SMALL IS THE NEW BLACK
Visit Alexandria’s Black Friday & Small Business Saturday Media Coverage Summary November - December 2014
NEWS MEDIA Newspapers, broadcasts, blog posts, etc. fb = Facebook likes/shares t = Twitter mentions
DC MAGAZINE 11.01.14 Small is the New Black Mentioned in Now In Newsletter Issue p 54
NORTHERN VIRGINIA MAGAZINE 11.01.14
DC MAGAZINE 11.01.14
Small is the New Black Mentioned in Now In Newsletter Issue bit.ly/1p8XlOT
VIRGINIA.ORG 11.01.14 Black Friday Alexandria: Sales and Parking bit.ly/1DPCHvo
FW SCOUT NEWSLETTER (WASHINGTON POST) 11.03.14 Style Events November bit.ly/1Ik8aZe
MODERNLUXURY.COM 11.07.14 Pop-up Presents Now in DC Newsletter 10K Subscribers bit.ly/1ybbD84
MODERNLUXURY.COM 11.07.14
DC ON HEELS 11.19.14 Weekend Guide: It's Beginning to Look a Lot Like Christmas bit.ly/1y4GNAY / fb 1, t 6
ALEXANDRIA TIMES 11.20.14 Tourism officials to host ‘prize hunt’ along Port City business corridors pp 3,14 bit.ly/1xgEWSD
ALEXANDRIA TIMES 11.20.14
ALEXANDRIA NEWS 11.21.14 ‘Small Is The New Black’ Returns To Alexandria with Black Friday And Small Business Saturday bit.ly/1yZQArY / fb 1, t 1
ALEXANDRIA NEWS 11.21.14 Scottie Dog Prize Hunt Kicks Off Black Friday And Small Business Saturday bit.ly/1FLgAuN
ALEXANDRIA NEWS 11.21.14
FOX 5 11.22.14 Scottie Dog Black Friday Segment Weekend Edition, ACVA Claire Mouledoux Interviewed
RED BRICK TOWN 11.23.14 Shop Small in a BIG Way This Holiday Season in Alexandria, Virginia Video bit.ly/1w9Hqlz / fb 5, t 3
ALEXANDRIA NEWS 11.21.14 THE LIST ARE YOU ON IT 11.24.14 DC Area Food, Wine, & Spirit Events bit.ly/1tZuq7P
WASHINGTONIAN BEST BITES 11.24.14 The Week in Food Events: Made in DC Marketplace, Friendsgiving Karaoke at Republic bit.ly/1IEjduD / fb 133, t 22
NORTHERN VIRGINIA MAGAZINE 11.25.14 Shopping Made Easy With These 31 Black Friday Sales bit.ly/1tZwg3b / fb 10, t 6
RED BRICK TOWN 11.23.14
NORTHERN VIRGINIA MAGAZINE 11.25.14 The How-To Guide: Old Town Boutique District’s “Small is the New Black” bit.ly/1y3Voet / fb 59, t 32
ACTIVE RAIN 11.26.14 Shop Small and Local in Old Town Alexandria 11/28 & 29 on.trulia.com/1FLkFPN / fb 1
ACTIVE RAIN 11.26.14
ALEXANDRIA NEWS 11.26.14 bit.ly/1yZQArY
ALEXANDRIA STYLEBOOK 11.26.14 Black Friday in Alexandria bit.ly/1sq8guq / fb 4, t 5
ALEXANDRIA TIMES 11.26.14
ALEXANDRIA STYLEBOOK 11.26.14
Thanksgiving is for family gatherings, and local shopping p 18 bit.ly/1FLgPWJ / t 3
FW SCOUT NEWSLETTER (WASHINGTON POST) 11.26.14 bit.ly/1AQHT3Y
LET'S TALK LIVE 11.26.14 Go 'small' on Black Friday by supporting small businesses Video: News Broadcast bit.ly/1Chxj7g / fb 33, t 10
ALEXANDRIA TIMES 11.26.14
MEG BIRAM 11.26.14 #ShopSmall On Small Business Saturday bit.ly/1BYVfb2 / fb 3 , t 8
NORTHERN VIRGINIA MAGAZINE 11.26.14 Keep on Shopping this Weekend: Small Business Sat. bit.ly/1IkbUtO / fb 7, t 6
WASHINGTON BUSINESS JOURNAL 11.26.14
LET'S TALK LIVE 11.26.14
On air mention by Jenn Connor on WTOP News during the Washington Business Journal report about Black Friday/Small Biz Saturday
WASHINGTON POST 11.26.14 wapo.st/14PmpGQ / fb 2, t 2
WTOP NEWS 11.26.14 On air mention about Black Friday/Small Biz Saturday
MEG BIRAM 11.26.14
ALEXANDRIA LIFESTYLE 11.27.14 Weekend Planner: Black Friday + Shop Small bit.ly/14Prkax / t 3
WASHINGTON BUSINESS JOURNAL 11.27.14 Small Businesses Take on Black Friday Video bit.ly/1A7Uv0Y / fb 38, t 3
ALEXANDRIA LIFESTYLE 11.27.14
NBC WASHINGTON 11.28.14 NBC4 Small Business Saturday Preview (David Culver - 5pm) Video: 5PM News Hour Broadcast (via YouTube: SpottedMP) bit.ly/1C7Ve4T / 29 views
NBCWASHINGTON.COM 11.28.14 Alexandria Preps for Small Business Saturday Video: 6PM News Broadcast bit.ly/1IEhl52 / t 4418
SOUTHERN LIVING 11.28.14
WASHINGTON BUSINESS JOURNAL 11.27.14
Black Friday Spots in the South bit.ly/1C7ZXno / fb 37, t 1
WTOP NEWS 11.28.14 Black Friday bit.ly/14PoOBk
ABC7 11.29.14 Alexandria goes big for Small Business Saturday Video: News Broadcast bit.ly/1IEjlKv / t 2
NBCWASHINGTON.COM 11.28.14
ALEXANDRIA NEWS 11.29.14 bit.ly/17Ag9V9 / fb 1, t 1
DC ON HEELS 11.29.14 Black Friday/Small Biz Sat Calendar Post
FOX 5 11.29.14 11.29.14 - Fox5 Small Business Saturday Alexandria Video: News Broadcast (via YouTube: SpottedMP) bit.ly/14LsBQA / 12 views
SOUTHERN LIVING 11.28.14
IN A DC MINUTE 11.29.14 Small Business Saturday in Old Town Alexandria bit.ly/1y41ZFU / fb 8, t 6
NBCWASHINGTON.COM 11.29.14 Video: 9AM News Hour Broadcast
NEWS CHANNEL 8 11.29.14 News Channel 8 Small Business Saturday Alexandria Video: News Broadcast (via YouTube: SpottedMP) bit.ly/1C7WmFQ / 11 views
NEWS CHANNEL 8 11.29.14
IN A DC MINUTE 11.29.14
News Channel 8 Small Business Saturday Interview w/ Visit Alexandria Patricia Washington Video: News Broadcast (via YouTube: SpottedMP) bit.ly/1AQIp1T / 15 views
OLD TOWN PATCH 11.29.14 'Shopping Small' Saturday in Alexandria aol.it/1wPq3Yz / t 3
OLD TOWN PATCH 11.29.14 Get Ready for Small Business Saturday in Old Town Alexandria aol.it/1FLi6Nu / t 1
OLD TOWN PATCH 11.29.14 Hunt Is on for Scottie Dogs in Alexandria aol.it/1xUm9BF / t 2
WTOP NEWS 11.29.14
RED BRICK TOWN 11.29.14 Small Business Saturday: Deals and Activities in Old Town Alexandria, Virginia bit.ly/14pwcmt / fb 4, t 3
RED BRICK TOWN 11.29.14 Support Alexandria’s Shops Today on Small Business Saturday Video bit.ly/1FLi4VW / fb 3, t 4
RED BRICK TOWN 11.29.14 U.S. Small Business Head to Greet Senator Warner at Hooray for Books Today! bit.ly/1ybdhGE / fb 2, t 2
RED BRICK TOWN 11.29.14
THE PURSUIT OF STYLE 11.29.14 Small Business Saturday I #ShopLocal bit.ly/1KC0io8 / t 1, 2 comments
WHAT DO I WEAR & DC ON HEELS 11.29.14 Twitter Post about Black Friday/Small Biz Saturday
WJLA 11.29.14 11.29.14 ABC7 Small Business Saturday - Alexandria Video: News Broadcast (via YouTube: SpottedMP) bit.ly/1AQJ6Ip / 10 views
THE PURSUIT OF STYLE 11.29.14 WTOP NEWS 11.29.14 In Virginia, a push to support Small Business Saturday On Air & Tweets for SBS/BF bit.ly/1DPAb8y
WUSA9 11.29.14 11.29.14 - WUSA9 Small Business Saturday Alexandria Video: News Broadcast (via YouTube: SpottedMP) bit.ly/1tZxc7w / 15 views
ALEXANDRIA NEWS 12.31.14 bit.ly/17Ag9V9
NORTHERN VIRGINIA MAGAZINE 12.12.14 December Issue - Holiday Picks Fashion Section
WTOP NEWS 11.29.14
WASHINGTONIAN SHOP AROUND BLOG 12.09.14 Shop Around: Washingtonian Holiday Gift Guide 2014 Several Alexandria stores/products featured in annual gift guide bit.ly/1sq9juj / t 22
RED LION TRADER 12.05.14 bit.ly/1tZzuDL
WASHINGTON POST 12.04.14 Obama, lawmakers contribute to $14 billion shopping day for small businesses wapo.st/14PrpLs / fb 40, t 13
WASHINGTON POST 12.04.14
ALEXANDRIA GAZETTE 12.03.14 Hooray for Small Businesses pp 1,8 bit.ly/14PsxyM / fb 6, t 6
NORTHERN VIRGINIA MAGAZINE BRILLIAN BUYER NEWSLETTER 12.03.14 Trend Report: Home for the Holidays Old Town Shops used for the spread bit.ly/14Ptas1 / fb 3, t 6
ALEXANDRIA NEWS 12.02.14 Alexandria Small Businesses Sales Up bit.ly/1xgJV5Z / fb 1, t 1
NORTHERN VIRGINIA MAGAZINE BRILLIAN BUYER NEWSLETTER 12.01.14 Northern Virginia Holiday Gift Guide 2014 Several Alexandria stores/products featured in Gift Guide bit.ly/1KC0EuW / fb 4, t 1
NORTHERN VIRGINIA MAGAZINE 11.30.14 Last Minute Ideas for a Fun and Fashionable NYE at Home bit.ly/1BTU0fq / fb 11, t 2
VIMEO: OLD TOWN BOUTIQUE DISTRICT Shop Small in a Big Way Video http://vimeo.com/111862891 / fb 705, t 36
ALEXANDRIA GAZETTE 12.03.14