;s history while providing all the modern amenities that todayâ&#x20AC;&#x2122;s travelers expect.

Aria Hotel Prague, Czech Republic 31

Type/Stylistic Precedent The Grand Bohemian Hotel was one of the original seven hotels that created Marriottâ&#x20AC;&#x2122;s Autograph Collection. Located in the quaint Biltmore Village next door to the Biltmore Estate, the hotelâ&#x20AC;&#x2122;s design highlights the oldworld rustic charm and Tudor style of its surroundings. The interior design successfully toes the line between maintaining a strong theme and remaining upscale and luxurious.

The Grand Bohemian Hotel Asheville Asheville, NC 32

Stylistic Precedent When it comes to theming, no one does it better than Disney. While each theme is taken to the extreme, great care and thought goes into the design and each detail is taken care of. The result of that attention to detail is the creation of signature spaces that transport the guest out of the every day into the extraordinary. Every space tells a story, transforming each hotel into a memorable destination within the larger resort complex.

Walt Disney World Parks and Resorts Lake Buena Vista, FL

Planning and Design Considerations Make no little plans, they have no magic to stir men’s blood and probably themselves will not be realized. Make big plans, aim high in hope and work remembering that a noble, logical diagram once recorded will never die, but long after we are gone will be a living thing, asserting itself with ever-growing consistency. Remember that our sons and grandsons are going to do things that would stagger us. Let your watchword be order and your beacon beauty. - Daniel H. Burnham, Architect

During the 20th century many new hotel types

began to emerge, one of the most prominent being the

to sleep – a place for somebody to have fun, a visual

“boutique hotel.” The information age resulted in a

feast. Walk inside and see something that you haven’t

new, widespread ability to access knowledge, and has

seen before. Walk in the lobby and excite people, be able

heightened people’s demand for environments that

to cut the electricity in the air. Something indefinable, the

allow their individuality to blossom. The boutique hotel

same kinds of things that make you want to purchase a

was the answer to the growing impersonality of the

car or buy a house or pick a mate. Those are the kinds

hospitality industry and allowed clients to think, “the

of things that we deal in and it was very personal to

hotel is unique, and I’m unique too.”

us. These were the kind of hotels I wanted to stay in.

Widely accepted

as one of the creators of the “boutique hotel,” developer

I wasn’t looking to do a hotel for a hundred million

Ian Schrager described his vision for this new type of

people. I was looking to do a hotel that I would like and,

hotel. Schranger explains, “Well, that is what we’re

by chance, there would be other people out there who

trying to do, come up with something that hasn’t

also would like it.”2

been done before. Treat a hotel as more than just a place

Howard Watson, Hotel Revolution (Chichester: Wiley-Academy, 2005) 12.

2 Walter A. Rutes, Hotel Design, Planning, and Development (New York: W.W. Norton, 2001) 32.

Though boutique hotels are usually small in

Additionally, superior service that emphasizes a

both size and room count, there are hotels considered

connection between guests and staff is vitally important,

“boutique” with several hundred rooms. There are three

and many hotels have their staff members learn the

key features that are generally accepted to mark the

names of each guest. This attention to detail allows

primary features of a boutique hotel – Architecture and

everyone who stays at the hotel to receive personalized

Design, Service, and Target Market. High style, warmth,

service during his or her stay. Finally, boutique hotels

distinction, and intimacy are key design components of

generally have a specific target customer – people from

boutique hotels, and the definition and expression of a

their early 20s to mid-50s with mid to upper incomes.3

theme is often a crucial part of their success.

Grand Bohemian Hotel Ashville

Lucienne Anhar, “The Definition of Boutique Hotels.” (Hospitality Net, 2001).

“The boutique hotel should evoke a personal relationship with the guest, offering him/her a unique and surprising experience that cannot be exactly repeated in any other environment.”4 Each of these key factors must be considered in designing any new boutique hotel, the Grand Allusion being no exception. The expression of the design theme will be crucial in creating the warm and inviting environment that guests will want to spend time it. Additionally, by keeping the hotel small with a low room count, the staff can provide personalized attention and service to each guest. Acknowledging and exploring these fundamentals are the first step in creating a hotel that distinguishes itself from any other hospitality experience.

When opening a new hotel, location is one

of the most important considerations of the initial programming process. Location is still the number one priority for guests when choosing a hotel, but along with convenience, “trendiness” and “chic-ness” of the neighborhood is an increasing concern.5 Inexpensive or obsolete buildings in upcoming parts of the city are some of the most popular sites for boutique hotels. The addition of fashionable lodging, restaurants and stores can explode the popularity of an area, and quickly make it the newest, hippest part of town. With the increasing popularity of the hotels, boutiques have expanded

Viceroy Santa Monica

Watson 12. Anhar.

to more central and upscale metropolitan locations.6 These areas provide guests the opportunity to be in the bustling heart of a city, surrounded by shopping, museums, restaurants, and activities. Even when a suitable location is found for the hotel, site factors bring an entirely new set of problems to the table. Though parking is not as large of a problem in downtown areas, there will be guests who need to leave their cars for several days. In a densely constructed city like Cincinnati there will likely not be room for the hotel to have its own parking area, so access to a nearby garage will become a necessity. Finding existing buildings with entrance courts and port cocheres are also a rarity in urban settings, therefore the locations of bus stops, fire hydrants, and other features that forbid parking must be noted and taking into account as preventing the creation of a passenger drop off area for the hotel. These concerns also become important if an off-street loading dock is needed. Not only is there the problem of finding space, but the odors and noise associated with loading docks and garbage-collecting areas should be kept as far from the hotel entrance as possible. High-quality sound resistant windows can help keep the problem from affecting guestrooms located on lower floors, but the grand entry must be as clean, neat, and attractive as possible. With so much going on at

Rutes 15.

Boscolo Palace Roma

street level in a city, the hotel entrance must find a way to stand out and make itself known. Without the option of roadside signs to guide visitors, the building itself must be relied upon for identification. A sign, canopy, or marquee that can be read on the pedestrian level is also an important design decision as the hotel develops.7

Once a site is chosen, the designer must deal

with the realities of using an existing building with little room for major modifications. Suitable sites for new construction are scarce and expensive, and designers are challenged with adapting a variety of building types to fit the needs of a hotel. Available spaces are usually of unusual sizes, and hotel designers must abandon any predisposed notion of how the plan is supposed to look in order to create a creative and inventive new solution. Smaller fixed sites provide many challenges of designing and locating all aspects of the hotel â&#x20AC;&#x201C; public spaces, guestrooms, and back-of-house areas. Spaces that do not require natural light and air like mechanical rooms and many back of house spaces can usually be located below ground in basement areas if building codes permit. 8 As often as possible, the valuable above-grade spaces should be used solely for guest usage. The public space and guestrooms are the most important part of the hotel, and they must entice clients and suit their needs. Lobbies are typically the first impression guests get from

The Raphael Hotel, Kansas City

Rutes 18-19. Rutes 23.

the hotel and historically they are the grandest most impressive part of the hotel. Within the dense setting of a city, designers are challenged to get as much natural light and air as possible into what is likely a tight, street level space. This issue continues with the design of the guestrooms. Oddly shaped downtown hotels usually require creative planning of guestrooms, and any opportunity to capture views, light, and air should be seized. In these situations, room types are often far greater in number than a suburban or airport hotel. The space constraints result in a greater variety of room shapes, but well designed boutique hotels can use this to their advantage. A room’s shape instantly begins to give it character, and the addition of themes can pull a room design to the next level. Over the past several years, there has been a significant shift in what travelers expect from their hospitality experience, especially in the case of luxury hotels. The sophisticated, stylish travelers of today reject the dreary uniformity of conventional hotel design in favor of being “surprised” – positively, of course.9 They seek properties that are noticeably different in look and feel from branded hotels, and boutiques fit that need. Guests want to have a story behind their stay, and the importance of authenticity in a hotel and its building materials has become a key part of luxury hospitality

Anhar.

Hotel ZaZa Dallas

design. Protecting the soul, character, and uniqueness

clients. More and more designers are looking towards

of a property is of the utmost importance, especially in

options like green roofs and gardens to create outdoor

the adaptive re-use of buildings. Above all, this “New

living spaces for downtown hotels.

Luxury” is about experiences, feelings, and memories. It is about substance over flash, comfort over coolness, and

part of the hospitality industry, and the movement

friendliness over pretentiousness. Guests are desiring

grows stronger as opportunities arise. Using solar

more truth to their environments, and designers are

and geothermal energy, natural heating and cooling

encouraged to reflect the hotel’s locale by utilizing local

methods, and energy management systems are becoming

materials, local art, and locally produced finishes and

common practices for designers.12 Additionally, the use

furnishings. This appreciation for cultural authenticity

of sustainable building materials and organic landscape

provides a strong sense of place, and provides guests

management practice are becoming important design

direct opportunities to connect with the people and the

considerations. Hotels and resorts were once thought

place where the property is located.

to be too large and complex to take on the “green

This movement of shifting from conspicuous

initiative”, but designers around the world are proving

consumption to a more “conscientious consumption”11

that theory wrong and incorporating LEED principles

spans to environmental concerns as well. Where hotels

into their work. Options and technology involved with

once were filled with polished brass and marble, these

sustainable design have improved immensely in the past

materials are now being pulled in favor of natural

few years, and the hospitality industry is sure to take

stone and reclaimed woods. Travelers are increasingly

advantage of new techniques as they evolve.

aware of the need to preserve the world’s spectacular

natural environments, and they expect their hotels to

considerations, improvements in technology have take

share the same values and views. Especially in urban

on an important role in the guest experience as well.

environments, the ability to have plenty of natural light,

Technology in the form of lighting, music, etc. is used

operable windows with fresh, flowing air, and some sort

to enhance the ambiance of the hotel and promote

of outdoor space to enjoy are very attractive to potential

emotional connections for guests during their stays.

10 Howard J. Wolff, “Luxe in Flux: High-End Hospitality Design Trends,” (Hospitalitydesign, 2011). 11 Wolff.

“Green” design is becoming an important

Along with environmental techniques and

Wolff.

In addition, it represents the tools of convenience that

to keep guests connected to the digital world

travelers expect from their lodging. Luxury hotels are

surrounding them. The ultimate goal of the Grand

now expected to have flat screen television sets, DVD/

Allusion Hotel is to provide a memorable themed

Blu-Ray players, high-speed wireless internet, and iPod

experience for guests. To accomplish this goal, however,

compatible alarm clocks.13 Living in the information age

it is vital to incorporate every modern luxury and

with the world at our fingertips, it is vital for top hotels

convenience guests could want or need.

Wolff.

Ace Hotel, Portland

Hotel Planning and Space Approximations

Many planning issues become important when

designing a successful hotel. A main consideration is

Lounge Seating

Reception Area

Concierge

flow together in a way that brings the guests through

Coffee/Pastry Bar

the public areas without creating circulation issues in

Small Kitchen

different areas of activity. The lobby in particular has

Public Restrooms

the flow of spaces. By putting the hotel in an existing historical building, it does not allow much leeway to change the shell. The rooms need to be planned to

many different activities happening at once, and though the space must be intimate and cozy, it should also

Guestrooms

Sitting Area

that all function together. In the guestrooms, the existing

Bedroom

shell configuration also creates problems for the plans.

Bathroom

Working within a specific structural layout restricts

Back of House

remain open. The challenge is to create different “zones”

the sizes and shapes of what can be used as guestroom

Manager’s Office

Employee Break Room

properly while still maintaining the desired aesthetic.

Employee Restroom

Though the guests will only be seeing certain parts of the

Luggage Storage

property, there are still many important spaces that must

Concierge/Reception Storage

Housekeeping Storage

Laundry Room

Mechanical Room

spaces, and creativity in space planning becomes crucial. There is also an issue of making the hotel function

be included in the design. Ensuring the plan functions for both guests and employees is a vital issue to be considered though the design process.

Lobby and Public Spaces

Estimated Floor Area:

Ceiling Heights:

Lobby: 1000 sq ft

Lobby: 14’-0” + 2’-0” = 16’-0”

Coffee Pastry Bar: 200 sq. ft

Drink/Snack Area: 9’-0” + 2’-0” = 11’-0”

Public Restrooms: 250 sq. feet total

Public Restrooms: 8’-6” + 2’-0” = 10’-6”

Guestrooms: 300-450 sq. ft

Suites: 12’-0” + 2’-0” = 14’-0”

Guest Suites: 500-650 sq. ft

Regular: 12’-0” + 2’-0” = 14’-0”

Offices: 100 sq. ft

Offices: 8’-6” + 2’-0” = 10’-6”

Employee Break Room: 100 sq. ft

Employee Break Room: 8’-0” + 2’-0” = 10’-0”

Employee Restroom: 150 sq. ft

Employee Restroom: 8’-0” + 2’-0” = 10’-0”

Luggage Storage: 150 sq. ft

Luggage Storage: 9’-0” + 2’-0” = 11’-0”

Concierge/Reception Storage: 150 sq. ft

Reception Storage: 8’-0” + 2’-0” = 10’-0”

Housekeeping Storage: 200 sq. ft

Housekeeping Storage: 8’-0” + 2’-0” = 10’-0”

Laundry Room: 300 sq. ft

Laundry Room: 8’-0” + 2’-0” = 10’-0”

Mechanical Room: 150 sq. ft

Mechanical Room: 10’-0” + 2’-0” = 12’-0”

Net Area: 8,500 sq. ft

Gross Ratio - Estimate 65% Efficiency

Net Area + Grossing Increment = Gross Area

8,500 sq. ft + 3000 sq. ft = 11,500 sq. feet

Gross Area= 11,500 sq. feet 43

Potential Site Requirements Location

Building Properties

1. The site must be located in a busy, lively part of the city. 2. The site should be located within walking distance of public transportation for guests to utilize during their stay. 3. The site should be accessible for cars and taxis to stop and drop off guests without seriously disrupting traffic or creating a dangerous situation for guests. 4. The site must be within a short walking distance of restaurants, shopping, and other desirable amenities. 5. The site must be located in a safe area that guests will feel comfortable in. 6. The site should have some sort of nearby parking that may be used for valet parking. 7. The site should be in an active part of the city, though not too busy or noisy . 8. The site should be near other hotel, to allow for competition between the various brands.

1. The building must be large enough to house all the facilities of a hotel, including lobby, coffee area, guest rooms, and back of house spaces. 2. The building should be multiple stories, to allow guestrooms to be brought off the ground and noisy street level. 3. The building could house other shops or restaurants on street level, provided there is still space for a large lobby. 4. The building must be able to contain an elevator, whether it exists or must be added. 5. The building cannot be shaped in a way that will result in predominantly awkwardly shaped rooms with unusable space. 6. The shell should have enough space between floors to allow for at least 10-foot ceilings in guest rooms. 7. The shell must be able to be modified to have emergency egress exits.

Building Properties, Continued 1. The shell should have windows to allow

Building Character 1. The building exterior should have a historic

natural light in all public and guest room

quality that lends itself to a historic literary

spaces.

theme.

2. The shell should have views that overlook the

2. The faรงade of the building will preferably

street and city, and preferably do not look into

need very little to no alterations, being able to

the windows next door.

keep existing windows and ornament.

3. The structural grid of the building should

3. The building interior should have historic

allow for flexibility of creating smaller,

structural character that can be utilized for the

intimate spaces, without breaking up the

new hotel design

building too much. 4. The structure might have available space to

(Example: exposed brick, original wood

flooring, wood beams, etc.)

create some sort of outdoor patio space.

Site Analysis Contemporary Arts Center

Macy’s

T STREE E 6TH

The Cincinatian

RACE

EET T STR WALNU

TREET VINE S

T STREE W 6TH

T TREE

STRE

Via Vite

EE H STR

ET STRE E 6TH

Nada

Graeter’s Tiffany & Co.

Fountain Square

T STREE E 5TH

EET H STR W 5T

Hilton Cincinnati Netherland Plaza

McCormick & Schmick’s

Carew Tower

Off Map:

The Westin

STRE

STRE VINE

RACE ET

GRAND ALLUSION HOTEL

UT WALN

Saks Fifth Avenue

REET H ST E 5T

T STREE E 4TH

Arnoff Center 21c Museum Hotel Metropole Duke Energy Center T Freedom Center STREE E 4TH Paul Brown Stadium Great American Ballpark Taft Art Museum

Located on Vine Street in the heart of Cincinnati, the hotelâ&#x20AC;&#x2122;s is housed in two connected buildings that currently houses condos, a restaurant and retail space. The Grand Allusionâ&#x20AC;&#x2122;s lobby is located at 417 Vine Street, a century old building that recently had its facade restored to its original appearance. With its whimsical and authentic exterior, the hotel will only need to add minor alterations to mark its location and brand. Just minutes from Fountain Square, the site puts guests within a short walking distance of the best shopping, dining, and cultural activities that downtown Cincinnati has to offer. 47

The Ethical and Sustainable Environment

During the design process, it is important to keep

in mind how the hotel fits into the environmental context

chosen materials. It is their duty to create environments

of its location, as well as how that affects the client and

that perform just as beautifully as they look. Using low

user. The location of the project is an important jumping

VOC materials, locally produced high quality products,

point in these considerations. The Grand Allusion is to be

and environmentally friendly technology can not only

located in existing buildings with historic value, and the

help the environment, but the health of those spending

site is a part of a continued effort to revitalize downtown

a lot of time in the space as well. The final goal of the

Cincinnati. After years of urban development spiraling

project is to create a design that improves the life of

outwards with the theme of newer and bigger is better,

everything it touches â&#x20AC;&#x201C; the clients, the users, and the

the revitalization of cities is a strong movement that

environment itself.

can be greatly helped by designers working creatively

what would be best for the users when it comes to the

The love of reading is a common thread that

to bring business back to existing and abandoned

stretches across the world, and the Grand Allusion Hotel

structures. Adding a new hotel with a strong presence

celebrates that connection. Just as books encourage

and personality can help bring people into the city that

people to stretch their imagination and explore different

may otherwise have stayed in the suburbs, while the

environments and locations, the designs of the various

locals running the hotel can provide guests insight into

rooms do the same. Themes chosen to inspire the

the area. The improvement in life and increased diversity

guestrooms encompass stories that are published and

of experience that this movement creates can only be

popular all over the world. Additionally, the love of

beneficial to the users experience, and the client can

reading is a common thread that stretches across the

benefit as more people flock to the area and hotel.

world, and that shared connection can bring together

people that may otherwise have nothing in common.

Just as the hotel itself can bring value to a

customerâ&#x20AC;&#x2122;s life, how the building is designed can do the

Visitors of the hotel, no matter where they are from, will

same. As the designer, it is vital that we keep in mind

find a connection to at least one of the stories. In each

room that involves a global theme, great care is taken

2. The quality and durability of products used in the hotel

that pieces are authentic and showcase the culture of

will also be a focus. Though more expensive, better-

the highlighted location. Every measure is taken to

made products will need to be replaced less often, which

remain respectful and conscious of not only the cultures

reduces the impact of producing replacements.

represented in the rooms, but to those of the visitors. 3. Energy efficient products will also be a key point to

Through the design of the project, there are four

be considered during the design process. With all the

key principles of environmentally sustainable design that

new technology that is created to be better for the

shall be utilized in the hotel:

environment, it is important to take advantage of these options.

1. The first principle is utilizing low impact materials whose production processes use as little energy as

4. Finally, despite being focused on the interior design of

possible. This includes the using of non-toxic materials,

the project, the outdoor environment will be utilized to the

using re-used and recycled materials, minimizing the

buildingâ&#x20AC;&#x2122;s advantage. Ideas such as green roofs at patios,

amount of restructuring to the building, and using local

rainwater collection, and solar energy can all be worked

manufacturers rather than importing.

into the technical details of the hotel design.

Implementing Sustainable Design Principles Low Impact Materials • Using low VOC paints, sealants, adhesives, carpets, wood products, etc. • Using reclaimed lumber in flooring, casegoods, etc. • Keeping existing brick in the building rather than covering it all with drywall • Incorporating fabrics, wallcoverings, and paper products with recycled content • Keeping and working within the existing structure rather than taking it apart and changing everything • Using local manufactures and materials and products that are produced within a reasonable radius of the final building site

Utilizing the Outdoor Environment • Incorporating a Recycled and Green Roof into the outdoor patio renovations • Rainwater collection for re-use • Utilizing solar energy panels to help power aspects of the project 50

Quality and Durability • Specifying furniture made with higher quality materials and techniques that will last for a longer period in a commercial environment • Utilizing more durable materials, including choosing more durable fabrics and higher weight carpeting and wall covering

Energy Efficient Products • Using EnergyStar compliant products – heating/cooling, lighting, etc. • Using Energy Recovery Ventilators on the roof to siphon and reuse heat • Choosing low flow faucets, toilets, and showerheads

Early Design Studies 53

General Building Zoning

The concept of grouping and stacking the main building components became the primary generator of the hotelâ&#x20AC;&#x2122;s overall spacial programming. Partly existing structure, a primary circulation core consisting of elevators and fire stairwells supported the movement of guests and staff to all points throughout the building, as well as marked the point where the two buildings connect. From there, the guestrooms were placed around the perimeter of the hotel structure with the circulation corridors located centrally where the buildings join.

Central Circulation Core

Public Spaces

Guestrooms 55

Zoning By Floor 56

Guestroom Design Exercise

During a two-day design exercise, concept guestroom design provided a early opportunity to understand and develop the aesthetic of the hotel. This early Emerald City Suite was the first attempt to work within the allocated square footage for one of the larger guestrooms to decide if the building would need to be re-zoned for a larger or smaller room size. Though the restrained style of the room was not the direction hotel would ultimately go, the overall space planning established a reference point of necessary spatial requirements for further guestroom development. 58

Reclaimed Wood Flooring

Antique Mirror Tiles

Glass Mosaic Tiles

Lobby Design Exercise Early in the design process, the library inspired lobby was intended to be light and airy, with sun streaming into the space through large windows. Similarly to the guestroom design exercise, this early lobby scheme provided a strong base for the spatial zoning and layout of the final lobby design. Though the design aesthetic would move towards a darker and grander look, the location of the main zones in the lobby would ultimately remain very close to this first design.

Public Space Design Development 63

Revised Zoning and Guestroom Allocation 202: Pride and Prejudice 203: Shakespeare 204: Great Expectations 205: Wuthering Heights

205 204

301: Beauty and the Beast 302: Snow White 303: Little Mermaid 304: Hansel and Gretel 305: The Snow Queen 306: Cinderella 401: Gone With the Wind 402: The Great Gatsby 403: Anne of Green Gables 404: Little Women 405: Edgar Allen Poe 406: Tom Sawyer

601: Wonderland 602: Munchkinland 603: Narnia 604: The Emerald City

304

Guest Lounge Bar

501: Around the World in 80 Days 502: Arabian Nights 503: Harry Potter 504: Robin Hood 505: 20,000 Leagues Under the Sea 506: The Lord of the Rings

305

203

Existing Restaurant

306 303

Library

Level 1: Library

202

Level 2: English Literature

302

301

Level 3: Fairy Tales

Outdoor Terrace

505

405 504

404

604b

604a

506

206 503

403

402

401

Level 4: American Literature

502

603

501

Level 5: Adventure

602

Event / Meeting Space

Roof Terrace & Garden

601

Level 6: Fantasy

Level 7: Roof Terrace

Initial Lobby Design Building upon the earlier exercise, the lobby was examined more closely in this version of the design. The furniture plans and spatial zoning remained very close to the previous iteration, while the finish and furniture selections were explored though this revision. This exploration led to the decision to move the space away from the airy loft feel towards a more stately library look.

Scale (in feet)

Floor 2

Floor 1

Scale (in feet)

Public Space Revision In its most drastic change of the design process, the lobby became a dark and warm space reminiscent of a historic library. The rows of shelves stacked to the ceiling help draw the eye up through the two story space and set the stage for a dramatic hotel experience. The oversized fireplace and chandelier add to the drama by creating an imposing and impressive first impression for visitors to the hotel. As guests move deeper into the lobby, they reach the cafe/bar that provides pastries, coffee, and evening cocktails to hotel guests and visitors.

Scale (in feet)

Floor 2

Floor 1

Scale (in feet)

0 1

Scale (in feet)

2O,OOO Leagues Guestroom Design Development 73

Initial 2O,OOO Leagues Room Design

20,000 Leagues Under the Sea Standard King Room The room themed to Jules Verneâ&#x20AC;&#x2122;s Twenty Thousand Leagues Under the Sea brings guests into the world of the Nautilus. The design was to combine a classic submarine aesthetic with the plush luxury of a Victorian sitting room.

0 1

Scale (in feet)

2O,OOO Leagues Room Design Revision 1 In this design revision, the contrast between a submarine aesthetic and Victorian style was explored through the contrast of the main room and the entry corridor and bathroom. Braces were added to further the industrial and mechanical look of a submarine and exaggerated the length of the room and diminish the width. In regards to the furniture and accessories, the room began to incorporate a Steampunk aesthetic that emphasized the “alternative industrial” and “retro-futuristic” concepts prevalent in science fiction during the Victorian era.

Scale (in feet)

Wonderland Suite Design Development 81

Initial Wonderland Suite Design

0 1

Scale (in feet)

Alice in Wonderland One Bedroom Suite A contrast of scales was the initial inspiration for the Wonderland Suite. Guests are meant to feel as if they are growing and shrinking as they move through the rooms, just like the title character in Lewis Carroll’s classic novel. The main sitting room and dining room reference the classic “Mad Tea Party’ scene with a classic Victorian feel aesthetic. In contrast, the oversized scale of the bedroom shrink visitors as they enter the kingdom of the Queen of Hearts.

0 1

Scale (in feet)

Wonderland Suite Revision 1

In drastic contrast to the previous design, this iteration of the suite emphasizes the fun and whimsical nature of Alice’s Adventures in Wonderland and Through the Looking Glass. The design retained the base ideas of contrasting scales and the distinction between the Mad Tea Party and Queen of Hearts, but pushed the “crazy” much further. Additionally, the revision included the first “layering of allusions” to the source story within the suite’s design.

0 1

Scale (in feet)

Wonderland Suite Revision 2

The second revision to the Wonderland Suite retained much of the previous design, but began the exploration of furniture and materials. The furniture needed to reflect the kooky feeling of the space, and pieces would be custom designed and built to unique to the space. This iteration provided the first look into the bedroom, a sophisticated reflection of the Queen of Hearts and Red Queen. The space is noticeably more reserved than the 0 1

sitting room to respond to its function as a place to relax and sleep peacefully with few distractions to the guest.

Scale (in feet)

Living and Dining Rooms

Bedroom

Final Hotel Design 91

Public Spaces : Lobby and Corridors

ROOF TERRACE

The final lobby design recalls a grand and historic library with towering bookcases and cozy seating areas. Warm, dark woods and antique accents highlight the space and radiate out from the lobby into the rest of the hotel. The public spaces remain simple and reserved to contrast and highlight the experience of entering the guestrooms, but each floor hints at what is to come. The unique wallcovering at each elevator lobby is a subtle reflection of the floorâ&#x20AC;&#x2122;s theme, and the artwork along the corridors are book illustrations from the guestroomsâ&#x20AC;&#x2122; source material. Additionally, each of the floors have a library nook along the corridor filled with books fitting the theme of the floor that guests can borrow at their leisure.

EXISTING RESTAURANT

Scale (in feet)

Floor 2

EXISTING RESTAURANT

Floor 1 0

Scale (in feet)

ROOF TERRACE

GUEST PATIO

EXISTING RESTAURANT

Scale (in feet)

Guestroom Themes STANDARD KING

STANDARD KING

2 BEDROOM - KQQ STANDARD KING

Floor 2: English Literature Pride and Prejudice Shakespeare Great Expectations Wuthering Heights Floor 3: Fantasy Wonderland Munchkinland Narnia The Emerald City Neverland Camelot Floor 4: American Literature Gone With the Wind The Great Gatsby Anne of Green Gables Little Women Edgar Allen Poe Tom Sawyer

1 BEDROOM - QQ

2 BEDROOM - KQQ

Floor 5: Adventure Around the World in 80 Days Arabian Nights Harry Potter Robin Hood 20,000 Leagues Under the Sea The Lord of the Rings Floor 6: Fairy Tales Beauty and the Beast Grimm Brothers Tales Cinderella

Sample Floor Room Type Allocation

Scale (in feet)

100

2O,OOO Leagues Guestroom

101

The final design of the 20,000 Leagues guestroom took the submarine influence and pushed it more towards a fantasy-futuristic aesthetic. Rather than reflect a historic submarine, the room embraces the mysterious fantasy world in which the Nautilus inhabits. With this change, the Steampunk influence can more easily be expressed through the choice of materials, furniture, and finishes.

Scale (in feet)

102

Scale (in feet)

103

104

105

106

Wonderland Suite

107

The final design of the Wonderland Suite reflected a layering of references to the source stories as well as a more refined interpretation of the room’s kooky inspiration material. The balancing of color and pattern in the sitting room was the most difficult part of the design, as there is a fine line between “just crazy enough” and “just plain crazy.”

0 1

Scale (in feet)

108

Scale (in feet)

109

Living and Dining Rooms

110

111

Bedroom

112

113

114

Select Technical Drawings 115

Full Building

116

117

Corridors

118

119

120

121

122

123

2o,ooo Leagues Guestroom

124

125

126

127

Wonderland Suite

128

129

130

131

132

133

134

135

136

Appendix 137

Project Learning Goals

lodge furniture and finishes

fabric at wing chair and pillow drapery fabric and wood blinds

overall wallcovering and breakfast area accent wallcovering

barstool

fabric at barstool back and seat

pendant over community table

I want to demonstrate though my hotel

design that the theming of spaces can be

done in a modern and elegant way, and that

it doe not have to cross the line to â&#x20AC;&#x153;cheesyâ&#x20AC;?.

I want to strengthen my ability to quickly and

efficiently pull FF&E schemes that perform to the

needed hospitality requirements as well

as capture the desired feel of the space. This

includes choosing fabrics of different patterns,

scales, and textures that all work together, as

well as furniture pieces that fit the desired feel.

While retaining personality and fitting in

differently themed spaces, everything must

also fit cohesively into the hotel as a whole.

I want to strengthen my presentation skills,

particularly in layout design. I would like to

improve on balancing the issues of getting

information across to the viewer/reader

without overwhelming them or the page.

side table wing chair at fireplace P R O P O S E DR E N O VAT I O NF O RH A M P T

dining chair b

fabrics at dining chair b back and seat

lounge chair c

O NI N NL A K E W O O

exisiting tables and dining chair a

D, COLORADO

08.13.10

community table inspiration

wood look floor tile

fabric at lounge chair c exisiting sconce

sofa

fabric at sofa and pillow

side table

existing coffee console

lodge / lobby carpet

25188.000

PROPOSED RENOVATION FOR HOMEWOOD SUITES WALLINGFORD, CONNECTICUT

05.04.12

PG 5

Interviews Elizabeth Price and Rachael Leson Interior Designers, FRCH Design Worldwide

1. When initially zoning areas for a hotel, are there any specific spaces that are often overlooked but found to be quite necessary? RL: I think you can say any back of house spaces are often overlooked, specifically offices and admin space. Something you might focus on in your design is the bar, and a lot of designers forget how much space you need behind the bar for storage and equipment space. EP: Back of house areas - Laundry facilities, kitchen, employee break area, employee offices, employee restrooms, housekeeping storage, pool storage (if there is a pool), If there is a ballroom (higher end properties) ensure there is a route from the kitchen / prep area that is discrete.

2. Have you found that any areas in particular seem to require more or less square footage in actuality than initially planned? RL: Like I said, I think the bar usually requires more space. Essentially any service area that’s placed in a public space requires more space than you think. A lot of designers don’t want to take up seating and dining space with service space, but you need to think about the people who will be there ALL the time (rather than just for a week or weekend) and how they use the space. The front desk usually needs to be bigger than you think it does because they need printers, monitors, filing space etc. EP: It seems like the front desk often takes more than I think it will (when starting form scratch). You kind of sketch something in, and then you realize you need your 5’ radius behind (or leave it open on both ends) for employees, you realize you overall depth – usually deeper than what you first sketch, and your cuing space. . . it just eats up more space than you think. 3. Is there a particular problem that you have often encountered when working on spatial planning for hotels? RL: I can’t think of anything off the top of my head, usually it’s making a design work with the existing architecture and trying to fit in all the ‘need to haves’ along with all the ‘wants’ to make your hotel special. EP: Allowing for the required number of seats for breakfast in the confined spaces, and still having the 36” clear path to meet ADAAG requirements. . .For instance, Homewood requires one seat for every other room – 116 rooms = 58 seats – in the area given – a pain in the rear. Accessibility in general can be extremely challenging, but extremely important. In a Double Tree that I worked on in Silver Spring, MD, we had to either add a MASSIVE ramp (that we explored incorporating a stairwell into the ramp which was very cool) or a lift. Unfortunately, the owner preferred the lift. It was a about a 3’ Elevation change. If you run into something like this, use the challenge as an opportunity for an awesome designed piece, be it lift or ramp. If you have awkward “leftover spaces” make them interesting / functional so that they are not lost space. For instance, had a large reno that we looked for Garfield Tower downtown. Talk about a nightmare of a building. . .) One plan the we looked at, you walked in on center with the front desk. 90% of the lobby was to the right. There was an weir space to the left, that needed to be well designed so it didn’t feel forgotten.

iii

4. Are there any general rules of thumb to remember when organizing a spatial sequence or either lobbies or guestrooms? RL: For lobbies, I think different types of seating is important. Thinking about a single guest, a group of two, business associates and large groups. A party of one is going to want to sit/lounge/eat in a different space that a group of two than a large group. You need to think about accommodating all those people. Also, think about how the space is used, obviously when entering there needs to be a sort of ‘decompression space’ where there’s plenty of room for luggage and checking in, there needs to be a lounge/meeting place because no owner wants an empty lobby and there needs to be dining (bar and/or restaurant) because the hotel wants to generate revenue. RL: For guestrooms, I think there’s a standard way of designing them, but usually we just think of what we miss when we’re in a guestroom, what we use all the time and what we don’t touch. It’s also important to think about what kind of hotel you want to be. Will your guestroom just be a landing pad for tourists, will they stay there most of the weekend, will they need a place to make food, will they want to lounge and watch TV. This is the place where it’s most ‘guest-centric’. EP: Guestrooms – Think about what you do – I walk in with all my crap – computer bag, suitcase, purse, key card, cell phone – what do I do with all of it??? Another thing I ALWAYS do when I walk into a room, is check for bedbugs. . . where does my stuff go then? Next I like to look at my view, then I have to check out the bathroom. Think of your demographic, and how they will use the room. Sell your design, based on the end users needs, but remember you are selling to your client – Starwoods, Apple, Hilton, some made up boutique ownership company. EP: Public Space – Check in should be easy to find – it doesn’t have to smack you in the face, but it should be easy. For instance, at the Embassy Suites in Denver, you enter on the 1st floor, but check in was on the 4th. There is someone sitting at desk on the first to direct you where to go. Allow for a decent amount of cuing that the front desk. A good rule of thumb is 2 check in stations up to 100 rooms. An extra station to be added for every 50 rooms after that. You should think about how you want the lobby to be used. Socially, meal oriented, etc.

5. In all your experiences working on hotel renovations, what is the number 1 spatial design problem that you wish you would never see again? (Essentially, what is the one thing someone designing a hotel should NEVER do) RL: I’ve seen a lot of ‘gross’ design, like bad colors and poor quality, but there hasn’t been a ton of TERRIBLE space planning. I think moving forward what we try to do is avoid the ‘sea of tables’. It looks bad and it’s not good design. What we’ve tried to do is create many different experiences in one lobby and make it usable throughout the day. With Perfect Mix we have dining tables but they’re all at different heights, and the sofa-style banquettes are good for lounging after a long meeting. I don’t think with these renovations anyone didn’t anything terribly wrong (other than picking out moldy looking wallcovering etc) but what I would say we would NEVER want to do going forward is slap a few sofas and dining tables wherever because it looks good. We want to create an experience that make guests connect with your hotel. 6. In your experience, how much attention does the client pay to the back of house design? Would they rather have a more functional public space layout at the sacrifice of BOH? RL: Well, it depends on the client. Some clients come from an operations background and therefore it’s really important to them. I can safely say, no owner wants to spend their money in the back where they won’t generate any revenue, but it still needs to be planned well. However, they would rather have more functional public space because, as I said, it generates more future revenue. That being said, no one wants to design a hotel where their employees are miserable. EP: Many times, in new build / full blow out reno, BOH is handled by consultants. Especially the kitchen. Anything that is visible to the end consumer should be important to you. In working on Chennai (granted we are talking about a whole other culture here) BOH was EXTREMELY important. Food prep was a big deal for cultural reasons. The kitchen was as big as the restaurant. They had BOH facilities for the employees to shower...you’d VERY rarely, if ever find that in the states. Domestically, I would say, the finer you intend your food offering to be, the more space you need to allow for a kitchen. Do you want people coming to this hotel to have dinner / lunch / breakfast even if they are not staying here? Think of Ingredients at the Westin, and how many people they feed at lunch. If you plan to offer entertainment, you BOH should reflect that was well.

7. In your experience, what is the first thing a client looks for when reviewing a schematic design? RL: In the lobby- seat count. They want to fit as many people in the dining area and lobby as humanly possible. Because sometimes that’s the difference between big groups coming back. They also tend to look at the progression guests take through the space and how that impacts their experience. A lot of the work we’ve done with Hilton is about the guests experience and how we can improve that experience EP: Color and materials – The overall feeling of the space. Then they go straight to the renderings – (Unless the client is Apple). Other clients that have no design background, tend to find it more difficult to create a 3d visualization of the project from flat plans, and flat elevation. To sell the design, the renderings really do it! Rendered plans and elevations help the understand more realistic proportions as well. We all know that we can cheat things in a 3d rendering (moving a chair where it really wouldn’t be, hiding an undersigned element with a person) but elevations help us understand what we are doing and help clients understand proportions transitions better. 8. What do you believe are the major differences to keep in mind when zoning and programming for a boutique hotel vs. a larger limited service hotel? RL: A boutique hotel has less requirements service-wise. In a larger hotel, you’ll accommodate large meeting rooms, a kitchen, a boardroom etc and because you have more keys (guestrooms) you’ll require a lot more service space. With a smaller boutique hotel, you can make it a little more what you want it to be. You don’t need a large meeting room (if you don’t want to), if you only want a bar that serves small hors d’ourves you can do that and your kitchen will be a lot smaller than if you needed to accommodate the ‘restaurant’ at a hotel like Hilton Garden Inn. EP: I think that when you are working on a Boutique Hotel, the spaces need to feel more intimate, and dynamic. Your target consumer is not going to be JUST the business traveler anymore. You are going to want to appeal to weekend travelers as well. What are they going to want to do? If they are visiting the city, how do you get them to spend money in your hotel out of want, as opposed to necessity? Most travelers in limited and focused service eat their meals there because it is cheap, easy and convenient. How do you make them buy something in your hotel as opposed to Walgreens down the street? More often than not, consumers of a boutique hotel are looking for something unique, which is why they came to you hotel in the first place. Remember that! vi

Site Evaluation Form Criteria

Site Rating

Location 1. The site must be located in a busy, lively part of the city

2. The site should be located near within walking distance of public transportation for guests to utilize during their stay

3. The site should be accessible for cars and taxis to stop and drop off guests without seriously disrupting traffic or creating a dangerous situation for guests Not a great drop off area currently

4. The site must be within a short walking distance of restaurants, shopping, and other amenities Near multiple restaurants, stores, and right off

5. The site must be located in a safe area that guests will feel comfortable in

6. The site should have some sort of parking available nearby that can be used for valet parking

7. The site should be in an active part of the city, though not too busy or noisy

8. The site should be somewhat near other hotels, allowing it to be competition for existing hotels

1. The building exterior should have a historic quality that lends itself to a historic literary theme

2. The faรงade of the building will preferably need very little to no alterations, being able to keep existing windows and ornament

3. The building interior would preferably have historic structural character that can be kept for the hotel (Example: exposed brick, original wood flooring, wood beams, etc.)

Fountain Square

Building Character:

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Criteria

Site Rating

Building Properties: 1. The building must be large enough to house all the facilities of a hotel, including lobby, coffee area, guest rooms, and back of house

2. The building should be multiple stories, to allow guest rooms to be brought off the ground

3. The building could house other shops or restaurants on street level, provided there is still space for a large lobby

4. The building must be able to contain an elevator, whether it exists or must be added

5. The building cannot be shaped in a way that will result in awkwardly shaped rooms

6. The shell should have enough space between floors to allow for at least 10-foot ceilings in guest rooms Varies between the two buildings

7. The shell must be able to be modified to have emergency egress exits

1 1

2 2

3 3

4 4

5 5

9. The shell should have views that overlook the street and city, and preferably do not look into the windows next door limited views

10. The structural grid of the building should allow for flexibility of creating smaller, intimate spaces, without breaking up the building too much

11. The structure may have available space to create some sort of outdoor patio space

8. The shell should have windows to allow natural light in all public and guest room spaces

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Literature Search History of Boutique Hotels Anhar, Lucienne. “The Definition of Boutique Hotels.” Hospitality Net. N.p., 13 Dec. 2001. Web. 23 May 2012. <http://www.hospitalitynet.org/news/4010409.search?query=lucienne+anhar+ boutique+hotel>.

The article looks at the evolution of boutique hotels, from origination of the “type” to the evolution of design and marketing.

Lea, Kristen. “The Boutique Hotel : Fad or Phenomenon?” Locum Destination Review (n.d.): 34-39. Web. <http://www.locumconsulting.com/pdf/LDR7BoutiqueHotels.pdf>.

The article analyzes the rise of the boutique hotel. It questions and examines how the future looks for the “trend”, and looks to the past for how it has evolved.

Trends in Hospitality Design “Hospitality Style.” HOSP: Hospitalitystyle.com. N.p., n.d. Web. 22 May 2012. <http://hospitalitystyle.com/>.

This online database has hundreds of articles showcasing the latest and greatest in hospitality design.

Watson, Howard. Hotel Revolution. Chichester: Wiley-Academy, 2005. Print.

The book highlights the latest trends and movements in hotel design.

Wolff, Howard J. “Luxe in Flux: High-End Hospitality Design Trends.” Hospitalitydesign. N.p., Jan. 2011. Web. 23 May 2012. <http://www.hospitalitydesign.com/hospitalitydesign/projects/ Luxe-in-Flux-High-E-1597.shtml>. ix

The article looks at the change in high-end hospitality design as the market recovers after a period of economic downturn.

Hospitality Design and Planning FRCH Design Worldwide, comp. Hilton Garden Inn Prototype - Version 7.1 Grow. 10 May 2012. PDF Prototype Package 7.1 Grow.

The PDF document contains the standard prototype construction documents for new Hilton Garden Inns, providing a real life reference for hotel design.

Hilton Worldwide, comp. Double Tree by Hilton : Brand Standards. July 2011. Design & Construction Standards.

The PDF document provides the design and construction standards for all Double Tree by Hilton Hotels

Hilton Worldwide. Homewood Suites by Hilton Standards. 2010.

The PDF document provides a documented list of standards for the design, construction, running, etc. of Homewood Suites hotels.

Rutes, Walter A., Richard H. Penner, Lawrence Adams, and Walter A. Rutes. Hotel Design, Planning, and Development. New York: W.W. Norton, 2001. Print.

The book is a comprehensive reference for hospitality design. Included is the history of various hotel types and guides to planning and designing all spaces of a hotel.

Yee, Roger. Hospitality & Restaurant Design, No. 3. New York: Visual Reference Publications, 2004. Print.

The book contains photos and background information for dozens of the most luxurious and high end hotels in the world.

Themed Environments Dahmen-Ingenhoven, Regina, and Kristin Feireiss. Animation: Form Follows Fun. Basel [Switzerland: Birkhäuser, 2004. Print. This book investigates the trend of “animation” in contemporary architecture, and how it influences designs and the design process. With examples ranging from Ancient Greece to Disneyland, the evolution of the concept is explored and examined. Gottdiener, Mark. The Theming of America: Dreams, Media Fantasies, and Themed Environments. 2nd ed. Boulder, CO: Westview, 2001. Print.

The book explores how society has changed since the 1960s as reflected in the theming of America. From Graceland, to the Mall of America, to Disneyland, to Los Vegas, the author links the rise in theming to the evolving values in society.

Stylus. “Future Classic: Contemporary Restoration.” Stylus.com. N.p., 21 Oct. 2011. Web.

The article is a fresh take on the restoration of historical spaces. Rather than the traditional, historically accurate restorations of the past, the new trend is to add modern and futuristic touches.

Sustainability Resources “CitiLog : The Leader In Upcycled and Repurposed Wood and Building Products.” CitiLog. CitiLog, 2009. Web. 20 May 2012. <http://www.citilogs.com/>.

CitiLog is a source of upcycled and repurposed lumber and wood products located in the MidAtlantic region of the US. The company strives to save and repurpose trees that have fallen or been removed for construction, as well as wood from demolished buildings. The company is FSC certified and all their products conform to LEED standards and apply for LEED accredited points.

“EERE: Energy Savers Home Page.” EERE: Energy Savers Home Page. N.p., n.d. Web. 15 May 2012. <http://www.energysavers.gov/>.

Created by the US Department of Energy, the Energy Savers is filled with information that can be used from everyone from designers to homeowners. Eight categories list different ways energy saving can be introduced into a building, and they range from something as simple as turning off lights, to adding solar panels and water heaters.

“ENERGY STAR.” ENERGY STAR. U.S. Environmental Protection Agency ; U.S. Department of Energy, n.d. Web. 19 May 2012. <http://www.energystar.gov/>.

Energy Star is a joint program of two US Agencies working to help protect the environment through energy efficient products and practices. Using the listings of Energy Star qualified products are an easy way to help people choose products that are environmentally conscious. ¬¬

“Low-VOC Building Materials.” Clean Air Counts. Clean Air Counts, n.d. Web. 19 May 2012. <http:// www.cleanaircounts.org/lowvocbuildingmaterials.aspx>.

The “Clean Air Counts” website discusses types of low VOC building materials and how their use can improve air quality.

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“Market at Fifth :Historic, Hip, Chic, Green.” Pittsburgh History & Landmarks Foundation. Pittsburgh History & Landmarks Foundation, n.d. Web. 19 May 2012. <http://www.phlf.org/marketatfifth/>.

The Market at Fifth project is an excellent example of how sustainable design can be incorporated in renovated historic buildings. The website explains how the History and Landmark Foundation incorporated “green” building techniques into the process and how it reached its LEED Gold certification.

“Roofing For Your Lifestyle.” EcoStar. EcoStar LLC., 2012. Web. 20 May 2012. <http://www.ecostar.carlisle.com/index.aspx>.

EcoStar is the leading manufacturer of sustainable, environmentally friendly roofing products. The company uses recycled rubber and plastics to create environmentally friendly roofing solutions.

“USGBC: LEED.” US Green Building Council. USGBC, n.d. Web. 20 May 2012. <http://www.usgbc. org/DisplayPage.aspx?CategoryID=19>.

“Leadership in Energy and Environmental Design (LEED) is the national standard for the development of high-performance sustainable buildings. The USGBC website provides information on how the LEED program functions, as well as lists points that can be used for LEED accreditation. Explanations of programs, rating systems, lists, and guides can call be found through the site.

“Valley Forge Fabrics: Fabric, Upholstery Fabric, Drapery.” Valley Forge Fabrics. Valley Forge Fabrics Inc., n.d. Web. 20 May 2012. <http://www.valleyforge.com/>.

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The Valley Forge Fabric Company is a major contract fabric distributors pushing to incorporate more sustainable products and production into their company. The fabrics in their FRESH line are made from 100% recycled content, are recyclable, and are made at a low impact manufacturing platform. Because of these qualities, using the products can contribute to LEED accreditation.

Classic Literature - Guestroom Inspiration Austen, Jane. Pride and Prejudice. Leamington Spa: Scholastic, 2007. Print. Baum, L. Frank. The Wonderful Wizard of Oz. Chicago: G.M. Hill, 1900. Print. Brontë, Emily. Wuthering Heights. New York: Random House, 1943. Print. Burton, Richard Francis. The Arabian Nights. New York: Modern Library, 1932. Print. Carroll, Lewis. Alice’s Adventures in Wonderland and Through the Looking-Glass. N.p.: Barnes & Noble, 2004. Print. Fitzgerald, F. Scott, and Matthew J. Bruccoli. The Great Gatsby. New York: Scribner, 1996. Print. Grimm, Jacob, and Wilhelm Grimm. Grimms’ Fairy Tales. New York: Book Craft Guild, 1886. Print. Le Prince De Beaumont, Jeanne Marie, Percy H. Muir, and Edy Legrand. Beauty and the Beast. New York: Ltd. Editions Club, 1949. Print. Poe, Edgar Allan, Charles F. Richardson, and Frederick Simpson Coburn. The Complete Works of Edgar Allen Poe. New York: G.P. Putnam’s Sons, 1902. Print. Verne, Jules. Around the World in Eighty Days. London: Puffin, 1990. Print. Verne, Jules. Twenty Thousand Leagues Under the Sea. Cleveland: World Pub., 1946. Print.

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Page 17: - http://www.vogue.com/vogue-daily/article/fromthe-archives-once-upon-a-time-in-vogue/#1 - http://pinterest.com/pin/301952349986212128/ - http://www.vogue.com/vogue-daily/article/fromthe-archives-once-upon-a-time-in-vogue/#1 - http://lacedheartt.tumblr.com/post/14408188801/ paris-garnier-opera-house - http://www.rottentomatoes.com/quiz/the-phan tom-of-the-opera-34072/ Page 18: - http://blog.bohoglamour.com/2010/05/bohemiandecor-ideas.html - http://www.thekurtzcorner.com/2012/07/15-beauti ful-block-party-ideas.html - http://www.123rf.com/photo_10754875_colorfullollipops-in-plastic-in-a-candy-store.html - http://theglamorousstardoll.blogspot.com/2012_ 04_01_archive.html - http://lifeonsugarhill.blogspot.com/2013/02/ spring-fever.html - http://www.housetohome.co.uk/room-idea/pic ture/hotel-style-bedrooms-10-of-the-best/9 Page 19: - http://www.property24.com/articles/emerald-2013colour-of-the-year/16818 - http://eastmanimages.com/cuba - http://design-crisis.com/?tag=kelly-green - http://usinteriordesigns.blogspot.com/2011/01/ mark-gillette-in-manchester.html - http://screenrant.com/dorothy-of-oz-imageskofi-86549/ - http://kishaniperera.com/recent-projects/ Page 20: - http://www.fanpop.com/clubs/jane-bennet/im ages/14871358/title/jane-elizabeth-photo - http://maureenstevens.com/2010/06/taking-cuesfrom-kelly-wearstler/

Page 20: - http://froghilldesigns.blogspot.com/2011/03/fourposter-bed.html - http://www.southernliving.com/home-garden/dec orating/fall-decorating-ideas-00417000079843/ page16.html - http://cottageandvine.blogspot.com/2011_08_01_ archive.html - http://itscalledluxury.tumblr.com/post/45536376955 - http://songofstyle.blogspot.com/2011/03/modernspanish-flair.html Page 21: - http://thedesignersmuse.blogspot.com/2012/03/ little-eye-candy.html - www.flickr.com, user: sdhaddow - http://www.freundevonfreunden.com/interviews/ jessica-barensfeld-and-simon-howell/ - http://pinterest.com/juliasweitzer/vintage-luggage/ - http://blog.annettetatum.com/blog/2012/06/26/ shelf-life/ - http://highheelsandddp.blogspot.com/2012/01/ trunk-desk-that-would-make-hemingway.html - http://www.shelterness.com/21-unusual-bathroomdesigns-with-wallpapers-on-walls/ Page 22: - http://www.braveoctopus.com/ - www.flickr.com, user: Kemoauc - http://crossingthebigblue.wordpress.com/2012/12/ 13/awesome-metro-station/arts-et-metiers-blog-2/ - http://www.rnw.nl/english/article/us-navy-liftsban-women-submarines - http://www.noupe.com/inspiration/24hrs-with-asteampunk-aeronaut-narrative-showcase.html - http://www.imdb.com/title/tt0046672/ Page 23: - http://www.fanpop.com/clubs/wuthering-heights/ images/10128534/title/wuthering-heights-wallpaper - http://remodelista.com/posts/walls-windows-floorsrope-curtain-tiebacks-from-stonk-knots xvi

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Page 26: - http://www.digsdigs.com/26-impressive-gothicbedroom-design-ideas/ - http://furnish.co.uk/items/301344-lit-lit-white-paint ed-rattan-luxury-bed - http://www.icreatived.com/2012/06/13-luxurybathroom-designs.html - http://www.instyleindulgence.com/modernbaroque/ - http://favim.com/image/450460/ - http://signmeupscotty.deviantart.com/art/DarkRed-Roses-69312790 - http://www.pondly.com/2012/02/feather-art-bykate-mcgwire/ - http://www.kaboodle.com/reviews/black-whiteballoon-chair Page 27: - http://www.thedrinksbusiness.com/2012/10/play boy-club-to-debut-champagne-towers/ - http://eveloungesf.com/ - http://www.imdb.com/title/tt1343092/ - http://braxtonandyancey.blogspot.com/2011/09/artdeco-design.html - http://pinterest.com/mstela/dream-closets/ - http://www.home-designing.com/2009/09/modernchinese-interior-design - http://www.weddinginspirasi.com/2011/02/10/ yolan-cris-2011-revival-vintage-wedding-dresscollection/ Page 29: - http://www.21cmuseumhotels.com/ Page 30: - http://www.starwoodhotels.com/whotels/index. html Page 31: - http://www.ariahotel.net/default-en.html Page 32: - http://www.bohemianhotelasheville.com/

Page 33: - www.flickr.com, user: Gary Burke. - www.flickr.com, user: btaylor300 - www.flickr.com, user: Imagineering My Way - www.flickr.com, user: Katie Marino Page 35: - http://www.bohemianhotelasheville.com/ Page 36: - http://blog.jenniferroper.com/?p=1716 Page 37: - http://www.marriott.com/hotels/travel/romakboscolo-palace-roma-autograph-collection/ Page 38: - http://www.fivestaralliance.com/4star-hotels/ kansas-city-mo/raphael-hotel-country-club-plaza-0 Page 39: - http://www.hotelzaza.com/#dallas/dragonfly Page 41: - www.flickr.com, user: @nicoleslaw Page 45: - http://backseattraveler.com/2010/04/29/the-westincincinnati-kid-friendly-and-relaxing/ - http://www.urbanohio.com/forum2/index. php?topic=1939.350 Page 46: - maps.google.com Page 47: - www.flickr.com, user: bousinka - Photo by Megan Miller Page 49: - http://sustainablesupportivehousingnetwork.word press.com/tag/green-roofs/ Page 50: - http://www.darienmillworks.com/ - http://www.wholeloglumber.com/pages/antique- wood-products/reclaimed-wood-floors.php - http://remodelista.com/posts/a-grass-roof-growsin-the-city

Page 51: - http://www.energystar.gov/ - http://www.kravetcontract.com/fabrics.htm Page 59: - http://www.designersbestpicks.com/2010/07/logsend-reclaimed-wood-flooring.html - http://tiletramp.com/2011/10/24/guest-post-mir rored-tiles/ - http://christapirl.blogspot.com/2011/11/bathroomsare-fun.html Page 60: - http://1lawreview.com/tag/reading/ - http://trendland.com/trendhome-marie-olsson-ny landers-home/marie-olsson-nylander-interior-de sign-12 - http://simplyhomedesigns.blogspot.com/2012/04/ bookcases-in-bedrooms.html - http://www.beautiful-libraries.com/1000-1.html - http://www.etsy.com/listing/89153994/coral-prettythings-clever-words-print - http://www.etsy.com/listing/81311052/vintageindustrial-factory-ceiling-light Page 68: - http://belleatelier.tumblr.com/post/32263397928/ library-ladder (http://architectuul.com/architecture/ shiba-ryotaro-memorial-museum - http://www.restorationhardware.com/catalog/cat egory/products.jsp?categoryId=cat550006 - http://indulgy.com/post/j6pMz0dP1/for-the-love-ofbooks - http://faerlyn.tumblr.com/post/38047871032/themiraculous-staircase-loretto-chapel-santa Page 71: - www.habermanfabrics.com xviii

Page 71: - http://www.annsacks.com/home.jsp - https://svpply.com/elmwoodreclaimedtimber.com - www.flickr.com, user luzer Page 86: - http://vandm.com/ - http://www.homeportfolio.com/catalog/Product. jhtml?prodId=224907 - http://www.hickoryfurniture.com/Century-Furni ture-Marlborough-Chair/LR18232-547/ItemInforma tion.aspx - http://pinterest.com/pin/47147127321122655/ - http://www.arteriorscontract.com/shop.aspx - http://www.etsy.com/listing/46348048/complete-set10x15-rock-star-scientist - http://s545.photobucket.com/user/Handai-Tolan/ media/PetakunoDunia.jpg.html Appendix i: FRCH Design Worldwide http://www.hotelzaza.com/#houston Appendix ii: FRCH Design Worldwide