Modern Retail: Guide to Fulfilment August 2020

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Outsourcing doubts – why trust a fulfilment house? Outsourcing fulfilment can be a challenging decision for any retailer, placing trust in a third party. However, when done correctly, this can enable retailers to grow and improve efficiency. PHL spoke about what this means for retailers, answering some of the most frequently asked questions. Here’s what they had to say:

With 20 years’ experience in Fulfilment, we know online retailers have concerns when it comes to outsourcing to a 3rd party. It’s difficult to cut through the jargon and headline-grabbing promises to understand the real benefits of outsourcing. At PHL, we like to make things simple for our customers, to offer straightforward advice, and help you decide if it’s the right solution at the right time.

• W ide range of reports to help plan, manage and strategize your business

Over the years we have listened to and recognised the main barriers our customers come up against when considering outsourcing. Here is what we tell our new customers:

Flexible fulfilment solutions – We really mean it when we say our fulfilment is flexible. PHL allows customers to fully shape their logistical process. If you need orders processing up to 4pm for next day delivery, because it’s your industry standard, we will do that for you. If you want us to package orders in a specific way or answer customer queries with a particular tone of voice, because it’s your passion, we will do that for you too.

Will I be handing over control? Making the decision to outsource fulfilment, or change to a new provider, can be daunting. It’s easy to manage stock and sales you can physically see, but what about when they are miles away? Don’t worry, with PHL you will still have full control; Powerful order management system – Developed specifically to give you complete oversight of your business. Quite simply, you will be able to view and manage your stock and sales in real-time using a secure login. A few of the key benefits of this system include; • C lear and easy to read online reports

Contributor: PHL

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• C omplete stock and inventory control

• L ow stock and best before date alerts set to your parameters • E asy multi-channel integration allowing us to process orders via your webstore, Amazon, eBay and a whole range of online marketplaces, shopping carts and inventory systems

Will it cost more money? Cost is always going to be one of the main considerations for any business. We understand the high costs of attracting and converting new customers and that consumer expectations are at an all-time high. Outsourcing fulfilment should be a cost-efficient way to improve service levels whilst maintaining profit margins;


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