the maKeËœup lifestyle collection
“ WE L
MKL MANUFACTURES AND SELLS HIGH-QUALITY COSMETICS FOR
WOMEN”
A company founded by a woman, passed on from mother to daughter, whose staff is primarily composed of women. MKL believes in corporate social responsibility and in the magic that arises from a female team.
““We believe work-life balance is important and we encourage it in practice. We are putting centre stage the passion for our work, a great deal of attention for our customers and the reading of modern woman’s needs”.
FA S H I O N ” Any of you questioning the Italian impeccable sense of fashion and style? We love fashion trends, yet oppose promoting unrealistic beauty ideals that contribute to the increasing number of young people developing negative body image, low self-esteem and eating disorders. “We aspire to promote equality and operate without prejudice in the Beauty sector”
OV E . . .
MAKE-UP AND CAMOUFLAGE FACE AND BODY, 100% MADE IN ITALY.
NATURE”
We avoid harmful chemicals and toxins in the products we sell and encourage natural and organic living to safeguard our health, our planet and our children’s future. We deny the need for animal testing in any form during the production of beauty products.
“We enrich our products with an abundance of natural ingredients, many of which are widely recognized for their genuine effectiveness”
I TA LY = Q U A L I T Y ” MKL products are formulated with top quality ingredients, in compliance with international standards and guidelines. The entire production process is checked, in full respect of the EU regulations for the cosmetic industry. Our cosmetics are designed, formulated and manufactured solely and exclusively in Italy.
“We believe the price you pay for a product should reflect the value of its ingredients”
“ WE L
MKL MANUFACTURES AND SELLS HIGH-QUALITY COSMETICS FOR
SIMPLICITY” MKL rejects the traditional logic of the cosmetic industry, which multiplies the number of products in order to increase the profit. Simplicity first of all.
“A few quality products, suitable for multiple uses, for a quick-to-apply, long-lasting make-up: this is the innovative Easy Method… take a little bit of time for yourself, every day!”
SUSTAINABILITY” Why should you change the whole make-up case, when the colours are partially consumed? MKL gives you the option of replacing inner parts without having to waste the remainder.
“We understand the need to avoid any waste and think of ways to ensure an affordable price to our customers. We pay great attention to packaging, which is optimized and respectful of the environment”.
OV E . . .
MAKE-UP AND CAMOUFLAGE FACE AND BODY, 100% MADE IN ITALY.
LESSONS” Throughout the year, within the organization, in a studio specifically designed for the purpose, MKL holds a full agenda of make-up classes. Thanks to this continuous attention, MKL can build long-term relationships with dealers and best customers.
“It is crucial for us to explain the MKL Easy Method to customers. Our make-up artists give lectures to the professionals in the Beauty sector”.
TRAVELING” Through the right gestures and products, make-up becomes easy, fun and… pocket-sized! MKL patented the 3-minutes travel kit, so you can look selfie-proof in just a few steps.
“We are well aware how uncomfortable it may be, to take tens of little jars and dispensers along on a journey. That is why MKL developed a travel kit that includes special allover products and all-in-one formulations. In such a way, you can do your make-up quickly and make your travel even more enjoyable”.
ALL OVER
EASY METHOD
3 minutes
MKL packaging has been completely modernized. To make product categories immediately recognizable, we came up with the idea of visual guidelines: GRAY color for foundations face & b ody FUCHSIA color for lip s WHITE color for eyes . . . the three of them for allover p roducts!
“We believe in the healing properties of botanical oils to create tailor made skin foundations that are highly effective and give noticeable results�
FACE AND BODY 9
DEMI MATT TATTOO Blush Easy stick DEMI MATT TATTOO Blush comes in three ultra matte colors, perfectly matching LIP TATTOO Gloss nuances, giving your cheeks a rich but natural look. This NEW chubby blush is enriched with vegetal oils and E vitamin. Its extremely soft texture combined with the latex sponge at the other far end (easy stick), makes for easy-to-blend application. The strong pigmentation allows you to apply lightly for an elegantly subtle glow, or increase color for a dramatically bold look. Ideal for all skin tones and shades. → suitable for dry and mature skin → available in 3 nuances → SPF 6 → water resistant → paraben and fragrance free
ENERGY LIFT Lifting compact foundation Bronzing powder New color shade, Spring/Summer 2018 collection. Contiene: Octyldodecyl Stearoyl Stearate, vegetable extract used in cosmetics to enhance the lipid (fatty) layer of healthy skin and prevent dehydration; Neroli Essential Oil, the most precious of essential oils, since its extraction is very complex and possible only during the brief blossoming of bitter orange, famed since antiquity for its anti-aging, antiradical, antiseptic and anti-inflammatory properties. → suitable for dry and mature skin → 15% coverage → SPF 6 → water resistant → brush A
FARD
demimatt TATTOO
SPRING’S TRENDY MAKEUP!
COLORS: PEACH CHERRY WALNUT
BIO PRIMER FACE BALM 30 ML
This refreshing face balm in a silky, non-oily, gel texture, acts not only as a great moisturizer but also as brilliant base for make-up application. Free from parabens, colorants, petrochemicals, allergens and mineral oils. A true 100% organic primer, created in total compliance with the derma. Key benefits: Vitamin PP, a smart antioxidant to improve elasticity and regulate your skin’s sebum production; Hydrolyzed Manihot Esculenta Tuber Extract, a noble, agedefying, lifting agent of plant origin. → suitable for all skin types
KIT PERFECT CONCEALER 3,5 GR x 4
Light-reflecting, age-erasing wonder concealing kit to hide imperfections, brighten and smooth your skin, with added anti-inflammatory benefits. Combination of three color shades + SILK primer/fixative powder + brush. • Light shade: for eye contour, imperfections or capillaries on pale skins. This color may also be used to define or illuminate. • Salmon shade: to hide bluish dark circles under the eyes. • Medium shade: as a smart base for eyelids, or to cover any blemishes on amber skins. Enhanced formula with Arabic Coffee Extract, Polysilicone-11, Chamomile Essential Oil and Hyaluronic Acid. → suitable for all skin types → 3 nuances → 25% coverage → SPF 6 → brush D
KIT PERFECT CONCEALER – REFILL Refillable pack, also individually.
CHUBBY ÉCLAT skin concealer – PENCIL 4 ML
The next-generation chubby coverpencil! Formulated in a light, non-greasy texture to conceal blemishes, imperfections and fine lines while soothing and supporting the skin’s natural processes of renewal. Free from synthetic fragrances, preservatives, mineral oils, parabens, silicones or PEG’s. Enriched with: Candelilla wax, derived from the leaves of Euphorbia Cerifera, a moisture-retaining wax to support skin clarity; Copernicia Cerifera, with moisturizing and anti-aging properties. →2 nuances: Rose e Pêche. → suitable for blemished skin → SPF 6
BLACK & WHITE CREAM compact foundation 10 GR PER CIALDA
(Light 300/dark 301) Compact age-defying foundation, formulated with naturally sourced ingredients and waxes, in two shades light and dark. For a longer lasting result, you can fix this foundation with BLACK & WHITE FC POWDER. Enriched with Polysilicone-11, a synthetic cross-linked type of silicone that functions as a film-forming agent (soft focus effect): the film left behind has light-reflecting and waterbinding properties, reduces the appearance of fine lines while leaving a smooth feel on skin. → suitable for dry and mature skin → 2 nuances → 20% coverage → SPF 8 → brush MC
BLACK & WHITE POWDER compact foundation 10 GR x 2
(Light 400/dark 401). Compact mineral-based powder and filler, in two shades light and dark. It contains Lysine, a precious amino acid extracted from sugar cane, which relaxes the facial features and illuminates the skin tone. The micro mineral particles leave the skin completely free to breathe, thus making this product ideal for sensitive skin as well. → suitable for all skin types → 2 nuances → 5% coverage → SPF 8 → brush B/K
BLACK AND WHITE POWDER – REFILL (10 GR CIALDA SINGOLA)
Refillable pack, also individually.
13
ENERGY LIFT (lifting compact foundation) 22 GR
Compact, energizing and lifting foundation, water resistant. According to the selected color, it may be used as foundation, powder and bronzing powder. This extraordinary formula contains: Octyldodecyl Stearoyl Stearate, vegetable extract used in cosmetics to enhance the lipid (fatty) layer of healthy skin and prevent dehydration; Neroli Essential Oil, the most precious of essential oils, since its extraction is very complex and possible only during the brief blossoming of bitter orange, famed since antiquity for its anti-aging, anti-radical, antiseptic and anti-inflammatory properties. → suitable for dry and mature skin → 12 nuances → 15% coverage → SPF 6 → water resistant → brush A
PERFECT BODY camouflage 30 ML
Brilliant fluid camouflage base, water resistant, easy to apply. This unique formula does not stain your clothes. Natural concealer for a variety of skin ailments including capillaries, acne, psoriasis, vitiligo, blemishes, birthmarks, chromatic dissimilarities and tattoos. Great for photo/ video shooting or simply when you wish to have a skin that looks “like porcelain”. Formulated with: Hyaluronic Acid, smart biotechnological filler that regulates the skin pH; Bohenic Acid, extracted from the plant of Morniga Oleifera, with smoothing and moisturizing properties; Glycerol, that makes an emollient barrier for the skin, but highly water-repellent for external agents; Lecithin, vegetable phospholipid derived from soy and wheat, helps to maintain the skin elasticity while coordinating the action of pigments and waxes which are needed to make cohesive the complex formula of this product; Vitamin E, with antioxidant and anti-radical properties. → suitable for all skin types → face and body → 4 nuances → 30-80% coverage → SPF 30 → water resistant → brush K on body → brush B on face
MAGIC LIQUID BRONZING POWDER 30 ML
Extraordinary texture that serves as concealer, foundation and amber shade powder. It makes your face skin refreshingly protected from cold, sun and atmospheric agents, while calming and nurturing it in deep. Key benefits: Cetearyl Ethylhexanoate, extracted from jojoba, aloe and other succulents, to create a lipid, antidehydration layer, while ensuring the skin’s natural perspiration; Papaver Rhoeas Extract (red poppy), with antioxidant, emollient and toning properties; Hyaluronic Acid, smart biotechnological filler that regulates the skin pH, to compensate the progressive loss in connective tissues. → suitable for all skin types → multifunctional → 3 dark nuances → 20% coverage → SPF 6 → water resistant → brush F
MAGIC LIQUID POWDER foundation 30 ML
The most loved among MKL’s foundations: extraordinary texture that serves as concealer, foundation and powder. It makes your face skin refreshingly protected from cold, sun and atmospheric agents, while calming and nurturing it in deep. Key benefits: Methyl Methacrylate Crosspolymer, the best filler on the market, first for safety, benefits and absence of toxicity (safety rating of 100% by the EWG); Cyclopentasiloxane, organic silicon derivative, combined with micro silica particles and collagen stimulant; Prunus Amygdalus Dulcis (sweet almond) Seed Extract, enriched with vitamin E, with moisturizing, brightening, antiinflammatory, anti-aging and smoothing properties; Hyaluronic Acid, smart biotechnological filler that regulates the skin pH, to compensate the progressive loss in connective tissues. → suitable for all skin types → multifunctional → 3 nuances → 20% coverage → SPF 6 → water resistant → brush F
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PEACH SKIN liquid foundation (matte finish) 30 ML
Not just a liquid foundation, but also a true, innovative beauty treatment for your skin: contains 70% of active ingredients for deep healing and regeneration. This complex formula combines nurturing botanical extracts with moisture-retaining precious oils. Its soothing action continues over time to improve every skin type significantly. It gives your skin a soft feeling of protection and a matte finish. Especially recommended in the cold season. Key benefits: This wonder foundation looks like a light texture thanks to the micronized and purified mineral pigments together with Collagen. Hyaluronic Acid, Jojoba Seed Oil and Sweet Almond Essential Oil, are emollient and moisturizing to enhance the lipid (fatty) layer of healthy skin. → suitable for all skin types → healing, matte finish → 2 nuances → 5% coverage → SPF 6 → brush F – MC
GOLDEN GLOW bronzing powder 22 GR
Compact bronzing powder, mineral based, excellent also for man, water-resistant, free from synthetic fragrances, preservatives, parabens, silicones or PEG’s. → suitable for all skin types → 2 nuances → 5-15% coverage → SPF 6 → water resistant → brush K
SOFT POWDER FOCUS skin-lightener and moisturizer 22 GR
Brilliant compact powder, skin-lightener and moisturizer. Key benefits: This innovative product contains a Soft Focus agent infused with micronized pigments, Hyaluronic Acid, Alpha-Hydroxy Acids, lightening and depigmenting compounds, to give a rejuvenated and luminous effect, while equalizing and softening skin dyschromia. → suitable for all skin types → skin-lightener, filler → 1 nuance (neutral) → 5% coverage → SPF 6 → brush K
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SKIN TYPE
NUANCES
BIO PRIMER face balm
all skin types
1
PERFECT concealer - kit
all skin types
3
20% conceals skin blemishes
CHUBBY ÉCLAT concealer coverpencil
all skin types
2
20% conceals skin blemishes
SOFT POWDER FOCUS skin lightener
all skin types
1
5% brightening
dry/mature skin
3
5% mattifying, decongesting, repairing
combination skin, prone to oiliness
2
5-15%
combination skin, prone to oiliness
13
5-15-20% according to nuances
combination skin, prone to oiliness
3
20%
combination skin, prone to oiliness
3
20%
BLACK&WHITE cream -1
dry/mature skin, post-acneic dyschromia
2
20%
BLACK&WHITE powder -2
fixative for healthy/sensitive mature skin
2
5%
PERFECT BODY camouflage
all skin types
4
30-80%
PEACH SKIN fluid foundation GOLDEN GLOW POWDER compact foundation ENERGY LIFT compact multi-purpose foundation MAGIC LIQUID POWDER fluid multi-purpose foundation MAGIC LIQUID bronzing powder fluid multi-purpose
COVERAGE
BRUSH
WATER RESISTANT
ACTIVE INGREDIENTS
KEY BENEFITS
Vitamin PP, Hydrolyzed Manihot Esculenta Tuber Extract
brightening, balancing, smoothing, improves any foundation’s stay-ability
Arabic Coffee Extract, Chamomile Essential Oil, Hyaluronic Acid
anti-aging, moisturizing, anti-inflammatory
Candelilla Wax, Copernicia Cerifera, Vitamin E
lightweight texture, easy-to-use, precise application, gentle to skin
Hyaluronic Acid, Alpha-hydroxyl Acid
adds radiance and luminescence, equalizes dyschromia
Sweet Almond Oil and Jojoba
nourishes, hydrates, moisturizes
Mineral based
natural bronzer
X
Neroli Essential Oil (bitter orange flower extract)
anti-aging, revitalizing, anti-inflammatory concealer, foundation and powder anti-aging, stimulant, moisturizing
6
6
D
6
6
K
6
F
6
K
6
A
X
6
F
X
Methyl Methacrylate Crosspolymer, Sweet Almond Seed Oil, Hyaluronic Acid, Vitamin E
6
F
X
Cetearyl Ethylhexanoate, Red Poppy Seed Extract, Hyaluronic Acid
concealer, foundation and amber shade powder – anti-aging, emollient, toning
6
B-MC
Polysilicone-11 (soft focus)
light-reflecting, anti-aging
6
B-K
Lysine extracted from Sugar Cane
filler, anti-aging
B-K
Hyaluronic Acid, Bohenic Acid from Morniga Oleifera, Glycerol, Lecithin, Vitamin E
conceals a variety of skin ailments, “skin like porcelain” effect, long-lasting, face and body
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X
Ta b e l l a Fondi
SPF
“Eyes are the window to the soul�, give them a new light!
COLOR EYES 21
4D The new, unique extra-black formula, coupled with the “embracing” brush, builds a gentle film, which overlays each single eyelash while thickening it like a fourth dimension. → For a seductive and glowing gaze!
BUTTERFLY The new, unique extra-black formula, coupled with the “butterfly wings shaped” brush, lengthens, thickens and volumises lashes. → For a “theatrical” and top glamourous gaze! Water-resistant.
TWIST The new, unique extra-black formula, coupled with the “easy rotation” brush, has been designed to curl longer lashes and capture at the root even the shortest and thinnest ones. → For an intense and romantic gaze!
LIGNE X-TREME EYELINER 4 ML
Accentuate and define your eyes with MKL’s gentle, long lasting, liquid eyeliner. Key benefits: Acrylic resins and moisturizing agents create a flexible film for a longer life and better water resistance yet always gentle to eyes. The easy-to-use brush is thin and allows for fast and accurate application. → Available in 2 nuances: Marron e Noir
EYE CONTOUR & EYEBROW PENCILS 2 GR
Formulated to glide on easily, MKL’s eye pencils deliver even depth of color and real stay-ability. The color pigments work in harmony with eyeshadows to create dramatic and iridescent effects. This gentle formula is perfect for the most sensitive eyes. → variety of nuances
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PERFECT EYEBROWS - make-up kit SILK 1.8 GR - WAX 4ML - POWDER 2ML
Define and fill-in the eyebrows to highlight and frame your eyes! This wonder wax-formula kit for your eyebrows, serves also as eyeliner, kajal and dark eyeshadow, for a true look “dramatic glow”. The supplied fixing agent guarantees a long lasting stay-ability. →Available in 2 nuances: Ash blond and Brown
EASY METHOD
3 minutes
CHUBBY PRIMER eyes 4 ML
Innovative formula designed to serve as a multiple-layer base prior to Holographic Duo Powder eyeshadow, to provide make-up with durability. It maintains the color intensity and allows powder to stick. Apply accurately on eyelids and on the entire eye make-up area. → Essential for the application of MKL’s holographic powders.
MINI KIT
Allover HOLOGRAPHIC DUO powder eyeshadow - Glitter & pearl glow! 10 ML
This powder formulation features red and copper colored glitter straws and tiny little glowing particles. It gives your eyes a charming look while embellishing them with a warm and glamourous light. Depending on the wished intensity, you can get 3 different results according to your lifestyle: 1. EVERYDAY STYLE for a bright look in your everyday life 2. COCKTAIL PARTY STYLE for special occasions or daytime ceremonies 3. NIGHT OUT STYLE for a warm, sensual and glam look or magic evenings
BULLE
→ For a longer durability, apply Chubby Primer prior to eyeshadow.
ROMANTIC
HOLOGRAPHIC DUO
ALL OVER
The light (romantic) part adds a changeable holographic effect to any MKL Chubby or Stick Filler.
CHUBBY PENCIL eyeshadow – Metal, warm, cold colors 4 ML
Chubby is the latest-generation, compact, easy to apply eyeshadow that gives a buildable volume effect, with a creamy and light texture, water resistant and extremely long lasting! It does not contain any addition of paraben or other preservatives. Enriched with: Candelilla wax, derived from the leaves of Euphorbia Cerifera, a moisture-retaining wax; Copernicia Cerifera, with moisturizing and anti-aging properties. → Variety of nuances
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Moist and glistening lips give the sweetest kisses...
COLOR LIPS FONDOTINTA CREMOSO, NUTRIENTE Fondotinta cremoso dall’effetto asciutto e di facile assorbimento, la formulazione agli oli di jojoba, aloe e varie piante grasse conferisce nutrimento a pelli sensibili e secche garantendone la naturale traspirazione. Rende la pelle morbida, setosa, levigata e bella sia al tatto che visivamente. Per una stesura perfetta si consiglia di stendere il prodotto con il pennello A.
GLASS EXTREME emulsione gelificata brillante non crea fastidiosi spessori sulle labbra, media pigmentazione, lunga tenuta-anti sbavatura (più duraturo con l’aggiunta della base Wax labbra) idratante arricchito di fattori di protezione, agenti antiossidanti e sintesi di collagene. Si può utilizzare da solo o sopra qualsiasi lipstick o cera normale, volume o allover. L’azione riparatrice delle labbra si esercita applicando il glassextreme più volte al giono. Non contiene parabeni.
27
LIP TATTOO lip gloss Confortable weightless LIQUID LIPSTICK, providing a homogeneous and very long lasting matte finish on your lips. MKL technology has assembled this unique texture so to increase the comfort and delay as much as possible the "dry feeling" often caused by matte formulas. Excellent spreadibility boosted by emollients made out of renewable sources, such as sugar and coconut. Intense and posh matte effect enhanced by Diatomaceous earth, made of microporous siliceous fragments of fossilized skeletal remains of aquatic algae, known as diatoms. The super-absorbency feature is made possible by its microporous structure. → available in 4 nuances
SPRING’S TRENDY MAKEUP!
COLORS: BEGONIA NARCISSUS GERBERA COWSLIP
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EASY TROUSSE (with pencil-shaped application brush) 1,8 G - WAX & SILK 3,5 G
The state-of-the-art compact palette, a mix of powders and waxes for a quick yet complete make-up of your eyes, cheekbones and lips: the innovative MKL Easy Method! Combine it with foundation and mascara to get a professional result in a few gestures and in no time. The palette includes: SILK fixing powder (PRIMER) in a neutral nuance, to be laid before and after the color for an impeccable duration + ALLOVER GUIDING COLOR (wax formula), which works as eyeshadow, blush and lipstick: the Easy technique! + EYESHADOWS (powder texture), a hint of rose-gold radiance to highlight and a sophisticated bronzer to shade + a darker WAX for eye and eyebrow contouring, to be applied with the provided pencil-shaped brush. Wax formulations are enriched with lifting ingredients. → Replaceable and rechargeable colors thanks to the magnet system → Available in a variety of nuances
EASY METHOD
3 minutes
WAX ALLOVER 3 in 1: lipstick, blush and eyeshadow 5 ML
Must-have traditional blush in the newest wax formula, which makes it usable also on eyelids and lips: in one word, allover! Enliven and rejuvenate your pout with our multi-purpose wax for maximum hydration. It gives your skin a beautiful natural glow and sheer luminosity while working as moisturizer for face and around eye area as well. For a more homogeneous result, we recommend applying WAX ALLOVER with brush F. → Available in 2 nuances: Nude and Peach
ALL OVER
ALL OVER
3 MINUTE MAKE-UP TRAVEL KIT
3 ML CIALDINA WAX E SILK - 5 ML HYDRALIFT
MKL has designed a minimal yet complete Travel Kit for a monochromatic, easy-to-apply make-up. Thanks to its versatility and brilliant price, it is perfect to sell to hotel chains, SPAs and gyms as amenity or welcome gift or to hairdressing salons as a smart promotional item or fast service tool as well. The 3 Minute Make-up Travel Kit includes: color palette (eyes, face, lips and cheeks) + application brushes + 15 ml no-transfer foundation with application sponge. → Available in 2 nuances: Mango and Azalea
EASY METHOD
3 minutes
ALL OVER
GLASSEXTREME lip-gloss 10 ML
Lavish your lips with a burst of 100% pure hydration! MKL Lip Glosses soften, moisturize and accentuate your lips with a glossy sheen of long lasting color. Useable as the sole finish or on top of any lipstick. The rehab action is found by application of GlassExtreme several times a day. Key benefits: Tripeptide 29, the evolution of collagen synthesis in laboratory, plumps your lips without dripping; Hyaluronic Acid, a biotechnological filler that regulates skin pH. → Enriched with Sun Protection Factor 6 → Available in a variety of nuances
A collection of trendy nuances and 3 basic colors for an immediate reaction to a nail problem: ∙ CREME corrects dyschromia and other flaws by strengthening deep your nails, thanks to vegetal oils mixed with keratin. ∙ CRYSTAL, bright base & topcoat, dries even faster, with UV filters for an anti-yellowing effect. ∙ NUDE, for a natural finish, matte and long lasting. → Available in a variety of nuances
IT glass
extrem
NAIL POLISH coordinated with GlassExtreme
lto K
10 ML
disponibile anche
e+sma
NAIL POLISH
31
LIPSTICK VOLUME 4,5 ML
The new generation lipstick, protective and volumizing. Formulated with the highest quality, certified natural ingredients to bring luscious, healthy color to your lips. Enriched with MAXI-LIPTM, a patented ingredient that stimulates collagen synthesis.
LIP CONTOUR PENCILS 2 GR
Formulated to glide on easily, MKL’s lip pencils deliver even depth of color and real stay-ability. The color pigments work in harmony with lipsticks to create dramatic glow effects. This gentle formula is perfect for the most sensitive lips. → Available in a variety of nuances.
LIP WAX 3 ML
MKL’s wonder lip wax, an excellent “anti-dripping” base to provide lipsticks and glosses with durability. Formulated with Hyaluronic Acid, a biotechnological filler that regulates skin pH while volumizing and moisturizing your lips. → Available in 1 nuance: Rose
MAGIC STICK FILLER KIT – 3 in 1: lipstick, eyeshadow and blush 4,5 ML
This magic multi-purpose lipstick has a soft, moisturizing and soothing wax texture. Coupled with SILK primer/fixative, it becomes an allover product: long-lasting lipstick, eyeshadow and blush! Have you ever found any lipstick like that on the market? The fabulous formula allows you to control your wished color intensity. Apply lightly for more subtle effect, or build up to a more intense and seductive shade. Formulated with: Ricinus Communis (castor-oil plant); Alba Wax (beeswax); Candelilla wax, derived from the leaves of Euphorbia Cerifera, a powerful moisture-retainer; Copernicia Cerifera, with nourishing and anti-aging properties; Emulsified Hyaluronic Acid, a biotechnological filler that regulates skin pH while volumizing and rejuvenating your lips. → The Kit includes SILK powder (primer/fixative) and a pencil-shaped application brush. → Available in a variety of trendy nuances
PRIMER/FISSANTE SILK SILK 1,8 GR
Micronized compact powder made from silk dust, so impalpable it perfectly works both as primer and fixative finish.
33
PLUMP LIPS - lip gloss 6,5 ML
This fresh and spicy formulation gives your lips a replenishing and volumizing effect (+20%), immediate and long lasting. Key benefits: Our non-sticky formula is rich in lip loving botanicals such as chili pepper and mint extracts that will keep your lips soft and moisturized. → Available in 2 versions: Teen (nuance Fuxia) and Mature (nuance Rose) → Apply PLUMP LIPS alone or as a base for lipsticks
CHUBBY LIPSTICK ultra-matte 4 ML
Chubby is the latest-generation, easy to apply, compact lipstick that gives a buildable volume effect, with a creamy and light texture, water resistant and extremely long lasting! It does not contain any addition of paraben or other preservatives. Formulated with: Candelilla wax, derived from the leaves of Euphorbia Cerifera, a powerful moisture-retainer; Copernicia Cerifera, with nourishing and antiaging properties. → Available in a variety of trendy nuances.
CHUBBY LIP BALM fruity/floral 4 ML
The aromatherapic lip balm that enhances your senses! Easy to apply, long lasting. In a single gesture, MKL’s LIP BALM gives your lips thickness, brightness, protection and definition. Formulated with active ingredients derived from fruit acids, organic vegetal oils and shea butter. → Available in 4 palatable, fruity and floral fragrances, corresponding to 4 different nuances and benefits: ∙ Rose: decongestant, for irritated lips • Violet: soothing, for subject to herpes and sensitive lips • Melon: refreshing, for damaged lips • Blackberry: regenerating, for dry lips
35
All the tools needed to accomplish a masterpiece
ACCESSORIES 37
a breath of natural freshness TO FIX AND TO REMOVE MAKE-UP
MICELLAR WATER MAKE-UP REMOVER Pure water, free of allergens and heavy metals, enriched with vitamins C, E and hyaluronic acid. It contains galactoarabinan polysaccharide which creates a slight exfoliation on the face and allows a total cleansing. → Excellent remover of Matt, Demi-matt make-up and waterproof Mascara → It's recommended to remove the Perfect Body Camouflage from the face
MAKE-UP FIXING WATER Pure water, free of allergens and heavy metals, enriched with vitamins C, E, hyaluronic acid and Neroli essential oil gives a regenerating and restructuring effect, anti-free radicals, on the skin of face and body. spray the water on face and body immediately after applying it. → It ensures a fresh feel and a better make-up resistance → It's reccomended to make Perfect Body Camouflage water-resistant → Ottimo spray per rinfrescare il make-up durante la giornata → It's an excellent spray to refresh make-up during the day
BRUSHES: PENCIL-SHAPED E D MC (maxi) A B K F EASY TROUSSE
→ tin box “vintage”
39
MKL
Italian excellence, MKL stands out as the state-of-the-art brand for the professional channel. Offers high-quality make-up collections to women of all ages. Always at the forefront, proposes trendy colors and lightweight textures, infused with pure botanicals, natural waxes and essential oils. All handmade with pride in Italy.
“We are passionate about enabling women who think wearing make-up is complicated, to re-discover their eyes, lips and skin. Our beauty products are free from known chemical allergens and sensitizing ingredients. A few brilliant products, suitable for multiple uses, for a quick-to-apply, long-lasting make-up: this is the innovative Easy Method… take a little bit of time for yourself, every day!”
INDEX
INTRO 3 FOUNDATION FACE AND BODY 9 COLOR EYES 19 COLOR LIPS 25 ACCESSORIES 33
C R E D I T S
Model Alessandra Bergomi Make-up artist Sara Arese Hair Stylist C&B Photographer AG Clothing stylist Cristina Girelli Copywriter & translator Elisabetta Scalari Art director Letizia Costantino
46041 CASTELNUOVO DI ASOLA - MN - VIA MANTOVA 127 TEL +39 0376/781063 - FAX +39 0376/788210 INFO@MKLMAKEUP.IT