2014 Pre-List Packet

Page 1

REAL ESTATE WITH RESULTS

presented by The Minteer Team of Keller Williams

817.481. 8890

|

850 E STATE HWY 114, SUITE 100 | SOUTHLAKE, TX 76092


Meet The Minteer Team ...your local market experts

AGENTS

Chris Minteer Owner/Founder, Associate-Broker

Ben All Listing Partner

Christopher DuFrane Buyer Specialist

Judy Spencer Buyer Specialist

Tina Steen Director of Client Relations

Denise McClelland Client Relations Co ordinator

Varapon Kongkeattikul Director of Marketing

ADMINISTRATION

Kristy Harris Director of Team Operations Listing Partner

info@minteerteam.com | 817.481.8890 | www.minteerteam.com

Kate Barnes Buyer Specialist


Local Expertise Means More Dollars to YOUR Bottom Line

We know how to price a home to get it sold. Properly pricing a property is far more complicated than the +/- 25% accuracy provided to consumers by popular online valuation models. The Minteer Team examines neighborhood specific market conditions, above and beyond what is available online,and strive to maximize your dollars.

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Local Expertise Means More Dollars to YOUR Bottom Line Days on Market (DOM)

27 vs 55 Minteer Team

% of List to Sale Price

99% vs 95%

Tarrant County

Minteer Team

Figures above reflect 2013 data

info@minteerteam.com | 817.481.8890 | www.minteerteam.com

Tarrant County


Local Expertise Means More Dollars to YOUR Bottom Line Sellers who list with The Minteer Team can sell their home for

$12,000 more based on a sales price of $300,000 Based on DOM average, sellers who list with The Minteer Team get their homes sold 28 days faster!

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Selling Process

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


1

2

3

Simplified Selling Process

owings

PREP

EXPOSE

- interview & select agent

- home signage

- discuss selling process &

- extensive digital listing

time frame - discuss market trends & set list price - implement interior or exterior updates, Minteer

- prep home for showings

- review offer(s) including

- contact utility companies

lender letters - negotiate counter offer(s)

real estate search apps

- accept & ratify contracts

- direct mail, print ads

- negotiate contingencies

- brochures, property flyers

- transmittal of contract &

- Keller Williams digital - ... & more based off of

if needed

CLOSE

across email, social, and

network exposure

staging, photos, etc.

NEGOTIATE

- final walk through - settlement at the title company - MOVE INTO YOUR NEW HOME!

loan - financing & appraisal contingency removal

your customized needs &

- arrange termite inspection

targeted audience

- final mortgage approval

The selling process can be quite daunting if this is unfamiliar territory. Luckily for you, we love real estate and work HARD to make this an enjoyable and positive experience. Contact us for the full scope of the selling process and how we can work with you on REAL ESTATE WITH RESULTS.

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Marketing Your Home

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Powerful Online Advertising Presence - 92% of buyers use the internet as part of their search for a new home - 88% of home buyers who used the internet to search for a home purchased the home through a real estate agent

Source: National Association of Realtors 2013 info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Powerful Online Advertising Presence

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Join the Nation’s Largest Real Estate Franchise By listing your home with The Minteer Team, you can enjoy the perks of joining Keller Williams’ extensive online listing distribution, including the most popular sites for online home search.

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


How We Market Your Home JUST LISTED...

WE’VE GOT BUYERS INTERESTED IN YOUR NEIGHBORHOOD! Call or visit The Minte er Team for a FREE custom market analysis of your home and neighborho od.

8505 BRANDONWOOD DRIVE - NORTH RICHLAND HILLS 4 bedro oms | 2.1 baths | 2 living areas | 2 dining areas

or visit

www.WonderWhatMyHomesWorth.com Find out why your neighbors enjoy and trust our partnership!

In addition to digital marketing, we find traditional channels to be tried and true tactics as well! Other marketing strategies include: - open house - just listed postcards - property brochures

- agent preview - emails to past clients and referrals - newsletters

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Pricing Your Home

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Take a Careful Look at Your Home Today’s buyer will Location Marketing

Pricing Condition

MAJOR COMPONENTS OF A SUCCESSFUL SALE - Seller controls pricing - Location - Agent controls marketing Take time to periodically review the results, listen to feedback and make adjustments as needed. info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Value of Accurate Pricing

5% - 20% Above Market Value

+/Fair Market Value

5% - 20% Below Market Value

Few Prospective Buyers Average Number of Prospective Buyers

Many Prospective Buyers

YOU Can Control - Condition - Price - Terms - Availability WE Can Control - Marketing - Promotion - Locating Qualified Prospects NO ONE Can Control - Location - The Market & Economy - Interest Rates - Competition

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Value of Accurate Pricing PROPER PRICING is most important in the EARLY STAGES OF MARKETING 100 Interest Shown in Home

90 80 70 60 50 40 30 20 10 0

3

6

9

12

Weeks on the Market

Interest shown in a home during the first 15 weeks Source: National Association of Realtors info@minteerteam.com | 817.481.8890 | www.minteerteam.com

15


Value of Accurate Pricing MARKET TIME vs. SELLING PRICE 98%

96%

94%

91%

The longer your home is on the market, the less it will sell for. Source: National Association of Realtors info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Ready to List Your Home?

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


Getting Your Home on the Market Thank you for considering The Minteer Team as a partner in listing your home. We understand the value of your trust in this process, and appreciate your interest in our services. We encourage you to call our team today to discuss your needs so that we can further present to you our tactical strategies and answer any questions you may have.

info@minteerteam.com | 817.481.8890 | www.minteerteam.com


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