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Areas of Awesomeness {include but are not limited to} :
Concepting Collaberating with teams P roblem solving within tight timelines, budgets and environmental restrictions A rt Direction M eeting deliverables and staying on budget
MELISSA K KHAIRA || SENIOR GRAPHIC DESIGNER BFA - Concentration in Graphic Design University of Wisconsin-Stout
612.801.7420 || khairamk@yahoo.com Portfolio: issuu.com/gasmandesign/docs/portfolio-mkk
You
Table of Contents
Total Plant Assurance
Food Safety
Operational
Sustainability
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Me
Case Studies
NG THE WORLD CLEANER, SAFER AND HEALTHIER
our partner, every part of your operation is protected and optimized. As the global leader in sanitation solutions, we’re here to help you achieve
tional efficiency, sustainability and food safety and quality. Together we can help make the world cleaner, safer and healthier. EVERYWHERE IT MATTERS
DELIVERING TOTAL PLANT ASSURANCE
CLICK
G FOOD SAFETY AND QUALITY
REACHING YOUR SUSTAINABILITY GOALS
CLICK
INCREASING OPERATIONAL EFFICIENCY
CLICK
ECOLAB IN ACTION
con-
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PLEASE CLICK ON THE BUTTONS ABOVE, VIEW OUR VIDEOS AND FORWARD TO OTHERS ON YOUR TEAM. WE LOOK FORWARD TO VISITING WITH YOU!
contact us
IMAGE BAR helps users easily navigate pdf
WORKING WITH PURPOSE
EMBEDDED VIDEO LINK highlighting Ecolab’s commitment to support customers worldwide with professional, personalized service
2:23 RUN TIME
When there’s a goal, we
CREATED FOOD SAFETY ICON that joined an existing set of 12 representing customer areas of opportunity
reach it. When there’s a problem, we solve it. Since 1923, Ecolab has been honoring worldwide We believe MKK
a
commitment
with
to
professional,
support personalized
customers service.
that the work we do matters and how we work
INTERACTIVE PDF Ecolab Food & Beverage Division
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ART DIRECTED multiple photoshoots for new product images. Developed a new approach to take a 360° shot of a hook opening and closing.
CONCEPTED and collaborated with copywriter to develop and write 2 approaches for video concepts
TOP™ LANYARD
ongest, smallest shock absorber in the world
DEVELOPED SALES COLLATERAL to support product launch: Brochure, Email and Diecut Flyer
EZ-STOP ™ & FORCE2 ™ LANYARDS
THE NEXT REVOLUTION IN LANYARD INTRODU TECHNOLOGY CING EZ-STOP ™ & FORCE2 ™ LANYARDS
The new and improved
EZ-STOP and FORCE2™ LANYARDS now even LIGHTER, STRONGER and MORE DURABLE than ever ™
EZ-STOP™ AND FORCE2™ LANYARD
STEEL AND ALUMINUM
S
Innovated to be the
66%
smaller *
THINNEST-EVE
R
& 40%
FOR reduced WEBBING weight and
est
REBAR HOOKS ON THE MARKET
INCLUDES HI-10™ VECTRAN® ENERGY MANAGEMENT MATERIAL
Dual action, 3,600
lb gate for ANSI/CSA compliance and increased strength
Lightest, strongest, smallest shock absorber in the world
Vectran® is a multifilament high tenacity yarn spun from performance liquid crystal polymer that times stronger is five than steel and provides:
models Vectran® is registered
trademark of
Kuraray Co.,
Ltd., Tokyo, Japan
USA: 800 328 6146 7484 Latin America: +1 651 385 4301 58 Germany: +49 (0)30 92 03 83 87 00 0 212 505 Australia: 1800 245 002 st, Africa: +33 (0)4 97 10 00 10 +44 (0)1527 548000 ty.com info@capitalsafety.com © 2013 Capital Safety
Form: 9700632 Rev: B
T H E U LT I M AT E I N FA L L P R O T E C T I O N
MKK
tag
Ergonomic design for enhanced functionality and to better fit in the palm of your hand
¾" webbing reduces
weight
INDUSTRY’
Rugged and durable soft cover designed to last
previous EZ-Stop™
21/2" gate opening fits around most structures
Minimized eye for maximum performance and comfort Protected labels for durability and longevity — includes DBI-SALA’s i-SAFE™ identification
resistance
*Compared to
on the market
to fit most concrete form walls
Patent pending, locking gate/ nose design for maximum strength and security
Repel™ webbing repels water to reduce the attraction of mold and dirt providing added abrasion resistance High visibility reflective material keeps you safe in low light conditions
• High abrasion resistance • Minimal moisture • Excellent chemicalabsorption resistance • Outstanding cut resistance • High impact
ft. Shock Absorber shown
REBAR HOOKS
space designed to maximize diameter and inner fit better around large objects
Nose designed
lighter *
bulk
lightes t & strong
lightest and strongest
Increased open
Redesigned steel snap hooks for lighter weight
SMALLEST shock absorber IN THE WORLD –
S FIRST reduces overall cost modular lanyard, of ownership
• Components can be replaced individually rather • Unique connectors than purchasing that offer maximum entire new unit versatility • Patented, one-handed quick connect design • Components can be changed in the field to o Leg lengths accommodate and materials various tasks o Single-leg to double-leg o Larger or smaller-sized hooks
PR O D UCT SH E E T
FLEXIGUARD® TRADESHOW VIDEO Capital Safety
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ART DIRECTED PHOTOSHOOT for new product and retouched image per H채agen-Dazs Shops brand standards
PARTNERED with retail and shops divisions to develop a cohesive holiday campaign including: Translites (3), Glass Clings (2), Waffle Cone Display, Banner, Shop Communication Packet and Hanging Decorations (2)
CONCEPTED AND DEVEOLPED innovative 3D hanging deocrations for shops using existing hardware and budget restrictions
MKK
2012 HOLIDAY CAMPAIGN H채agen-Dazs
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Media / Mar
keting Spo
nsors
®
Platinum
Sponsors
u to our
Gold Spo
nsors
sponsors
CO ND TIN G SE
this year
R.S.V.P. to
Me
thank yo
NU AL TH R 10 AN D TO OU
RTL AND
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Sponsor
T HEA HAR VES SEC OND NUE VAIS AVE 1140 GER 9 L, MN 5510 ST. PAU
Presenting
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BE NE FIT
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__ AND ________T HEA RTL AND T HEARTL HARVES ________ VES TTING SECOND ________ SEC OND HAR_______ NUE ________ ____ VAIS AVE ________ ________ 1140 GER 9 ________ ________ MN 5510 L, ____ ____ PAU ________ Name ____ ____ ____ST. ________ ________ _ ________ ________ ________ Company ________ Zip ____ ________ _______ e __ ____ Stat ________ Address ______ ________ ________ ________ __ ________ ____ ____ ____ ____ ____ City ________ ________ ________ ________ ________ Phone ____ ________ options. ________ payment ticket and Email ____ e side for
BENEFI
P. card in
Mail R.S.V.
enclosed
envelope.
See revers
QR CODES on restaurant signs directed guest to their websites
COORDINATED client, sponsor and restaurant information to develop a cohesive program book including: event schedule, sponsor ads, auction items and restaurant recipes
ROOM SIGNAGE carried the event theme throughout the environment
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DISH: CUISINE FOR CHANGE EVENT Second Harvest Heartland
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LEAD DEVELOPMENT OF Children’s Art contest of engaging materials that encourage employees and their families to think about — and increase — safety measures while at work and play
CREATED calendar utilizing winners representing safety at work, play and home
2011 HERMES GOLD AWARD Campaign was translated in 4 languages
MKK
SAFETY CAMPAIGN The Mosaic Company
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ENVELOPE with recipes inside that help foodservice operators understand new products
REBATES for foodservice operators and distributors encourages trial
RECIPES streamline integration into current menus
MKK
FLAVORED BUTTER SPREAD PRODUCT LAUNCH COLLATERAL Land O’Lakes Foodservice
thank you MELISSA K KHAIRA || SENIOR GRAPHIC DESIGNER BFA - Concentration in Graphic Design University of Wisconsin-Stout
You
US
Me
612.801.7420 || khairamk@yahoo.com Portfolio: issuu.com/gasmandesign/docs/portfolio-mkk