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I Am Essential: Photo Contest Highlights Critical Role of Supply Chain Workers
I AM ESSENTIAL: Annual Photo Contest Highlights Critical Role of Supply Chain Workers
Until the COVID-19 pandemic, most of the public was unaware of how much they depended on professional truck drivers and the supply chain industry for the products and materials they need and want every day. These unsung heroes have worked tirelessly to ensure timely and safe deliveries of essential goods and supplies and have proved that this industry is the backbone of America. For its seventh annual “I HEART Trucking” photo contest, the Women In Trucking Association (WIT) sought to publicly showcase the people behind this often-overlooked industry through its theme: I AM ESSENTIAL. Whether it was with a creative poster, balloons, letters, and more, over 100 participants submitted their photo proudly declaring ‘I AM ESSENTIAL.’ Nearly 4,700 votes were cast to determine the People’s Choice Winners, with Jennifer Davila of Daimler, placing first with her photo, ‘For all women that keep the world moving.’ “We here at Daimler Trucks Saltillo in Coahuila, Mexico are aligned with the WIT mission to encourage and promote the employment of women in the trucking industry,” says Davila. “Exposure and education are key initiatives for us as we continue to perform outreach within our community about opportunities that are available to women in our industry here in Mexico. Even deeper for us, it sends the message that ALL women are essential, regardless of their role.” In addition to the People’s Choice picks, a panel of judges also selected their top favorites. “The Highway Transport HR & Recruiting team proudly serving all professional drivers” submitted by Michelle Rayfield of Highway Transport came out on top. “In a male dominated industry, each of these women are making paths for the next generation and women like them,” says Rayfield. “We are showing them that we are essential and valuable. 2020 was a year of many challenges and our drivers are the ones that keep the supply chain moving and they never stopped although the rest of the world seemed to slow down.” Started in 2014, the “I HEART Trucking” photo contest has offered drivers and transportation professionals a fun and creative way to not only change the perception of trucking and truckers, but also showcase the pride they have to be a part of the industry. Special thanks to photo contest sponsor, Hudson Insurance group. n
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