The michaelson team listing presentation 2016

Page 1

#1 in the Mid-South!


We are

We are

1

#

1

#

in the Mid-South!

And

in the Mid-South!

And

WeHave

WeHave

Sell

Sell

what it takes to your

what it takes to your

Home!

Home!

#1

#1

in the Mid-South!

in the Mid-South! 03/15

03/15


#1 in the Mid-South!


#1 in the Mid-South!


To provide unsurpassed and professional real estate services that are fast, fair and problem free to buyers and sellers.

#1 in the Mid-South!


Marc

 Graduated from Vanderbilt University with a Bachelor Degree in Engineering  Worked at Nissan North America for over 25 years  Is a member of GNAR (Greater Nashville Association of Realtors) and was on the Board of Directors  Has ABR (Accredited Buyer Representative), CDPE (Certified Distressed Property Expert), CRS (Council of Residential Specialists), e-PRO certification (Internet Marketing Professional), GRI (Graduate REALTOR Institute), SFR (Short Sale, Foreclosure Resource), SRES (Seniors Real Estate Specialist.  25 years of business management and negotiating  Uses the latest technology to give clients the best and most efficient service.  Graduated from Crye-Leike College  Graduate of Leadership GNAR and Leadership Rutherford

#1 in the Mid-South!

Debbie

 Worked for Williamson County Government for more than 20 years  Is a member of GNAR (Greater Nashville Association of Realtors)  Has ABR (Accredited Buyer Representative), ASP (Accredited Staging Professional), RCS-D (Real Estate Collaborative Specialist – Divorce), and SFR (Short Sale, Foreclosure Resource) designation and certifications.  Uses the latest technology to give clients the best and most efficient service.  Graduated from Crye-Leike College  Graduate of Leadership GNAR


Our Team Objectives are: 1. To get as many qualified buyers as possible into your property until it is SOLD! 2. To communicate the results of our activities weekly. 3. To assist you in negotiating the highest dollar value, contract terms and conditions acceptable to you and the buyer for your property.

#1 in the Mid-South!


The following are the steps we take to get a home SOLD … The “Pro-Active Approach”: 1. Price your home competitively … to open up the market vs. narrowing the market 2. Submit detailed information on your property to the Multiple Listing Service, REALTOR.com and Crye-Leike.com to include a “Virtual Tour” of your property. 3. Submit copies of your listing to Crye-Leike sales staff for their active buyers 4. Tour your property with the office caravan for a Tuesday meeting. 5. Have a Staging Professional suggest and advise you as to changes you should make to your property to make it an even better value to potential buyers at NO cost. 6. Develop a flyer, listing the features and benefits of your property to place inside your property for agents and their potential buyers. 7. Mail a copy of the flyer on your property to the top 50 selling agents in our area. 8. Provide easy access to your property for showings through the Crye-Leike Appointment Center and a secure lock box. 9. Create additional exposure through a professional FOR SALE sign which provides details on accessing Crye-Leike’s 24/7 Info Line. 10. Mail up to 50 “Just Listed” postcards to your neighbors. 11. Hold an Open House, when possible and requested. 12. Advertise in the Crye-Leike Home Buyers Guide and elsewhere, as appropriate. 13. Pre-Qualify, when possible, all prospective buyers. 14. Follow up will all agents who have shown your property for their response. 15. Make you fully aware of all financing options a prospective buyer may want to use to purchase your property. 16. Assist you with interim financing, if necessary. 17. Mail you copies of your MLS listing and all published advertisements for your review. 18. Constantly update you on market changes and recommend any necessary response to such changes. 19. Represent you upon the presentation of an offer(s) from a prospective buyer(s) and help negotiate a contract price, terms and conditions acceptable to you. 20. Handle follow up and keep you informed, after the contract has been accepted, on all mortgage, title and other closing procedures. 21. Establish the closing date/time and review the Closing Disclosure Statement prior to closing to insure the monetary matters are correct, 22. Be sure you receive your check/funds at closing.

#1 in the Mid-South!


#1 in the Mid-South!


Our Mission

Our Mission

“ A passionate

“ A passionate

Harold Crye

Harold Crye

commitment to unsurpassed service.

commitment to unsurpassed service.

Dick Leike

Dick Leike

CRYE-LEIKE , REALTORS , a full service real estate

CRYE-LEIKE , REALTORS , a full service real estate

company for over 35 years, is one of the nation’s largest real estate companies. Crye-Leike®, Inc. has a sales force of over 3,000 sales associates who are located in over 115 branch and franchise offices throughout a nine-state region including Tennessee, Arkansas, Mississippi, Alabama, Oklahoma, Kentucky, Georgia, Florida and Missouri.

company for over 35 years, is one of the nation’s largest real estate companies. Crye-Leike®, Inc. has a sales force of over 3,000 sales associates who are located in over 115 branch and franchise offices throughout a nine-state region including Tennessee, Arkansas, Mississippi, Alabama, Oklahoma, Kentucky, Georgia, Florida and Missouri.

®

#1 in the Mid-South!

®

®

#1 in the Mid-South! 03/15

®

03/15



Ranks #6 in the U. S.!

Ranks #6 in the U. S.!

Rank Company Units 1. NRT LLC 316,970 Madison, NJ 2. HomeServices of America, Inc. 199,634 Minneapolis, MN 3. The Long & Foster Companies, Inc. 72,340 Chantilly, VA 4. Hanna Holdings, Inc. 47,753 Pittsburgh, PA 5. Realty ONE Group 27,567 Irvine, CA 6. CRYE-LEIKE, Realtors 27,179 Memphis, Nashville, Chattanooga, Knoxville TN; Little Rock,Northwest AR; Atlanta, GA; Jackson, MS; Huntsville, AL 7. Coldwell Banker United, REALTORS 23,417 Bryan, TX 8. Real Estate One 22,290 Southfield, MI 9. RealtyUSA 21,873 Williamsville, NY 10. Allen Tate Companies 19,716 Charlotte, NC 11. HomeSmart 19,385 Scottsdale, AZ 12. Ebby Halliday Real Estate, Inc. 19,189 Dallas, TX 13. Keller Williams Realty 19,061 Dallas, TX 14. RE/MAX Results 18,140 Eden Prairie, MN 15. West USA Realty, Inc. 18,122 Phoenix, AZ 16. William Raveis Real Estate, Inc. 17,400 Shelton, CT 17. Douglas Elliman Real Estate 16,702 Huntington Station, NY 18. John L. Scott Real Estate 14,048 Bellevue, WA 19. First Weber Group 13,479 Madison, WI 20. Watson Realty Corp. 13,459 Jacksonville, FL

Rank Company Units 1. NRT LLC 316,970 Madison, NJ 2. HomeServices of America, Inc. 199,634 Minneapolis, MN 3. The Long & Foster Companies, Inc. 72,340 Chantilly, VA 4. Hanna Holdings, Inc. 47,753 Pittsburgh, PA 5. Realty ONE Group 27,567 Irvine, CA 6. CRYE-LEIKE, Realtors 27,179 Memphis, Nashville, Chattanooga, Knoxville TN; Little Rock,Northwest AR; Atlanta, GA; Jackson, MS; Huntsville, AL 7. Coldwell Banker United, REALTORS 23,417 Bryan, TX 8. Real Estate One 22,290 Southfield, MI 9. RealtyUSA 21,873 Williamsville, NY 10. Allen Tate Companies 19,716 Charlotte, NC 11. HomeSmart 19,385 Scottsdale, AZ 12. Ebby Halliday Real Estate, Inc. 19,189 Dallas, TX 13. Keller Williams Realty 19,061 Dallas, TX 14. RE/MAX Results 18,140 Eden Prairie, MN 15. West USA Realty, Inc. 18,122 Phoenix, AZ 16. William Raveis Real Estate, Inc. 17,400 Shelton, CT 17. Douglas Elliman Real Estate 16,702 Huntington Station, NY 18. John L. Scott Real Estate 14,048 Bellevue, WA 19. First Weber Group 13,479 Madison, WI 20. Watson Realty Corp. 13,459 Jacksonville, FL

CRYE-LEIKE ranks as the 4th largest independently owned Real Estate company in the Nation.

CRYE-LEIKE ranks as the 4th largest independently owned Real Estate company in the Nation.

This information has been compiled from REAL Trends Magazine, May 2015足issue.

This information has been compiled from REAL Trends Magazine, May 2015足issue.

Big Brokers Report

#1 in the Mid-South!

More buyers through our contacts and more trained professionals to serve your specific needs.

Big Brokers Report

#1 in the Mid-South! 07/15

More buyers through our contacts and more trained professionals to serve your specific needs.

07/15


CRYE-LEIKE

CRYE-LEIKE

®

®

is a member of this network of independent brokers which dominates in home sales units among the top 500 U.S. real estate firms. Our network was responsible for over one million sales units in 2014.

is a member of this network of independent brokers which dominates in home sales units among the top 500 U.S. real estate firms. Our network was responsible for over one million sales units in 2014.

The result…more potential buyers from all over the country, and the world, directed toward your listing.

The result…more potential buyers from all over the country, and the world, directed toward your listing. volume shown in billions of dollars

$8

$0 Source: REALTrends Report 2015 based on 2014 sales data

05/15

$82

$57

$52

$36

$29

$23

$16

HOMESMArT

CENTUrY 21

COldWEll BANKEr

KEllEr WIllIAMS $118

BETTEr HOMES & GArdENS

in the Mid-South!

$181

PrUdENTIAl

$16

In 2014, the leading r.E. network members had over 27% of the total home sales among the top 500 companies in the country. BErKSHIrE HATHAWAY HOME SErvICES

$23

#1

$231

rEAlTY EXECUTIvES

$29

$50

$240

Over 500 firms spanning 50+ countries with 3,500 offices and 120,000 associates

rEAl lIvING

$36

$100

HOMESMArT

$52

BETTEr HOMES & GArdENS

$57

rEAl lIvING

PrUdENTIAl

rE/MAX

COldWEll BANKEr

KEllEr WIllIAMS

$82

rEAlTY EXECUTIvES

in the Mid-South!

$118

$150

ErA

#1

$181

$200

SOTHEBY’S

$50

$231

Over One Million transactions valued at $321 billion in U.S. home sales more than any other real estate network

$250

In 2014, the leading r.E. network members had over 27% of the total home sales among the top 500 companies in the country. BErKSHIrE HATHAWAY HOME SErvICES

$100

$240

Over 500 firms spanning 50+ countries with 3,500 offices and 120,000 associates

CENTUrY 21

$150

CRYE-LEIKE® is a proud member of Leading RE

$250

$200

$300

Over One Million transactions valued at $321 billion in U.S. home sales more than any other real estate network

rE/MAX

$300

THE BEST CREDENTIALS

$321

CRYE-LEIKE® is a proud member of Leading RE

$321

ErA

THE BEST CREDENTIALS

SOTHEBY’S

volume shown in billions of dollars

$8

$0 Source: REALTrends Report 2015 based on 2014 sales data

05/15


A relentless pursuit of better service results in superior growth.

A relentless pursuit of better service results in superior growth.

#1

#1

in the Mid-South!

in the Mid-South! 03/15

03/15


CRYE-LEIKE Sells More

CRYE-LEIKE Sells More

Homes In Middle Tennessee Than Any Other Company

Homes In Middle Tennessee Than Any Other Company

Rank

Company

#1

CRYE-LEIKE, REALTORS

#2 #3 #4 #5 #6 #7 #8 #9 #10

Bob Parks Realty Benchmark Realty, LLC Fridrich & Clark Realty Reliant Realty Village Real Estate RE/MAX Elite Keller Williams #7 Pilkerton Realtors RE/MAX Choice Properties

#1 in the Mid-South!

Volume

Rank

Company

$1,148,513,311

#1

CRYE-LEIKE, REALTORS

$1,148,513,311

$1,025,718,413 $974,594,131 $677,252,242 $669,723,046 $563,848,728 $508,483,878 $444,022,492 $367,614,041 $331,140,084

#2 #3 #4 #5 #6 #7 #8 #9 #10

Bob Parks Realty Benchmark Realty, LLC Fridrich & Clark Realty Reliant Realty Village Real Estate RE/MAX Elite Keller Williams #7 Pilkerton Realtors RE/MAX Choice Properties

$1,025,718,413 $974,594,131 $677,252,242 $669,723,046 $563,848,728 $508,483,878 $444,022,492 $367,614,041 $331,140,084

This information includes only sales reported to MLS. Figures represent total dollar volume of listing sides and selling sides of closed sales per MLS statistics January 1, 2014 through December 31, 2014. “Middle Tennessee” for purposes of this report includes all MLS areas. Does not include all companies having sales in the area: only shows top 10 firms for the period.

#1 in the Mid-South!

Volume

This information includes only sales reported to MLS. Figures represent total dollar volume of listing sides and selling sides of closed sales per MLS statistics January 1, 2014 through December 31, 2014. “Middle Tennessee” for purposes of this report includes all MLS areas. Does not include all companies having sales in the area: only shows top 10 firms for the period.


#1 in the Mid-South!

Our Goal Is 100% Customer Satisfaction

Our Goal Is 100% Customer Satisfaction

You’ll have the opportunity to give us feedback through surveys during and after the sale! Over 98% of our customers rate our service “Very Satisfied” after paying us.

You’ll have the opportunity to give us feedback through surveys during and after the sale! Over 98% of our customers rate our service “Very Satisfied” after paying us.

#1 in the Mid-South! 03/15

03/15


How Did They Find It?

How Did They Find It?

Where buyers first learn about the home they bought.

Where buyers first learn about the home they bought.

Internet

Internet

43%

43%

Real Estate Agents

Real Estate Agents

33%

33%

Yard Sign

Yard Sign

9%

9%

Relative or Friend

Relative or Friend

6%

6%

Builder

Builder

5%

5%

Directly From Seller/Knew the sellers

Directly From Seller/Knew the sellers

3% #1 in the Mid-South!

3%

Print Advertising

Print Advertising

1%

1%

#1 Source: National Association of Realtors Profile of Home Buyers and Sellers 2014

in the Mid-South!

03/15

Source: National Association of Realtors速 Profile of Home Buyers and Sellers 2014

03/15


useFulness oF InFormaTIon sources

useFulness oF InFormaTIon sources

(Percentage Distribution Among Buyers that Used each Source)

(Percentage Distribution Among Buyers that Used each Source)

online website

online website

real estate agent

real estate agent

mobile or tablet website / application

mobile or tablet website / application

mobile or tablet search engine

mobile or tablet search engine

Home builder

Home builder

online video site

online video site

open house

open house

Yard sign

Yard sign

relocation company

relocation company

Billboard

Billboard

Print newspaper advertisement

Print newspaper advertisement

Television

Television

Home book or magazine

Home book or magazine

#1 in the Mid-South!

#1 Source: NATIONAL ASSOCIATION OF REALTORS Profile of Home Buyers and Sellers 2014

in the Mid-South!

03/15

Source: NATIONAL ASSOCIATION OF REALTORS速 Profile of Home Buyers and Sellers 2014

03/15


Marketing Program

Marketing Program

I may not be the person who sells your home, but...

#1 in the Mid-South!

I may not be the person who sells your home, but...

I will be the

I will be the

reason

reason

your home sells!

your home sells! #1

According to the National Association of Realtors, 96% of sales involve two agents cooperating in the sale.

in the Mid-South! 03/15

According to the National Association of Realtors, 96% of sales involve two agents cooperating in the sale. 03/15


6 Factors Affecting the Sale of Your Property Factors

6 Factors Affecting the Sale of Your Property

Who Controls

Factors

Who Controls

1. Condition of Property

1. Owner

1. Condition of Property

1. Owner

2. Price

2. Owner

2. Price

2. Owner

3. Marketing of Property

3. Agent

3. Marketing of Property

3. Agent

4. Negotiating Skills and Follow Up

4. Agent

4. Negotiating Skills and Follow Up

4. Agent

5. Competition

5. No Control

5. Competition

5. No Control

6. Market Conditions

6. No Control

6. Market Conditions

6. No Control

#1

#1

in the Mid-South!

in the Mid-South! 03/15

03/15


92%

92%

Today of Home Buyers Rely On The Internet As A Primary Source Of Homes For Sale Information!*

Today of Home Buyers Rely On The Internet As A Primary Source Of Homes For Sale Information!*

The Internet is the #1 Media Source for Homebuyers.

The Internet is the #1 Media Source for Homebuyers.

98

100%

98

Other Media Sources

92

100%

Internet

80%

80%

60%

60%

40%

40%

Other Media Sources

92

Internet

8 20%

2

8

Other Media Sources

20%

2

Internet

0%

#1 in the Mid-South!

1995*

Other Media Sources

Internet

0%

2014**

No firm or individual can point traffic to their website like CRYE-LEIKE ’s signs, advertising and search engine optimization.

#1

®

* Source: National Association of Realtors ** Data provided by National Association of Realtors.

in the Mid-South! 03/15

1995*

2014**

No firm or individual can point traffic to their website like CRYE-LEIKE ’s signs, advertising and search engine optimization. ®

* Source: National Association of Realtors ** Data provided by National Association of Realtors.

03/15


#1

#1

in the Mid-South!

in the Mid-South! 03/15

03/15


Web Presence www.

Web Presence

.com

www.

.com

On average, a visitor to our site spends 12.5 minutes viewing over 25 pages (the national average is 4 pages).

On average, a visitor to our site spends 12.5 minutes viewing over 25 pages (the national average is 4 pages).

We also distribute your listing information, along with photographs, to a wide array of consumer and realtor web sites.

We also distribute your listing information, along with photographs, to a wide array of consumer and realtor web sites.

Countless Newspaper Websites

Countless Newspaper Websites

WWW.LUXURYPORTFOLIO.COM

WWW.LUXURYPORTFOLIO.COM

PMS - 7409, 2935

PMS - 7409, 2935

™

™

Vector Outline logo - one color

Vector Outline logo - one color

Vector Outline logo with Gradient

Vector Outline logo with Gradient

Process: 70% black Spot: Pantone PMS Cool Gray 9c

Process: 70% black Spot: Pantone PMS Cool Gray 9c

#1 in the Mid-South!

#1 in the Mid-South!

Realtors & MLS Member Websites 07/15

Realtors & MLS Member Websites 07/15


lIsTIng vIDeos

lIsTIng vIDeos

To enhance internet exposure, all CRYE-LEIKE home listings feature a video on CRYE-LEIKE’s YouTube channel.

To enhance internet exposure, all CRYE-LEIKE home listings feature a video on CRYE-LEIKE’s YouTube channel.

* Listing must contain at least 3 photos in the MLS to receive YouTube video.

* Listing must contain at least 3 photos in the MLS to receive YouTube video.

YouTube is the 3rd most visited internet site behind Google and Facebook.

YouTube is the 3rd most visited internet site behind Google and Facebook.

CRYE-LEIKE listing videos showcase the selling features of the home using multiple photos along

CRYE-LEIKE listing videos showcase the selling features of the home using multiple photos along

with an audio presentation with background music.

#1 in the Mid-South!

Listing videos are searchable from YouTube’s home page by the MLS #, address, city etc… We market your listing where the internet traffic is.

www.YouTube.com/cryeleike1

with an audio presentation with background music.

#1 in the Mid-South!

Listing videos are searchable from YouTube’s home page by the MLS #, address, city etc… We market your listing where the internet traffic is.

www.YouTube.com/cryeleike1


WHY will so many buyers see your home on ® www.CRYE-LEIKE .com?

#1

WHY will so many buyers see your home on ® www.CRYE-LEIKE .com?

Winner of the Website Quality Certification Award and Best Website Search Engine Optimization Strategy Award from Leading Real Estate Companies of the World

Winner of the Website Quality Certification Award and Best Website Search Engine Optimization Strategy Award from Leading Real Estate Companies of the World

CRYE-LEIKE

Mobile App available for iPhone and Android Devices

CRYE-LEIKE

Over 400,000 Listings

Over 400,000 Listings

Links to over 2 Million listings nationwide

Links to over 2 Million listings nationwide

Over 30 Million Hits Per Month

Over 30 Million Hits Per Month

One-Click Address Searches

One-Click Address Searches

24/7 Open Houses

24/7 Open Houses

Multiple Photos Shown On Most Listings

Multiple Photos Shown On Most Listings

Virtual Home Tours

Virtual Home Tours

24/7 Info Line Audio Home Descriptions

24/7 Info Line Audio Home Descriptions

‘Virtual Agent’ - Automatic real time new listing updates

‘Virtual Agent’ - Automatic real time new listing updates

Home Services, Property Management & Relocation Services

Home Services, Property Management & Relocation Services

All listings on Realtor.com

All listings on Realtor.com

Helpful hints to buyers and sellers

Helpful hints to buyers and sellers

Yard Signs Inviting Potential Buyers To Check-Out All CRYE-LEIKE® Listings

Yard Signs Inviting Potential Buyers To Check-Out All CRYE-LEIKE® Listings

Brand awareness ads in local newspapers, magazines and on the web driving traffic to CRYE-LEIKE.com

Brand awareness ads in local newspapers, magazines and on the web driving traffic to CRYE-LEIKE.com

®

#1

in the Mid-South!

®

Mobile App available for iPhone and Android Devices

in the Mid-South! 03/15

03/15


CRYE-LEIKE.com

CRYE-LEIKE.com

has received the website Quality certification from the Leading Real Estate Companies of the World, a global network of 600 premier real estate firms.

#1 in the Mid-South!

CRYE-LEIKE.com

was also awarded the winner for

BesT weBsITe searcH engIne oPTImIZaTIon (seo) strategy. seo ensures CRYE-LEIKE.com ranks high on various search engines ensuring your listing is put in front of more buying eyes.

has received the website Quality certification from the Leading Real Estate Companies of the World, a global network of 600 premier real estate firms.

#1 in the Mid-South!

CRYE-LEIKE.com

was also awarded the winner for

BesT weBsITe searcH engIne oPTImIZaTIon (seo) strategy. seo ensures CRYE-LEIKE.com ranks high on various search engines ensuring your listing is put in front of more buying eyes.


Your Home will be seen here (this is space I pay extra for)

#1 in the Mid-South!


Your Home will be on realtracs.net for all Realtors to see.

#1 in the Mid-South!


Computerized Appointment Center

Computerized Appointment Center

It makes showing CRYE-LEIKE listings easy!

It makes showing CRYE-LEIKE listings easy!

®

®

• Open 7 days a week, 8:00 am to 8:00 pm CST • Complete showing records and feedback • One number to call • Easy follow-up • Appointments can be approved via text or email

#1 in the Mid-South!

• Open 7 days a week, 8:00 am to 8:00 pm CST • Complete showing records and feedback • One number to call • Easy follow-up • Appointments can be approved via text or email

One of the most valuable services we offer... because a missed call could equal a lost sale!

#1

Extended Hours + More Showings =

A Faster Sale!

in the Mid-South! 03/15

One of the most valuable services we offer... because a missed call could equal a lost sale!

Extended Hours + More Showings =

A Faster Sale!

03/15


• More inquiries = More showings = Faster sale at the highest price

• More inquiries = More showings = Faster sale at the highest price

• You Can Relax!

• You Can Relax!

• It is Easy for a Potential Buyer to hear about your house!

• It is Easy for a Potential Buyer to hear about your house!

Open House Features

Open House Features

• All calls about your listing will go directly to me allowing me to get back with prospective buyers as soon as possible to increase the likelihood of a faster sale.

• All calls about your listing will go directly to me allowing me to get back with prospective buyers as soon as possible to increase the likelihood of a faster sale.

• Over 64,000 leads from prospective buyers in 2014 from the 24/7 Info Line

• Over 64,000 leads from prospective buyers in 2014 from the 24/7 Info Line

Crye-Leike’s 24-7 Information Line enhances the effectiveness of your yard sign by allowing buyers to request information about your home directly from their mobile phone.

Crye-Leike’s 24-7 Information Line enhances the effectiveness of your yard sign by allowing buyers to request information about your home directly from their mobile phone.

Simply dial the phone # enter the street address or property code. Callers may also receive a text with a link to the home’s photos on the CRYE-LEIKE mobile website.

Simply dial the phone # enter the street address or property code. Callers may also receive a text with a link to the home’s photos on the CRYE-LEIKE mobile website.

• Open house dates and times are also voiced with the presentation of the features of the house.

#1 in the Mid-South!

• Open house dates and times are also voiced with the presentation of the features of the house.

#1 03/15

in the Mid-South!

03/15


CRYE-LEIKE RELOCATION SERVICES

CRYE-LEIKE RELOCATION SERVICES

• National Moving Companies

• National Moving Companies

• Substantial Discounts

• Substantial Discounts

• VIP Service

• VIP Service

• FREE Insurance

• FREE Insurance

®

®

Household Goods Shipment

#1 in the Mid-South!

Household Goods Shipment

NOTE: Local Move Discounts Also Available

Middle TN Region 1-800-373-8893

#1 in the Mid-South! 03/15

NOTE: Local Move Discounts Also Available

Middle TN Region 1-800-373-8893 03/15


that

#1 in the Mid-South!

Direct Mail Marketing

Direct Mail Marketing

Let’s inform your neighbors

Let’s inform your neighbors

CRYE-LEIKE

®

is selling your home!

that

Our Direct Mail postcards target neighbors and invite them to refer friends and associates to become new neighbors!

#1 in the Mid-South! 03/15

CRYE-LEIKE

®

is selling your home!

Our Direct Mail postcards target neighbors and invite them to refer friends and associates to become new neighbors! 03/15


Home Buyers Guide

Y

Home Buyers Guide

Y

our home will automatically be listed in CRYE-LEIKE ’s exclusive Home Buyers Guide

our home will automatically be listed in CRYE-LEIKE ’s exclusive Home Buyers Guide

#1 in the Mid-South!

®

The

most widely distributed listing

magazine in

Middle Tennessee

#1 in the Mid-South!

03/15

®

The

most widely distributed listing

magazine in

Middle Tennessee 03/15


CRYE-LEIKE HOME SERVICES is a free concierge service that provides CRYE-LEIKE customers valuable services and savings

CRYE-LEIKE HOME SERVICES is a free concierge service that provides CRYE-LEIKE customers valuable services and savings

for all aspects of the home ownership experience. We combine the power of an extensive nationwide database of service providers and the personalized assistance of a CRYE-LEIKE Home Services Coordinator to create a complete network designed to meet the needs of our customers before, during and after the move.

for all aspects of the home ownership experience. We combine the power of an extensive nationwide database of service providers and the personalized assistance of a CRYE-LEIKE Home Services Coordinator to create a complete network designed to meet the needs of our customers before, during and after the move.

Professional Referrals at NO CHARGE for:

Take Advantage of free Professional Referrals:

Professional Referrals at NO CHARGE for:

Take Advantage of free Professional Referrals:

• Local & long distance phone connections • Assistance with utility connections • Moving services • Lawn Care • Security system installation • Cable television & satellite installations • Handyman services • Insurance • Mortgage • Pest/Termite control ...and much more!

• Preparing your home for sale • Moving services • Assistance with utility disconnections • Cleaning services • Painting services • Handyman services • Carpet cleaning services • Lawn Care • Home inspections services

• Local & long distance phone connections • Assistance with utility connections • Moving services • Lawn Care • Security system installation • Cable television & satellite installations • Handyman services • Insurance • Mortgage • Pest/Termite control ...and much more!

• Preparing your home for sale • Moving services • Assistance with utility disconnections • Cleaning services • Painting services • Handyman services • Carpet cleaning services • Lawn Care • Home inspections services

At your service...

As a CRYE-LEIKE customer, you are assigned a specific Home Services Coordinator who is part of a centralized call center. Your Home Services Coordinator provides one-on-one assistance with your relocation and home service needs.

This powerful network of home services and valuable discounts is exclusive to CRYE-LEIKE customers. Memphis (901) 271-7000 • Nashville (615) 221-0497 Chattanooga (423) 296-1446 • TOLL FREE 1-866-771-6449

...and much more!

To enroll in this free concierge service, contact your local CRYE-LEIKE sales associate today or visit our website at www.crye-leike.com/homeservices

Let us take care of it...

Your Home Services Coordinator works with you to arrange all moving related activities including home inspections, warranty services, mortgage, assisting with utility connections, remodeling, home repairs, lawncare and much more.

At your service...

As a CRYE-LEIKE customer, you are assigned a specific Home Services Coordinator who is part of a centralized call center. Your Home Services Coordinator provides one-on-one assistance with your relocation and home service needs.

This powerful network of home services and valuable discounts is exclusive to CRYE-LEIKE customers. Memphis (901) 271-7000 • Nashville (615) 221-0497 Chattanooga (423) 296-1446 • TOLL FREE 1-866-771-6449

...and much more!

To enroll in this free concierge service, contact your local CRYE-LEIKE sales associate today or visit our website at www.crye-leike.com/homeservices

Let us take care of it...

Your Home Services Coordinator works with you to arrange all moving related activities including home inspections, warranty services, mortgage, assisting with utility connections, remodeling, home repairs, lawncare and much more.


VIRTUAL HOME TOURS

VIRTUAL HOME TOURS

Want a 24-hour open house where buyers can view your listing day or night, rain or shine, from their office, den, or laptop? Check out our virtual home tours!

Want a 24-hour open house where buyers can view your listing day or night, rain or shine, from their office, den, or laptop? Check out our virtual home tours!

MLS: #1146853

Custom Home

MLS: #1146853

Custom Home

10 Medalist Ct

10 Medalist Ct

Builders personal home. From the castle entry doors to the to the huge media rm and everything in between this home has it all. Office/dining/master with fireplace/huge kitchen and hearth rm + 2nd bedroom on main. That's just the 1st level. See virtual.

Builders personal home. From the castle entry doors to the to the huge media rm and everything in between this home has it all. Office/dining/master with fireplace/huge kitchen and hearth rm + 2nd bedroom on main. That's just the 1st level. See virtual.

10 MEDALIST CT BRENTWOOD, TN 37027

10 MEDALIST CT BRENTWOOD, TN 37027

$1,549,000

$1,549,000

John Agent

John Agent

Office: 615-373-2044 email@crye-leike.com www.Crye-Leike.com

Office: 615-373-2044 email@crye-leike.com www.Crye-Leike.com

The virtual tour for this property can be viewed at: http://vu.realbiz360.com/Listing-387000.html

The virtual tour for this property can be viewed at: http://vu.realbiz360.com/Listing-387000.html

• High resolution slideshow and virtual tours. • Sensational flyers included on the virtual tour for prospective buyers to print. • Just listed ePostcards are great for sending to agent’s and client’s contacts to help market the property. They also include link to the virtual tour. • Posted on www.CRYE-LEIKE.com. • The virtual Tour can be posted to social media sites such as Twitter and Facebook for added exposure.* • Homes with virtual tours are 5 times more likely to be viewed by potential home buyers!

• High resolution slideshow and virtual tours. • Sensational flyers included on the virtual tour for prospective buyers to print. • Just listed ePostcards are great for sending to agent’s and client’s contacts to help market the property. They also include link to the virtual tour. • Posted on www.CRYE-LEIKE.com. • The virtual Tour can be posted to social media sites such as Twitter and Facebook for added exposure.* • Homes with virtual tours are 5 times more likely to be viewed by potential home buyers!

#1 in the Mid-South!

* Posting to social media sites applicable to the RealBiz360 Gold plan only.

#1 03/15

in the Mid-South!

* Posting to social media sites applicable to the RealBiz360 Gold plan only.

03/15


Our Distinctive Yard Signs do more than advertise your home...

#1 in the Mid-South!

Our Distinctive Yard Signs do more than advertise your home...

...they promise excellent service!

#1 in the Mid-South!

Over 1/3 of buyers report finding their new home because of a yard sign.* Source: National Association of rEAlTOrS® Buyer’s report 03/15

...they promise excellent service! Over 1/3 of buyers report finding their new home because of a yard sign.* Source: National Association of rEAlTOrS® Buyer’s report 03/15


Exclusive Luxury Homes Marketing Program with

Exclusive Luxury Homes Marketing Program with

CRYE-LEIKE’s affiliation with Luxury Portfolio allows

CRYE-LEIKE’s affiliation with Luxury Portfolio allows

crye-leike.luxuryportfolio.com

crye-leike.luxuryportfolio.com

us to market our home listings over $750,000 Nationally and Internationally

us to market our home listings over $750,000 Nationally and Internationally


more $1 million-plus listings

Preview

Award-winning website displaying more $1 million plus properties than others

Features over 11,000 of the world’s most remarkable properties

Aggressive branding drives over 3 million high net-worth consumers to luxuryportfolio.com each year

12000 10500

LuxuryPortfolio.com

■ Luxury Portfolio ■ Sotheby’s ■ Christie’s ■ Coldwell Bankers

9000 7500

A membership of over 200 firms

Property inventory totaling over $45 Billion

3000

Listings also display on www.wsj.com (Wall Street Journal)

1500

Advertising reach (print + online) totals 47 million luxury consumers annually

6000 4500

0

Luxury Portfolio is promoted through many high end publications such as:

more $1 million-plus listings

■ Luxury Portfolio ■ Sotheby’s ■ Christie’s ■ Coldwell Bankers Preview

Award-winning website displaying more $1 million plus properties than others

Features over 11,000 of the world’s most remarkable properties

Aggressive branding drives over 3 million high net-worth consumers to luxuryportfolio.com each year

A membership of over 200 firms

Property inventory totaling over $45 Billion

3000

Listings also display on www.wsj.com (Wall Street Journal)

1500

Advertising reach (print + online) totals 47 million luxury consumers annually

12000 10500

LuxuryPortfolio.com

Luxury Portfolio is promoted through many high end publications such as:

9000 7500 6000 4500

0


We believe in giving back. We support such charities as:

We believe in giving back.

...over $4 million, in fact.

We support such charities as:

At CRYE-LEIKE , we have a genuine responsibility and obligation to give something back to the communities that give so much to us.

At CRYE-LEIKE , we have a genuine responsibility and obligation to give something back to the communities that give so much to us.

Giving back to the community is a natural part of what we do every day.

Giving back to the community is a natural part of what we do every day.

Every year, CRYE-LEIKE offices devote considerable financial resources to support the many vital community agencies and charitable causes in their area.

Every year, CRYE-LEIKE offices devote considerable financial resources to support the many vital community agencies and charitable causes in their area.

Total monies and goods collected by

Total monies and goods collected by

CRYE-LEIKE

CRYE-LEIKE

®

®

®

®

now exceeds $3 million to date, not counting the innumerable hours of volunteer service donated by our sales associates and staff.

now exceeds $3 million to date, not counting the innumerable hours of volunteer service donated by our sales associates and staff.

As you take a closer look at CRYE-LEIKE®, we hope you’ll understand why we feel good about being

As you take a closer look at CRYE-LEIKE®, we hope you’ll understand why we feel good about being

®

#1 in the Mid-South!

...over $4 million, in fact.

a

“good corporate neighbor.”

®

#1 in the Mid-South! 03/15

a

“good corporate neighbor.”

03/15


The Edge You Need... CRYE-LEIKE Services

The Edge You Need... CRYE-LEIKE Services ®

• • • • • • • • • • • •

• •

#1 in the Mid-South!

• • • • • • • • • •

®

• • • • • • • • • • • •

3,000 Sales Associates Over 115 Residential Sales Offices Market Share Leader Multiple Listing Service (MLS) Distinctive Yard Signs All residential properties on CRYE-LEIKE ’s 24/7 Info Line All properties feature a video on YouTube Direct Mail Marketing Virtual Home Tours Virtual Agent All Properties listed in the CRYE-LEIKE Home Buyers Guide All Properties on the Internet - www.crye-leike .com, Realtor.com, RELO Home Search, Local MLS and hundreds of other real estate websites All properties over $750,000 are marketed on LuxuryPortfolio.com Computerized Appointment Service 12 Hours a Day, 7 Days a Week Keybox for Easy Showings 24-hour Telephone Service Office Agent Tours One Year Home Warranty for Seller and Buyer Relocation Management Company Property Management Division Homeowner and Auto Insurance Commercial Division Customer Services Division + Home Services Mortgage Loans and Title Services ®

®

®

• •

#1 in the Mid-South! 03/15

• • • • • • • • • •

3,000 Sales Associates Over 115 Residential Sales Offices Market Share Leader Multiple Listing Service (MLS) Distinctive Yard Signs All residential properties on CRYE-LEIKE ’s 24/7 Info Line All properties feature a video on YouTube Direct Mail Marketing Virtual Home Tours Virtual Agent All Properties listed in the CRYE-LEIKE Home Buyers Guide All Properties on the Internet - www.crye-leike .com, Realtor.com, RELO Home Search, Local MLS and hundreds of other real estate websites All properties over $750,000 are marketed on LuxuryPortfolio.com Computerized Appointment Service 12 Hours a Day, 7 Days a Week Keybox for Easy Showings 24-hour Telephone Service Office Agent Tours One Year Home Warranty for Seller and Buyer Relocation Management Company Property Management Division Homeowner and Auto Insurance Commercial Division Customer Services Division + Home Services Mortgage Loans and Title Services ®

®

®

03/15


Proper Pricing is Important!

Proper Pricing is Important!

• Faster Sale

• Faster Sale

• Less Inconvenience

• Less Inconvenience

• Attracts “Cleaner” Financing

• Attracts “Cleaner” Financing

• Attracts Higher Offers

• Attracts Higher Offers

• Means More Money to Sellers

• Means More Money to Sellers

• Avoids Being “Shopworn”

• Avoids Being “Shopworn”

• Better Response from Advertising and Sign Inquiries

• Better Response from Advertising and Sign Inquiries

• Increased Sales Associate Response

• Increased Sales Associate Response

• Exposure to More Prospects

• Exposure to More Prospects

#1

#1

in the Mid-South!

in the Mid-South!

03/15

03/15


Price it right, right from the start.

Price it right, right from the start.

Your property will generate the most attention and showings in the first weeks it’s on the market. For the best results, you should list it at a realistic price right from the beginning. If your price is too high relative to the competition, the right buyers will not even look at an otherwise attractive property - particularly during the critical stage of initial market exposure.

Your property will generate the most attention and showings in the first weeks it’s on the market. For the best results, you should list it at a realistic price right from the beginning. If your price is too high relative to the competition, the right buyers will not even look at an otherwise attractive property - particularly during the critical stage of initial market exposure.

Properties priced properly result in quicker sales and typically a higher price.

Properties priced properly result in quicker sales and typically a higher price. Number of Buyer Inquiries

Pricing Your Property To Move

Number of Buyer Inquiries

Pricing Your Property To Move

#1 in the Mid-South!

1

2

3

4

5

6

7

Weeks on Market

8

9

#1 03/15

in the Mid-South!

1

2

3

4

5

6

7

Weeks on Market

8

9

03/15




It’s our business to be the you can trust.

It’s our business to be the you can trust.

T

here are very few decisions in life you face where the opinion of a trusted advisor matters most. Buying a home is one of them. At Crye-Leike, REALTORS® we like to think each of our associates & business partners are like that advisor & … trusted to make your home buying experience Convenient, Efficient & Reliable. With you in mind, we’ve assembled an outstanding team of professionals, focused on handling every detail of your real estate transaction. Your for the real estate, mortgage, insurance, home warranty & title closing services. It’s our pledge to provide you with world-class service from an exceptional group of individuals with the passion & expertise you deserve. Whether it’s your first purchase, a move across town or the country… Crye-Leike, REALTORS® is the you can trust. Our passion for excellence makes it Convenient, Efficient & Reliable.

• Mortgage financing at competitive rates • Experienced mortgage professionals with financial integrity • Responsible & flexible mortgage loan options • Personalized service to guide you through the process

• Mortgage financing at competitive rates • Experienced mortgage professionals with financial integrity • Responsible & flexible mortgage loan options • Personalized service to guide you through the process

magnabank.com

• Licensed professionals always available • Multiple nationally recognized providers you know & trust • Free asset protection analysis • Competitive value-added coverage for your home, family, & more

Crye-Leike.com/Insurance

#1 in the Mid-South!

T

here are very few decisions in life you face where the opinion of a trusted advisor matters most. Buying a home is one of them. At Crye-Leike, REALTORS® we like to think each of our associates & business partners are like that advisor & … trusted to make your home buying experience Convenient, Efficient & Reliable. With you in mind, we’ve assembled an outstanding team of professionals, focused on handling every detail of your real estate transaction. Your for the real estate, mortgage, insurance, home warranty & title closing services. It’s our pledge to provide you with world-class service from an exceptional group of individuals with the passion & expertise you deserve. Whether it’s your first purchase, a move across town or the country… Crye-Leike, REALTORS® is the you can trust. Our passion for excellence makes it Convenient, Efficient & Reliable.

• Unsurpassed attention to customer service • Focused on the details of your home purchase & sale • Title insurance protection for your ownership rights • Convenient locations across the region

realtytitle.com

magnabank.com

• Your defense against unexpected & expensive covered repairs • Covers many home systems & appliances no matter the age or model • One low service fee for each covered repair or replacement • Reliable service from trusted local service technicians

AHSsales.com

Convenient • Efficient • Reliable crye-leike.com

• Licensed professionals always available • Multiple nationally recognized providers you know & trust • Free asset protection analysis • Competitive value-added coverage for your home, family, & more

Crye-Leike.com/Insurance

#1 in the Mid-South!

• Unsurpassed attention to customer service • Focused on the details of your home purchase & sale • Title insurance protection for your ownership rights • Convenient locations across the region

realtytitle.com

• Your defense against unexpected & expensive covered repairs • Covers many home systems & appliances no matter the age or model • One low service fee for each covered repair or replacement • Reliable service from trusted local service technicians

AHSsales.com

Convenient • Efficient • Reliable crye-leike.com



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