TIMELINE 2016

THE TERM ‘FEMTECH’ IS FOUNDED

The Co-Founder and CEO of Clue, Ida Tin, coined the term femtech. She used it to describe the influx of women’s health technology in the market.

In a 2018 Geekettes panel, she famously explained: “Then, investors can say, ‘I have four FemTech companies in my portfolio’ instead of ‘I have a company for women peeing in their pants’. That’s hard for a male investor to say.”

Progyny Goes Public

Progyny opens itself up for public investment, clearly indicating the growing value of the femtech app market.

Progyny, an app that allows employers to manage fertility benefits, had a valuation exceeding $1bn at the time and currently has a market capitalisation of around $4bn.