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William Bell The Ol-Factory Food Market: Orchestrating Smell This project assesses the value that is placed on food in a fast-paced and ever-evolving modern society. Inspired by the works of Carolyn Steel ‘Hungry City: How Food Shapes Our Lives’ and CJ Lim ‘Food City’ the architecture itself aims to engage all senses and create a spectacle surrounding both the production and consumption of locally sourced produce. This is then orchestrated in a way as to encourage ancient values of communal eating across Coventry’s divided cultural demographic. Closely linked to the experience of eating food this project will experiment with the use of smell when generating and architectural scheme. The addition of ‘smell pipes’ and ‘hydroponic growing pavilions’ would create an interesting moment of interface between the creation of food and its consumers. Email: Williamjamesbell@hotmail.com Telephone: 07949175818


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